Bodhi Tree Yoga
- Company typePrivate
- Founded2009
- HeadquartersRochester, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
Bodhi Tree Yoga firmographics
Firmographics- Name
- Bodhi Tree Yoga
- Legal name
- Bodhi Tree Yoga
- Website
- https://bodhitree-yoga.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Bodhi Tree Yoga industry classification
Industry- Product category
- Yoga & Meditation Instruction
- NAICS
- Sports and Recreation Instruction (61162), Educational Support Services (61171)
- SIC
- Services-Educational Services (8200), Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- General Yoga Instruction (Hatha/Vinyasa/Flow) (HSADACAA)
- akta.pro secondary industries
- Therapeutic/Adaptive Yoga & Clinical Pilates (HSADACAE), Guided Meditation Instruction (1:1 & Group) (HSADAJAA)
Keywords
Where Bodhi Tree Yoga is headquartered
LocationHeadquarters
- HQ city
- Rochester
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Bodhi Tree Yoga business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Class Pass Sales: One-time and recurring sales of yoga and meditation class access passes, including single classes, multi-class cards, and unlimited monthly memberships. Single classes range from $5-$12; unlimited passes range from $79-$99/month.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Single class drop-in |
| One time/ perpetual license | Pay-as-you-go | 2-Week New Student Pass - unlimited classes for new students only |
| Subscription | Monthly | Friends of BTY Membership - auto-renewing unlimited access |
| One time/ perpetual license | Pay-as-you-go | 1-Month Unlimited Pass - single month unlimited access |
| Unit Pricing | Pay-as-you-go | 5-Class Card |
| Unit Pricing | Pay-as-you-go | 10-Class Card |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels1 record
Bodhi Tree Yoga product offering
Product offeringCore offering
Bodhi Tree Yoga provides group yoga and meditation instruction to individual consumers, delivered as live classes via Zoom and as a library of recorded on-demand classes. Instruction is offered for students of all experience levels, with pricing structured around single classes, class cards, monthly unlimited passes, and an auto-renewing membership, all purchased through the studio's own online student portal.
Product overview
Bodhi Tree Yoga operates as a single-location yoga studio offering a unified service model centered on live and recorded group yoga and meditation instruction. The core offering consists of livestream classes via Zoom and a library of recorded on-demand classes accessible through the student portal. The product portfolio is structured around membership passes (Friends of BTY Membership, 1-Month Unlimited Pass), class cards (5-Class and 10-Class), and an introductory New Student Pass. Additional offerings include special workshops and series available on a per-event basis. All access to recorded classes is included with unlimited passes and the membership. The student portal is powered by Tula Software, providing account management, class scheduling, and on-demand video access.
Differentiator
Problem solved
Functional benefit
Brands
- Friends of BTY Membership: Monthly auto-renewing membership pass offering unlimited livestream and recorded classes
Products and services
- Livestream Yoga Classes
Companies that use Bodhi Tree Yoga
Customer profileSegments1 record
Ideal customer profiles1 record
Bodhi Tree Yoga technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Bodhi Tree Yoga partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights5 records
Bodhi Tree Yoga competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key highlights6 records
Customer concentration
Bodhi Tree Yoga social profiles
Digital presenceBodhi Tree Yoga financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bodhi Tree Yoga leadership team
Management profileNumber of profiles
Profiles3 records
Bodhi Tree Yoga funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bodhi Tree Yoga M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bodhi Tree Yoga
What does Bodhi Tree Yoga do?
Bodhi Tree Yoga provides group yoga and meditation instruction to individual consumers, delivered as live classes via Zoom and as a library of recorded on-demand classes. Instruction is offered for students of all experience levels, with pricing structured around single classes, class cards, monthly unlimited passes, and an auto-renewing membership, all purchased through the studio's own online student portal.
Is Bodhi Tree Yoga a public or private company?
Bodhi Tree Yoga is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Bodhi Tree Yoga founded?
Bodhi Tree Yoga was founded in 2009. It employs 11 to 50 people.
Where is Bodhi Tree Yoga based?
Bodhi Tree Yoga is headquartered in Rochester, United States, in the North America region.
How does Bodhi Tree Yoga make money?
One revenue line is on record: class Pass Sales.
Does Bodhi Tree Yoga have an API?
No public API is recorded for Bodhi Tree Yoga.
What industry is Bodhi Tree Yoga in?
Bodhi Tree Yoga's product category is Yoga & Meditation Instruction. Its primary akta.pro industry code is HSADACAA, General Yoga Instruction (Hatha/Vinyasa/Flow), with a secondary code of HSADACAE, Therapeutic/Adaptive Yoga & Clinical Pilates. Its NAICS code is 61162 and its SIC code is 8200.