afrikagrupperna ( ngo in sweden)

What afrikagrupperna ( ngo in sweden) does

Afrikagrupperna is a Swedish nonprofit civil society organization (ideell förening, organizationsnummer 802007-2446) that supports development cooperation and partner organizations in southern Africa, with approximately 2,400 paying members based in Sweden. The organization is headquartered in Stockholm with a regional office in Johannesburg coordinating programs across Angola, Mozambique, Namibia, South Africa, and Zimbabwe. Its programming focuses on root-cause issues including food sovereignty and land rights, sexual and reproductive health and rights (SRHR), natural resources governance, and labor/working conditions, delivered through long-term partnerships with local organizations such as Surplus People Project (SPP) and women-led initiatives like Bambanani Greenfingers Project in Cape Town.

The organization's product portfolio is built around a multi-channel giving suite rather than proprietary technology. Core offerings include Medlemskap (membership) and Månadsgivare (monthly giving) for recurring revenue; the Gåvoshop e-commerce platform; Gåvobevis (digital and physical gift certificates); SMS Gåvokort (SMS gift cards); Minnesgåva (memorial gifts); and Testamente (legacy/bequest giving). Contributions are accepted via website, Swish (900 33 77), PlusGiro (900337-7), and credit card. The site is built to EN 301 549 / WCAG 2.1 AA accessibility standards, and Afrikagrupperna is GDPR-compliant and certified by Svensk Insamlingskontroll with membership in Giva Sverige.

The business model is a community-led, membership-driven NGO. GTM motion relies on Swedish grassroots engagement through local groups, volunteer activism, newsletters, and events, including an annual meeting (årsmöte) whose 2026 theme is activism. The 2026 leadership transition installed Sara Almer as Secretary General (formerly at ActionAid International and Oxfam) and Lena Martens Kalmelid as Board Chair, signaling a renewed emphasis on international humanitarian experience and feminist, rights-based programming.

Name

afrikagrupperna ( ngo in sweden)

Legal name

Afrikagrupperna

Website

https://afrikagrupperna.se

Company type

Private

Operating status

Operating

Short description

Afrikagrupperna is a member-driven Swedish nonprofit (ideell förening) that funds long-term development partnerships in southern Africa — across Angola, Mozambique, Namibia, South Africa, and Zimbabwe — through membership fees, donations, gift shop sales, and bequests from approximately 2,400 Swedish supporters.

Ownership category

akta.pro rank

Product category

International Development Cooperation and Humanitarian Fundraising

NAICS

Grantmaking Foundations (813211), Grantmaking and Giving Services (81321), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813), Voluntary Health Organizations (813212)

SIC

Services-Membership Organizations (8600), International Affairs (9721)

akta.pro primary industry

International Grantmaking & Development Foundations (BPAGAKAH)

akta.pro secondary industries

Grantmaking & Philanthropic Funds (Institutional Donors) (BPADAOAB), Nutrition & Food Security (Global Health) NGOs (HLAJAKAH), International & Global Public Health Aid Administration (Government Donors) (HLAJALAO)

Keywords

• Development cooperation
• International solidarity
• Humanitarian fundraising
• Southern Africa aid
• Civil society advocacy

Headquarters

HQ city

Stockholm

HQ country

Sweden

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Infrastructure

Revenue model

1. Membership fees: Recurring monthly or annual membership fees from approximately 2400 members in Sweden, providing predictable revenue for long-term programmatic work.
2. Donations and gifts: One-time and recurring donations from supporters, including gift certificates, memorial gifts, and SMS gifting. Accepts payments via Swish (900 33 77) and PlusGiro (900337-7).
3. Gift shop sales: Sale of gift items through the Gåvoshop, where purchasers buy presents that contribute to development outcomes for communities in southern Africa.
4. Bequests and testaments: Legacy giving through testamentary arrangements, where supporters leave bequests to support the organization's long-term mission.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Afrikagrupperna is a Swedish member-driven NGO (ideell förening) that funds and supports development cooperation and partner organizations in five southern African countries (Angola, Mozambique, Namibia, South Africa, Zimbabwe). It sells symbolic gift products through its Gåvoshop e-commerce platform (gift certificates, memorial gifts, SMS gift cards), solicits recurring memberships and monthly donations from Swedish supporters, and channels those funds to grassroots partner organizations working on food sovereignty, land rights, SRHR, natural resource governance, and Western Sahara solidarity.

Product overview

Afrikagrupperna is a Swedish NGO operating primarily as a charitable organization rather than a technology product company. The organization offers a suite of giving and engagement products centered around their Gåvoshop (Gift Shop) e-commerce platform, which includes digital and physical gift certificates (Gåvobevis), memorial gifts (Minnesgåva), and SMS gift cards. The portfolio also includes membership and monthly giving programs for sustained supporter engagement, plus a newsletter for communication. The core value proposition is enabling donors to purchase meaningful gifts that directly fund development projects in southern Africa, with products spanning digital delivery, physical goods, and recurring giving mechanisms.

