WalksDevour
WalksDevour, operating under Walks LLC, is a private tour operator that sells small-group and private guided walking, food, and cultural tours to individual leisure travelers across 15+ cities in Europe and North America via a direct-to-consumer booking platform and affiliate channels.
- Company typePrivate
- Founded2010
- HeadquartersDublin, Ireland
- Headcount101–250
- GTM typeB2C
- OfferingServices
What WalksDevour does
WalksDevour, operating under the legal entity Walks LLC, is a private tour operator that organizes small-group and private guided walking, food, and cultural tours across more than 15 cities in Europe and North America. Founded in 2010 and headquartered in Orlando, Florida with 101–250 employees, the company sells four core product lines—City Tours, Attraction Tours, Food Tours, and Private Tours—covering iconic landmarks such as the Statue of Liberty, Grand Central Terminal, the Metropolitan Museum of Art, the Colosseum, Vatican, Sagrada Familia, the Louvre, and the Tower of London. The business serves individual leisure travelers, with the New York tour portfolio alone having accumulated over 8,000 verified reviews; sister brands Walks of Italy and Devour Tours extend coverage into Italy-focused and culinary experiences respectively under the same parent LLC. The company previously operated under the TakeWalks brand before rebranding to WalksDevour.
The company runs a direct-to-consumer booking platform through walksdevour.com, with self-serve date and tour selection and secure payment processing handled via the third-party checkout provider Ventrata. Pricing is unit-based: standard group tours range from $39 to $79 per person, while private experiences run from $219 to $339 per group, with caps typically between 10 and 25 guests. Go-to-market is primarily direct, supplemented by affiliate programs, travel-agent resellers, and content creator partnerships; marketing mixes content/SEO, paid acquisition on Meta, Pinterest, YouTube, and Microsoft, and earned media coverage in Forbes, Washington Post, The Guardian, Fodor's Travel, and Food & Wine.
The underlying technology stack is commodity and third-party reliant across booking, analytics, video, consent, and advertising. No proprietary AI/ML, differentiated platform technology, or unique data assets are described in the source material. WalksDevour is founder/management-owned with no disclosed institutional investors, no parent company, no funding rounds, and no M&A activity in the available record.
WalksDevour firmographics
Firmographics- Name
- WalksDevour
- Legal name
- Walks LLC
- Website
- https://walksofnewyork.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- WalksDevour, operating under Walks LLC, is a private tour operator that sells small-group and private guided walking, food, and cultural tours to individual leisure travelers across 15+ cities in Europe and North America via a direct-to-consumer booking platform and affiliate channels.
- Ownership category
- akta.pro rank
WalksDevour industry classification
Industry- Product category
- Guided Walking Tours
- NAICS
- Tour Operators (561520), Tour Operators (56152)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Walking City Tours (Highlights & Orientation) (THAJAAAA)
- akta.pro secondary industries
- Museum & Landmark Guided Tours (Skip-the-line/Docent-led) (THAJAAAC), Culinary Walking & Market Tours (THAJAGAA), Private Guided Tours & Personal Tour Guides (THAJALAA)
Keywords
Where WalksDevour is headquartered
LocationHeadquarters
- HQ city
- Dublin
- HQ country
- Ireland
- HQ region
- Europe
Offices1 record
Markets served
WalksDevour business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Guided Tour Bookings: WalksDevour generates revenue through direct ticket sales for guided tours and experiences. Customers purchase tour tickets through the website, selecting specific dates and tour types. Pricing varies by tour type (standard vs. private) and specific attraction.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard group tours with expert guides, capped at 18-25 participants |
Go-to-market motion4 records
Distribution channels2 records
Marketing channels6 records
WalksDevour product offering
Product offeringCore offering
WalksDevour sells small-group and private guided walking, food, and cultural tours in 15+ cities across Europe and North America. Its portfolio includes city walking tours led by expert local guides, attraction tours (Statue of Liberty, Grand Central Terminal, Met Museum, Colosseum, Vatican, Louvre, Eiffel Tower, etc.), culinary tours, and customizable private group experiences. Tickets are sold directly to individual travelers through the walksdevour.com website with self-serve date selection.
Product overview
WalksDevour is a tour booking platform that organizes guided experiences across multiple cities worldwide. The platform offers a unified booking system for four main product lines: City Tours (guided walking tours by local experts), Attraction Tours (specialized tours of major landmarks like the Statue of Liberty, Grand Central Terminal, Met Museum, and international equivalents), Food Tours (culinary experiences across European cities), and Private Tours (customizable private group experiences). The portfolio also includes affiliated brands Walks of Italy and Devour Tours. Customers can book individual tours directly through the platform, with notable products including the Statue of Liberty tour ($59-85), Grand Central Terminal tour ($39), Met Museum tours ($55-79), and various private tour options ($219-339).
Differentiator
Problem solved
Functional benefit
Products and services
- City Tours Guided walking tours of major cities led by expert local guides, cultural historians, and architecture experts; offered across 15+ destinations in Europe and North America.
- Attraction Tours Specialized guided tours of major attractions including the Statue of Liberty, Grand Central Terminal, Metropolitan Museum of Art, Colosseum, Vatican, St. Mark's Basilica, Duomo, Pompeii, Sagrada Familia, Louvre, Eiffel Tower, Versailles, Tower of London, and Westminster Abbey.
- Food Tours Culinary-focused tours in multiple cities including Rome, Florence, Venice, Barcelona, Madrid, San Sebastian, Seville, Lisbon, Paris, and London.
- Private Tours Private guided experiences with customizable itineraries for groups, including private tours of major attractions. Priced $219–$339 for groups up to 10.
