Nate's Honey

What Nate's Honey does

Nate's Honey (also operating as Nature Nate's) is a U.S. packaged food company founded in 1972 and headquartered in McKinney, Texas. It produces and distributes pure honey and adjacent natural-food products, including Classic Raw & Unfiltered Honey, Organic Raw & Unfiltered Honey, UMF-certified Manuka Honey sourced from New Zealand, Manuka Honey Lozenges, single-serve Honey Minis, a Flavored Honey sub-brand, and an All-Natural Spreads line of honey-sweetened nut butters and fruit spreads. The company controls "thousands of hives" and markets a beekeeper-to-consumer sourcing model centered on a "Purity Guarantee" backed by internal and third-party testing, supported by a ChefsBest Excellence Award for taste.

The business operates a dual-channel go-to-market: direct-to-consumer e-commerce via nateshoney.com and physical retail distribution through a store-finder network. Its 51-100 employee operation is privately held and founder-owned, with no institutional investors, funding rounds, or M&A activity disclosed in the available data. Marketing is executed through owned content (a recipes hub segmented by occasion) and organic social channels on Instagram, Facebook, Pinterest, YouTube, and TikTok, supplemented by an email newsletter. Revenue is generated from one-time product sales across the SKU portfolio; no subscription, licensing, or services revenue stream is documented. Pricing is not publicly disclosed, and customers must contact the company or visit retail locations for purchase specifics.

Name

Nate's Honey

Legal name

Nate's Honey

Website

https://northdallashoney.com

Company type

Private

Founded year

1972

Operating status

Operating

Headcount range

51–100 employees

Short description

Nate's Honey is a privately held U.S. food company founded in 1972 and based in McKinney, Texas, that produces and distributes pure raw honey, UMF-certified Manuka honey, flavored honeys, single-serve honey minis, and honey-sweetened natural spreads to consumers via DTC e-commerce and retail stores.

Ownership category

akta.pro rank

Product category

Honey and Natural Spreads

NAICS

Apiculture (112910), Sugar and Confectionery Product Manufacturing (3113)

SIC

Food And Kindred Products (2000), Sugar & Confectionery Products (2060), Canned, Fruits, Veg, Preserves, Jams & Jellies (2033)

akta.pro primary industry

Honey Production & Extraction (AFAEAHAA)

akta.pro secondary industries

Honey Packaging, Bottling & Private Labeling (AFAEAHAL), Value-Added Bee Products Manufacturing (Candles, Cosmetics, Supplements, Mead Ingredients) (AFAEAHAM)

Keywords

• Raw honey products
• Manuka honey
• Honey-based spreads
• Single-serve honey
• Organic honey

Headquarters

HQ city

Mckinney

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Others

Revenue model

1. Honey and food product sales: Nate's Honey generates revenue through direct sales of honey products and all-natural spreads. Products are sold directly to consumers via their e-commerce platform and through retail store distribution.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

Nate's Honey produces and sells 100% pure, raw and unfiltered honey sourced directly from thousands of managed hives. The portfolio spans classic and USDA organic raw honey, UMF-certified New Zealand Manuka honey, single-serve Honey Minis, infused Flavored Honeys, Manuka Honey Lozenges, and honey-sweetened All-Natural Spreads (nut butters and fruit spreads). Products are sold through the company's own e-commerce site and physical retail distribution.

Product overview

Nate's Honey is a food products company offering a portfolio of honey-based products centered around its core raw and unfiltered honey offerings. The product line spans five main categories: (1) Classic and Organic Raw & Unfiltered Honey as the foundational products, (2) UMF-Certified Manuka Honey and Manuka Honey Lozenges representing premium specialty offerings from New Zealand, (3) Honey Minis for single-serve/on-the-go consumption, (4) Flavored Honey sub-brand with culinary-oriented infusions like lemon, sea salt, and vanilla, and (5) All-Natural Spreads including honey-sweetened nut butters and fruit spreads. The company emphasizes purity, natural ingredients, and award-winning taste as differentiators across the portfolio.

Differentiator

Problem solved

Functional benefit

Products and services

• Classic Raw & Unfiltered Honey

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Direct peers

• Barkman Honey: Barkman Honey is a US-based honey packer and producer with retail and foodservice distribution. It directly competes with Nate's Honey in raw, organic, and specialty honey SKUs sold through grocery and club channels.
• Dutch Gold Honey: Dutch Gold Honey is one of the largest US honey packers, supplying private-label and branded honey to retail and foodservice. It is a direct competitor across conventional, organic, and single-serve honey formats.
• GloryBee: GloryBee is an Oregon-based honey producer and beekeeping supply company selling raw and organic honey through retail and DTC. Its vertically integrated beekeeper-to-bottle model closely mirrors Nate's Honey's go-to-market.
• Wedderspoon: Wedderspoon is a US-marketed Manuka honey brand offering raw, non-GMO, and UMF/MGO-graded Manuka products. It directly competes with Nate's Manuka line on premium positioning and specialty retail placement.
• Comvita: Comvita is a New Zealand-based Manuka honey producer and global Manuka brand with UMF-graded products. It is a direct competitor in the premium Manuka honey and lozenge category where Nate's Honey sells UMF-certified Manuka.
• Really Raw Honey: Really Raw Honey is a US-based raw and unfiltered honey brand sold through natural and specialty retail. It directly overlaps with Nate's on positioning (raw, unfiltered, minimally processed) and target health-conscious consumers.
• Local Hive: Local Hive is a US honey company sourcing from regional beekeepers and selling raw, unfiltered honey in retail grocery. It competes with Nate's Honey in the raw/unfiltered mainstream grocery channel.
• Y.S. Eco Bee Farms: Y.S. Eco Bee Farms is a US marketer of raw, organic, and Manuka-style honeys distributed through natural and grocery channels. It overlaps with Nate's on raw, organic, and Manuka offerings for health-conscious shoppers.

Broad incumbents

• Nature's Truth: Nature's Truth is a large US CPG supplements and natural foods brand selling honey (including Manuka) and adjacent products in mass retail. It competes broadly with Nate's Honey on shelf space in honey and supplement-adjacent categories.

Emerging players

• Big Tree Farms: Big Tree Foods is a natural sweeteners and coconut products brand with a growing presence in raw honey alternatives and spreads. It is an adjacent/emerging competitor in the natural sweetener and spread categories where Nate's also plays.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC76jeoN823lUHJx9NFEJ5zw
• Facebookfacebook.com/nateshoneyco
• Instagraminstagram.com/naturenates
• TikToktiktok.com/@nateshoneyco?is_from_webapp=1&sender_device=pc
• Pinterestpinterest.com/nateshoney
• Xx.com/nateshoneyco
• LinkedInlinkedin.com/company/nates-honey

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nate's Honey