amped school of music

What amped school of music does

Amped School of Music is a privately-held, locally-owned music education studio operating from a single location at 125 8th Street North in downtown Fargo, North Dakota. Founded and owned by Emily Swedberg, the business is structured as a woman-led, LGBTQIA+, and neurodivergent-owned small enterprise serving individual learners ages 4 through adult in the Fargo-Moorhead area. The studio employs approximately 8-9 music teachers covering voice, piano, guitar, violin/viola, drums, bass, ukulele, mandolin, horn, songwriting, and composition, alongside a studio administrator handling scheduling and billing.

The product portfolio centers on private one-on-one lessons priced at $164/month for weekly 30-minute sessions, billed monthly without a yearly contract. This core is supplemented by structured group offerings including Piano Lab (a weekly adult/teen group piano class at $129/month plus materials), Rock Band Crash Courses (four-week band programs culminating in live performances, priced $159-$174), and recurring community events such as monthly Open Mic Nights and Speed Jams ($10/admission). Additional revenue streams include branded merchandise via a partnership with Shirts From Fargo and gift cards processed through Square.

The studio relies entirely on third-party SaaS infrastructure — MyMusicStaff for lesson scheduling and student management, Square for payment processing and gift cards, and standard website tools for self-serve registration. There is no proprietary technology platform. Go-to-market is community-led and event-driven, leveraging recurring public events, local festival presence (Fargo Street Fair, Pride in the Park), social media, and word-of-mouth referrals rather than paid acquisition. No funding rounds, institutional investors, or external capital have been disclosed; the business operates as a founder-led, self-funded small enterprise.

Name

amped school of music

Legal name

Amped School of Music

Website

https://ampedschoolofmusic.com

Company type

Private

Operating status

Operating

Short description

Amped School of Music is a locally-owned Fargo music studio offering private lessons, group classes, and band programs for ages 4 through adult, delivered in-person by working-musician teachers with community-driven marketing.

Ownership category

akta.pro rank

Product category

Music Education Services

NAICS

Fine Arts Schools (61161)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Private Music Lessons (Instrumental) (EDAMANAA)

akta.pro secondary industries

Group Music Classes & Ensembles (Band, Orchestra, Choir) (EDAMANAC), Music Instruction (Instrumental & Vocal) (EDAMAAAE)

Keywords

• Music lessons
• Private music instruction
• Group music classes
• Band programs
• Music education services

Headquarters

HQ city

Fargo

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Private Music Lessons: Monthly subscription model for ongoing weekly 30-minute private lessons in various instruments. Billed monthly on the first of each month to card on file. No yearly contract required.
2. Piano Lab Group Classes: Monthly subscription for adult piano lab group classes at $129/month plus one-time $15 materials fee. Small group format with 3-6 students.
3. Band Crash Courses: One-time payment for 4-week band crash courses culminating in a live performance. Early bird pricing at $159, regular at $174.
4. Speed Jam Events: $10 per person for participation in Speed Jam events where musicians rotate through different rooms to create music with new band members.
5. Merchandise Sales: Sale of branded merchandise including t-shirts, sweatshirts, totes through external partner Shirts From Fargo. Free local pickup available.
6. Gift Cards: Electronic and paper gift certificates sold for use on trial lessons, monthly lessons, merchandise, and snacks. Processed through Square.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Amped School of Music is a Fargo-based music school that delivers in-person and group music instruction across instruments and voice, alongside band programs and community music events. Offerings center on private lessons, group classes, ensemble/band programs, and studio-hosted community events for students and families in the Fargo-metro area.

Product overview

Amped School of Music is a locally-owned music education studio in Downtown Fargo, ND offering a portfolio of programs centered around private music lessons and group learning experiences. The core offering is Private Music Lessons (one-on-one instruction for ages 4 to adult across multiple instruments), supplemented by structured group programs including Rock Band Crash Courses (4-week band programs with live performance), Piano Lab (adult/teens group piano class), Open Mic Night (monthly performance events), and Speed Jam (rotational jam sessions). Additional offerings include Gift Cards and Trial Lessons for prospective students. The studio is woman-led, LGBTQIA+, and neurodivergent-owned, and emphasizes a welcoming community environment.

Differentiator

Problem solved

Functional benefit

Products and services

• Private Music Lessons

Named customers5 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• School of Rock: National franchise network offering private music lessons plus ensemble/band performance programs for kids and adults. Highly comparable to Amped's private-lessons-plus-Band-Crash-Course model, with the same emphasis on live performance as an outcome.
• Bach to Rock: Franchise music school offering private lessons, group classes, and rock band performance programs for students of all ages. Closely mirrors Amped's portfolio of one-on-one instruction plus ensemble experiences culminating in live shows.
• Musika Lessons: Online and in-home private music lesson provider serving students across the US with vetted instructors. Directly comparable to Amped's private lesson core offering, though operates as a marketplace rather than a single-location studio.
• Music Together: International early childhood music education program offered through licensed centers, including group classes for young children and families. Comparable to the youngest end of Amped's age range (ages 4+) and the Piano Lab group-class format.
• Lessonface: Online platform connecting students with vetted music teachers for live private lessons across many instruments and styles. Directly comparable to Amped's private lesson core product, with a similar recurring lesson model.

Broad incumbents

• TakeLessons: Online marketplace connecting students with local and online private music instructors across many instruments. Competes with Amped for student sign-ups by offering broader choice and convenience, though it lacks the curated community/event layer.
• Fender Play: Fender's subscription-based online guitar, bass, and ukulele lesson platform with video curriculum. Competes with Amped's guitar/ukulele/bass instruction on convenience and price, though lacks live performance and community.

Emerging players

• Yousician: App-based self-paced music education platform with interactive lessons for guitar, piano, bass, ukulele, and voice. Represents the digital alternative to in-person instruction and competes for the same beginner and hobbyist segments.
• ArtistWorks: Online music school offering prerecorded lessons with video exchange feedback from professional musicians across many instruments. Comparable to Amped's multi-instrument breadth and instructor quality, though delivered asynchronously.
• JoyTunes (Simply Piano): App-based piano and other instrument learning platform with interactive lessons and gamified practice. Competes with Amped's Piano Lab and beginner piano offerings on price and convenience for self-directed adult learners.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xinstagram.com/ampedschoolofmusic
• YouTubeyoutube.com/@ampedschoolofmusic
• Facebookfacebook.com/ampedschoolofmusic
• LinkedInlinkedin.com/company/amped-school-of-music
• Instagraminstagram.com/ampedschoolofmusic

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about amped school of music