2not1

What 2not1 does

2NOT1 Fatherhood & Families, Inc., operating as 2NOT1, is a 501(c)(3) nonprofit organization founded in 2005 and headquartered at 1600 St. Catherine Street in Louisville, Kentucky. The organization delivers fatherhood engagement, parenting education, family support, and child welfare programming to underserved fathers, mothers, and youth in the Louisville metropolitan area. Its service portfolio includes the High Road Leadership Development program (an 8-week training cohort), Parent Advocates peer support, Rites of Passage for 4th-8th grade Black boys, Youth Development, a Mother's Forum, Family Affair activities (camping, karate, gun safety), a Father's Day Cookout, and a Clothing Closet. Leadership comprises Dr. Shawn Gardner as CEO and Founder and Dr. Turner as COO.

The organization operates a service-based, in-person delivery model with no proprietary technology products. Program infrastructure relies on community cohorts, workshops, and partnerships rather than a software platform; the only named technology vendor is QuestionPro, used for survey/feedback collection. All programs are delivered free of charge to participants. The revenue model is nonprofit fundraising: individual donations, grants, and corporate sponsorships structured at four explicit tiers ($1,000, $2,500, $5,000, $10,000), supplemented by volunteer labor and in-kind support.

The organization reports more than 20 active partnerships spanning corporate (Microsoft, Humana, Baird, PNC, UAW Local 862), educational (Jefferson County Public Schools, Spalding University), civic (Metro United Way, Louisville Urban League, Metro Parks, Kentucky Colonels), and grant-making (Kosair Charities, National Center for Fatherhood & Leadership) institutions. Notable recent collaborations include the NovemBeard campaign with Baird (2022), a Rites of Passage curriculum partnership with Spalding University, and three new partnerships added in 2025 (Kosair Charities, Kentucky Colonels, CES). 2NOT1 is operationally confined to a single metropolitan geography with no disclosed multi-site expansion plans.

Name

2not1

Legal name

2NOT1 Fatherhood & Families, Inc.

Website

https://2not1.org

Company type

Private

Founded year

2005

Operating status

Operating

Short description

2NOT1 Fatherhood & Families is a Louisville, Kentucky-based 501(c)(3) nonprofit founded in 2005 that delivers free fatherhood engagement, parenting education, family support, and youth development programs to underserved families and youth in the Louisville metropolitan area.

Ownership category

akta.pro rank

Product category

Community and Family Support Services

NAICS

Child and Youth Services (624110), Other Individual and Family Services (624190), Educational Support Services (611710)

SIC

Services-Social Services (8300), Services-Educational Services (8200)

akta.pro primary industry

Youth Mentoring & Positive Youth Development Nonprofits (BPAGADAD)

akta.pro secondary industries

Youth Mental Health, Counseling & Wellbeing (Education-Linked) Nonprofits (BPAGADAK), Parent Support Groups & Peer Networks (EDACALAG)

Keywords

• Fatherhood support programs
• Family support services
• Youth mentorship
• Child welfare advocacy
• Parenting education

Headquarters

HQ city

Louisville

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations and Fundraising: Individual and corporate donations support program delivery including fatherhood services, youth development, and family support activities.
2. Corporate Sponsorships: Event and program sponsorships including Father's Day Cookout sponsorships ranging from $1,000 to $10,000 for various sponsorship tiers.
3. Volunteer Support: Volunteers provide essential program delivery capacity, enabling services to be offered at low or no cost to participants.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

2NOT1 is a Louisville-based 501(c)(3) nonprofit that delivers free community programs for fathers and families, including an eight-week High Road Leadership Development training, Parent Advocates peer support for parents navigating the child welfare system, a Rites of Passage mentorship program for 4th-8th grade boys, youth development services, family activities such as camping and karate, and outreach events. All programming is offered at no cost to participants and is funded through donations and corporate sponsorships.

Product overview

2NOT1 is a 501(c)(3) nonprofit organization founded in 2005 that operates as a community-based fatherhood support organization rather than a technology product company. The organization's offerings consist of community programs and services focused on father involvement and family reunification, including the High Road Leadership Development training, Parent Advocates peer support, Rites of Passage youth program, Youth Development services, outreach events (Mother's Forum, Father's Day Cookout), Family Affair activity programs, and a Clothing Closet. These programs work together to promote child safety and well-being by keeping fathers involved and families together.

