belcart s r l

Name

belcart s r l

Legal name

Belcart Srl

Website

https://belcart.it

Company type

Private

Operating status

Operating

Ownership category

akta.pro rank

Product category

Workplace Safety Equipment Distribution

NAICS

Other Building Material Dealers (444180)

SIC

Wholesale-Professional & Commercial Equipment & Supplies (5040), Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047)

akta.pro primary industry

Safety, PPE & Workwear Retail (Gloves, Respirators, Eye/Ear Protection) (CRAIADAK)

akta.pro secondary industries

PPE, Safety & Infection Control Supplies Distribution (JanSan-adjacent) (CRAOAGAK), Personal Protective Equipment (PPE) (Gloves, Masks/Respirators, Gowns, Face Shields) (HLAHANAF)

Keywords

• Personal protective equipment
• Safety footwear
• Workwear supplies
• Construction safety equipment
• Industrial cleaning products

Headquarters

HQ city

Acquanegra Sul Chiese

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Retail sales of safety equipment: Direct retail sales of personal protective equipment (PPE), work clothing, safety footwear, gloves, and industrial cleaning products through their e-commerce website. Sales appear to be primarily business-to-consumer and business-to-business transactions for safety equipment needs.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Belcart Srl distributes and retails personal protective equipment (PPE) and workplace safety supplies through its own e-commerce platform at belcart.it. The catalog spans workwear, protective gloves, safety footwear, head/eye/hearing/respiratory protection, construction site safety equipment (fall protection, signage, fire extinguishers, first aid), industrial cleaning and hygiene supplies, and industrial absorbents, sourced from multiple international brands and sold primarily to customers in Italy.

Product overview

Belcart Srl is an Italian safety equipment retailer offering a comprehensive portfolio of workplace safety products. The product range includes seven main categories: (1) Abbigliamento - workwear and protective clothing; (2) Guanti - protective gloves; (3) Calzature - safety footwear from multiple brands including COFRA, DIADORA, SIXTON, SPARCO, BASE, ISSA, UPOWER, and Dunlop; (4) Protezione - personal protective equipment covering head, hearing, respiratory, face, and vision protection from brands like Honeywell, MOLDEX, and UNIVET; (5) Cantieristica - construction site safety including fall protection, signage, fire extinguishers, and first aid; (6) Pulizia - cleaning and hygiene supplies including paper, detergents, disinfectants, and dispensers; and (7) Assorbitori Industriali - industrial absorbents including powders, granules, cloths, and spill containment products from CARVEL. Belcart positions itself as a one-stop shop for occupational safety equipment, serving industrial, construction, and professional markets with both branded products and private label offerings.

Differentiator

Problem solved

Functional benefit

Products and services

• Abbigliamento (Workwear and Protective Clothing) Workwear and protective clothing line for industrial and professional use, including coveralls, work shirts, and safety apparel, sold to industrial, construction, and professional buyers in Italy.
• Guanti (Protective Gloves) Range of protective gloves for industrial, construction, and professional applications, sold to worker and employer customers in Italy.
• Calzature (Safety Footwear) Safety shoes and boots including brands COFRA, DIADORA, SIXTON, SPARCO, BASE, ISSA, UPOWER, and Dunlop, sold to industrial, construction, and professional buyers in Italy.
• Protezione (Personal Protective Equipment) PPE category covering head protection (helmets), hearing protection, respiratory protection, face shields, and safety eyewear from brands including Honeywell, MOLDEX, and UNIVET, sold to industrial and professional buyers in Italy.
• Cantieristica (Construction Site Safety) Construction site safety equipment including fall-protection (anticaduta) gear, signage (cartellonistica), fire extinguishers (estintori), and first-aid supplies, sold to construction companies and site contractors in Italy.
• Pulizia (Industrial and Professional Cleaning Products) Industrial and professional cleaning and hygiene supplies including paper products, containers, deodorants, detergents, disinfectants, dispensers, hand wash, mops, buckets, cloths, sponges, waste bags, insecticides, brooms, and WC products, sold to cleaning companies and facility managers in Italy.
• Assorbitori Industriali (Industrial Absorbents) Industrial absorbent line including absorbent powder, granules, absorbent cloths, rolls, absorbent socks for liquids, decontamination mats, and ice melters under the CARVEL brand, sold to industrial and facility buyers in Italy.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core and minor.

