aura photo agency

What aura photo agency does

Aura Photo Agency is an independently owned, private photography agency and production company headquartered in Milan, Italy, with a second office in London. Founded in 2009, the business operates two integrated service lines: (i) talent representation — managing a roster of internationally active fashion, editorial, and commercial photographers (including Boris Ovini, Fernando Gómez, Florian Sommet, Clark Franklyn, Byron Mollinedo, Sven Bänziger, and others) and matching them to brand campaigns, editorial commissions, and advertising shoots; and (ii) full-spectrum photo production — including e-commerce content production, advertising and commercial campaigns, video production, creative consulting, casting, post-production, color matching, logistics, and studio rental. The agency differentiates on its combined offering of talent representation with in-house production infrastructure, anchored by a 300 sqm daylight studio in Milan's Via Savona area capable of running up to 6 simultaneous sets.

The agency's customer base is concentrated in luxury and prestige end-markets. Named clients span luxury fashion (Dior, Louis Vuitton, Gucci, Prada, Versace, Giorgio Armani, Balmain, Moncler, Max Mara), prestige beauty (Estée Lauder, Lancôme, Shiseido, Helena Rubinstein, MAC, Kylie Cosmetics, KENZO, Valentino Beauty), sportswear and activewear (Nike, Under Armour, Lacoste, Asics, Reebok, Saucony), luxury jewelry (BVLGARI, Pandora), luxury e-commerce (Net-a-Porter, Mytheresa, Yoox), F&B (Campari, Heineken, Peroni), automotive (Maserati), and major editorial publications (Vogue, Harper's Bazaar, Elle, Vanity Fair, Grazia across multiple regional editions). Pricing is quote-based on a project basis, with no disclosed standard rate card. The go-to-market is relationship-driven, primarily through direct outreach and portfolio referrals rather than digital advertising. The agency has no institutional capital, no parent company, no disclosed subsidiaries, no public funding rounds, and no management team disclosed in public sources. The website is built on a standard CMS with a WordPress companion blog, and the business operates with no proprietary technology platform, no AI/ML capabilities disclosed, and no API or developer integrations.

Name

aura photo agency

Legal name

Aura Photo Agency

Website

https://auraphotoagency.com

Company type

Private

Founded year

2009

Operating status

Operating

Short description

Aura Photo Agency is an independent Milan- and London-based photography agency and production company that represents fashion and editorial photographers and delivers full-service photo and video production — including e-commerce content, campaigns, and studio rental — primarily to luxury fashion, prestige beauty, and editorial clients.

Ownership category

akta.pro rank

Product category

Commercial Photography Services

NAICS

Commercial Photography (541922), Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (7114)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Photography & Photo Production (BPAFAIAF)

akta.pro secondary industries

Talent Agency & Representation Services (HSACAHAK), Video/Film Creative Agencies (Concept-to-Creative) (MPAAAAAG)

Keywords

• Fashion photography services
• Photo production services
• E-commerce content production
• Photographer representation
• Commercial photography services

Headquarters

HQ city

Milan

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Distribution channels2 records

Marketing channels3 records

Core offering

Aura Photo Agency is an international fashion photography agency and photo production company that represents an extensive roster of photographers, stylists, and artists and produces photo and video projects for fashion, beauty, luxury, and lifestyle brands. Its offerings span creative consulting, casting, production management, post-production, and e-commerce content production, delivered from offices in Milan and London. The agency also operates Aura Photo Studios Milano, a 300 sqm daylight studio in the Via Savona area capable of hosting up to six simultaneous sets.

Product overview

Aura Photo Agency is an international photo agency and production company offering a portfolio of photography services. The company provides fashion and editorial photography representation for a roster of artists, e-commerce content production services in Milan (including casting, creative consulting, workflow supervision, equipment rental, color matching, logistics, product storage, and post-production), advertising and commercial production services, and operates a 300 sqm daylight studio in Milan's Via Savona area. The company has two locations: Milan and London.

Differentiator

Problem solved

Functional benefit

Brands

• Aura Photo Studios: In-house photo studio facility in Milan
• Aura Photo Studios Milano

Products and services

• Fashion & Editorial Photography Services International fashion and editorial photography representation and production services featuring a roster of photographers delivering magazine covers, advertising campaigns, and brand shoots for luxury fashion, beauty, and lifestyle clients.
• E-Commerce Content Production Full-spectrum e-commerce content production services in Milan including quoting, casting, creative/technical consulting, team assembly, workflow supervision, equipment rental, color matching, logistics, product storage, and post-production for luxury fashion e-commerce platforms and retailers.
• Photo Studio Rental Daylight studio located in the Via Savona area of Milan offering 300 sqm of space with large windows allowing up to 6 sets to be used simultaneously for fashion and commercial photography shoots.
• Advertising & Commercial Production Advertising and commercial photo production services for brands including campaign concept development, art direction, and full production coordination.
• Artist Representation Representation and management of photographers, stylists, and artists providing career development, client matching, and production support.

Named customers40 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Market position

Competitive moat3 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/aura-photo-agency-europe

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about aura photo agency