australian tyre recylers

What australian tyre recylers does

Australian Tyre Recyclers (ATR) is a privately held commercial tyre collection, disposal, and recycling service based in Homebush West, New South Wales, Australia. The company collects used tyres from tyre shops, dealerships, fleet depots, and warehouse operators across five NSW regions — Sydney Metro, Newcastle & Hunter, Central Coast, Wollongong & Illawarra, and Blue Mountains. ATR operates under NSW EPA Licence 21102 and provides licensed handling with WasteLocate-supported load-level documentation supporting audit and compliance requirements for commercial customers.

ATR's core service portfolio comprises scheduled recurring pickup programs, bulk and on-demand collection for site clear-outs, and EPA-approved drop-off at its Homebush West shredding facility. Processing is performed via mechanical shredding and granulation systems, with collected tyres diverted to EPA-approved recycling pathways achieving 100% landfill diversion. The WasteLocate system provides load-level traceability for each collection cycle.

ATR's business model is fee-for-service with quote-based pricing determined by tyre type, volume, site access conditions, and pickup frequency. The company distributes services directly through its own collection fleet, with customers booking via phone or email, and pursues an enterprise field sales motion targeting commercial tyre businesses. Marketing is content-driven, leveraging SEO-optimised blog content covering compliance, storage safety, and operational best practices across NSW. Named customer relationships include partnered Bridgestone and Goodyear dealer networks alongside independent tyre workshops and fleet operators.

Name

australian tyre recylers

Legal name

Australian Tyre Recyclers

Website

https://atr.eco

Company type

Private

Operating status

Operating

Short description

Australian Tyre Recyclers (ATR) is a privately held NSW-based commercial tyre collection, disposal, and recycling service operating under EPA Licence 21102 across five NSW regions. It serves tyre shops, dealerships, fleet depots, and warehouse operators with scheduled pickups, bulk collection, and drop-off services.

Ownership category

akta.pro rank

Product category

Commercial Tyre Recycling Services

NAICS

Waste Collection (5621), Solid Waste Collection (562111)

SIC

Refuse Systems (4953)

akta.pro primary industry

Tire Recycling, Disposal & Sustainability Services (TLAKADAI)

akta.pro secondary industry

Tire Recycling & Processing (Shredding, TDF, Pyrolysis Feedstock) (IMANAMAF)

Keywords

• Commercial tyre collection
• Tyre recycling services
• Waste tyre disposal
• EPA-compliant recycling
• Bulk tyre pickup

Headquarters

HQ city

Homebush West

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Commercial Tyre Collection Services: ATR generates revenue through fee-for-service commercial tyre collection and recycling. Services include scheduled recurring pickups, bulk disposal collections, and EPA-approved drop-off at their Homebush West facility. Pricing is quote-based and determined by tyre type, volume, site access conditions, and pickup frequency.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

ATR provides scheduled, bulk, and on-demand commercial tyre collection and recycling services across New South Wales for tyre shops, dealerships, fleet depots, and warehouse operators. All collected tyres are processed at the Homebush West facility using mechanical shredding and granulation systems under NSW EPA Licence 21102, achieving 100% landfill diversion with WasteLocate-supported load-level documentation for compliance audits.

Product overview

Australian Tyre Recyclers (ATR) operates as a commercial tyre collection and recycling service provider across New South Wales. The company offers a unified service platform comprising scheduled commercial pickup programs with automated collection cycles, bulk and on-demand collection for surge periods and site clear-outs, and EPA-approved drop-off at their Homebush West shredding facility. Services are delivered across five geographic regions: Sydney Metro, Newcastle & Hunter, Central Coast, Wollongong & Illawarra, and Blue Mountains. The company operates under NSW EPA Licence 21102 with WasteLocate-supported tracking for compliance documentation. The core product portfolio includes Used Tyre Collection NSW, Tyre Disposal for Businesses NSW, Commercial Tyre Disposal, and EPA-Approved Tyre Recycler NSW service offerings, all built around commercial reliability, predictable collection rhythm, and documented handling standards.

Differentiator

Problem solved

Functional benefit

Products and services

• Scheduled Commercial Tyre Pickup Recurring scheduled collection cycles built around actual tyre flow at customer sites, providing predictable pickup timing, automated scheduling, and storage pressure management for tyre shops, dealers, fleet depots, and warehouses across NSW.
• Bulk & On-Demand Tyre Collection Specialist one-off bulk tyre pickup for warehouse clear-outs, surge periods, overflow, inherited stock, and site resets. Designed for large-scale tyre removal with one-off collection capability and EPA-aligned recycling pathways.
• EPA-Approved Tyre Drop-Off Business account customers can deliver commercial tyres directly to ATR's Homebush West shredding facility for compliant handling under NSW EPA Licence 21102, with WasteLocate-supported tracking for each load.
• EPA-Approved Tyre Recycling (NSW) EPA-aligned tyre recycling for NSW commercial operators, including documented collection, NSW EPA Licence 21102 compliance, WasteLocate-supported tracking, and 100% landfill diversion through approved processing pathways.

Quantifiable outcome

• 100% landfill diversion for all collected commercial tyres
• +1 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Cleanaway Waste Management: Australia's largest waste management company with national collection, processing, and landfill operations. Comparable as a major commercial waste collector with regulatory licensing across multiple states and overlapping customer base in industrial and commercial segments.
• Veolia Australia and New Zealand: Global environmental services group with substantial Australian commercial waste, recycling, and resource recovery operations. Comparable as a broad-incumbent waste and recycling services provider with overlapping customer base and compliance capabilities.
• SUEZ Recycling and Recovery Australia: Global environmental services company with Australian commercial waste collection and recycling operations. Comparable as a broad-incumbent providing overlapping capabilities to commercial and industrial customers in waste and resource recovery.
• Bingo Industries: Australian waste management and recycling company with collection, transfer, and processing infrastructure across NSW and Victoria. Comparable as a major commercial waste operator with overlapping geographic coverage and customer segments.

Direct peers

• TyreCycle: Australia's largest dedicated tyre recycler operating collection and processing infrastructure across multiple states. Directly comparable as a commercial tyre collection, shredding, and recycling service targeting similar dealer, fleet, and retail customers.
• ResourceCo: Australian resource recovery and recycling company with operations in tyres, construction materials, and commercial waste streams. Comparable as a commercial-scale tyre and rubber recycling operator serving industrial and municipal customers.
• J.J. Richards & Sons: Family-owned Australian commercial waste collection business with national reach across commercial, industrial, and municipal segments. Comparable as a fee-for-service commercial waste collector competing for similar tyre shop, dealer, and fleet accounts.
• Solo Resource Recovery: Australian commercial and industrial waste collection company with operations across the eastern seaboard. Comparable as a regional commercial waste services provider overlapping on industrial customers and route-based collection economics.

Emerging players

• Repurpose It: Australian resource recovery and recycling operator with commercial and construction waste capabilities in Victoria. Comparable as a growing recycling-focused services player competing in adjacent geographies and overlapping on commercial customer needs.

Regional players

• Waste Services NSW: Smaller NSW-focused commercial waste and recycling collector serving local government, commercial, and industrial customers. Comparable as a regional competitor operating within ATR's core NSW service territory with overlapping commercial collection capabilities.

Market position

Strengths5 records

Weaknesses2 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about australian tyre recylers