harvey.co.uk

What harvey.co.uk does

Harvey Water Softeners Ltd, trading as Culligan Harvey, designs, manufactures, and distributes domestic water softening and drinking water filtration products for UK homeowners, operating from its headquarters in Old Woking, Surrey. Founded in the 1970s and now a wholly-owned subsidiary of Culligan International Group, the company specialises in twin-tank, non-electric ion-exchange water softeners (HarveyArc, HVX, Big Blue, TwinTec, Minimax M3/Crown) that regenerate on demand using water pressure alone, delivering continuous 24/7 soft water without mains electrical connection. The portfolio extends to under-sink drinking water filters (ZERO Reverse Osmosis with PFAS reduction, So Clear 3-stage ultrafiltration), three-way kitchen mixer taps, instant boiling water taps (Culligan Milano Furnas, Harvey Quettle), and proprietary block-salt consumables, monitored through the proprietary myHarvey mobile application.

The business operates a hybrid go-to-market combining in-home field demonstrations and free water testing with direct-to-consumer e-commerce through harvey.co.uk and shop.harvey.co.uk, supported by a verified installer network. Revenue is generated across four streams: one-time hardware sales (basic installation packages from £1,195 inclusive of VAT), recurring consumables (block salt at roughly £5-7 per person per month), professional installation and servicing, and credit-broker transaction fees via a financing partnership with Mitsubishi Capital (Novuna Consumer Finance), offering 0% APR over 12 months and 11.9% APR over 36/60-month terms. The primary customer is the UK residential homeowner in hard-water regions, particularly London and the Home Counties, with secondary segments including new-build properties, renovation projects, families with sensitive skin, and premium home-wellbeing buyers; Scotland and Wales are explicitly de-prioritised as soft-water geographies.

Name

harvey.co.uk

Legal name

Harvey Water Softeners Ltd

Website

https://harvey.co.uk

Company type

Private

Founded year

1970

Operating status

Operating

Short description

Harvey Water Softeners designs and supplies UK residential water softeners, drinking water filters, and taps using twin-tank, non-electric ion-exchange technology, serving homeowners in hard-water regions as the UK arm of Culligan International Group.

Ownership category

akta.pro rank

Product category

Residential Water Treatment Systems

akta.pro primary industry

Water Softeners & Scale Inhibitors (Residential) (CRAJAJAI)

akta.pro secondary industries

Whole-House (Point-of-Entry) Water Treatment Systems (CRAJAJAE), Under-Sink Water Filtration Systems (CRAJAJAD), Water Filtration, Treatment & Softening Plumbing Products (IMADALAK), Water Softener, Filtration & Treatment System Installation (HSAOAAAH), Water Heating & Treatment Appliance Retail (Water Heaters, Water Softeners, Filtration Systems) (CRACACAF)

Keywords

• Domestic water softeners
• Drinking water filters
• Limescale prevention
• Water treatment systems
• Kitchen mixer taps

Headquarters

HQ city

Woking

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Water Softener Hardware Sales: One-time purchase of water softening systems including HarveyArc, HVX, Big Blue, and other models. Basic installation packages start from £1,195 inclusive of VAT.
2. Consumables (Salt and Filters): Recurring revenue from block salt, mini curve salt, filter cartridges, and other consumables. Typical twin-cylinder system uses about 1 block of salt per person per month.
3. Installation and Servicing: Professional installation services and ongoing maintenance, servicing contracts.
4. Financing Services: 0% finance over 12 months or pay-monthly options via Mitsubishi Capital (Novuna Consumer Finance) for water softener purchases.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Harvey Water Softeners (trading as Culligan Harvey) designs, manufactures, and supplies British-made twin-tank non-electric water softening systems for UK residential homes. The portfolio includes flagship models such as the HarveyArc, HVX, and Big Blue softeners, complemented by under-sink drinking water filtration (reverse osmosis and ultrafiltration), 3-way kitchen mixer taps, instant boiling water taps, and proprietary block salt consumables. Professional installation, ongoing servicing, and app-enabled salt monitoring round out the offering.

