nazareth college athletics

What nazareth college athletics does

Nazareth University Athletics is the intercollegiate athletics department of Nazareth University, a private non-profit liberal arts institution in Rochester, New York (founded 1924; rebranded from Nazareth College to Nazareth University in 2021/2022). The department fields 25+ NCAA Division III varsity programs — including men's and women's basketball, soccer, lacrosse, swimming and diving, tennis, track and field, cross country, golf, ice hockey, and volleyball (United Volleyball Conference), as well as women's field hockey, softball, rowing, and dance, plus men's rugby and equestrian — competing primarily in the Empire 8 Conference.

The department's core digital product is its athletics information platform at nazathletics.com, built on the Sidearm Sports SaaS, which delivers schedules, rosters, statistics, multimedia content, recruiting questionnaires, and historical records dating to 1993. Its primary business model is non-commercial: the department is a cost center funded by the parent university's operating budget, student fees, and NCAA/Empire 8 distributions, with marginal direct revenue from conference tournament ticket sales ($10 adults, $2 students/seniors), SmugMug action photo sales, and summer athletic camps. Marketing and recruitment run through official website content, Facebook, X/Twitter, Instagram, YouTube, and direct recruiting outreach to high school and club athletes.

Customer-facing activities center on student-athlete development, campus engagement, and alumni/family donor cultivation rather than commercial customer acquisition. The women's lacrosse program is the most documented flagship, with 329-209 all-time record since 1993 and three NCAA Tournament appearances (2000, 2004, 2006) under coach Sue Behme. Current operations are under head coach Diana Schmitt (since 2024), with a 2026 season record of 4-14 overall and 4-5 in conference play.

Name

nazareth college athletics

Legal name

Nazareth University Athletics

Website

https://nazathletics.com

Company type

Private

Operating status

Operating

Short description

Nazareth University Athletics operates 25+ NCAA Division III varsity sports programs for a private non-profit university in Rochester, NY, primarily competing in the Empire 8 Conference and funded through the parent institution's budget and ancillary camps, ticket, and photo sales.

Ownership category

akta.pro rank

Headquarters

HQ city

Rochester

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Ticket Sales: General admission to athletic events; Empire 8 Tournament tickets priced at $10 adults, $2 students+seniors
2. NCAA/Conference Distributions: Funding and support from NCAA Division III membership and Empire 8 Conference
3. Action Photos Sales: Sale of action photography through SmugMug platform
4. Summer Camps: Athletic camps for youth participants

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Nazareth College Athletics administers more than 25 NCAA Division III varsity sports programs for Nazareth University student-athletes, competing primarily in the Empire 8 Conference. The department provides intercollegiate competition, athletic training, coaching, recruiting, and student-athlete support services, and operates complementary offerings such as summer youth camps and action photo sales.

Product overview

Nazareth University Athletics operates as a comprehensive NCAA Division III athletics program featuring 25+ sports programs across men's and women's categories. The program competes primarily in the Empire 8 Conference and United Volleyball Conference. The main product is the athletics information platform hosted at nazathletics.com, which provides real-time game coverage, team rosters, coaching staff profiles, schedules, statistics, recruiting information, and news articles for all sports programs. The women's lacrosse program is one of the flagship programs with detailed archival records dating back to 1993, comprehensive coaching history, and media guides from 2004-2009.

Differentiator

Problem solved

Functional benefit

Products and services

• Basketball Program Men's and women's basketball programs at Nazareth University competing in the Empire 8 Conference at NCAA Division III level, serving student-athletes seeking competitive collegiate basketball.
• Lacrosse Program Men's and women's lacrosse programs competing in the Empire 8 Conference with comprehensive roster, schedule, statistics, and coaching staff information. The women's lacrosse program has a 34-year recorded history.
• Soccer Program Men's and women's soccer programs at Nazareth University competing in the Empire 8 Conference.
• Swimming & Diving Program Men's and women's swimming and diving programs at Nazareth University competing in the Empire 8 Conference.
• Tennis Program Men's and women's tennis programs at Nazareth University competing in the Empire 8 Conference.
• Track & Field Program Men's and women's track and field programs at Nazareth University competing in the Empire 8 Conference.
• Volleyball Program Volleyball programs at Nazareth University competing in the United Volleyball Conference at NCAA Division III level.
• Rowing Program Women's rowing program at Nazareth University competing in the Empire 8 Conference, with recruiting video and questionnaire available for prospective athletes.
• Softball Program Women's softball program at Nazareth University competing in the Empire 8 Conference.
• Field Hockey Program Women's field hockey program at Nazareth University competing in the Empire 8 Conference.
• Golf Program Men's and women's golf programs at Nazareth University competing in the Empire 8 Conference.
• Ice Hockey Program Men's and women's ice hockey programs at Nazareth University competing in the Empire 8 Conference.
• Cross Country Program Men's and women's cross country programs at Nazareth University competing in the Empire 8 Conference.
• Equestrian Program Co-ed equestrian program at Nazareth University.
• Dance Team Program Women's dance team program at Nazareth University.
• Rugby Program Men's rugby club sport program at Nazareth University.
• Summer Athletic Camps Summer athletic camps offered by Nazareth University Athletics for youth and regional participants, supporting athletic skill development and community engagement.
• Action Photos for Sale Sale of action photography from Nazareth Athletics events through the SmugMug platform, available to fans, families, and athletes.
• Nazareth University Athletics Website Comprehensive college athletics information platform providing schedules, rosters, statistics, news, and game coverage for multiple men's and women's sports programs competing in NCAA Division III and the Empire 8 Conference.

