nancy larson publishers

What nancy larson publishers does

Nancy Larson Publishers, Inc. is a privately held educational publishing company headquartered in Old Lyme, Connecticut, founded in 2004 by Nancy Larson, the author of the Saxon Math K-4 programs. The company develops and sells a complete K-5 elementary science curriculum under the "Nancy Larson Science" brand, structured around an incremental development and continual review methodology that the What Works Clearinghouse and US Department of Education rated the most effective design for learning in a national study.

The product portfolio consists of six grade-level programs (Science K through Science 5), each delivered as a complete kit containing a two-volume Teacher's Manual, consumable Student Booklets, a pre-assembled Tool Kit with physical specimens and equipment (e.g., prisms, pulleys, magnets, owl pellets, bug and beaker collections), Word Wall Cards, Lesson Charts, Assessments, and 1-year access to online teacher and student resources. The curriculum spans life, physical, and Earth and space sciences, builds cumulatively across grades with documented learning progressions, and is aligned with Next Generation Science Standards and Common Core ELA standards.

Revenue is generated primarily through one-time Complete Program Kit purchases plus recurring refill revenue from consumables (Tool Kit Refills, Student Booklets, Lesson Reviews, Activity Sheets) and annual online resource renewals. The company serves two primary segments — private, parochial, and classical K-8 schools accessed via a direct field-sales force of educational consultants and inside phone sales (860-434-0800), and homeschool families through a separate e-commerce storefront — with marketing concentrated at educational conferences (STOM, AISA, CAST, FCIS) and supported by an extensive library of administrator and teacher testimonials.

Name

nancy larson publishers

Legal name

Nancy Larson Publishers, Inc.

Website

https://nancylarsonpublishers.com

Company type

Private

Founded year

2004

Operating status

Operating

Short description

Nancy Larson Publishers is a privately held US educational publisher founded in 2004 that sells complete K-5 elementary science curriculum kits to private, parochial, and classical schools and homeschool families, featuring pre-assembled tool kits and a research-validated incremental learning methodology.

Ownership category

akta.pro rank

Product category

Elementary Science Curriculum

NAICS

Educational Services (611)

SIC

Books: Publishing Or Publishing & Printing (2731), Services-Educational Services (8200)

akta.pro primary industry

Core Subject Textbooks (ELA, Math, Science, Social Studies) (EDAGAAAA)

Keywords

• Elementary science curriculum
• K-5 science programs
• Homeschool science curriculum
• Hands-on science kits
• Classroom science materials

Headquarters

HQ city

Old Lyme

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Complete Program Kits: One-time purchase of complete science kits that include Teacher's Manual, Student Materials, Tool Kit Materials, Word Wall Cards, Lesson Charts, and 1-year access to online resources.
2. Refill Kits: Consumable refill materials for returning customers including Tool Kit Refills, Student Booklets, Lesson Reviews, Activity Sheets, and renewal of online resource access.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Nancy Larson Publishers develops and sells a complete K-5 elementary science curriculum called Nancy Larson Science, packaged as grade-level complete kits containing a teacher's manual, consumable student booklets, a pre-assembled tool kit with hands-on materials, lesson charts, word wall cards, and one year of online resource access. The curriculum is sold through separate channels for classroom adoption (via educational consultants and direct sales to schools) and for homeschool families (via a dedicated online storefront), with recurring revenue from refill kits and consumable materials for returning customers.

Product overview

Nancy Larson Publishers offers a complete K-5 elementary science curriculum called Nancy Larson Science. The program consists of six core grade-level products (Science K through Science 5), each sold as a complete kit containing a Teacher's Manual, Student Materials, Tool Kit Materials, Word Wall Cards, Lesson Charts, and 1-year access to online resources. Each program level builds upon previous levels in a systematic progression: Science K introduces foundational concepts, Science 1 focuses on life sciences, Science 2 covers physical sciences, Science 3 explores earth and space with chemistry, Science 4 delves into organisms and energy, and Science 5 covers micro/macro systems with engineering. The curriculum integrates hands-on learning with teacher and student support resources including online materials and science kits with physical tools and specimens.

Differentiator

Problem solved

Functional benefit

Brands

• Blooming Scientists: One of the associated websites and trademarks of Nancy Larson Publishers.
• Ask Daisy & Maisy
• Fitness Fun

Products and services

• Science K Complete Kit Complete kindergarten science curriculum kit introducing children to life, physical, and Earth and space sciences through topics including body parts, five senses, healthy habits, pets, objects, movement, plants, living things, weather, and seasons. Each kit includes a Teacher's Manual, Science Tool Kit, Science Word Wall Cards, Lesson Chart, Fitness Fun CD, consumable student booklets, Activity Sheets, Weather Wheel, Stickers, and one year of access to online resources.
• Science 1 Complete Kit
• Science 2 Complete Kit
• Science 3 Complete Kit
• Science 4 Complete Kit
• Science 5 Complete Kit
• Refill Kits

Quantifiable outcome

• St. Charles Borromeo Catholic School Fall MAPS scores show results that surpass the national average
• +2 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Apologia Educational Ministries: Apologia publishes a popular K-12 homeschool science curriculum with hands-on experiment kits and textbook packages, directly competing with Nancy Larson Science in both classroom-adjacent and homeschool channels.
• Berean Builders Science: Berean Builders publishes a creation-based K-12 science curriculum with student texts and experiment kits, competing for the same homeschool and private-school science dollars as Nancy Larson.
• Evan-Moor Educational Publishers: Evan-Moor publishes supplemental K-6 educational workbooks and curriculum units including science, targeting classrooms and homeschool parents with skill-based, teacher-friendly materials in the same niche as Nancy Larson.
• Master Books: Master Books publishes homeschool science curriculum with hands-on components and biblical worldview integration, competing for the same homeschool family audience as Nancy Larson Homeschool.
• The Critical Thinking Co. Critical Thinking Co. produces K-12 workbooks and curriculum resources that emphasize analytical reasoning and study skills, with overlap on science reasoning and teacher-led classroom adoptions.

Broad incumbents

• McGraw-Hill Education: McGraw-Hill is a major K-12 publisher with NGSS-aligned science programs and digital platforms, competing with Nancy Larson for district-level adoption decisions and budget share.
• Houghton Mifflin Harcourt: HMH publishes K-12 science curricula including ScienceFusion and intoScience, with full digital platforms and district sales motions that dwarf Nancy Larson's footprint.
• Pearson Education: Pearson is a global education publisher with K-12 science and full-curriculum digital offerings, representing a broad incumbent competing for the same institutional science budgets.
• Delta Education / FOSS: FOSS (Full Option Science System) is a research-based K-8 hands-on science curriculum widely adopted in U.S. public schools, representing the closest large-scale direct competitor to Nancy Larson's hands-on kit model.

Emerging players

• Core Knowledge Foundation: Core Knowledge publishes a sequenced K-8 curriculum including science, with strong adoption in classical and charter schools that overlaps with Nancy Larson's classical-school customer segment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/nancy-larson-publishers-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about nancy larson publishers