yeti creative
Yeti Creative is a Liverpool-based creative agency and production company delivering end-to-end campaign production (creative, art direction, photography, set design, post-production) for enterprise clients across fashion, sports, music, and entertainment verticals.
- Company typePrivate
- Founded2013
- HeadquartersLiverpool, United Kingdom
- Headcount—
- GTM typeB2B
- OfferingServices
What yeti creative does
Yeti Creative is a Liverpool-based creative agency and production company founded in 2013, operating globally with enterprise clients across the fashion, sports, music, and entertainment sectors. The company delivers end-to-end campaign production, encompassing creative ideation, art direction, photography (motion and stills), set design and build, casting, location sourcing, and post-production, coordinated through an in-house team of creatives, producers, and art directors. In 2023, Yeti expanded its operational footprint by opening a 4,500 sq ft studio facility (Yeti Studio) in Liverpool's Brunswick Dock, enabling integrated on-site production and attracting brands from across the UK. Set design capabilities are delivered in partnership with Blackhurst & Co, which provides custom builds and hand-painted backdrops as a recurring element of the agency's work.
The company's revenue model is project-based professional services, with work typically commissioned directly by brands or via creative agency partners on quote-based, customized briefs. Yeti's client roster includes Primark, Champion, Dr Martens, Liverpool FC, Everton FC, Manchester City, Warner Bros., Disney, TikTok, Warner Music, and Outer Stuff, among mid-market streetwear labels. Go-to-market is primarily enterprise direct sales supported by organic social channels (Instagram, LinkedIn, TikTok) and a website portfolio showcasing completed campaigns. The company has no disclosed funding rounds, no parent company, and no public listing, consistent with a founder-led, privately held services business operating from the North West of England.
yeti creative firmographics
Firmographics- Name
- yeti creative
- Legal name
- Yeti Creative
- Website
- https://thisisyeti.co.uk
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Short description
- Yeti Creative is a Liverpool-based creative agency and production company delivering end-to-end campaign production (creative, art direction, photography, set design, post-production) for enterprise clients across fashion, sports, music, and entertainment verticals.
- Ownership category
- akta.pro rank
yeti creative industry classification
Industry- Product category
- Creative Production Services
- NAICS
- Motion Picture and Video Production (51211), Graphic Design Services (54143)
- SIC
- Services-Motion Picture & Video Tape Production (7812), Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Production & Talent Services (Casting, Crew, Production Management) (MPAAAMAF)
- akta.pro secondary industries
- Studios, Stages & Location Services (Facilities, Location Scouting/Permits) (MPAAAMAG), Photography & Still Production (Stills, Product, Lifestyle) (MPAAAMAI), Production Design & Art Department Services (Sets, Props, Scenic) (MPADAFAG)
Keywords
Where yeti creative is headquartered
LocationHeadquarters
- HQ city
- Liverpool
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
yeti creative business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Revenue model
- Creative Agency Services: Project-based professional services revenue for creative campaigns, including concept development, art direction, production, motion, and post-production. Clients include fashion brands, sports clubs, music labels, and entertainment companies.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
yeti creative product offering
Product offeringCore offering
Yeti Creative is a global creative agency and production company delivering end-to-end campaign production for fashion, music, and sport brands. Services span campaign ideation, art direction, casting, location sourcing, budgeting, crew selection, on-set logistics, motion and stills photography, and post-production. The company operates a 4,500 sq ft studio space in Liverpool housing its in-house creative team and partners with Blackhurst & Co for set design and hand-painted backdrops.
Product overview
Yeti Creative is a global creative agency and production company offering integrated creative and production services. The core offering consists of Creative Services (campaign ideation, art direction, creative decks, and set design/build) and Production Services (pre-production, casting, location sourcing, budgeting, crew, and logistics management). In 2023, the company expanded with the opening of Yeti Studio, a 4500sqft facility in Liverpool housing their in-house creative team. Set design and build capabilities are delivered in collaboration with Blackhurst & Co. The company works across fashion, music, and sport sectors, serving clients including Primark, Warner Bros., Disney, TikTok, Dr Martens, and major football clubs.
Differentiator
Problem solved
Functional benefit
Products and services
- Creative Services
Quantifiable outcome
- Opened 4,500 sq ft Yeti Studio in Liverpool in 2023, expanding operational capacity
Companies that use yeti creative
Customer profileNamed customers14 records
Segments4 records
Ideal customer profiles4 records
yeti creative technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
yeti creative partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Blackhurst & CocoreLong-standing collaborators providing hand-painted backdrops and custom set design and build capabilities. Their expertise is inherent across much of Yeti's work and can come hand-in-hand with campaigns. Blackhurst & Co can concept and create anything from jaw-dropping sets to beautiful hand-painted backdrops.
