Furtner & Ammer

What Furtner & Ammer does

Furtner & Ammer is a Landau an der Isar-based, family-owned German manufacturer of custom firefighting and emergency-response vehicles, founded in 1976 as an auto repair workshop and car dealership and pivoting into fire-truck production in 1991. Its product portfolio centers on bespoke builds in the standard German fire-vehicle categories — TSF (Tragkraftspritzenfahrzeug), TSF-W, MTW (crew transport), MZF (multipurpose), ELW (command) and Sonderfahrzeuge (special vehicles) — typically mounted on MAN, Mercedes or Volkswagen commercial chassis, with each unit individually configured to the customer's operational requirements. The firm also distributes Rosenbauer fire trucks and aerial rescue vehicles under an exclusive Bavarian representation arrangement dating to 1999, holds Volkswagen Nutzfahrzeuge IntegratedPartner status for authorized conversions, and operates an in-house service department covering maintenance, accident repair and retrofits. Customers are overwhelmingly German volunteer fire brigades and municipalities, with a long tail of single-vehicle buyers supplemented by occasional adjacent buyers such as medical-services organizations (e.g., Malteser Hilfsdienst), and the company emphasizes that its production staff are themselves active volunteer firefighters as a domain-expertise differentiator.

Name

Furtner & Ammer

Legal name

Furtner & Ammer KG

Website

https://www.furtner-ammer.de

Company type

Private

Operating status

Operating

Short description

Furtner & Ammer is a family-owned German manufacturer in Landau an der Isar that designs and builds custom firefighting and emergency-response vehicles (TSF, TSF-W, MTW, MZF, ELW, specials) for German fire brigades, municipalities, and emergency-services organizations, complemented by Rosenbauer distribution, OEM conversion partnerships, and a service/retrofit division.

Ownership category

akta.pro rank

Product category

Fire and Emergency Vehicle Manufacturing

NAICS

Motor Vehicle Electrical and Electronic Equipment Manufacturing (33632)

SIC

Truck & Bus Bodies (3713)

akta.pro primary industry

Specialty Truck Manufacturing (Fire/Rescue/Military-Commercial/Expedition) (IMACABAG)

Keywords

• Custom fire trucks
• Emergency vehicle manufacturing
• Firefighting equipment supply
• Vehicle retrofitting services
• Fire department vehicles

Headquarters

HQ city

Landau An Der Isar

HQ country

Germany

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Fire Truck and Emergency Vehicle Sales: Design, manufacture, and sale of custom fire trucks and emergency vehicles. The company produces TSF, TSF-W, MTW, MZF, ELW, and special purpose vehicles tailored to customer requirements.
2. Service and Maintenance: Maintenance, inspection, repair services for vehicles, pumps, and equipment. Includes mobile service for on-site maintenance and dedicated service facility at Landau location.
3. Firefighting Equipment: Supply of firefighting equipment including pumps, water tanks, and technical firefighting equipment.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Furtner & Ammer designs, manufactures, and services customized fire and rescue vehicles, including TSF, TSF-W, MTW, MZF, ELW, and special-purpose vehicles built to individual customer specifications on commercial chassis. The offering is complemented by an in-house firefighting equipment outfitting department and a service department covering maintenance, accident repair, and vehicle retrofitting. Distribution is supported through a long-standing partnership with Rosenbauer International AG for fire engines and aerial rescue vehicles.

Product overview

Furtner & Ammer is a German manufacturer of custom-made firefighting vehicles. The company operates a multi-product portfolio centered on emergency response vehicles including TSF, TSF-W, MTW, MZF, and ELW models, supplemented by special/custom vehicles and Rosenbauer-supplied fire trucks and aerial vehicles. The core offering consists of purpose-built fire department vehicles manufactured to individual customer specifications, complemented by an equipment division and comprehensive service department covering maintenance, repairs, accident restoration, and vehicle retrofitting. The company positions itself as a quality-focused, customer-specific vehicle builder with a strong partnership with Rosenbauer International AG for fire suppression and aerial vehicles.

