appalachian power
Appalachian Power is a regulated electric utility subsidiary of American Electric Power that generates, transmits, and distributes electricity to residential, commercial, and industrial customers across Virginia, West Virginia, Tennessee, and parts of Ohio under state-approved exclusive service territory.
- Company typePrivate
- Founded-
- HeadquartersRoanoke, United States
- Headcount—
- GTM typeB2B and B2C
- OfferingServices
What appalachian power does
Appalachian Power is a regulated electric utility subsidiary of American Electric Power (AEP), one of the largest electric utilities in the United States. The company generates, transmits, and distributes electricity to residential, commercial, and industrial customers across an exclusive service territory spanning Virginia, West Virginia, Tennessee, and parts of Ohio, with its headquarters in Roanoke, Virginia. Its generation portfolio integrates solar, wind, nuclear, and natural gas assets, and it invests in smart grid modernization to improve reliability and outage management.
The company's core products are residential and business electricity delivery, supplemented by billing and account management tools (including Average Monthly Payments), Green Pricing programs, a Shared Solar Program, off-peak EV charging programs, and fleet electrification services for commercial and industrial customers. Distribution is entirely direct through company-owned regulated infrastructure, with no competitive service alternatives within its franchise territory. Service requests are managed through the company's website, phone support, and automated outage notifications.
Appalachian Power earns revenue through regulated electricity rates approved by state public utility commissions, generating recurring subscription-style revenue from metered consumption. Its parent AEP, established in 1906, provides corporate backing, capital resources, and shared technology platforms. Strategic emphasis areas include clean energy integration, electrification of transportation and industrial equipment, and environmental stewardship programs such as beneficial reuse of coal combustion residuals and water management for generation.
appalachian power firmographics
Firmographics- Name
- appalachian power
- Legal name
- Appalachian Power Company
- Website
- https://apcocustomer.com
- Company type
- Private
- Operating status
- Operating
- Short description
- Appalachian Power is a regulated electric utility subsidiary of American Electric Power that generates, transmits, and distributes electricity to residential, commercial, and industrial customers across Virginia, West Virginia, Tennessee, and parts of Ohio under state-approved exclusive service territory.
- Ownership category
- akta.pro rank
appalachian power industry classification
Industry- Product category
- Electric Utility Services
- NAICS
- Electric Power Generation, Transmission and Distribution (2211), Electric Power Distribution (221122), Electric Power Transmission, Control, and Distribution (22112)
- SIC
- Electric Services (4911)
- akta.pro primary industry
- Electric Distribution System Owners (Wires-Only Companies) (EUADABAI)
- akta.pro secondary industries
- Green Tariffs & Utility Renewable Supply Programs (EUAGADAJ), Utility-Integrated Distributed Energy Resources (DER) & Non-Wires Alternatives (EUACALAF)
Keywords
Where appalachian power is headquartered
LocationHeadquarters
- HQ city
- Roanoke
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
appalachian power business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Infrastructure, Supply Chain, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- Electricity Sales and Distribution: Regulated electricity generation, transmission, and distribution services to residential, commercial, and industrial customers across Virginia, West Virginia, Tennessee, and parts of Ohio. Revenue is derived from regulated utility rates approved by state public utility commissions.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
appalachian power product offering
Product offeringCore offering
Appalachian Power is a regulated electric utility that generates, transmits, and distributes electricity to residential, commercial, and industrial customers across Virginia, West Virginia, Tennessee, and parts of Ohio. It also delivers customer-facing programs including billing management, outage reporting, energy-savings tools, green pricing, solar subscriptions, EV charging programs, and fleet electrification support.
Product overview
Appalachian Power is a regulated electric utility company providing electricity to residential, commercial, and industrial customers across Virginia, West Virginia, and Tennessee. The company's core product is electricity generation, transmission, and distribution service. Its portfolio includes the core Residential and Business Electric Service offerings, supplemented by billing and account management tools such as Average Monthly Payments (AMP). Clean energy products include Green Pricing programs, the Shared Solar Program, and Electric Vehicle charging programs with off-peak options across three states. Business electrification services cover fleet conversion and electric forklifts. Infrastructure initiatives include Smart Grid modernization and environmental management programs, with an interactive Outage Map for customer communication.
Differentiator
Problem solved
Functional benefit
Products and services
- Residential Electric Service Regulated electricity delivery to residential customers including account management, billing, payment processing, and outage reporting for homeowners and renters in Virginia, West Virginia, Tennessee, and Ohio.
- Business Electric Service Regulated electricity delivery and account management for commercial and industrial customers with specialized services for business operations.
- Average Monthly Payments (AMP) Program that spreads annual electric bills into equal monthly payments for easier budgeting and bill predictability.
- Green Pricing Voluntary program allowing customers to support renewable energy generation through Virginia Green Pricing and West Virginia Green Pricing enrollments.
- Shared Solar Program Subscription program enabling customers to benefit from solar power generation without installing panels on their own property.
- Electric Vehicles Programs Customer programs including off-peak charging rates in Tennessee, Virginia, and West Virginia, plus EV charger rebates to manage grid load and support EV adoption.
- Fleet Electrification Services Business solutions supporting transition of vehicle fleets to electric power, including fleet assessments, connections to fleet providers and equipment vendors, and charging infrastructure guidance.
