addison grace design
Addison Grace Design is a founder-led residential interior design firm in Edmonton, Alberta offering Full-Scale Design Projects, Design Consultations, and Day of Design sessions to homeowners undertaking kitchen, bathroom, and whole-home renovations across Alberta.
- Company typePrivate
- Founded-
- HeadquartersEdmonton, Canada
- Headcount—
- GTM typeB2C
- OfferingServices
What addison grace design does
Addison Grace Design Inc. is a privately held residential interior design firm headquartered in Edmonton, Alberta, Canada, founded and led by Stephanie. The company provides professional interior design services to homeowners undertaking residential renovations, including full-home renovations, kitchen and bathroom remodels, basement finishing, infill housing, and new construction projects. The firm also maintains a Shopify-powered e-commerce storefront at addisongracedesign.com for ancillary product retail, though the store currently lists placeholder inventory.
The service portfolio is organized into three tiers: Full-Scale Design Projects (comprehensive design and project management for major works, including design development, permit drawings, renderings, material selections, tender process, and closeout), Design Consultations (a 2-hour expert guidance session with a pre-planning questionnaire and a 30-minute follow-up), and Day of Design (a 5-hour focused session for smaller projects such as furniture selection, room layout, or real estate staging). Initial engagement is gated by a $140 (+G.S.T.) meeting fee that is credited back upon contract signing. The firm operates a sales-led go-to-market motion, beginning with a complimentary discovery call and progressing through in-person or virtual consultations. There is no proprietary technology platform, public API, or software product; the technical footprint is limited to standard Shopify e-commerce infrastructure and Google Analytics.
Revenue is generated through professional services fees based on estimated design hours outlined in project proposals, with the Shopify storefront representing a marginal ancillary product-revenue stream. Marketing is conducted through organic social channels (Facebook, Pinterest, Instagram, YouTube), a regularly updated content blog, a monthly newsletter, and a professional Houzz profile for portfolio visibility and lead generation. Operations are concentrated in a single Alberta market with one corporate headquarters and one studio location, supported by contractor partnerships with builders such as Integrity Construction Solutions and Alair Homes for execution on larger renovation projects. No institutional funding, M&A activity, or public-market signals are present in the data.
addison grace design firmographics
Firmographics- Name
- addison grace design
- Legal name
- Addison Grace Design Inc.
- Website
- https://addisongracedesign.com
- Company type
- Private
- Operating status
- Operating
- Short description
- Addison Grace Design is a founder-led residential interior design firm in Edmonton, Alberta offering Full-Scale Design Projects, Design Consultations, and Day of Design sessions to homeowners undertaking kitchen, bathroom, and whole-home renovations across Alberta.
- Ownership category
- akta.pro rank
addison grace design industry classification
Industry- Product category
- Residential Interior Design Services
- NAICS
- Interior Design Services (54141)
- akta.pro primary industry
- Interior Design Services (BPAHAKAB)
Keywords
Where addison grace design is headquartered
LocationHeadquarters
- HQ city
- Edmonton
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
addison grace design business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Full-Scale Interior Design Projects: Comprehensive interior design services for larger projects including renovations of entire floors or houses, bathroom and/or kitchen renovations, basement renovations, infill housing projects, new construction, and commercial projects. Revenue generated through design fees based on estimated design hours outlined in proposals.
- Day of Design Services: Smaller design projects delivered in a single day session. Includes a 5-hour meeting with a designer at home or virtually, plus 30-minute follow-up call. Ideal for furniture selection, room layout, paint colours, artwork hanging, home decorating, and home staging.
- Design Consultation Services: Hourly/smaller projects providing expert design support. Includes a complimentary discovery call, design questionnaire, 30-minute planning call, and 2-hour meeting. Suitable for paint colour selections, countertop selection, hardwood and/or tile selection, furniture & design opinion, and DIY project advice.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Full-Scale Design Project - Initial consultation fee |
| Other | Pay-as-you-go | Day of Design - 5 hour design session |
| Other | Pay-as-you-go | Design Consultation - 2 hour session |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
addison grace design product offering
Product offeringCore offering
Addison Grace Design provides residential interior design services for homeowners in the Edmonton area, covering full-scale renovation projects (whole-home, kitchen, bathroom, basement, new construction, and commercial), hourly design consultations, and shorter Day of Design sessions. Deliverables include floor plans, elevations, 3D renderings, material finishes, paint colours, furniture selections, sketches, permit drawings, tendering, and project management through closeout. The firm also operates a Shopify-based online store selling design-related products.
Product overview
Addison Grace Design operates as an interior design firm offering three distinct service tiers: Full-Scale Design Projects for comprehensive whole-home, bathroom, kitchen, basement, new construction, and commercial renovations; Design Consultations for hourly expert design guidance; and Day of Design for focused 5-hour design sessions on smaller projects. The company also maintains a Shopify-based e-commerce storefront for products. Services include design development, permit drawings, 3D renderings, material finish selections, project acquisition and tender management, and project management through closeout.
