manuka
- Company typePrivate
- Founded2005
- HeadquartersPuerto Octay, Chile
- Headcount—
- GTM typeB2B
- OfferingHardware or Manufacturing
What manuka does
Manuka S.A. is Chile's largest milk producer, accounting for approximately 8% of national milk output with 193 million liters produced in the 2024-25 season. Founded in 2005 by a group of New Zealand farmers, the company operates a pasture-based free-range grazing model inspired by New Zealand's permanent pasture system, emphasizing precision pasture management, rotational grazing, and grass-fed animal husbandry. Operations span 22,981 hectares in the Los Lagos Region (with 5,866 hectares of protected native forest), 63 certified management centers including 59 milking parlors, 60,255 head of cattle, and 615 direct workers during peak production. The company holds Certified Humane Animal Welfare and Grass-Fed certifications across all farms, plus Chile Origen Consciente and HuellaChile sustainability seals.
The core business is B2B raw milk production sold to Chilean dairy processors for subsequent industrialization, generating the bulk of revenue through commodity volume. A secondary direct-to-consumer channel operates through Emporio Manuka, a retail storefront at Hacienda Coihueco selling artisanal cheeses under the Laguna Bonita brand, beef cuts, dairy products, and cage-free eggs. The company also runs the Centro de Capacitación Lechero del Sur (CCLS) through Fundación Tres Hojas, providing dairy training to external professionals and producers. Strategic priorities include operational efficiency (producing 193M liters without expanding infrastructure or herd), sustainability leadership (1.2 kg CO2 per kg of milk), and ecosystem development via cooperative partner Campos Australes with SAGO. The privately held company is led by CEO Moisés Saravia and chaired by Henry van der Heyden, with a board including multiple New Zealand-origin directors.
manuka firmographics
Firmographics- Name
- manuka
- Legal name
- Manuka S.A.
- Website
- https://manuka.cl
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Ownership category
- akta.pro rank
manuka industry classification
Industry- Product category
- Dairy Production
- NAICS
- Dairy Cattle and Milk Production (112120), Cheese Manufacturing (311513)
- SIC
- Agricultural Prod-Livestock & Animal Specialties (200), Dairy Products (2020)
- akta.pro primary industry
- Milk Production (Raw Milk) (AFAEACAA)
- akta.pro secondary industry
- Fluid Milk & Cream Processing (AFAKAKAA)
Keywords
Where manuka is headquartered
LocationHeadquarters
- HQ city
- Puerto Octay
- HQ country
- Chile
- HQ region
- Latin America
Offices2 records
Markets served
manuka business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Raw Milk Production and Sale: Primary revenue from producing and selling raw milk to dairy processors. The company produces 193 million liters annually, contributing approximately 8% of Chile's total milk production.
- Retail Dairy Products: Direct-to-consumer sales of artisanal cheeses and dairy products through Emporio Manuka retail location. Products include Laguna Bonita cheese brand and other dairy products.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Retail products at Emporio Manuka |
Go-to-market motion3 records
Distribution channels2 records
Marketing channels5 records
manuka product offering
Product offeringCore offering
Manuka operates dairy farms in southern Chile's Los Lagos Region producing raw milk through a New Zealand-inspired free-range grazing model, selling it in bulk to dairy processors for industrialization. The company also operates Emporio Manuka, a retail store selling artisanal cheeses under the Laguna Bonita brand, dairy products, beef cuts, and cage-free eggs directly to consumers. Output reached 193 million liters annually, representing approximately 8% of Chile's total milk production.
Product overview
Manuka is a dairy production company operating as Chile's largest milk producer, contributing approximately 8% of national production. The company follows a New Zealand-inspired pasture-based grazing model. Its core product is fresh milk, with consumer-facing offerings sold under the Laguna Bonita brand and artisanal cheeses like Chanquito Manuka available at Emporio Manuka retail outlets. The company also operates the Centro de Capacitación Lechero del Sur (CCLS) through Fundación Tres Hojas for dairy sector training and publishes annual sustainability reports documenting its environmental and social performance.
Differentiator
Problem solved
Functional benefit
Brands
- Emporio Manuka: Retail outlet offering artisanal cheeses made exclusively with fresh milk from Manuka cows, under the Laguna Bonita brand, along with meat cuts, dairy products, and cage-free eggs.
- Laguna Bonita
Products and services
- Manuka Fresh Milk
- Laguna Bonita
- Chanquito Manuka Cheese
- Emporio Manuka
- Centro de Capacitación Lechero del Sur (CCLS)
Quantifiable outcome
- 193 million liters of milk produced without increasing infrastructure or milking herd size
- +2 more outcomes
Companies that use manuka
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles2 records
manuka technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
manuka partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Provincial OsornocoreSports sponsorship alliance with Provincial Osorno football club. Includes youth football academy support (Escuela de Fútbol Manuka) and community engagement activities.
- VirutexminorEconomy circular project collaboration promoting environmental sustainability through plastic reuse initiatives.
- Cooperativa Frísia (Brazil)minorReceived delegation of 40 dairy producers from Frísia Cooperative of Brazil for knowledge sharing and best practice exchange.
