tekronix

What tekronix does

Tektronix, Inc. is a Beaverton, Oregon-based designer and manufacturer of electronic test and measurement instruments, software, and related services, founded in 1946 and operating today as a subsidiary of Fortive Corporation. The company builds precision instruments including oscilloscopes and probes, high-speed digitizers, spectrum analyzers, parameter analyzers, optical modulation analyzers, frequency counters, arbitrary function and waveform generators, source measure units (SMUs), DC power supplies, DC electronic loads, bidirectional power supplies, digital multimeters, data acquisition systems, and low-level sensitive instruments. Hardware is sold under three brand families: Tektronix (broad test and measurement), Keithley (precision electrical measurement), and EA Elektro-Automatik (DC power supplies and electronic loads, added through Fortive's 2020 acquisition). Supporting the hardware is a software portfolio spanning bench software, data analysis, and test automation, plus the CalWeb cloud-based asset management platform for tracking and managing test equipment fleets.

Tektronix serves engineers and researchers across semiconductor design and manufacturing, aerospace and defense, automotive (EV/HEV, ADAS, power electronics), power semiconductors (SiC/GaN), education and teaching labs, medical devices, AI data center infrastructure, renewable energy, and advanced research verticals. Beyond hardware, the company operates a substantial professional services franchise: factory-verified and multi-brand OEM-compliant calibration services cover 140,000+ products from 9,000+ manufacturers annually, and ISO/IEC 17025-accredited, ISTA-certified testing laboratories (in Billerica, MA and Wayne, NJ) deliver HALT/HASS, environmental, package, vibration, shock, and NEMA compliance testing services. The company monetizes through hardware sales (quote-based enterprise pricing), recurring software licensing (both perpetual node-locked/floating and subscription), and professional services (calibration, testing, repair, and asset management). Go-to-market combines direct enterprise field sales, an e-commerce storefront on Tek.com (currently US-only for select products), an extensive global distributor and reseller network, and a dedicated GSA program for US federal government customers.

Name

tekronix

Legal name

Tektronix, Inc.

Website

https://tektronix.com

Company type

Public

Founded year

1946

Operating status

Operating

Short description

Tektronix, founded in 1946 and headquartered in Beaverton, Oregon, designs electronic test and measurement instruments under the Tektronix, Keithley, and EA Elektro-Automatik brands. Operating as a Fortive Corporation subsidiary, it serves semiconductor, aerospace, automotive, power semi, and education customers with hardware, software, calibration, and testing services.

Ownership category

akta.pro rank

Product category

Electronic Test and Measurement Equipment

NAICS

Instrument Manufacturing for Measuring and Testing Electricity and Electrical Signals (334515), Testing Laboratories and Services (54138)

SIC

Instruments For Meas & Testing Of Electricity & Elec Signals (3825), Services-Testing Laboratories (8734)

akta.pro primary industry

Test & Measurement Equipment (Oscilloscopes, DAQ, signal analyzers, calibration benches) (IMAGAFAC)

akta.pro secondary industries

Calibration Services & Standards (Calibration labs, reference standards, traceability services) (IMAGAFAH), Testing, Inspection, Certification & Commissioning (TICx) Technical Services (BPAHAIAL)

Keywords

• Test and measurement
• Oscilloscope instruments
• Spectrum analyzers
• Calibration services
• Signal generators

Headquarters

HQ city

Beaverton

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Revenue model

1. Test and Measurement Hardware Sales: Sale of physical test and measurement equipment including oscilloscopes, spectrum analyzers, signal generators, power supplies, multimeters, and source measure units. Products are sold directly and through distribution partners.
2. Software Licensing: Software products offered under license agreements including permanent (node-locked or floating) and subscription licenses. Includes software embedded in instruments and standalone software products.
3. Calibration Services: Factory verified calibration and multi-brand compliant calibration services. Calibrates over 140,000 products from 9,000 different manufacturers, providing recurring service revenue.
4. Testing Services: Comprehensive testing services including package testing, HALT/HASS testing, environmental testing, vibration testing, NEMA compliance testing, and climatic testing for product validation.
5. Repair and Asset Management Services: Factory repair services, warranty services, and asset management services including CalWeb platform for equipment fleet management.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Tektronix designs, manufactures, and sells electronic test and measurement instruments including oscilloscopes, spectrum analyzers, signal generators, source measure units, DC power supplies, digital multimeters, and data acquisition systems under the Tektronix, Keithley, and EA Elektro-Automatik brands. The company also provides software for bench analysis, test automation, and data analysis, along with factory and multi-brand calibration services, asset management (CalWeb), repair services, and accredited testing services (HALT/HASS, environmental, package, vibration, and NEMA compliance).

