protected insurance group
Protected Insurance Group is a privately held independent insurance agency in Clarksville, Tennessee, representing eight national and regional carriers to offer personal and commercial insurance across Tennessee and Kentucky.
- Company typePrivate
- Founded2018
- HeadquartersClarksville, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What protected insurance group does
Protected Insurance Group is a privately held independent insurance agency headquartered at 1310 Madison Street in Clarksville, Tennessee, licensed to serve customers in Tennessee and Kentucky. The agency operates on a commission-based broker model, representing eight national and regional insurance carriers — Erie Insurance, Hartford, Liberty Mutual, Travelers, Nationwide, Mainstreet American Group, Berkshire Hathaway, and State Auto — to offer customers choice across carriers rather than captive single-company products. Its personal lines portfolio spans auto, home, life, motorcycle, senior drivers, high-value homes, personal liability umbrella, disability, long-term care, flood, and earthquake coverage. Its commercial lines portfolio includes business owners policy, commercial auto, commercial property, general liability, workers' compensation, group benefits, inland marine, excess liability, cyber liability/data breach, management liability, and specialized bundles for contractors, restaurants, salons/barbers, and apartment owners.
The agency distributes through a hybrid channel: a physical office with in-person consultations, phone-based advisory service, online quote tools (Quick, Detailed, and Upload methods), and a secure client services portal for policy changes and renewals. Marketing relies on website content (blog/news), Facebook and Instagram presence, and local SEO targeting Tennessee and Kentucky insurance searches. No proprietary technology, AI/ML capabilities, or venture funding are disclosed; the technology stack consists of standard agency management software and commodity web tooling. The team is small, with five named personnel led by Agency Principal Dana Dunn Gibbs, alongside a Multi Lines Agent, Commercial Account Executive, Personal Lines Executive, and Customer Service Representative.
Revenue is generated through commissions paid by the represented carriers on policies placed and renewed, with no public pricing disclosure and all premiums determined by individual risk factors via personalized quotes. The customer base is a long tail of individual consumers and small-to-mid-size businesses, with no enterprise anchor accounts.
protected insurance group firmographics
Firmographics- Name
- protected insurance group
- Legal name
- Protected Insurance
- Website
- https://protectedinsgrp.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Protected Insurance Group is a privately held independent insurance agency in Clarksville, Tennessee, representing eight national and regional carriers to offer personal and commercial insurance across Tennessee and Kentucky.
- Ownership category
- akta.pro rank
protected insurance group industry classification
Industry- Product category
- Independent Insurance Agency
- NAICS
- Insurance Agencies and Brokerages (524210), Agencies, Brokerages, and Other Insurance Related Activities (5242), Insurance Carriers and Related Activities (524)
- SIC
- Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Public Liability (Premises/Operations) (FSAJADAD)
- akta.pro secondary industries
- Full-Coverage Personal Auto Insurance (FSAJAAAF), Standalone Umbrella Liability (FSAJANAE), Hired & Non-Owned Auto (FSAJABAE), Individual Disability Income Insurance (Non-Group) (FSAIAIAA)
Keywords
Where protected insurance group is headquartered
LocationHeadquarters
- HQ city
- Clarksville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
protected insurance group business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Insurance Agency Commissions: Protected Insurance operates as an independent insurance agency representing multiple insurance carriers. Revenue is generated through commissions paid by insurance companies for policies placed and renewed. As an independent agency, they offer products from Erie Insurance Group, Hartford, Liberty Mutual, Travelers, Nationwide, Mainstreet American Group, Berkshire Hathaway, and State Auto carriers.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
protected insurance group product offering
Product offeringCore offering
Protected Insurance Group is an independent insurance agency that brokers personal lines (auto, home, life, motorcycle, senior driver, high-value home, personal umbrella, disability, long-term care, flood, earthquake) and commercial lines (commercial auto, property, general liability, workers' comp, group benefits, inland marine, excess liability, cyber liability, management liability, contractors, restaurants, liquor liability, salons & barbers, apartment owners) for individuals, families, and small-to-mid-size businesses in Tennessee and Kentucky. Revenue is earned through commissions paid by the multiple national and regional insurance carriers the agency represents.
Product overview
Protected Insurance Group is an independent insurance agency offering a comprehensive portfolio of personal and commercial insurance products. The agency operates as a broker model, representing multiple insurance carriers (including Erie Insurance, Hartford, Liberty Mutual, Travelers, Nationwide, Mainstreet America Group, Berkshire Hathaway, and State Auto) to provide customers with choice and competitive pricing. Personal insurance offerings include auto, home, life, motorcycle, senior drivers, high-value homes, personal liability umbrella, disability, long-term care, flood, and earthquake coverage. Commercial insurance encompasses auto, property, general liability, workers' compensation, group benefits, inland marine, excess liability, cyber liability, management liability, contractors, restaurants, liquor liability, salons & barbers, and apartment owners coverage. The company provides online quote capabilities through a secure portal and delivers personalized service through licensed agents in Tennessee and Kentucky.
