Adirondack Farmers Market Cooperative

What Adirondack Farmers Market Cooperative does

The Adirondack Farmers Market Cooperative, Inc. (AFMC) is a member-owned agricultural cooperative incorporated under Article 2 of the Cooperative Corporations Law of the State of New York, with its principal office in Chateaugay, NY (Franklin County) and a mailing address at PO Box 716, Morrisonville, NY 12962. It was organized to provide an economical physical marketplace where small family farms, artisans, bakers, and home processors can sell farm products, handmade wares, and baked goods directly to local consumers and seasonal visitors in the Adirondack region of northern New York. The cooperative is governed by a board of 5-12 directors elected from its membership, with executive leadership provided by an Executive Director (Jane Desotelle), a President (Glen VanWie), a Secretary (Victoria Rayl), a Treasurer (Joy Herfurth), and an Assistant Treasurer (Gina Agoney).

AFMC operates five seasonal outdoor farmers markets plus one indoor winter market. The seasonal markets run on staggered days and weeks: Elizabethtown (Fridays, June 12-August 28), Keene Valley at Marcy Field (Sundays, May 24-October 11), Malone at the Town Office pavilion (Wednesdays, May 13-October 7), and Willsboro at Gateway Park (Thursdays, June 11-September 3). The Keene Winter Market extends operations from October 18 to December 20 at the Keene Arts Center, giving the cooperative year-round coverage. Each market has a named market manager, and vendors must apply, execute a vendor agreement, and pay membership/booth fees to participate. There is no proprietary technology platform; the business runs on a Squarespace-hosted website (adirondackfarmersmarket.com) used for information dissemination and vendor application intake, with PDF-based rules and regulations documents.

The cooperative's revenue is generated through vendor membership and booth/stall fees (treated as a recurring subscription-style stream), and pricing is not publicly disclosed. Its customer base is bifurcated: vendors (local farmers, artisans, crafters, and bakers for whom market sales are typically the primary income source) on the supply side, and community consumers plus seasonal visitors on the demand side, supplemented by local not-for-profit organizations invited to share information at market locations. The cooperative holds no patents, trademarks, certifications, or technology integrations, has no funding history, no parent company, and no subsidiaries, and operates exclusively within the Adirondack region of New York State.

Name

Adirondack Farmers Market Cooperative

Legal name

The Adirondack Farmers Market Cooperative, Inc.

Website

https://adirondackfarmersmarket.com

Company type

Private

Operating status

Operating

Short description

The Adirondack Farmers Market Cooperative is a New York-incorporated, member-owned agricultural cooperative that operates five seasonal and one winter farmers market across the Adirondack region, providing physical venues where local farmers, artisans, and bakers sell directly to community consumers via vendor membership and booth fees.

Ownership category

akta.pro rank

Product category

Farmers Markets / Agricultural Cooperative Services

akta.pro primary industry

Farm-to-Consumer Cooperative Markets (Local Producer Co-ops) (CRAHALAG)

akta.pro secondary industries

Member-Owned Food Cooperatives (CRAHALAA), Multi-Stakeholder Grocery Cooperatives (CRAHALAD)

Keywords

• Farmers markets
• Agricultural cooperative
• Local produce sales
• Artisan vendor markets
• Community markets

Headquarters

HQ city

Chateaugay

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Marketing or Sales, Personnel, Others

Revenue model

1. Vendor Membership and Booth Fees: The cooperative generates revenue through membership fees and booth/stall fees paid by vendors (farmers, artisans, bakers, crafters) who participate in the farmers markets. Vendors must apply, pay membership fees, and execute vendor agreements to sell at market locations.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels1 record

Core offering

The Adirondack Farmers Market Cooperative operates a regional network of seasonal and winter farmers markets in the Adirondack region of New York State, providing physical marketplace venues where local farmers, artisans, bakers, and food producers sell directly to consumers. The cooperative is organized under New York's Cooperative Corporations Law and operates five seasonal markets plus one winter market. Vendors participate by paying membership fees and per-day booth/stall fees.

Product overview

The Adirondack Farmers Market Cooperative operates a network of five seasonal farmers markets across the Adirondack region of New York State, providing physical marketplace venues for local farmers, artisans, and food vendors to sell directly to consumers. The cooperative functions as a central organizing body that manages market locations in Elizabethtown, Keene (including a winter market), Malone, and Willsboro. In addition to operating these market locations, the cooperative provides vendor application and onboarding services to recruit and manage participating vendors. The organization supports small family farms and artisans, with the majority of vendors relying on market sales as their primary income source.

Differentiator

Problem solved

Functional benefit

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Keene Arts CenterminorOthersThe Keene Arts Center hosts the Keene Winter Market at their location, providing an indoor venue for vendors during the winter season (October 18-December 20). This arrangement enables the cooperative to continue operating a market year-round.

Scale indicators1 record

Recent moves3 records

Expansion highlights3 records

Direct peers

• Honest Weight Food Co-op: A member-owned food cooperative in Albany, NY, also incorporated under the NY Cooperative Corporations Law. Comparable in legal/governance structure and member-vendor focus, though it operates a single storefront rather than a multi-market network.
• GrowNYC (Greenmarket): Operates a network of Greenmarket farmers markets across New York City, making it the most direct operational peer — a multi-market organizer that runs outdoor markets where local farmers, bakers, and artisans sell directly to consumers, much like AFMC does in the Adirondack region.
• Essex Market: A publicly operated indoor market on the Lower East Side of NYC hosting local farmers, bakers, and artisan food vendors. Comparable in mission — providing affordable marketplace access for local producers — though its single indoor venue differs from AFMC's outdoor multi-location model.
• Neighborhood Farmers Market Alliance: A Seattle-based nonprofit operating a network of seven farmers markets in the Puget Sound region. Comparable as a multi-market farmers market organizer supporting local farmers and artisans, though operating at larger scale and in an urban rather than rural setting.

Regional players

• GreenStar Cooperative Market: A member-owned food cooperative in Ithaca serving the Finger Lakes region of NY. Comparable in cooperative structure and producer-support mission, but operates as a permanent retail store rather than seasonal outdoor markets.
• Hunger Mountain Co-op: A member-owned food cooperative in central Vermont supporting local farmers and producers. Comparable as a cooperative-structured food retailer/producer platform in rural Northern New England, though its single-store model differs from AFMC's multi-market format.
• Hudson Valley Farmers Market Co-op: A cooperative of farmers markets operating in New York's Hudson Valley, comparable in structure (multi-market cooperative) and overlap in New York State, but serving a different geography (Hudson Valley vs. Adirondack/North Country).

Others

• Federation of Farmers Markets (Farmers Market Coalition): A national trade organization supporting farmers markets. Adjacent/ecosystem peer rather than a direct operator — useful for understanding the broader farmers market support infrastructure, but not a competitor to AFMC.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Adirondack Farmers Market Cooperative