bali trading

What bali trading does

Bali Trading (legal entity: Riversdale Trading CC TA Bali Trading) is a privately held South African wholesale supplier of home décor, furniture, kitchenware, gifts, and wearable accessories, headquartered in Riversdale, Western Cape. The company serves small-to-medium retail businesses, boutiques, gift stores, and market vendors across South Africa through a B2B wholesale e-commerce platform at balitrading.co.za, where customers must register for a trade account to access pricing and place orders. A separate B2C lifestyle store at lifestyleatbalitrading.co.za extends reach to individual consumers purchasing for personal use. The product catalogue spans more than 2,000 SKUs across categories including home décor (957+ products), new arrivals (807+ products), wearables, kitchenware, gifts, furniture, entertainment, beach and garden, with products labelled by origin under 'Imported', 'Made By Us', and 'Local' brands.

The company operates on a BigCommerce e-commerce platform and distributes exclusively within South Africa, offering free delivery for orders over R4500. The technology stack is standard off-the-shelf; no proprietary software, AI features, APIs, or integrations are disclosed. Marketing is limited to organic social channels (Facebook and Instagram) and SEO-driven organic search via the category-rich e-commerce site. Revenue is generated entirely through one-time wholesale product sales to registered trade customers and direct-to-consumer sales via the lifestyle storefront. No revenue figures, funding events, headcount data, management team bios, or ownership structure beyond the Close Corporation registration are publicly disclosed. The company shows no parent, subsidiaries, patents, trademarks, awards, regulatory actions, or strategic partnerships in the available data.

Name

bali trading

Legal name

Riversdale Trading CC TA Bali Trading

Website

https://balitrading.co.za

Company type

Private

Operating status

Operating

Short description

Bali Trading is a privately held South African wholesale supplier of home décor, furniture, kitchenware, gifts, and wearable accessories, serving small-to-medium retailers, boutiques, and resellers across South Africa through a registered trade-account e-commerce platform, with a separate B2C lifestyle storefront.

Ownership category

akta.pro rank

Headquarters

HQ city

Riversdale

HQ country

South Africa

HQ region

Africa

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Wholesale product sales: One-time product sales of home decor, furniture, kitchenware, wearables, gifts, entertainment items, and beach/garden products to registered trade customers (retail shops, boutiques, market vendors). Products are sold in bulk quantities with pricing available only to logged-in wholesale accounts.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Bali Trading is a South African wholesale supplier that distributes home decor, furniture, kitchenware, wearables, gifts, entertainment, and beach & garden products to registered trade customers (retail shops, boutiques, gift stores, and market vendors). The company offers more than 800 SKUs, including locally manufactured and imported items, some pre-packaged in retail-ready bundles. A separate lifestyle store (lifestyleatbalitrading.co.za) serves individual consumers buying for personal use.

Product overview

Bali Trading is a wholesale home décor, furniture, and gifts company operating in South Africa. The company offers a diverse portfolio of products across multiple categories including Home Decor (animals, artificial flowers, artificial plants, candles, clocks, figurines, fragrances, photoframes, vases, wall art), Furniture (chairs, patio furniture), Kitchenware (dining items, drinkware, utensils), Wearables (jewelry, handbags, accessories), Gifts (art sets, baby items, stationery), Entertainment (toys, games), Beach and Garden (planters, towels), as well as promotional categories like Bundles (pre-packaged earring displays, décor sets) and Sale items. The product offering is distributed under brand labels including 'Imported,' 'Made By Us,' and 'Local,' indicating a mix of international and locally manufactured products. The company operates as a B2B wholesale supplier serving retailers, boutiques, gift shops, and market vendors.

