metal roof systems

What metal roof systems does

Metal Roof Systems, Inc. is a privately held, founder-owned specialty roofing contractor established in 1989 by Jaan Schoon and headquartered in Petaluma, California. The company designs, fabricates, and installs custom metal roofing systems for residential and commercial properties across the Greater San Francisco Bay Area, including Marin, Sonoma, Mendocino, Contra Costa, and Solano counties. Its work spans tear-off, repair, carpentry, and re-installation, with a direct-to-customer model that does not require a general contractor.

The core technology is a mechanical standing seam roof system built from copper, steel, aluminum, and zinc, with a mobile sheet metal shop brought to the job site to enable custom fabrication (radius, tapered, and straight panels) and in-progress design changes. Differentiated features include non-penetrating solar panel attachment via S-5 clamps, Class A fire-rated assemblies for fire-zone compliance, and Energy Star certified cool-roof configurations. Material lifespans are positioned at 100+ years for copper and zinc and approximately 50 years for steel and aluminum. The portfolio also includes corrugated metal roofing and siding, custom gutters, and architectural accessories.

The business model is a one-time, quote-based project sales motion with no recurring revenue or subscription layer. Pricing is not publicly disclosed; metal roofing is stated to cost approximately twice as much per square foot as asphalt composition shingles, with aluminum running roughly 60-65% of copper pricing. Customer segments are primarily individual homeowners, with secondary commercial references including wineries and hospitality properties. The company relies on word-of-mouth, a portfolio website, and a Facebook page for demand generation, with no public funding, institutional ownership, or disclosed headcount.

Name

metal roof systems

Legal name

Metal Roof Systems, Inc.

Website

https://metalroofsystemsinc.com

Company type

Private

Founded year

1989

Operating status

Operating

Short description

Metal Roof Systems, Inc. is a Petaluma-based, founder-owned specialty contractor that designs, fabricates, and installs custom copper, steel, aluminum, and zinc standing seam roofing systems for homeowners and commercial properties in the Greater San Francisco Bay Area.

Ownership category

akta.pro rank

Product category

Custom Metal Roofing Services

NAICS

Roofing Contractors (23816), Sheet Metal Work Manufacturing (332322), Ornamental and Architectural Metal Products Manufacturing (33232)

SIC

Sheet Metal Work (3444), Prefabricated Metal Buildings & Components (3448)

akta.pro industry

PRIMARYIMADAFAB

Metal Roofing Systems

Industrials, Manufacturing & Construction/Building Materials & Products/Roofing Materials & Systems

SECONDARYIMADACAG

Metal Roofing & Wall Panels (Architectural/Structural)

Industrials, Manufacturing & Construction/Building Materials & Products/Structural Steel & Metal Building Products

SECONDARYIMAFAMAI

Roof-Mounted Systems Integration (PV, Green Roofs, Roof Gardens, Snow Guards)

Industrials, Manufacturing & Construction/Construction & Civil Engineering/Building Envelope & Exterior Works (Roofing, Facades, Glazing)

SECONDARYIMADAFAJ

Flashing, Edge Metal & Roof Accessories

Industrials, Manufacturing & Construction/Building Materials & Products/Roofing Materials & Systems

SECONDARYHSAPAKAA

Roof Installation & Replacement

Home & Personal Services/Residential Renovation Services/Roofing, Siding & Exterior Renovation

Keywords

• Custom metal roofing
• Standing seam roofs
• Copper roofing installation
• Solar-ready roofing
• Architectural sheet metal fabrication

Headquarters

HQ city

Petaluma

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Custom Metal Roofing Installation: Full-service roofing contractor providing all phases of roof work including tear off, repairs, carpentry, and re-installation. Services residential and commercial properties with copper, steel, aluminum, and zinc roofing materials.
2. Custom Fabrication Services: Custom architectural metal fabrication including gutters, accessories, seamless fascia, coping caps, concealed venting systems, and custom-made internal gutters and downspouts.
3. Solar-Ready Roof Systems: Installation of standing seam roofs designed for solar panel attachment using S-5 clamps, eliminating need for roof penetrations.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels3 records

Core offering

Metal Roof Systems is a specialty roofing contractor that fabricates and installs custom architectural metal roofing systems in copper, steel, aluminum, and zinc for residential and commercial properties in the Greater San Francisco Bay Area. The company brings a mobile sheet metal shop to job sites to perform tear-off, carpentry, fabrication, and re-installation, including standing seam, corrugated, and solar-ready roof assemblies with custom gutters and accessories.

Product overview

Metal Roof Systems, Inc. is a specialty roofing contractor offering custom-made architectural metal roofing products using copper, steel, aluminum, and zinc materials. The core product portfolio centers on standing seam metal roofs (the strongest and most solar-compatible system), complemented by corrugated roofs and siding, metal siding in various profiles, and custom gutters and architectural accessories. The company provides full-service roof work from tear-off and repairs to custom fabrication and reinstallation, with an emphasis on 'old world' on-site metal fabrication techniques that reduce shipping damage and material waste.

Differentiator

Problem solved

Functional benefit

Products and services

• Copper Roofing

Quantifiable outcome

• Copper roof lifespan exceeding 100 years with Class A fire rating
• +3 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Regional players

• Sheet Metal Connectors: Sheet metal fabrication shop producing custom roofing accessories, flashing, and architectural metal components primarily serving the western U.S. Comparable as a regional fabricator producing similar custom sheet metal products used in roofing and building envelope applications.

Direct peers

• Classic Metal Roofs: Regional specialty contractor focused on residential and light commercial metal roofing installation. Comparable as a direct peer operating in the same niche of installing standing seam and other metal roofing systems for premium residential customers.
• Erie Metal Roofs: U.S. metal roofing installation contractor specializing in residential standing seam and stone-coated steel roofs. Comparable as a direct peer in the same metal roofing installation niche, though operating across a broader geographic footprint.
• W.F. Norman Corporation: Manufacturer of custom architectural sheet metal products including cornices, panels, and specialty roofing accessories. Comparable as a custom sheet metal fabricator serving architectural and roofing applications similar to Metal Roof Systems' mobile fabrication work.

Emerging players

• Zincsmith (Zinc Countertops & Roofing Fabricator): Niche U.S. fabricator specializing in zinc architectural products including roofing and cladding. Comparable as an emerging player in the specialized zinc roofing segment where Metal Roof Systems also holds certifications.

Broad incumbents

• Boral Steel (Boral Roofing): Large manufacturer of stone-coated and steel metal roofing systems with national distribution. Comparable as a broad incumbent whose metal roofing products overlap with the standing seam and steel systems Metal Roof Systems installs.
• Metal Sales Manufacturing Corporation: Largest national manufacturer of metal roofing and wall panels with a broad product portfolio across commercial and residential applications. Comparable as a broad incumbent supplying the types of standing seam panels Metal Roof Systems installs.
• ATAS International: Established manufacturer of metal roofing, wall panels, and architectural sheet metal products. Comparable as a broad incumbent offering overlapping standing seam and custom fabrication products that Metal Roof Systems installs in the field.
• Drexel Metals: National manufacturer and distributor of metal roofing, wall panels, and accessories used by contractors across the U.S. Comparable to Metal Roof Systems as an upstream supplier of the standing seam and fabricated metal systems that contractors install.
• Revere Copper Products: Manufacturer of copper roofing, flashing, and architectural copper products. Comparable as an upstream supplier of copper roofing materials that Metal Roof Systems fabricates and installs in custom architectural projects.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/MetalRoofSystemsInc
• LinkedInlinkedin.com/company/metal-roof-systems-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about metal roof systems