• HoneywellcoreChannel Partner/ Reseller/ DistributorBelcart distributes Honeywell safety products including protective head gear, eye protection, hearing protection, and respiratory protection equipment.
• UnivetcoreChannel Partner/ Reseller/ DistributorDistributor of Univet eye protection and safety eyewear products including corrective safety glasses.
• Industrial StartercoreChannel Partner/ Reseller/ DistributorDistributor of Industrial Starter branded safety equipment including welding goggles and various PPE products.
• MoldexminorChannel Partner/ Reseller/ DistributorDistributor of Moldex respiratory protection and hearing protection products.
• CoframinorChannel Partner/ Reseller/ DistributorDistributor of Cofra safety footwear products.
• DiadoraminorChannel Partner/ Reseller/ DistributorDistributor of Diadora safety footwear.
• U-PowerminorChannel Partner/ Reseller/ DistributorDistributor of U-Power safety footwear products.
• Sparco SafetyminorChannel Partner/ Reseller/ DistributorDistributor of Sparco safety footwear and work shoes.
• Sixton PeakminorChannel Partner/ Reseller/ DistributorDistributor of Sixton Peak safety footwear and accessories including insoles.
• Dunlop BootsminorChannel Partner/ Reseller/ DistributorDistributor of Dunlop industrial boots and protective footwear.

Recent moves5 records

Expansion highlights4 records

Direct peers

• Würth Italia: Würth Italia is the Italian arm of Würth, Europe's largest direct-distributor of assembly, technical, and PPE/workplace safety products to trade and industry. It competes head-on with Belcart in safety footwear, hand protection, and consumables sold through B2B channels.
• Manutan Italia: Manutan Italia is the Italian subsidiary of the pan-European B2B distributor Manutan, supplying workplace equipment, PPE, and industrial supplies to businesses and public administrations. It directly overlaps Belcart's B2B PPE/cleaning product mix with a much larger catalog and pan-EU logistics.
• Lyreco Italia: Lyreco Italia is the Italian operation of Lyreco, a major European distributor of workplace, office, and personal protection supplies to B2B customers. It is comparable to Belcart in selling certified PPE, cleaning, and hygiene products to professional buyers across Italy.
• Seton Italia: Seton is a European specialist in workplace safety signage, identification, and PPE, with an Italian e-commerce site. It competes with Belcart in the construction-site safety / cantieristica category (signage, fall protection, fire safety) and serves overlapping Italian SMB customers.
• Justrite Safety Group: Justrite Safety Group manufactures and distributes spill-control, environmental safety, and industrial safety products including absorbents and containment — directly overlapping Belcart's Assorbitori Industriali (CARVEL) and construction-safety categories.

Broad incumbents

• Kimberly-Clark Professional: Kimberly-Clark Professional is a global manufacturer and B2B distributor of hygiene, cleaning, and PPE consumables serving industrial and institutional buyers. It is comparable to Belcart as a supplier into the same Italian industrial-cleaning and hygiene end markets, though at far greater scale and primarily as a manufacturer/brand.
• 3M Safety: 3M's Safety & Industrial Business Group is a global leader in PPE (respiratory, hearing, eye, fall protection) — products that Belcart distributes. As a manufacturer incumbent with strong brand pull, 3M competes with Belcart at the upstream brand level and can disintermediate via direct sales.
• Honeywell Safety: Honeywell is a major global PPE manufacturer whose products Belcart explicitly distributes (head, eye, hearing, respiratory protection). Comparable to Belcart as a supplier of the same certified safety gear into Italian industrial and construction end markets, but operating at vastly larger scale and with direct enterprise sales channels.
• Grainger Europe: Grainger is a leading industrial MRO and safety products distributor with European operations, offering broad PPE, janitorial, and facility maintenance assortments. It competes with Belcart across the full workplace-safety category but at substantially larger catalog, scale, and enterprise-customer depth.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/belcart
• Instagraminstagram.com/belcart
• LinkedInlinkedin.com/company/belcart

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about belcart s r l