Differentiator

Problem solved

Functional benefit

Products and services

• TSF (Tragkraftspritzenfahrzeug) Custom-built fire pump vehicle for firefighting operations, manufactured to individual customer specifications on commercial chassis (e.g., MAN, Mercedes, VW).
• TSF-W (Tragkraftspritzenfahrzeug mit Wasser) Fire pump vehicle with integrated water tank for firefighting with onboard water supply, built to customer specifications.
• MTW (Mannschaftstransportwagen) Custom-built crew transport vehicle for transporting fire department personnel and equipment to emergency sites.
• MZF (Mehrzweckfahrzeug) Custom-built multipurpose vehicle for varied operational uses by fire departments.
• ELW (Einsatzleitwagen) Custom-built command vehicle for incident command and coordination during emergency operations.
• Sonderfahrzeuge (Special Purpose Vehicles) Custom-designed special purpose vehicles built to specific customer requirements, including medical command vehicles and other tailored applications.
• Löschfahrzeuge (Fire Trucks via Rosenbauer) Fire suppression vehicles supplied through the Rosenbauer International AG partnership, including exclusive representation across 16 Bavarian districts and 4 cities.
• Hubrettungsfahrzeuge (Aerial Rescue Vehicles via Rosenbauer) Aerial ladder and platform vehicles for elevated firefighting and rescue operations, supplied through the Rosenbauer partnership.
• Service / Kundendienst (Maintenance, Inspection, and Repair) Maintenance, inspection, and repair services for fire and rescue vehicles, pumps, and equipment, including mobile on-site service and a dedicated service facility at Landau.
• Unfallinstandsetzung (Accident Repair) Collision damage and accident repair services for firefighting and emergency vehicles, restoring operational readiness.
• Fahrzeugnachrüstungen (Vehicle Retrofitting) Retrofitting and upgrading services for existing fire department vehicles, including equipment updates and capability enhancements.

Named customers16 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Rosenbauer International AGcoreChannel Partner/ Reseller/ DistributorStrong partnership with Rosenbauer for fire trucks and aerial rescue vehicles. The company has been a Kooperationspartner since 1999 and holds exclusive representation for multiple Bavarian districts: Cham, Dingolfing-Landau, Eichstätt, Kelheim, Landshut, Pfaffenhofen a. d. Ilm, Regensburg, Straubing-Bogen, and cities Ingolstadt, Landshut, Regensburg, Straubing. Rosenbauer is described as 'einen starken Partner' (a strong partner).

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• E-ONE (REV Group): US-based manufacturer of custom fire trucks, rescue vehicles, and aerial apparatus. Comparable as a specialist custom-builder of fire and emergency vehicles serving municipal and industrial fire services, albeit in a different geography.
• Rosenbauer International AG: Austrian-headquartered global leader in firefighting vehicles and aerial rescue apparatus. Both core channel partner and competitor to Furtner & Ammer — the same product categories (Löschfahrzeuge, Hubrettungsfahrzeuge) are supplied through and could in theory be supplied against this partnership.
• Albert Ziegler GmbH: German manufacturer of custom fire engines, rescue vehicles, and aerial ladders. Directly comparable to Furtner & Ammer in custom-built fire apparatus for the German municipal and volunteer fire service market.
• KME Fire Apparatus (Kovatch Mobile Equipment): US custom fire apparatus builder producing pumpers, aerials, and specialty rescue vehicles. Comparable to Furtner & Ammer in build-to-order fire truck production for municipal fire departments.
• Magirus (CNH Industrial / Iveco Group): Historic fire apparatus brand within the Iveco commercial vehicle group, producing complete fire trucks and turntable ladder vehicles. Comparable to Furtner & Ammer as a custom fire vehicle builder serving European municipal customers.

Broad incumbents

• REV Group, Inc. US specialty vehicle manufacturer whose REV Fire Group segment includes E-ONE, KME, and other fire apparatus brands. Comparable to Furtner & Ammer as a fire vehicle platform, though operating at much larger scale across multiple geographies.
• Pierce Manufacturing (Oshkosh Corporation): Largest North American fire apparatus manufacturer, part of Oshkosh's specialty vehicle portfolio. Overlaps with Furtner & Ammer in custom fire apparatus but operates at significantly greater scale across a broader product range.

Others

• MAN Truck & Bus: Major commercial chassis OEM (MAN TGM, TGE) on which Furtner & Ammer builds multiple fire vehicle models. Comparable as a chassis ecosystem participant and key supplier relationship, not a direct competitor in finished fire apparatus.
• Daimler Truck AG (Mercedes-Benz Special Vehicles): Chassis supplier (Mercedes Sprinter and other platforms) used as the base for several Furtner & Ammer builds. Functions as an upstream supplier and conversion partner rather than a competitor in finished custom fire trucks.
• Iveco S.p.A. European commercial vehicle OEM whose Daily and other chassis underpin many European fire and rescue vehicle builds. Functions as a chassis ecosystem enabler for custom fire vehicle builders like Furtner & Ammer.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Furtner & Ammer