wakeboarding magazine
Wakeboarding Magazine is a niche digital media publication covering wakeboarding, wakesurfing, waterskiing, and foiling news, gear, boat guides, and event coverage for recreational and competitive watersports enthusiasts, monetized through advertising and sponsorships.
- Company typePrivate
- Founded1993
- Headquarters—
- Headcount—
- GTM typeB2C
- OfferingDigital Commerce or Content
What wakeboarding magazine does
Wakeboarding Magazine is a digital media publication founded in 1993 that covers wakeboarding, wakesurfing, waterskiing, and foiling for recreational and competitive watersports participants. The publication operates wakeboardingmag.com as its flagship property, supplemented by two YouTube channels (Wakeboarding Mag and LearnWake), email newsletters, and the Bonifay Banter podcast hosted by professional riders Parks and Shane Bonifay. Core editorial offerings include news, gear reviews, boat buyers guides, professional event coverage (Pro Wakeboard Tour, Nautique Masters, World Series of Wake), instructional tutorials, and athlete profiles.
The underlying technology is a standard digital publishing platform with video content delivery, social media distribution across Facebook, Instagram, Twitter, and YouTube, and an email newsletter system. The publication does not disclose proprietary technical features, AI capabilities, or mobile applications.
The business model is advertising and sponsorship-only, with no disclosed paywall or subscription revenue. Monetization comes from native sponsored content and product spotlights placed throughout editorial coverage, with named advertiser relationships spanning towboat OEMs (Centurion, MasterCraft, Nautique, Supra, Moomba, Malibu, Tigé), gear brands (Liquid Force, Ronix, Hyperlite, O'Brien), and marine audio (KICKER). Wakeboarding Magazine operates as a brand within Firecrown, a diversified marine media conglomerate that also owns Boating, Cruising World, Sailing World, Salt Water Sportsman, Sport Fishing, and Yachting. Editorial leadership is led by Editor-in-Chief Kevin Falvey, supported by a small team including a Director of Brand Strategy and two Account Managers handling advertiser sales.
wakeboarding magazine firmographics
Firmographics- Name
- wakeboarding magazine
- Legal name
- Wakeboarding Magazine
- Website
- https://wakeboardingmag.com
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Short description
- Wakeboarding Magazine is a niche digital media publication covering wakeboarding, wakesurfing, waterskiing, and foiling news, gear, boat guides, and event coverage for recreational and competitive watersports enthusiasts, monetized through advertising and sponsorships.
- Ownership category
- akta.pro rank
wakeboarding magazine industry classification
Industry- Product category
- Watersports Digital Media
- NAICS
- Periodical Publishers (51312), Newspaper, Periodical, Book, and Directory Publishers (5131)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721)
- akta.pro primary industry
- Travel & Outdoors Magazines (MPAJAEAH)
- akta.pro secondary industry
- Jet Ski, Parasailing & Tow Sports (Wakeboard, Waterski, Tubing) (THAJAJAH)
Keywords
wakeboarding magazine business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Advertising and Sponsorships: Wakeboarding Magazine generates revenue through sponsored content featuring boat manufacturers (Centurion, MasterCraft, Nautique, Supra, Moomba, Malibu, Tigé), gear brands (Liquid Force, Ronix, Hyperlite, O'Brien), and marine audio companies (KICKER). The publication hosts native advertising and product spotlights that appear throughout the site, particularly in gear reviews, boat guides, and event coverage.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
wakeboarding magazine product offering
Product offeringCore offering
Wakeboarding Magazine is a digital media outlet that publishes wakeboarding and broader towed watersports content including news, gear reviews, boat buyers guides, event coverage, instructional videos, and rider profiles. The publication supports readers with editorial content distributed across its website, YouTube channels (Wakeboarding Mag and LearnWake), email newsletters, and social media, complemented by the Bonifay Banter Podcast. Sponsored content from boat manufacturers, gear brands, and marine audio companies appears throughout the publication as native advertising and product spotlights.