Differentiator

Problem solved

Functional benefit

Products and services

• Home Decor A broad category of decorative items for the home including animals, artificial flowers and plants, baskets, candle sticks, clocks, crosses, door stoppers, fragrances, figurines, jars, jugs, lanterns, lights, photoframes, sand timers, vases, and wall art. Sold wholesale to retailers and lifestyle consumers.
• Furniture Indoor and outdoor furniture including chairs and patio furniture, supplied wholesale to retail shops and resellers serving residential and commercial spaces.
• Kitchenware Kitchen essentials and dining items including bottle openers, bowls, coffee and tea sets, coolbags, cutlery, dishcloths, dispensers, drinkware, hot pot stands, kettles, mugs, placemats, plates, platters, scissors, trays, and wash up items. Sold wholesale to retailers.
• Wearables Fashion accessories and wearables including alicebands, bag straps, earrings, glasses chains, hair claws, hats, handbags, jewelry, kaftan cover ups, phone chains, and scarves. Distributed wholesale to boutiques and gift shops.
• Holders Various holder products for household organization including bag holders, candle holders, honey holders, ice trays, key holders, pegs, scarf hangers, sugar holders, and utensil holders.
• Gifts Gift items including art sets, baby gifts, braai accessories, foot files, gift wrap, money boxes, nail files, notebooks, and pens. Sold wholesale to gift shops and resellers.
• Entertainment Entertainment and toy items including cars, dolls, games, and soft toys, supplied wholesale to retailers.
• Beach and Garden Outdoor and garden decor including head planters, planters/pots, vases, and towels, sold wholesale to retailers.
• Bundles Pre-packaged retail-ready product bundles including earring stands, art wall decor sets, ceramic spoon bundles, and earring gift box sets designed for till-point display in boutiques and gift shops.
• Huge Sale Promotional category featuring discounted and sale items across all product categories including decor pieces, accessories, and home items.
• New Arrivals Recently added products featuring new fragrance oils, glassware, soap dispensers, and scented sachets, continuously refreshing the catalogue.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Regional players

• Mr Price Home: South African home decor and furniture retailer operating within the broader Mr Price Group. While retail rather than wholesale, it sources comparable product categories from similar global suppliers and serves overlapping small-retailer and end-consumer demand, making it a reference point for assortment and pricing in the SA home market.
• @Home: South African home decor, furniture, and lifestyle retailer with overlapping product mix across home decor, kitchenware, and gift items. Directly comparable for SA market dynamics and consumer trend signals relevant to Bali Trading's wholesale assortment.
• Yuppiechef: South African online home and kitchen retailer. While DTC-focused, it competes for the same retailer-to-consumer shelf space and shares kitchenware, dining, and home goods sourcing dynamics with Bali Trading's wholesale offering.
• Home Choice: South African home goods retailer with significant catalogue across furniture, decor, and kitchenware. Comparable as a downstream channel partner and competitor for consumer spend in the SA home category that Bali Trading's customers also serve.
• Sheet Street: South African home textiles and decor retailer offering bedding, curtains, and home accessories. Comparable product mix in home linens and accessories that overlap with Bali Trading's kitchenware and decor assortment.
• Volpes: South African home textiles specialist retailer offering bedding, curtains, and home accessories. Comparable for assortment benchmarking in home linens and accessories that overlap with Bali Trading's decor offering.
• Coricraft: South African furniture and home decor retailer. Comparable as a downstream furniture retail channel and consumer-trend indicator relevant to Bali Trading's furniture and decor wholesale categories.
• Cape Union Mart: South African outdoor and lifestyle retailer. Overlap with Bali Trading's beach/garden and outdoor furniture categories makes it a comparable for assortment benchmarking and consumer trend signal.
• Clicks Home: South African health-focused retailer with growing home and lifestyle offerings. Indirect competitor for small-retailer loyalty and household discretionary spend relevant to Bali Trading's boutique customer base.

Broad incumbents

• Le Creuset (SA distributor): Premium cookware and kitchenware brand with South African distribution. Comparable as a kitchenware supplier channel and pricing benchmark for Bali Trading's kitchenware wholesale assortment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/Bali-Trading-Wholesale-114303462724274
• Instagraminstagram.com/balitrading/?hl=en
• LinkedInlinkedin.com/company/bali-trading-company

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about bali trading