grilly cheese
Grilly Cheese is a Philadelphia-based gourmet grilled cheese food truck catering company founded in 2012, operating two food trucks and one trailer to serve weddings, corporate events, schools, and private parties across Greater Philadelphia, New Jersey, and surrounding tri-state areas.
- Company typePrivate
- Founded2012
- HeadquartersPhiladelphia, United States
- Headcount—
- GTM typeB2B and B2C
- OfferingServices
What grilly cheese does
Grilly Cheese is a Philadelphia-based gourmet grilled cheese food truck catering company founded in 2012 by Steven Weitzman, operating a fleet of two professional food trucks and one mobile food trailer from its Philadelphia headquarters and South Jersey operational base. The company delivers made-to-order grilled cheese and complementary menu items directly to event venues across the Greater Philadelphia region, New Jersey, and selectively into New York, Delaware, Maryland, Washington DC, and Long Island. Its underlying technology is operational rather than digital: self-contained mobile kitchens with onboard generators that remove venue infrastructure dependencies; event-tuned service workflows engineered for fast guest throughput; and a four-step online quote-request system with a two-hour response guarantee supporting a low-friction booking funnel.
The business runs an event-driven go-to-market catering model with four service formats — food truck (on-site cooked), pop-up station (indoor-friendly, flameless cooking), drop-off delivery (minimum 15 guests, no on-site staff), and full-service buffet — and three menu tiers (Simple, Full, Brunch) priced per-person roughly from $5 to $35, with travel fees beyond a 50-mile base radius. Customers span weddings and private celebrations, corporate enterprise accounts (Target, Johnson & Johnson, Google, Bristol-Myers Squibb, Merck, Wells Fargo, Comcast, Subaru, NRG Energy), and educational institutions (Princeton, Rutgers, Temple). The company carries $1M/$2M general liability coverage plus FLIP food-service liability insurance, enabling Certificate of Insurance delivery for venue compliance.
The model is bootstrapped and founder-owned with no institutional investment, no public filings, and no disclosed revenue. It has catered more than 2,500 events across the tri-state area over 15+ years of operation and earned a GrubHub 2024 "Top 6 Grilled Cheese in the Nation" ranking. Revenue streams are one-time transactional catering fees per event rather than recurring contracts, with deposits securing bookings. Distribution is direct-to-customer via website quote form, phone (844-474-5591), Instagram, and earned-media channels including PHL17 TV and regional food festival presence.
grilly cheese firmographics
Firmographics- Name
- grilly cheese
- Legal name
- Grilly Cheese
- Website
- https://grillycheese.net
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Short description
- Grilly Cheese is a Philadelphia-based gourmet grilled cheese food truck catering company founded in 2012, operating two food trucks and one trailer to serve weddings, corporate events, schools, and private parties across Greater Philadelphia, New Jersey, and surrounding tri-state areas.
- Ownership category
- akta.pro rank
grilly cheese industry classification
Industry- Product category
- Mobile Food Truck Catering
- NAICS
- Mobile Food Services (722330), Caterers (722320), Mobile Food Services (72233)
- SIC
- Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Mobile Catering Trucks (On-Site Service) (THAFAHAJ)
- akta.pro secondary industries
- Mobile / On-Site Catering (Food Trucks for Events, Pop-Ups) (THAFAIAJ), Pop-Up Food Vendors (Temporary Stands/Markets) (THAFAHAE), Food Truck & Mobile Catering Coordination (HSACAGAG)
Keywords
Where grilly cheese is headquartered
LocationHeadquarters
- HQ city
- Philadelphia
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
grilly cheese business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Others
Revenue model
- Food Truck Event Catering: Per-person pricing for on-site food truck catering at events. Pricing varies by menu selection (Simple, Full, Brunch), guest count, service duration, and travel distance from South Jersey base. Standard pricing starts at approximately $5 per person and ranges to $35 per person depending on menu tier and event requirements.