Product overview
Wakeboarding Magazine operates as a digital media publication focused on wakeboarding and watersports content. The primary offering is WakeboardingMag.com, a comprehensive online magazine delivering news, gear reviews, boat coverage, videos, and event reporting. Supporting products include the LearnWake YouTube channel for instructional content, the 2026 Water Sports Boat Buyers Guide for consumer research, the Watersports Favorites product roundup, Pro Wakeboard Tour editorial coverage, email newsletters for subscriber engagement, and the Bonifay Banter podcast featuring wake sports insider interviews. The portfolio functions as an integrated content ecosystem serving wakeboarding enthusiasts from beginner to professional levels.
Differentiator
Problem solved
Functional benefit
Products and services
- WakeboardingMag.com The primary digital magazine covering wakeboarding sports, gear reviews, boat coverage, event news, videos, and instructional content for watersports enthusiasts.
- LearnWake YouTube Channel YouTube channel featuring wakeboarding tutorials, technique videos, and instructional content for riders of all skill levels.
- 2026 Water Sports Boat Buyers Guide Comprehensive buyer's guide helping consumers research and select watersports boats, covering family cruisers to professional tournament vessels.
- Email Newsletters Subscription-based email newsletter delivering features on travel destinations, event listings, product reviews, and special offers.
- Bonifay Banter Podcast Podcast hosted by Parks Bonifay and Shane Bonifay featuring interviews with wake sports insiders, athletes, and legends of the sport.
- Wakeboarding Gear Coverage Editorial coverage of wakeboarding gear including product reviews, recommendations, and spotlights from gear brands serving watersports enthusiasts.
- Pro Wakeboard Tour Editorial Coverage Editorial coverage and event reporting for the professional wakeboard tournament circuit including Pro Wakeboard Tour, Nautique Masters, World Series of Wake, and regional competitions.
Companies that use wakeboarding magazine
Customer profileSegments1 record
Ideal customer profiles2 records
wakeboarding magazine technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
wakeboarding magazine partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- FirecrownparentFirecrown is the parent company of Wakeboarding Magazine, operating multiple marine and watersports publications including Boating, Cruising World, Sailing World, Salt Water Sportsman, Sport Fishing, and Yachting magazines.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
wakeboarding magazine competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
wakeboarding magazine social profiles
Digital presencewakeboarding magazine financial estimates
Financial estimateRevenue estimate
Valuation estimate
wakeboarding magazine leadership team
Management profileNumber of profiles
Profiles4 records
wakeboarding magazine funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
wakeboarding magazine M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about wakeboarding magazine
What does wakeboarding magazine do?
Wakeboarding Magazine is a digital media outlet that publishes wakeboarding and broader towed watersports content including news, gear reviews, boat buyers guides, event coverage, instructional videos, and rider profiles. The publication supports readers with editorial content distributed across its website, YouTube channels (Wakeboarding Mag and LearnWake), email newsletters, and social media, complemented by the Bonifay Banter Podcast. Sponsored content from boat manufacturers, gear brands, and marine audio companies appears throughout the publication as native advertising and product spotlights.
Is wakeboarding magazine a public or private company?
wakeboarding magazine is a private company. It is classified as corporate owned and is currently operating.
When was wakeboarding magazine founded?
wakeboarding magazine was founded in 1993.
How does wakeboarding magazine make money?
One revenue line is on record: advertising and Sponsorships.
Does wakeboarding magazine have an API?
No public API is recorded for wakeboarding magazine.
What industry is wakeboarding magazine in?
wakeboarding magazine's product category is Watersports Digital Media. Its primary akta.pro industry code is MPAJAEAH, Travel & Outdoors Magazines, with a secondary code of THAJAJAH, Jet Ski, Parasailing & Tow Sports (Wakeboard, Waterski, Tubing). Its NAICS code is 51312 and its SIC code is 2721.