- Tate LiverpoolminorCollaborated on The Threads That Bind Us exhibition project by photographer Emma Case, involving a team of young producers. Yeti opened studio doors for image creation for the installation.
- Tiber ArtsminorPartnered with Tate Liverpool and photographer Emma Case on The Threads That Bind Us exhibition project featuring young producers.
- Clatterbridge Cancer CharityminorOver the last ten years, Yeti has made cash donations along with gifts in kind to Clatterbridge Cancer Charity, with a focus on younger patients.
- Woolton FCminorYeti proudly sponsors two Woolton FC girls teams, Cosmos and Dallas. Inspired by the women's game and the young players' enjoyment and friendship forged through football.
- LFC FoundationminorCommunity partnership with LFC Foundation - details coming soon.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
yeti creative competitors and assessment
Company assessmentDirect peers
- Anonymous Content: Global creative production company producing commercials, music videos, and branded content for fashion, sport, and entertainment clients — directly comparable to Yeti's full-service creative-plus-production model serving similar enterprise brand briefs.
- The Mill: International creative production and VFX studio producing advertising, content, and experiential work for major fashion, sport, and entertainment brands. Comparable in offering end-to-end production combined with in-house creative and post capabilities.
- RSA Films: Ridley Scott Associates' commercial and content production division, producing high-end advertising campaigns, music videos, and branded content for global brands — a premium comparable for Yeti's commercial production work.
- Somesuch & Co: London and LA-based commercial production company producing campaigns for fashion, sport, and entertainment brands. Closely comparable in service mix (creative production, art direction, casting) and client verticals to Yeti.
- Rattling Stick: London-based commercial production company with a roster of high-profile directors producing premium advertising for global brands. Comparable boutique production peer serving fashion and lifestyle clients.
- Imperial Woodpecker: Boutique commercial production company producing campaigns and content for fashion, sportswear, and entertainment brands. Comparable in scale, premium positioning, and creative-led production model.
- The Quarry: UK-based editorial and commercial production company producing fashion, advertising, and branded content. Comparable boutique peer serving fashion and lifestyle brands with photography-led campaigns.
- Radical Media: Global creative production company producing commercials, branded content, music videos, and films for premium brands. Comparable across service mix and enterprise client profile.
Broad incumbents
- Mother London: Established London creative agency with an integrated production capability serving global brands. Comparable client profile in fashion and entertainment but operates at a larger scale and as a broader agency-of-record.
- Wieden+Kennedy London: Major global creative agency with a London office producing campaigns for global brands. Comparable enterprise client profile but operates as a broad full-service agency rather than a production-led boutique.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
yeti creative social profiles
Digital presenceyeti creative financial estimates
Financial estimateRevenue estimate
Valuation estimate
yeti creative leadership team
Management profileNumber of profiles
Profiles1 record
yeti creative funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
yeti creative M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about yeti creative
What does yeti creative do?
Yeti Creative is a global creative agency and production company delivering end-to-end campaign production for fashion, music, and sport brands. Services span campaign ideation, art direction, casting, location sourcing, budgeting, crew selection, on-set logistics, motion and stills photography, and post-production. The company operates a 4,500 sq ft studio space in Liverpool housing its in-house creative team and partners with Blackhurst & Co for set design and hand-painted backdrops.
Is yeti creative a public or private company?
yeti creative is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was yeti creative founded?
yeti creative was founded in 2013.
Where is yeti creative based?
yeti creative is headquartered in Liverpool, United Kingdom, in the Europe region.
How does yeti creative make money?
One revenue line is on record: creative Agency Services.
Who are yeti creative's main competitors?
Direct peers on record are Anonymous Content, The Mill, RSA Films, Somesuch & Co, Rattling Stick, Imperial Woodpecker, The Quarry and Radical Media. Broad incumbents are Mother London and Wieden+Kennedy London.
Does yeti creative have an API?
No public API is recorded for yeti creative.
What industry is yeti creative in?
yeti creative's product category is Creative Production Services. Its primary akta.pro industry code is MPAAAMAF, Production & Talent Services (Casting, Crew, Production Management), with a secondary code of MPAAAMAG, Studios, Stages & Location Services (Facilities, Location Scouting/Permits). Its NAICS code is 51211 and its SIC code is 7812.