- Electric Forklifts Program Program supporting industrial and commercial customers transitioning from diesel and propane forklifts to electric models, including charging infrastructure requirements and vendor connections.
- Builders and Contractors Service Electrical service installation and coordination for new construction projects, including generating equipment installation, temporary service, and new business service setup.
Quantifiable outcome
- 50% reduction in first-year fuel cost when replacing a vehicle with a similar EV, plus 100% reduction in tailpipe emissions
- +3 more outcomes
Companies that use appalachian power
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
appalachian power technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
appalachian power partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- American Electric Power (AEP)coreAppalachian Power is a subsidiary of American Electric Power (AEP), one of the largest electric utilities in the United States. AEP provides corporate backing, capital resources, shared technology platforms, and sustainability initiatives including fleet electrification goals to replace 100% of 2,300 cars and light-duty trucks with EV alternatives by 2030 and electrify 40% of the entire on-road fleet.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
appalachian power competitors and assessment
Company assessmentDirect peers
- Duke Energy: Duke Energy is one of the largest U.S. regulated electric utilities serving the Carolinas, Florida, and the Midwest with vertically integrated generation, transmission, and distribution. Directly comparable to Appalachian Power as a multi-state regulated utility with similar regulatory, generation, and customer-facing business models.
- Dominion Energy: Dominion Energy serves Virginia and the Carolinas with regulated electric service, generation, and transmission. Directly comparable given overlapping Virginia service territory, similar customer mix, and parallel regulatory framework before the Virginia State Corporation Commission.
- FirstEnergy: FirstEnergy operates regulated electric distribution and transmission across Ohio, Pennsylvania, West Virginia, Maryland, and New Jersey. Directly comparable due to overlapping West Virginia and Ohio service territory, similar Appalachian customer base, and parallel multi-state regulatory structure.
- Southern Company: Southern Company is a major regulated electric utility holding company serving Georgia, Alabama, Mississippi, and the Southeast. Comparable as a vertically integrated regulated utility with similar generation portfolio, multi-state commission oversight, and customer service model.
- Entergy Corporation: Entergy provides regulated electric service across Arkansas, Louisiana, Mississippi, and Texas with vertically integrated generation, transmission, and distribution. Comparable business model with state-regulated rate base recovery, similar generation mix evolution, and multi-jurisdictional regulatory exposure.
- Eversource Energy: Eversource is a New England-based regulated electric, gas, and water utility serving Connecticut, Massachusetts, and New Hampshire. Comparable as a regulated multi-state distribution and transmission operator with similar grid modernization, energy efficiency programs, and renewable integration strategies.
- PPL Corporation: PPL Corporation operates regulated electric utilities in Kentucky, Pennsylvania, and Rhode Island through LG&E and KU. Comparable as a regulated multi-state utility with similar customer programs, generation portfolio, and rate-regulated business model.
Broad incumbents
- NextEra Energy: NextEra Energy is the world's largest generator of wind and solar energy through Florida Power & Light and NextEra Energy Resources. Comparable as a major U.S. utility operator with significant renewable generation, though broader in scale and less concentrated in Appalachian distribution.
- American Electric Power (parent): American Electric Power is the parent holding company of Appalachian Power, serving customers across 11 states through multiple regulated subsidiaries. Comparable as the overarching utility holding company providing capital, shared services, and strategic direction to Appalachian Power's operations.
Regional players
- Tennessee Valley Authority (TVA): TVA is a federally-owned electric utility providing wholesale and retail power across Tennessee, Alabama, Mississippi, Kentucky, Georgia, North Carolina, and Virginia. Comparable due to overlapping Tennessee service area and similar industrial/residential customer mix, though it operates under a different federal regulatory framework.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
appalachian power social profiles
Digital presenceappalachian power financial estimates
Financial estimateRevenue estimate
Valuation estimate
appalachian power leadership team
Management profileNumber of profiles
appalachian power funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
appalachian power M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about appalachian power
What does appalachian power do?
Appalachian Power is a regulated electric utility that generates, transmits, and distributes electricity to residential, commercial, and industrial customers across Virginia, West Virginia, Tennessee, and parts of Ohio. It also delivers customer-facing programs including billing management, outage reporting, energy-savings tools, green pricing, solar subscriptions, EV charging programs, and fleet electrification support.
Is appalachian power a public or private company?
appalachian power is a private company. It is classified as corporate owned and is currently operating.
When was appalachian power founded?
appalachian power was founded in -1.
Where is appalachian power based?
appalachian power is headquartered in Roanoke, United States, in the North America region.
How does appalachian power make money?
One revenue line is on record: electricity Sales and Distribution.
Who are appalachian power's main competitors?
Direct peers on record are Duke Energy, Dominion Energy, FirstEnergy, Southern Company, Entergy Corporation, Eversource Energy and PPL Corporation. Broad incumbents are NextEra Energy and American Electric Power (parent). Tennessee Valley Authority (TVA) is listed as a regional player.
Does appalachian power have an API?
No public API is recorded for appalachian power.
What industry is appalachian power in?
appalachian power's product category is Electric Utility Services. Its primary akta.pro industry code is EUADABAI, Electric Distribution System Owners (Wires-Only Companies), with a secondary code of EUAGADAJ, Green Tariffs & Utility Renewable Supply Programs. Its NAICS code is 2211 and its SIC code is 4911.