- Pop-Up Station Catering: Indoor-friendly catering format without the truck. Flameless cooking setups available for venues with limited access. Same per-person pricing structure as food truck service.
- Drop-Off Catering: Pre-prepared food delivered fresh and hot without on-site staff. Lower cost option for smaller groups (minimum 15 guests) and office lunches where truck presence is not needed.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Simple Menu - Basic grilled cheese and sides |
| Unit Pricing | Pay-as-you-go | Full Menu - Premium gourmet experience with 10+ artisan sandwiches |
| Unit Pricing | Pay-as-you-go | Brunch Package - Breakfast sandwiches and bagel bar |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
grilly cheese product offering
Product offeringCore offering
Grilly Cheese operates a gourmet grilled cheese food truck and catering service. The company dispatches fully self-contained mobile food trucks to weddings, corporate events, school functions, private parties, and festivals across the Greater Philadelphia Region, New Jersey, and selective areas of New York, Delaware, Maryland, DC, and Long Island. They offer three service formats — on-site food truck, indoor-friendly pop-up station, and drop-off delivery — supported by tiered menu packages including Simple, Full, and Brunch options.
Product overview
Grilly Cheese is a gourmet grilled cheese food truck catering company operating a fleet of two food trucks and one mobile food trailer across Philadelphia, New Jersey, and the tri-state area. The company offers three primary service formats: Food Truck (mobile truck with on-site cooking), Pop-Up (indoor-friendly station without the truck), and Drop-Off (delivered packaged food). Core catering services include corporate events, weddings, private parties, school/university events, and graduation celebrations. Three menu tiers are offered: Simple Menu (basic sandwiches and sides), Full Menu (premium gourmet sandwiches with up to 10 options), and Brunch Package (breakfast items). The company holds $1M/$2M liability insurance and provides Certificates of Insurance for venues.
Differentiator
Problem solved
Functional benefit
Products and services
- Food Truck Catering
Quantifiable outcome
- 2,500+ events catered
- +2 more outcomes
Companies that use grilly cheese
Customer profileNamed customers12 records
Segments5 records
Ideal customer profiles5 records
grilly cheese technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
grilly cheese partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights5 records
grilly cheese competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
grilly cheese social profiles
Digital presencegrilly cheese compliance and trust
Trust signalCompliance2 records
grilly cheese financial estimates
Financial estimateRevenue estimate
Valuation estimate
grilly cheese leadership team
Management profileNumber of profiles
Profiles1 record
grilly cheese funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
grilly cheese M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about grilly cheese
What does grilly cheese do?
Grilly Cheese operates a gourmet grilled cheese food truck and catering service. The company dispatches fully self-contained mobile food trucks to weddings, corporate events, school functions, private parties, and festivals across the Greater Philadelphia Region, New Jersey, and selective areas of New York, Delaware, Maryland, DC, and Long Island. They offer three service formats — on-site food truck, indoor-friendly pop-up station, and drop-off delivery — supported by tiered menu packages including Simple, Full, and Brunch options.
Is grilly cheese a public or private company?
grilly cheese is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was grilly cheese founded?
grilly cheese was founded in 2012.
Where is grilly cheese based?
grilly cheese is headquartered in Philadelphia, United States, in the North America region.
How does grilly cheese make money?
Three revenue lines are on record. Food Truck Event Catering is the primary driver. The others are pop-Up Station Catering and drop-Off Catering.
Does grilly cheese have an API?
No public API is recorded for grilly cheese.
What industry is grilly cheese in?
grilly cheese's product category is Mobile Food Truck Catering. Its primary akta.pro industry code is THAFAHAJ, Mobile Catering Trucks (On-Site Service), with a secondary code of THAFAIAJ, Mobile / On-Site Catering (Food Trucks for Events, Pop-Ups). Its NAICS code is 722330 and its SIC code is 5810.