- Fundación Tres HojascoreManuka's corporate foundation established in 2020 to support dairy sector through training. Hosts Centro de Capacitación Lechero del Sur (CCLS) for practical and theoretical dairy training.
- Campos AustralescoreAssociative project with SAGO (Sociedad Agrícola y Ganadera de Osorno) launched in 2016, formalized as a cooperative in 2019.
- Ketrawa LabminorVisited Manuka facilities as part of open-door policy for industry knowledge sharing.
- Mutual de SeguridadminorSafety and self-care training collaboration with mutual safety organization for workplace accident prevention.
- CREAminorAgricultural training partnership for sustainable family farming courses with neighbors in Las Juntas sector.
Scale indicators11 records
Recent moves9 records
Expansion highlights5 records
manuka competitors and assessment
Company assessmentBroad incumbents
- Fonterra: Fonterra is the world's largest dairy exporter and a New Zealand cooperative that pioneered the pasture-based grazing system Manuka explicitly modeled itself on. Fonterra is a broad incumbent comparison for scale, governance, and pasture-based production methodology, even though it operates in a far larger and more export-oriented market.
- Lactalis: Lactalis is the world's largest dairy group, operating globally across fluid milk, cheese, and ingredients. As a broad incumbent, it represents the ceiling of downstream dairy value capture and a potential strategic acquirer or benchmark for Manuka's branded cheese ambitions.
- Danone: Danone is a global dairy and plant-based nutrition major with significant Latin American presence. It is a broad incumbent comparable for premium, sustainability-positioned dairy products and for potential downstream partnership or acquisition interest in Manuka.
- Nestlé Chile: Nestlé operates a large dairy and nutrition business in Chile, sourcing raw milk domestically and selling branded dairy products. As a global incumbent with deep processing and distribution capability, it represents both a customer and a competitive benchmark for downstream value capture.
Direct peers
- Soprole: Soprole is one of Chile's largest dairy processors and a major buyer of raw milk from producers like Manuka. While vertically integrated into processing and branded products, Soprole shares the same geographic and customer base, making it a key counterpart and partial value-chain peer.
- Prolesur: Prolesur is a Chilean dairy cooperative that supplies raw milk to major processors including Soprole. It competes with Manuka in the B2B raw milk supply market in southern Chile, sharing customer overlap and geographic concentration in the dairy heartland.
- Colun: Colun is Chile's largest dairy cooperative, producing fluid milk, cheeses, and dairy products across southern Chile. Like Manuka, it operates pasture-based dairy in the Los Lagos/Southern regions and serves both B2B processors and branded consumer markets, making it the closest direct comparable.
- Watts: Watts is a Chilean dairy company producing fluid milk, cheeses, and dairy desserts across the country. It competes with Manuka in branded dairy and is also a customer in the raw milk supply chain, making it a directly comparable Chilean dairy operator.
Regional players
- Gloria Group (Grupo Gloria): Grupo Gloria is a major Latin American dairy and food conglomerate headquartered in Peru with operations across the region. It is a regional peer for dairy production scale and Latin American value-chain dynamics, though it operates primarily outside Chile.
- Alpina: Alpina is a leading Colombian dairy and food company producing milk, cheeses, and yogurts in Latin America. It is a regional comparable for branded dairy value capture, vertical integration, and Latin American dairy market dynamics distinct from Manuka's Chile-only footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks4 records
Key highlights7 records
Customer concentration
manuka social profiles
Digital presencemanuka compliance and trust
Trust signalCompliance5 records
manuka financial estimates
Financial estimateRevenue estimate
Valuation estimate
manuka leadership team
Management profileNumber of profiles
Profiles22 records
manuka subsidiaries and ownership
Company hierarchySubsidiaries3 records
manuka funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
manuka M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about manuka
What does manuka do?
Manuka operates dairy farms in southern Chile's Los Lagos Region producing raw milk through a New Zealand-inspired free-range grazing model, selling it in bulk to dairy processors for industrialization. The company also operates Emporio Manuka, a retail store selling artisanal cheeses under the Laguna Bonita brand, dairy products, beef cuts, and cage-free eggs directly to consumers. Output reached 193 million liters annually, representing approximately 8% of Chile's total milk production.
Is manuka a public or private company?
manuka is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was manuka founded?
manuka was founded in 2005.
Where is manuka based?
manuka is headquartered in Puerto Octay, Chile, in the Latin America region.
How does manuka make money?
Two revenue lines are on record. Raw Milk Production and Sale is the primary driver. The others are retail Dairy Products.
Who are manuka's main competitors?
Broad incumbents on record are Fonterra, Lactalis, Danone and Nestlé Chile. Direct peers are Soprole, Prolesur, Colun and Watts. Regional players are Gloria Group (Grupo Gloria) and Alpina.
Does manuka have an API?
No public API is recorded for manuka.
What industry is manuka in?
manuka's product category is Dairy Production. Its primary akta.pro industry code is AFAEACAA, Milk Production (Raw Milk), with a secondary code of AFAKAKAA, Fluid Milk & Cream Processing. Its NAICS code is 112120 and its SIC code is 200.