Product overview

Tektronix is a test and measurement equipment company offering a comprehensive portfolio of precision instruments and services. The core product line includes Oscilloscopes (the flagship category with probes and high-speed digitizers), Spectrum Analyzers, Signal Generators (arbitrary function and waveform generators), and Source Measure Units under the Keithley brand. The Sources and Supplies division encompasses DC Power Supplies, Electronic Loads, and Bidirectional Power Supplies (via EA Elektro-Automatik subsidiary), plus Battery Test & Simulation solutions. The Meters category includes Keithley Digital Multimeters, Data Acquisition Systems, and Low-level Sensitive Instruments. Supporting the hardware portfolio is a Software suite for bench analysis, data analysis, and test automation. Tektronix provides extensive Services including Multi-Brand Calibration (supporting 9,000+ manufacturers), Asset Management via CalWeb, Repair Services, and specialized Testing Services (HALT/HASS, Package Testing, Environmental Testing, Vibration Testing, and NEMA Compliance Testing). The company operates under sub-brands Keithley (precision electrical measurement) and EA Elektro-Automatik (German power electronics), and maintains an Encore refurbished equipment program.

Differentiator

Problem solved

Functional benefit

Brands

• Keithley: Specialized precision measurement instruments including digital multimeters, source measure units, data acquisition systems, and semiconductor testing systems
• EA Elektro-Automatik

Quantifiable outcome

• Calibrates over 140,000 products from 9,000 different manufacturers annually
• +2 more outcomes

Named customers4 records

Segments9 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Keithley InstrumentscoreOEM/ Whitelabel/ Licensing PartnerKeithley Instruments is a wholly-owned subsidiary brand of Tektronix, specializing in precision source measure units, digital multimeters, and low-level sensitive instrumentation. Products are sold under the Keithley brand as part of Tektronix's portfolio.
• EA Elektro-AutomatikcoreOEM/ Whitelabel/ Licensing PartnerEA Elektro-Automatik is a wholly-owned subsidiary brand specializing in DC power supplies, bidirectional power supplies, and electronic loads. Products are sold under the EA brand as part of Tektronix's power solutions portfolio.
• Amazon Packaging Support and Supplier Network (APASS)minorOthersTektronix is a member of Amazon's APASS network, certified to perform ISTA 6-Amazon.com package testing for products sold on Amazon's website.
• International Safe Transit Association (ISTA)coreOthersTektronix testing laboratories are ISTA certified to perform various package and transportation tests. Products tested at ISTA certified laboratories can display the ISTA Transit Tested Certification Mark.
• A2LAcoreOthersAmerican Association for Laboratory Accreditation certifies Tektronix testing laboratories as ISO/IEC 17025 Accredited, demonstrating technical competence for calibration and testing activities.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Keysight Technologies: Keysight is the closest direct competitor to Tektronix, offering oscilloscopes, spectrum analyzers, signal generators, source measure units, and electronic test software. Both companies compete head-to-head in semiconductor, aerospace/defense, and automotive test markets with overlapping enterprise sales motions.
• Rohde & Schwarz: Rohde & Schwarz competes directly with Tektronix in oscilloscopes, spectrum analyzers, and RF/microwave test. The privately-held German company is a strong direct rival particularly in aerospace/defense and wireless communications test applications.
• National Instruments (now part of Emerson): National Instruments (now NI, an Emerson business) competes with Tektronix in modular PXI-based data acquisition, automated test, and software-defined instrumentation. Overlap is strongest in test automation and DAQ rather than traditional bench oscilloscopes.
• Anritsu: Anritsu is a direct peer in spectrum analyzers, signal generators, and optical/transport network test equipment. Strong overlap with Tektronix in wireless, RF, and high-speed serial communication test markets.
• Yokogawa Electric: Yokogawa Test & Measurement competes with Tektronix/Keithley in oscilloscopes, power meters, and precision electrical measurement. Both target semiconductor and power electronics test customers with comparable product portfolios.
• VIAVI Solutions: VIAVI competes with Tektronix in spectrum analyzers, optical modulation analysis, and communications test. Overlap is strongest in optical communications and network test segments, including emerging AI-data-center interconnect testing.

Broad incumbents

• Fluke Corporation: Fluke is a sister Fortive brand focused on handheld electrical test and measurement tools. While not a direct oscilloscope competitor, Fluke competes in adjacent field test, calibration, and electrical measurement categories serving similar industrial customers.

Emerging players

• Chroma ATE: Chroma ATE competes with Tektronix/EA Elektro-Automatik in DC power supplies, electronic loads, and battery test systems. Strong overlap in EV/battery and renewable energy power electronics testing applications.
• Advantest: Advantest is a leader in automated semiconductor test (ATE), adjacent to Tektronix's Keithley semiconductor test systems. While focused on wafer-level and SoC test rather than bench instruments, both serve semiconductor manufacturers' characterization and production test needs.

Regional players

• Hioki E.E. Corporation: Hioki competes with Tektronix/Keithley in digital multimeters, power meters, and precision electrical measurement, primarily in Japanese and Asian markets. Comparable product overlap in power quality and battery test categories.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/tektronix-component-solutions

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about tekronix