Differentiator

Problem solved

Functional benefit

Products and services

• High Road Leadership Development An eight-week leadership training program for parents and individuals that increases leadership capacity, improving parenting skills, co-parenting, and interpersonal interactions. Provided at no cost to participants.
• Parent Advocates Peer support program where parents who have successfully navigated the child welfare system support and advocate for parents currently involved with the system. Includes 6 months of peer support for parents attending court, school functions, or other meetings.
• Rites of Passage A program for young Black boys in 4th through 8th grade from single-parent homes, featuring weeks of discussion, trips, and mentor connections including access to Spalding University Maker's Space.
• Youth Development Youth support services including non-traditional instruction to help children avoid falling behind in school, particularly during COVID.
• Family Affair Activities Family activities including camping, karate, and gun safety/violence prevention programs that bring families together in quality time.
• Clothing Closet Provides new and gently used clothing for fathers and families in need.

Named customers3 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered core and minor.

• Metro United WaycoreGTM or Marketing PartnerCommunity partner supporting 2NOT1 programs. Metro United Way Day of Action collaboration at California Community Center garden project.
• MicrosoftminorGTM or Marketing PartnerCorporate community partner providing technology and resources support to 2NOT1.
• HumanaminorGTM or Marketing PartnerCorporate community partner supporting fatherhood and family programs.
• JCPS (Jefferson County Public Schools)coreStrategic or Co-development PartnerKey educational partner supporting youth development programs and Non-traditional Instruction during COVID.
• Spalding UniversitycoreStrategic or Co-development PartnerPartner providing Maker's Space facilities for Rites of Passage program. Dr. Hollowell and Professor Hennessey support program activities.
• UAW Local 862minorGTM or Marketing PartnerLabor union partner that provides bikes for children through annual Bikes or Bust program. Third year of partnership in 2022.
• Metro Parks and RecreationminorGTM or Marketing PartnerCommunity partner providing facilities and support for family activities and programs.
• National Center for Families Learning (NCFL)coreStrategic or Co-development PartnerNonprofit partner supporting family learning and development initiatives.
• Louisville Urban LeagueminorStrategic or Co-development PartnerCommunity partner supporting economic empowerment and family services.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• National Fatherhood Initiative: National nonprofit focused on father involvement and family well-being through curricula, training, and advocacy. Directly comparable to 2NOT1's fatherhood and family engagement mission, though operating at national scale rather than single-city.
• National Center for Fathering: Faith-rooted nonprofit equipping fathers and father-figures through training, coaching, and community programs. Directly comparable in mission (father leadership and family strengthening) and program design (training cohorts, mentoring).
• Fathers' UpLift: Boston-based nonprofit providing mental health, reentry, and reunification support specifically for fathers and families. Closely comparable to 2NOT1's combination of father mental health services, child welfare navigation, and family reunification work.
• The Fatherhood Project: Massachusetts-based initiative promoting father involvement through research, programs, and policy. Comparable as a direct fatherhood-focused nonprofit with both programmatic services and broader advocacy/training offerings.

Emerging players

• Parents as Teachers: National parent education and family support nonprofit providing home-visiting and parent coaching. Comparable in parent education/leadership training model (similar to 2NOT1's High Road Leadership Development), though broader in scope than father-specific work.
• MaryMe Foundation: Fatherhood-focused nonprofit supporting dads through community, mentorship, and family programming. Comparable to 2NOT1's fatherhood support and rites-of-passage-style programming for father-absent youth, though at a different geographic and scale footprint.

Broad incumbents

• Big Brothers Big Sisters of America: Large national youth mentoring organization. Comparable in the Rites of Passage youth mentoring component (matching young people with adult mentors), though serves a broader youth population and geography.
• Boys & Girls Clubs of America: National youth development organization providing after-school and mentoring programs. Comparable to 2NOT1's Youth Development and Family Affair activities that provide positive enrichment and mentorship for at-risk youth.
• YMCA of the USA: National community-services nonprofit offering youth development, family programs, and healthy living. Comparable to 2NOT1's Family Affair Activities (camping, karate, recreation) and community-based program delivery model.

Regional players

• Family Scholar House: Louisville-based nonprofit supporting single-parent families through education and family services. Comparable as a same-geography community nonprofit focused on family stability, child welfare, and parent capacity-building — overlapping with Parent Advocates and family support.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 2not1