Differentiator

Problem solved

Functional benefit

Products and services

• Gåvoshop (Gift Shop) An online gift shop where Swedish supporters purchase symbolic presents that fund food security, clean water, education, and other development outcomes for communities in southern Africa through Afrikagrupperna's partner organizations.
• Gåvobevis (Gift Certificates) Digital or physical gift certificates that supporters purchase and give as presents, with the gift value directed to Afrikagrupperna's development projects in southern Africa.
• Minnesgåva (Memorial Gifts) Donations made in memory of a deceased person, providing an alternative to traditional funeral flowers while funding Afrikagrupperna's development work in southern Africa.
• SMS Gåvokort (SMS Gift Cards) Gift cards that can be purchased and sent via SMS, allowing supporters to give the gift of development support through mobile channels.
• Medlemskap (Membership) Recurring membership in Afrikagrupperna enabling long-term financial support for the organization's work in southern Africa and granting voting rights at the annual meeting (årsmöte). Approximately 2,400 members.
• Månadsgivare (Monthly Giving) Monthly recurring donations that provide predictable, sustainable funding for the organization's development projects, available as preset tiers including 100 SEK (small-scale women farmer support), 200 SEK (sustainable agriculture), and 300 SEK (food sovereignty and sustainable farming).
• Testamente (Bequests / Legacy Giving) Legacy giving program through which supporters leave bequests in their wills to support Afrikagrouperna's long-term mission in southern Africa.

Quantifiable outcome

• Support for small-scale farmers in southern Africa through partner organizations

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core and minor.

• Surplus People Project (SPP)coreStrategic or Co-development PartnerSPP is the primary local partner organization implementing agricultural and food sovereignty programs in South Africa. Through this partnership, Afrikagrupperna supports small-scale farmers, particularly women-led initiatives like the Bambanani Greenfingers Project. The partnership focuses on sustainable farming methods, land rights advocacy, and community empowerment.
• Bambanani Greenfingers ProjectminorStrategic or Co-development PartnerWomen-led agricultural initiative in the Cape Town area, started in 2012, that supports self-sufficiency through vegetable cultivation. The project was founded by women from informal settlements who wanted to grow their own food and support their families.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• ActionAid International: Global federation of development NGOs operating across Africa, Asia, and Latin America with rights-based and feminist programming closely aligned to Afrikagrupperna's approach. New Secretary General Sara Almer previously led ActionAid International's humanitarian team, evidencing direct talent and methodological overlap.
• Naturskyddsföreningen: Sweden's largest environmental NGO with broad member base. Comparability is via overlapping governance talent (Board Chair Lena Martens Kalmelid was previously enhetschef at Naturskyddsföreningen) and shared Swedish membership-driven operating model, though their thematic scope is broader environmental rather than development-focused.
• Läkare Utan Gränser (MSF Sweden): Swedish fundraising affiliate of Médecins Sans Frontières. Vice Chair Rebecca Cederholm previously coordinated MSF communication. Similar Swedish member/donor-driven model and international field operations, but larger scale and humanitarian (vs. long-term development) focus.
• Oxfam Sweden / Oxfam International: Global development confederation with a Swedish national affiliate focused on poverty, gender justice, and inequality — directly aligned with Afrikagrupperna's feminist, rights-based approach. Sara Almer held senior roles at Oxfam prior to ActionAid, evidencing sector overlap.

Emerging players

• Solvatten: Swedish social enterprise focused on clean water access in eastern and southern Africa. Comparable via Swedish origin, African field operations, and development-sector funding model; Klara Elzvik Nyström works at Solvatten, evidencing direct sector proximity to Afrikagrupperna's leadership.

Direct peers

• Svalorna Indien Bangladesh: Swedish volunteer-driven development NGO with a similar grassroots membership model and Sida-funded program structure. Board member Sofia Karlsson currently works at Svalorna, indicating direct sector familiarity and parallel operating model.
• Diakonia: Major Swedish international development NGO working on rights-based programming and partner support in Africa, Latin America, and Asia. Highly comparable to Afrikagrupperna in mission (root causes of poverty, rights-based approach), fundraising model (Swedish household giving), and geographic focus on Africa.
• Vi-skogen: Swedish NGO focused on sustainable development and tree planting / environmental work primarily in Kenya, Africa. Shares the same Swedish member/donor-driven development NGO model, Sida co-funding, and rights-based ethos. Several Afrikagrupperna board members (Eva Åberg, Lena Martens Kalmelid) previously led Vi-skogen.
• We Effect: Swedish cooperative-movement-backed development NGO working on sustainable agriculture, land rights, and cooperative organizing in southern and eastern Africa. Direct overlap with Afrikagrupperna's small-scale farmer and food sovereignty programs, and similar Swedish household-funding model.
• ForumCiv: Swedish umbrella platform for civil society organizations engaged in international development. Board member Ida Ragnarsson previously worked at ForumCiv; comparable in promoting rights-based development, Swedish member organizations, and Sida-funded programming.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks1 record

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Afrikagrupperna
• Instagraminstagram.com/afrikagrupperna
• LinkedInlinkedin.com/company/africa-groups-of-sweden

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about afrikagrupperna ( ngo in sweden)