Differentiator
Problem solved
Functional benefit
Products and services
- Full-Scale Design Project Comprehensive interior design service covering renovations of entire floors or houses, bathroom and/or kitchen renovations, basement renovations, infill housing projects, new construction, and commercial projects. Deliverables include design development, permit drawings, renderings, material selections, project acquisition, tender process, project management, and closeout. Aimed at Edmonton-area homeowners and developers undertaking full-scale renovation or new build projects, with an initial $140 (+ G.S.T.) meeting fee credited upon contract signing.
- Design Consultation Hourly / smaller-scope design support service offering expert guidance on design or renovation projects. Includes a complimentary 15-minute discovery call, design questionnaire, 30-minute planning call with the project designer, and a 2-hour in-person or virtual meeting with a designer. Suitable for paint colour selections, countertop selection, hardwood and/or tile selection, furniture and design opinions, and DIY project advice. Targeted at homeowners who need targeted design input rather than a full project.
- Day of Design Focused design session for smaller projects including new home move-ins, furniture selection, room layout, artwork hanging, home decorating, and real estate staging. Includes a 5-hour meeting with a designer at the client's home or virtually, a pre-planning design questionnaire, and a 30-minute follow-up call. Aimed at homeowners needing efficient, concentrated design help on a single day.
- Shopify Product Storefront E-commerce storefront selling design-related products via the Shopify platform, accessible at the Addison Grace Design website. Supports product browsing with sort options such as Featured, Best Selling, and Price, and includes shopping cart and checkout functionality powered by Shopify.
Companies that use addison grace design
Customer profileSegments3 records
Ideal customer profiles2 records
addison grace design technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
addison grace design partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor and core.
- Integrity Construction SolutionsminorGeneral contractor partnership for the 'Fit For a Queen' project. Contractor executed the construction work while Addison Grace Design provided interior design services.
- Alair HomesminorContractor partnership for the 'Farmer's Retreat' project. Alair Homes served as the builder while Addison Grace Design provided complete interior design services for this timber frame farmhouse renovation.
- ShopifycoreE-commerce platform powering the Addison Grace Design online store. Shopify provides the infrastructure for the website, product listings, shopping cart, and order processing functionality.
Recent moves5 records
Expansion highlights4 records
addison grace design competitors and assessment
Company assessmentDirect peers
- House of Rolison: Edmonton-based residential interior design firm offering whole-home, kitchen, and bathroom design with a similar project-based sales model and direct homeowner engagement in the same city.
- Hibou Design & Co: Edmonton interior design studio serving residential clients on renovations and new builds with comparable tiered design offerings and a content-led marketing presence.
Regional players
- Alykhan Velji Designs: Calgary-based luxury residential interior designer serving Western Canadian homeowners with full-scale design services comparable in scope to Addison Grace's premium tier.
Broad incumbents
- Jane Lockhart Interior Design: Established national Canadian residential interior designer with media presence, offering residential and commercial design services across multiple Canadian markets — broader geographic and brand footprint than Addison Grace.
- Sarah Richardson Design: National Canadian interior design brand with design services, product lines, and media presence, operating at a much larger scale than Addison Grace in a directly comparable residential design category.
- Decorating Den Interiors: North American franchise network of residential interior designers providing in-home consultations and full-room design — comparable service scope and customer base but delivered through a franchise model.
Emerging players
- Havenly: Online interior design platform that pairs homeowners with designers virtually for room-by-room and whole-home projects — a different delivery model but competing for the same residential renovation budget.
- Modsy: Virtual interior design and 3D rendering service targeting homeowners undertaking renovations, overlapping with Addison Grace's deliverable package of floor plans, elevations, and renderings.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks4 records
Key highlights6 records
Customer concentration
addison grace design social profiles
Digital presenceaddison grace design financial estimates
Financial estimateRevenue estimate
Valuation estimate
addison grace design leadership team
Management profileNumber of profiles
Profiles1 record
addison grace design funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
addison grace design M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about addison grace design
What does addison grace design do?
Addison Grace Design provides residential interior design services for homeowners in the Edmonton area, covering full-scale renovation projects (whole-home, kitchen, bathroom, basement, new construction, and commercial), hourly design consultations, and shorter Day of Design sessions. Deliverables include floor plans, elevations, 3D renderings, material finishes, paint colours, furniture selections, sketches, permit drawings, tendering, and project management through closeout. The firm also operates a Shopify-based online store selling design-related products.
Is addison grace design a public or private company?
addison grace design is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was addison grace design founded?
addison grace design was founded in -1.
Where is addison grace design based?
addison grace design is headquartered in Edmonton, Canada, in the North America region.
How does addison grace design make money?
Three revenue lines are on record. Full-Scale Interior Design Projects are the primary driver. The others are day of Design Services and design Consultation Services.
Who are addison grace design's main competitors?
Direct peers on record are House of Rolison and Hibou Design & Co. Alykhan Velji Designs is listed as a regional player. Broad incumbents are Jane Lockhart Interior Design, Sarah Richardson Design and Decorating Den Interiors. Emerging players are Havenly and Modsy.
Does addison grace design have an API?
No public API is recorded for addison grace design.
What industry is addison grace design in?
addison grace design's product category is Residential Interior Design Services. Its primary akta.pro industry code is BPAHAKAB, Interior Design Services. Its NAICS code is 54141.