artesano urbanismo

What artesano urbanismo does

Artesano Urbanismo is a privately held Brazilian real estate developer founded in 2017 that designs and builds planned residential neighborhoods and horizontal condominiums under an "artisanal" regenerative urbanism concept. The company was created by three entrepreneurs — engineer/architect Renato de Albuquerque, lawyer Nuno Lopes Alves, and architect/urbanist Marcelo Willer — all former leaders of Alphaville Urbanismo, where they collectively developed over 90 million m² across 48 Brazilian cities. Artesano targets middle-to-upper-class Brazilian families seeking premium sustainable residential lots, with projects featuring preserved native Atlantic Forest, engineered wood (CLT/glulam) construction, green roofs, gray-water reuse systems (up to 80% reuse), rainwater harvesting (up to 50% reduction in consumption), solar photovoltaic installations, and 15x the WHO-recommended green area per inhabitant.

The company's revenue model is the development and one-time sale of individual residential (and selectively commercial) lots within planned communities, with end-buyers engaging through authorized real estate brokers (corretores parceiros) and physical concept spaces ("Espaço Artesano") at each project location. The first project, Artesano Galleria in Campinas (launched April 2021, delivered 2023), had a Valor Geral de Vendas (VGV) of R$130 million across 233 lots. The current portfolio spans five projects totaling approximately 1,326 residential lots and 40+ commercial lots across Campinas, Londrina, Ribeirão Preto, Alphaville (São Paulo), and Campo Grande, with additional projects planned for Belo Horizonte and Barão Geraldo. Distribution combines content marketing, social media, earned media coverage in Folha de S.Paulo and Valor Econômico, and COP26 Build Better Now international exposure.

Artesano holds B Corp certification (2023), is a signatory of the UN Global Compact through its nonprofit affiliate Instituto Artesano para o Desenvolvimento Sustentável, and has executed municipal cooperation agreements (Santana de Parnaíba, Barueri) to implement UN Sustainable Development Goals at the city level. The company operates as Artesano Urbanismo Ltda. (CNPJ 13.309.427/0001-18), headquartered in Barueri, São Paulo, with no disclosed external investors, private equity, or venture capital backing — ownership is concentrated among the three founding partners.

Name

artesano urbanismo

Legal name

Artesano Urbanismo Ltda.

Website

https://artesanourbanismo.com.br

Company type

Private

Founded year

2017

Operating status

Operating

Short description

Artesano Urbanismo is a privately held Brazilian regenerative real estate developer founded in 2017 by former Alphaville Urbanismo leaders, designing premium sustainable horizontal condominiums and planned neighborhoods with native forest preservation, engineered wood construction, and water/energy systems for affluent Brazilian families.

Ownership category

akta.pro rank

Product category

Residential Real Estate Development

NAICS

Land Subdivision (23721), Residential Building Construction (23611)

SIC

Land Subdividers & Developers (No Cemeteries) (6552), Real Estate Dealers (For Their Own Account) (6532)

akta.pro primary industry

Residential Land Development & Subdivision Homebuilding (Build-to-Sell Communities) (IMAFABAL)

akta.pro secondary industries

Urban Planning & Master Planning (BPAHAKAD), Landscape Architecture & Site Design (BPAHAKAC), State/Provincial Housing, Urban/Regional Planning & Community Development (BPAIABAM)

Keywords

• Sustainable real estate development
• Horizontal condominiums
• Regenerative urbanism
• Planned residential neighborhoods
• Residential lot sales

Headquarters

HQ city

Barueri

HQ country

Brazil

HQ region

Latin America

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations

Revenue model

1. Residential Lot Sales: Development and sale of high-end residential lots in planned communities. The company develops authorial urban projects and sells individual lots to customers who then build their own homes. The first project Artesano Galleria in Campinas had a Valor Geral de Vendas (VGV) of R$ 130 million.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels10 records

Core offering

Artesano Urbanismo is a Brazilian real estate developer that plans, designs, and builds horizontal residential condominiums and sustainable planned neighborhoods, selling individual residential lots (typically 400–830 m²) to families who build their own homes. Each project integrates regenerative urbanism features including native Atlantic Forest preservation and regeneration, engineered wood (CLT/Glulam) construction in common areas, gray water reuse systems, rainwater harvesting, solar energy, organic community gardens, and clubhouse amenities. The company develops two to three medium-high to high-end projects per year across multiple Brazilian cities.

Product overview

Artesano Urbanismo is a Brazilian sustainable real estate developer focused on horizontal condominiums and planned neighborhoods. The company offers a portfolio of residential developments across Brazil (Campinas, Londrina, Ribeirão Preto, Alphaville, and Campo Grande), supported by two mobile applications: Construtor de Vendas Artesano for sales operations and MyArtesano for customer property management. Their developments integrate sustainable technologies including engineered wood construction, green roofs, water reuse systems, and solar energy, with community amenities such as organic gardens, clubs, and preserved native forests.

Differentiator

Problem solved

Functional benefit

Products and services

• Artesano Galleria Delivered sustainable residential horizontal condominium in Campinas, SP with 233 residential lots starting from 450 m², featuring 143,000 m² of preserved native Atlantic Forest and 15x WHO-recommended green area per inhabitant. Includes engineered wood clubhouse, green roofs, gray water reuse, solar energy, rainwater harvesting, organic community gardens, and 24-hour security.
• Artesano Londrina Delivered sustainable residential development in Londrina, PR with 176 residential lots and 8 commercial lots on 450 m² plots, featuring 83,365 m² of green areas (163 m² per inhabitant), club amenities, and 24-hour security.
• Artesano Ribeirão Preto

Quantifiable outcome

• Green area per inhabitant 15x WHO recommendation at Artesano Galleria
• +3 more outcomes

Named customers2 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Eleven partnerships are on record, tiered core, flagship and minor.