- Fully Guided Statue of Liberty Tour with Ellis Island Two-island tour visiting the Statue of Liberty and Ellis Island with expert guides, priced from $59, accommodating up to 25 guests; 2,996 verified reviews.
- The Official Grand Central Terminal Tour Secrets tour of New York's most famous terminal with expert guides, priced at $39, accommodating up to 20 guests; 1,419 verified reviews.
- Met Express: Highlights of the Metropolitan Museum of Art Guided highlights tour of the Metropolitan Museum of Art, priced from $55, accommodating up to 18 guests; 569 verified reviews.
- Statue of Liberty Express Tour Two-hour abbreviated tour of the Statue of Liberty, priced at $59, accommodating up to 25 guests; 77 verified reviews.
- Meet the Met: 5,000 Years of Art Comprehensive guided tour of the Metropolitan Museum of Art, priced at $79, accommodating up to 18 guests; 890 verified reviews.
- Private Statue of Liberty & Ellis Island Tour Private tour of Statue of Liberty and Ellis Island for groups up to 10, priced at $275.
- Private Met Museum Tour Private two-hour tour of the Metropolitan Museum of Art for groups up to 10, priced at $339; 429 verified reviews.
- Private Grand Central Terminal Tour Private secrets tour of Grand Central Terminal for groups up to 10, priced at $219.
Companies that use WalksDevour
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
WalksDevour technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
WalksDevour partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor.
- Walks of ItalyminorRelated brand within the Walks LLC family of tour companies. Walks of Italy specializes in tours within Italy, while WalksDevour offers tours across multiple cities globally.
- Devour ToursminorRelated brand focused on food tours, operating under the same parent company Walks LLC. Part of the family of culinary and cultural tour experiences.
- Travel AgentsminorTravel agents can partner with WalksDevour through dedicated partner programs to resell tours to their customers.
- Content Creators / AffiliatesminorAffiliate program allowing content creators to promote WalksDevour tours and earn commissions on resulting bookings.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
WalksDevour competitors and assessment
Company assessmentDirect peers
- GetYourGuide: Global online marketplace for tours, attractions, and experiences; directly competes with WalksDevour by aggregating thousands of guided city and food tours across the same European and North American destinations, including Statue of Liberty, Met, and Vatican tours.
- Viator: Tripadvisor-owned tour and activities marketplace; lists the same flagship attraction and walking tours as WalksDevour and competes head-to-head on bookings for Statue of Liberty, Colosseum, Louvre, and similar landmarks.
- Klook: Asia-headquartered travel activities and tours platform with strong European and U.S. inventory; competes on attraction tickets and guided tours across many of WalksDevour's flagship cities.
- Context Travel: Small-group expert-led walking tours in major cultural cities; closely mirrors WalksDevour's positioning around historian/architecture guides, small group sizes, and premium pricing for city walking experiences.
- Walks of Italy: Sister brand under the same Walks LLC parent; offers Italy-specific tours (Rome, Florence, Venice, Pompeii) that overlap with WalksDevour's Italian product line and share guides, marketing, and operational infrastructure.
- Devour Tours: Sister brand under Walks LLC specializing in food and culinary tours across European cities; directly comparable food-tour product and shares back-office and guide resources with WalksDevour.
- Headout: Curated marketplace for attraction tickets and guided tours; lists Statue of Liberty, Vatican, Colosseum, and similar flagship experiences that compete with WalksDevour's attraction tour products.
Broad incumbents
- Airbnb Experiences: Airbnb's in-destination experiences platform offering locally-led guided tours, food tours, and walking tours; competes in the same category but with much broader distribution and a wider variety of niche operators.
Emerging players
- Free Tours by Foot: Pay-what-you-wish walking tour operator in many of WalksDevour's cities; competes on price-sensitive tourist segments with a similar small-group walking tour format.
Regional players
- TourRadar: Multi-day guided tour marketplace; overlaps less on single-city tours but competes for the same traveler discovery journey and bundles multi-city European itineraries across WalksDevour's footprint.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
WalksDevour social profiles
Digital presenceWalksDevour financial estimates
Financial estimateRevenue estimate
Valuation estimate
WalksDevour leadership team
Management profileNumber of profiles
WalksDevour funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
WalksDevour M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about WalksDevour
What does WalksDevour do?
WalksDevour sells small-group and private guided walking, food, and cultural tours in 15+ cities across Europe and North America. Its portfolio includes city walking tours led by expert local guides, attraction tours (Statue of Liberty, Grand Central Terminal, Met Museum, Colosseum, Vatican, Louvre, Eiffel Tower, etc.), culinary tours, and customizable private group experiences. Tickets are sold directly to individual travelers through the walksdevour.com website with self-serve date selection.
Is WalksDevour a public or private company?
WalksDevour is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was WalksDevour founded?
WalksDevour was founded in 2010. It employs 101 to 250 people.
Where is WalksDevour based?
WalksDevour is headquartered in Dublin, Ireland, in the Europe region.
How does WalksDevour make money?
One revenue line is on record: guided Tour Bookings.
Who are WalksDevour's main competitors?
Direct peers on record are GetYourGuide, Viator, Klook, Context Travel, Walks of Italy, Devour Tours and Headout. Airbnb Experiences is listed as a broad incumbent. Free Tours by Foot is listed as an emerging player. TourRadar is listed as a regional player.
Does WalksDevour have an API?
No public API is recorded for WalksDevour.
What industry is WalksDevour in?
WalksDevour's product category is Guided Walking Tours. Its primary akta.pro industry code is THAJAAAA, Walking City Tours (Highlights & Orientation), with a secondary code of THAJAAAC, Museum & Landmark Guided Tours (Skip-the-line/Docent-led). Its NAICS code is 561520 and its SIC code is 7990.