Differentiator
Problem solved
Functional benefit
Products and services
- Auto Insurance Personal auto coverage including collision, comprehensive, and uninsured/underinsured motorist protection, for individual vehicle owners seeking affordable vehicle coverage.
- Home Insurance Homeowners coverage protecting dwelling, personal property, and liability for homeowners.
- Life Insurance Life coverage protecting intended financial contributions for families against unexpected events.
- Motorcycle Insurance Specialized coverage for motorcycles against accidents, theft, and liability exposures unique to motorized two-wheel vehicles.
- Senior Drivers Insurance Tailored auto insurance for senior drivers addressing their specific driving patterns and risk profiles.
- High Value Home Insurance Specialized coverage for high-value homes with expanded limits and protections beyond standard homeowners policies.
- Personal Liability Umbrella Insurance Excess liability coverage adding protection above homeowners and auto policy limits, typically in million-dollar increments.
- Disability Insurance Income protection coverage replacing 50-70% of income if illness or injury prevents working, available in short-term (up to 2 years) and long-term (to age 65) options.
- Long-Term Care Insurance Coverage protecting savings from high costs of extended care including nursing homes, assisted living, and in-home assistance when unable to perform daily activities.
- Flood Insurance Separate coverage for rising water damage not included in standard homeowners policies, available through NFIP and private carriers.
- Earthquake Insurance Separate policy covering structural damage, personal belongings, and additional living expenses from earthquake damage excluded from standard homeowners policies.
- Commercial Auto Insurance Business vehicle coverage including liability, collision, comprehensive, and hired/non-owned auto protection for vehicles owned, leased, or used for business.
- Commercial Property Insurance Coverage for business buildings, equipment, inventory, and business income interruption from covered losses like fire, theft, and vandalism.
- General Liability Insurance Foundation business coverage protecting against claims of bodily injury, property damage, and personal/advertising injury to others including legal defense costs.
- Workers' Compensation Insurance Required coverage paying medical care and lost wages when employees are injured or become ill on the job, including employer's liability protection.
- Group Benefits Employee benefits programs including group medical, dental, vision, life, disability, and wellness with plan design and enrollment support for businesses.
- Inland Marine Insurance Coverage for movable business property and goods in transit that standard property policies don't cover, including tools, equipment, and goods at job sites.
- Excess Liability (Commercial Umbrella) Insurance Umbrella coverage adding extra liability protection above the limits of underlying business policies like general liability and commercial auto.
- Cyber Liability / Data Breach Insurance Coverage helping businesses recover from data breaches and cyberattacks including breach notification, credit monitoring, forensic investigation, and legal costs.
- Management Liability Insurance Executive protection bundling directors and officers (D&O), employment practices liability (EPLI), and fiduciary liability coverage.
- Contractors Insurance Program combining general liability, commercial auto, workers' compensation, and inland marine coverage specifically designed for construction trades.
- Restaurants Insurance Bundled program for food service businesses combining general liability, commercial property, business income, workers' compensation, and liquor liability.
- Liquor Liability Insurance Coverage protecting businesses that serve or sell alcohol from claims related to alcohol-related incidents, covering legal fees, settlements, and medical costs.
- Salons & Barbers Insurance Bundled coverage combining general liability, professional liability, commercial property, and workers' compensation for personal-care businesses.
- Apartment Owners Insurance Landlord coverage including commercial property for buildings, liability protection, loss of rental income, and optional flood/earthquake endorsements.
Companies that use protected insurance group
Customer profileNamed customers6 records
Segments2 records
Ideal customer profiles2 records
protected insurance group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
protected insurance group partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and supporting.
- Erie Insurance GroupcoreErie Insurance Group is a major regional insurance carrier offering auto, home, life, and business insurance products. Protected Insurance represents Erie Insurance as one of their carrier partners, offering Erie products alongside other carriers to provide customers with choice and competitive options.
- HartfordcoreThe Hartford is a leading national insurance provider offering commercial and personal insurance products. Protected Insurance represents Hartford as one of their carrier partners.
- Liberty MutualcoreLiberty Mutual is a major national insurance company providing auto, home, and business insurance. Protected Insurance represents Liberty Mutual as one of their carrier partners.
- TravelerscoreTravelers is a leading national property and casualty insurance company. Protected Insurance represents Travelers as one of their carrier partners.
- NationwidecoreNationwide is a major national insurance and financial services company. Protected Insurance represents Nationwide as one of their carrier partners.
- Mainstreet American GroupsupportingMainstreet American Group is a regional insurance carrier. Protected Insurance represents Mainstreet American Group as one of their carrier partners.
- Berkshire HathawaycoreBerkshire Hathaway offers insurance products through its subsidiaries. Protected Insurance represents Berkshire Hathaway insurance offerings as one of their carrier partners.