Product overview

Culligan Harvey offers residential water softening solutions as a unified portfolio of British-made, twin-tank, non-electric water softeners complemented by drinking water filtration products and accessories. The core product line centers on the HarveyArc (flagship with app monitoring), HVX (larger households), Big Blue (commercial/multi-bathroom properties), and Minimax/TwinTec models. These are paired with under-sink drinking water filters including the ZERO Reverse Osmosis system (for PFAS removal) and So Clear ultrafiltration. The product ecosystem extends to 3-way kitchen mixer taps and instant boiling water taps for filtered/drinking water delivery, along with proprietary block salt consumables and the myHarvey App for salt monitoring. The portfolio is designed for continuous soft water delivery without electricity, with modular add-ons for drinking water treatment.

Differentiator

Problem solved

Functional benefit

Brands

• HarveyArc: Twin-tank water softener ideal for up to 3 bathrooms with compact design and app-based salt level monitoring.
• Harvey HVX
• Big Blue
• So Clear
• ZERO

Products and services

• HarveyArc Water Softener

Quantifiable outcome

• Save up to £400 per year on reduced soap usage, heating efficiency, and appliance lifespan
• +2 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Culligan International Groupparent organizationStrategic or Co-development PartnerCulligan Harvey is part of the Culligan International Group, a global leader in innovative water treatment solutions for over 80 years. The partnership combines Harvey's UK expertise with Culligan's global resources to enhance water quality solutions for customers.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• BWT (Best Water Technology): BWT is one of Europe's leading water technology companies, offering residential water softeners, drinking water filters, and point-of-use treatment across multiple European markets. Direct competitor in residential ion-exchange softening and adjacent filtration categories, with broader geographic reach than Harvey.
• Kinetico: Kinetico is a global water treatment specialist best known for its non-electric, dual-tank water softener architecture — technologically the closest comparable to Harvey's twin-tank design. Operates in the UK residential market via dealer networks and competes for the same premium-positioned homeowner segment.
• EcoWater Systems: EcoWater is one of the world's largest residential water softening and treatment brands, selling ion-exchange softeners and drinking water filters through dealer networks. Competes directly with Harvey on technology category, customer segment, and dealer-led GTM.
• Water2Buy: Water2Buy is a UK-focused, value-priced water softener brand selling primarily through online channels (Amazon, own site). Competes with Harvey on the same residential UK customer but with a lower-cost, e-commerce-led GTM rather than field sales.
• Monarch Water: Monarch Water is a UK residential water softener specialist offering non-electric twin-cylinder systems comparable to Harvey's core product line. Direct competitor in the same UK hard-water homeowner segment with similar technology positioning.
• Calmag: Calmag is a UK water treatment company supplying water softeners, scale inhibitors, and water conditioning equipment to residential and light commercial customers. Direct UK competitor with overlapping product portfolio and customer base.

Broad incumbents

• Culligan (UK & International): Culligan International is the parent of Harvey and operates broader water treatment portfolios globally (industrial, commercial, residential). Comparable as the umbrella brand/parent with overlapping residential offerings but wider scope and B2B focus than Harvey's UK-only residential proposition.
• Pentair: Pentair is a global water treatment company offering residential softening, filtration, and reverse osmosis systems under multiple brands (e.g., Fleck, Autotrol). Comparable as a broader incumbent in the same water treatment category, with B2B and B2C exposure.

Emerging players

• Brita (BRITA GmbH): Brita is a global leader in household drinking water filtration (jug, filter taps) and increasingly in under-sink and RO systems. Partial overlap with Harvey's ZERO/So Clear drinking water product line and similar target homeowner; weaker overlap on whole-house softening.

Regional players

• Harvey (US) / similar twin-tank specialists: Harvey (in the US) is an unrelated twin-tank water softener specialist selling in the North American market with a similar 'non-electric twin-cylinder' positioning. Comparable on product architecture and value proposition but operates in a different geographic market, making it a regional analogue rather than a direct UK competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about harvey.co.uk