Quantifiable outcome

• IWLCA Academic Honor Roll team recognition for high GPA achievements
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• NCAA Division IIIcoreStrategic or Co-development Partner · 1 January 2026NCAA Division III membership provides governance structure, national competition framework, and regulatory oversight for intercollegiate athletics programs.
• Empire 8 ConferencecoreStrategic or Co-development Partner · 1 January 2026Primary conference affiliation for women's lacrosse and multiple sports, providing competitive scheduling, championship tournaments, and conference awards recognition.
• United Volleyball ConferenceminorStrategic or Co-development Partner · 1 January 2026Conference affiliation for volleyball program participation and scheduling.
• Sidearm SportscoreTechnology or Integration · 1 January 2026Digital platform provider for official athletics website, including scheduling, rosters, statistics, and multimedia content management.
• UCHC (United States Collegiate Hockey Conference)minorStrategic or Co-development Partner · 1 January 2026Conference affiliation for ice hockey program participation.
• Make-A-Wish FoundationminorGTM or Marketing Partner · 1 January 2026Special event partnership for 'Make-A-Wish Blue Out' game supporting charitable cause marketing.
• Don Litzelman FoundationminorGTM or Marketing Partner · 1 January 2026Charitable partnership for 'Face Off Against Cancer' game supporting cancer awareness and research.
• Morgan's MessageminorGTM or Marketing Partner · 1 January 2026Charitable partnership for awareness game supporting mental health and wellness initiatives.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• SUNY Geneseo Athletics: Empire 8 Conference peer in NCAA Division III with strong women's lacrosse program and similar academic-focused athletics model. Direct in-conference competitor.
• Alfred University Athletics: Empire 8 Conference member and NCAA Division III institution in western New York with comparable sport offerings. Direct conference rival.
• Hartwick College Athletics: Empire 8 Conference member and NCAA Division III institution with similar size and academic profile. Direct conference competitor across multiple sports.
• St. John Fisher University Athletics: Empire 8 Conference rival also located in Rochester, NY, competing at NCAA Division III with comparable sport offerings including women's lacrosse. Direct head-to-head competitor in the same geographic and conference footprint.
• Utica University Athletics: Empire 8 Conference peer in NCAA Division III with similar private-institution profile and full sport offerings. Direct conference competitor referenced in Nazareth game schedules.
• Ithaca College Athletics (Bombers): Empire 8 Conference peer and fellow New York private institution competing in NCAA Division III with a similar breadth of sports programs and academic profile. Closest structural peer in the conference.
• Houghton University Athletics: Empire 8 Conference member and NCAA Division III institution with similar private Christian-affiliated profile and comparable sport offerings. Direct conference competitor.
• Elmira College Athletics: Former Empire 8 Conference member and NCAA Division III institution in upstate New York with comparable sport offerings. Closely comparable private D-III peer.

Regional players

• University of Rochester (Yellowjackets) Athletics: Rochester-area NCAA Division III institution competing in the Liberty League. Geographic peer competing for the same regional talent pool and fan base.
• Rochester Institute of Technology (RIT) Athletics: Rochester-area NCAA Division III program with broad sport offerings, competing in the Liberty League rather than Empire 8. Regional peer for recruiting overlap and geographic competition.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key highlights7 records

Customer concentration

• Xx.com/NazAthletics
• YouTubeyoutube.com/channel/UCGQKdr2qQaGLXTBiQu5ACKQ
• Facebookfacebook.com/nazathletics
• Instagraminstagram.com/nazathletics

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about nazareth college athletics