• Prefeitura de BaruericoreStrategic or Co-development Partner · 1 January 2021Cooperation Agreement 03/2021 signed with Instituto Artesano for implementation of UN 2030 Sustainable Development Agenda. Barueri launched Municipal Program for SDG implementation.
• Prefeitura de Santana de ParnaíbaflagshipStrategic or Co-development Partner · 1 July 2019Development of SDG Implementation project with municipal government creating indicators for each Sustainable Development Goal. Culminated in delivery of first Voluntary Local Report from a Brazilian city to the United Nations in July 2019.
• Secretarias Municipais da Educação e do Verde e Desenvolvimento Sustentável de CampinascoreStrategic or Co-development PartnerPartnership for Projeto Águas para o Futuro creating water source awareness and monitoring programs with local schools. Students monitor Córrego São Quirino water quality and learn about watershed preservation.
• Escola Estadual Professora Eunice Virgínia Ramos NaverominorStrategic or Co-development PartnerSchool partnership for environmental education. 12 student volunteers participate in water quality monitoring of Córrego São Quirino as part of Projeto Águas para o Futuro.
• Hartt IncorporadoracoreStrategic or Co-development PartnerCo-development partner for Artesano Campo Grande project alongside Artesano Urbanismo.
• Secretaria Municipal do Ambiente de LondrinaminorStrategic or Co-development PartnerPartnership for World Water Day action using water analysis kits donated by Instituto Artesano. Students from IEIJ monitored Córrego dos Tucanos water quality.
• Instituto de Educação Infantil e Juvenil (IEIJ)minorStrategic or Co-development PartnerEducational institution partnership for water quality monitoring program with donated analysis kits.
• United Nations Global CompactflagshipStrategic or Co-development PartnerInstituto Artesano signed the UN Global Compact committing to worldwide sustainability and contributing to implementation of 17 Sustainable Development Goals defined by UN in 2015.
• Escritório Burle MarxcoreImplementation/ SI/ Consulting PartnerLandscape architecture firm contracted for Artesano Campo Grande project paisagismo (landscape design).
• Reinach Mendonça Arquitetura e AssociadoscoreImplementation/ SI/ Consulting PartnerArchitecture firm contracted for Artesano Campo Grande project architecture.
• Triz ArquiteturaminorImplementation/ SI/ Consulting PartnerInterior design firm contracted for Artesano Campo Grande project.

Scale indicators17 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Alphaville Urbanismo: Brazil's most iconic developer of planned horizontal condominiums and master-planned communities; directly comparable because Artesano's three founders (Albuquerque, Lopes Alves, Willer) previously built Alphaville Urbanismo and are now applying a regenerative, premium-lot version of the same horizontal-condominium model in competing markets.

Broad incumbents

• JHSF: Established Brazilian luxury real estate developer (Faria Lima, Cidade Jardim, Fazenda Boa Vista); comparable as a broad incumbent that competes with Artesano for the same affluent Brazilian buyers seeking premium, amenitized residential experiences, though JHSF focuses on vertical luxury rather than horizontal planned communities.
• Cyrela Brazil Realty: One of the largest Brazilian residential developers operating across São Paulo, Rio de Janeiro and other major metros; comparable as a broad incumbent serving premium and upper-mid segments where Artesano positions its sustainable horizontal-condo lots.
• MRV Engenharia: Largest Brazilian residential developer with both Minha Casa Minha Vida and higher-end brands (Sensia, Welhome, Gran Vita); comparable as a broad incumbent that increasingly markets ESG/sustainability features, putting potential competitive pressure on Artesano's green-differentiated positioning.
• Even Construtora: Mid-to-upper-market Brazilian residential developer active in São Paulo, Rio de Janeiro and Minas Gerais; comparable as a broad incumbent whose premium product lines overlap with Artesano's target buyer profile.
• EZTec: São Paulo-based residential developer known for high-end vertical projects; comparable as a broad incumbent competing for similar affluent São Paulo buyers, including those looking at premium Alphaville-region alternatives like Artesano Cantalupe.
• Gafisa: Long-established Brazilian homebuilder serving mid-to-upper income segments across major Brazilian metros; comparable as a broad incumbent in the residential development market where Artesano competes for premium buyers.
• Cury Construtora: Major São Paulo-headquartered Brazilian residential developer with a wide portfolio across income segments; comparable as a broad incumbent whose higher-end offerings overlap with Artesano's premium positioning.

Emerging players

• Mitre Realty: Premium São Paulo-based developer of high-end vertical residential projects; comparable as an emerging player that targets the same affluent Brazilian buyer pool Artesano serves, although Mitre operates in vertical rather than horizontal product.
• Lavvi Incorporadora: Brazilian real estate developer focused on premium residential launches in São Paulo; comparable as an emerging player competing for the same high-end Brazilian buyer segment, though primarily in vertical rather than horizontal-condo product.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xinstagram.com/artesanourbanismo
• Facebookfacebook.com/artesanourbanismooficial
• LinkedInlinkedin.com/company/artesano-urbanismo

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about artesano urbanismo