- State AutosupportingState Auto is a regional insurance company offering property and casualty insurance products. Protected Insurance represents State Auto as one of their carrier partners.
Scale indicators1 record
Recent moves4 records
Expansion highlights4 records
protected insurance group competitors and assessment
Company assessmentDirect peers
- Goosehead Insurance: Goosehead Insurance (GSHD) is a publicly traded independent insurance agency franchise that places personal and commercial lines through multiple carrier partners. It is the most direct publicly observable peer: same independent-agent distribution model, multi-carrier appointments, and dual personal/commercial mix — just at vastly greater scale than Protected Insurance.
Regional players
- Erie Insurance Group: Erie is a regional mutual P&C carrier with a strong independent-agent distribution model across the Midwest, Mid-Atlantic, and Southeast — including Tennessee. Erie is one of Protected Insurance's named carrier partners, making it both a supplier and a comparable regional, agent-distributed insurance brand.
- Acuity Insurance: Acuity is a regional mutual P&C carrier headquartered in Wisconsin that distributes through independent agents across the Midwest and South. Comparable to Protected Insurance in its reliance on independent-agent distribution and personal-plus-commercial mix.
- The Cincinnati Insurance Companies: Cincinnati Financial writes commercial and personal P&C predominantly through independent agents across the Midwest, Southeast, and Mid-Atlantic. Operating model — independent-agent distribution with a broad personal/commercial product mix — closely parallels Protected Insurance's structure.
- Auto-Owners Insurance: Auto-Owners is a Midwest-based regional mutual P&C carrier that exclusively uses independent agents to deliver personal, commercial, life, and group benefits products. Its regional independent-agent model mirrors Protected Insurance's distribution and product breadth.
- COUNTRY Financial: COUNTRY Financial (formerly Country Companies) is a regional mutual insurer operating across the Midwest and Pacific Northwest, distributing personal and commercial lines through captive agents and a financial representative network. Comparable in product breadth and regional focus.
- Shelter Insurance: Shelter Insurance is a regional mutual P&C and life carrier serving 15 Midwestern and Southern states including parts of Tennessee and Kentucky. It distributes through career and independent agents, making it geographically and operationally comparable to Protected Insurance.
- State Auto Insurance: State Auto (now part of Liberty Mutual) is a regional P&C carrier distributed through independent agents across more than 30 states. State Auto is a named carrier partner of Protected Insurance, and historically serves the same small-commercial and personal-lines agent market.
- Farm Bureau Financial Group: Farm Bureau Financial Group is a network of regional mutual insurers offering personal and commercial P&C, life, and investments through exclusive-agent distribution across the Midwest and South. Comparable in product breadth, regional focus, and personal-relationship-driven GTM.
Broad incumbents
- Hub International Limited: Hub International is a large insurance brokerage placing personal and commercial coverage through multiple carrier partners across North America. While far larger than Protected Insurance, it shares the independent-broking model and broad product portfolio (including specialty and commercial lines).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
protected insurance group social profiles
Digital presenceprotected insurance group financial estimates
Financial estimateRevenue estimate
Valuation estimate
protected insurance group leadership team
Management profileNumber of profiles
Profiles5 records
protected insurance group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
protected insurance group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about protected insurance group
What does protected insurance group do?
Protected Insurance Group is an independent insurance agency that brokers personal lines (auto, home, life, motorcycle, senior driver, high-value home, personal umbrella, disability, long-term care, flood, earthquake) and commercial lines (commercial auto, property, general liability, workers' comp, group benefits, inland marine, excess liability, cyber liability, management liability, contractors, restaurants, liquor liability, salons & barbers, apartment owners) for individuals, families, and small-to-mid-size businesses in Tennessee and Kentucky. Revenue is earned through commissions paid by the multiple national and regional insurance carriers the agency represents.
Is protected insurance group a public or private company?
protected insurance group is a private company. It is classified as unknown and is currently operating.
When was protected insurance group founded?
protected insurance group was founded in 2018. It employs 1 to 10 people.
Where is protected insurance group based?
protected insurance group is headquartered in Clarksville, United States, in the North America region.
How does protected insurance group make money?
One revenue line is on record: insurance Agency Commissions.
Who are protected insurance group's main competitors?
Goosehead Insurance is listed as a direct peer. Regional players are Erie Insurance Group, Acuity Insurance, The Cincinnati Insurance Companies, Auto-Owners Insurance, COUNTRY Financial, Shelter Insurance, State Auto Insurance and Farm Bureau Financial Group. Hub International Limited is listed as a broad incumbent.
Does protected insurance group have an API?
No public API is recorded for protected insurance group.
What industry is protected insurance group in?
protected insurance group's product category is Independent Insurance Agency. Its primary akta.pro industry code is FSAJADAD, Public Liability (Premises/Operations), with a secondary code of FSAJAAAF, Full-Coverage Personal Auto Insurance. Its NAICS code is 524210 and its SIC code is 6411.