Name

Discover Bradenton

Legal name

Fresh Content Design, LLC

Website

https://discoverbradenton.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Local Business Directory & Marketing Network

NAICS

Media Representatives (541840), Convention and Trade Show Organizers (56192)

SIC

Services-Membership Organizations (8600), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Retail, Consumer Goods & Lifestyle Shows Organizers (THAHABAJ)

akta.pro secondary industries

Event Sponsorship Sales & Partnership Brokerage (THAHAGAB), Event Email/SMS/Marketing Automation & Nurture (THAHAGAI)

Keywords

• Local business directory
• Community event calendar
• Business networking events
• Local discovery platform
• Small business marketing

Headquarters

HQ city

Bradenton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Business Membership Subscriptions: Monthly and annual subscription memberships providing local businesses with directory listings, event promotion, social media exposure, and networking opportunities. Memberships automatically renew unless cancelled.
2. Event Listing Fees: Non-members pay per-event listing fees for calendar placement. Basic listings appear on both Discover Bradenton and Bradenton Area Explorer.
3. Platinum Sponsorships: Industry-exclusive platinum sponsorships providing homepage placement, event recognition, and enhanced visibility across all platform channels. Sponsorships are annual commitments starting at $1,990/year.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

Discover Bradenton operates a paid membership network for locally owned businesses across Manatee County, Florida, offering directory listings with photos, video, and booking links, dual-listed event calendar promotion, social media and newsletter exposure, SEO backlinks, and access to five recurring in-person networking event formats. Tiered membership pricing ranges from $24/month (Business Essentials) to $49/month (Ultimate Business Growth), with annual industry-exclusive platinum sponsorships starting at $1,990/year. Non-member event organizers can submit free or paid event packages (Basic, Spotlight, Headliner) for shared visibility.

Product overview

Discover Bradenton operates as a local digital marketing and community platform for Bradenton and Manatee County, Florida. The core offering is the Discover Bradenton Business Network membership program ($24-49/month), which provides business directory listings, event calendar promotion, social media marketing, newsletter inclusion, and access to five recurring networking events. Non-members can purchase individual event listings through Basic ($0), Spotlight, or Headline packages. The platform also publishes editorial content through its blog/news platform, maintains a Shop Manatee online marketplace, and operates neighborhood-specific discovery pages for Palmetto, Parrish, and Anna Maria. The ecosystem includes 300+ member businesses reaching 20,000+ Facebook followers, 3,900+ Instagram followers, and 3,800+ newsletter subscribers.

Differentiator

Problem solved

Functional benefit

Brands

• Discover Palmetto: Local discovery platform for Palmetto, FL businesses
• Discover Parrish
• Discover Anna Maria

Products and services

• Discover Bradenton Business Network (Membership) A paid membership community for locally owned businesses across Manatee County providing featured directory placement, event promotion, social media exposure, referral networking, and community visibility. Membership tiers include Business Essentials ($24/month or $240/year) with full directory listing, welcome post to 20,000+ Facebook followers, unlimited event posting, SEO backlinks, and member perks; Ultimate Business Growth ($49/month or $490/year) adds done-for-you event posting, professional listing optimization, a featured article, 1:1 marketing session, and newsletter inclusion; and Platinum Sponsorship (from $1,990/year, industry-exclusive) adds homepage placement and recognition at every event.
• Manatee County Business Directory A comprehensive searchable directory of local businesses across Manatee County covering restaurants, nightlife, entertainment, leisure, shopping, retail, and services. Each member listing includes business profile, photos, videos, booking links, reviews, and SEO backlinks to the member's website. The directory receives 6,000+ monthly visitors actively searching for local businesses.
• Event Calendar and Submission Platform A community event calendar where submitted events appear on both Discover Bradenton's calendar and the Bradenton Area Explorer platform. Free for members (unlimited posting included in membership); non-members can submit a free Basic listing, or upgrade to a Spotlight package (with homepage placement plus Facebook and Instagram promotion) or Headliner package (with a professionally written article, newsletter inclusion, and a $50 Facebook boost).
• Networking Events Program A program of five recurring in-person networking event formats for local business owners: Networking Happy Hours, Manatee Speed Networking (free and open to all), Ditch the Pitch Mastermind Lunches (members only), Business Unfiltered (women-only sessions), and Pop-Ups and Shop Crawls. Members attend for free (Ultimate and Platinum tier attendees receive 2 or more complimentary tickets per Happy Hour).
• Shop Manatee (Local Online Marketplace)
• Discover Neighborhood Pages (Palmetto, Parrish, Anna Maria) Localized discovery sub-brand pages extending the network to surrounding Manatee County areas: Discover Palmetto, Discover Parrish, and Discover Anna Maria. Members physically located in those areas receive automatic additional local visibility across the corresponding neighborhood page.

Quantifiable outcome

• 20,000+ local audience reach through combined Facebook, Instagram, email, and website channels
• +2 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Realize Bradenton (Bradenton Area Explorer)coreGTM or Marketing PartnerDiscover Bradenton partners with Realize Bradenton's Bradenton Area Explorer platform to provide dual event listing. Events submitted through Discover Bradenton's submission system appear on both platforms, maximizing exposure for event organizers and providing greater value to the local community. This partnership creates a combined event discovery experience for Bradenton residents.

Scale indicators8 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Nextdoor: Nextdoor is a neighborhood-level community platform where local SMBs post deals, events, and recommendations. Its hyperlocal, community-driven model closely mirrors Discover Bradenton's Manatee County focus, and it competes for both consumer attention and SMB marketing dollars.
• Eventbrite (local SMB events): Eventbrite is the dominant ticketed and free event listing platform used by the same Manatee County restaurants, venues, and organizers Discover Bradenton serves. It competes for event submissions and audience attention in the local event calendar space.
• Yelp: Yelp is the most recognized SMB business directory and review platform, serving the same locally owned restaurants, retailers, and service businesses that Discover Bradenton targets. It is broader in scope and geography but commoditizes the directory category Discover Bradenton operates in.
• Patch.com: Patch operates hyperlocal news and community sites across the U.S., including local business coverage and event listings. Its Manatee-area footprint and editorial + events + directory model parallel Discover Bradenton's blog, event calendar, and directory offering.
• Google Business Profile: Google's free business listing product offers local SMBs map placement, reviews, and event posts at zero cost. It is the default free substitute for Discover Bradenton's paid directory and event listing tiers and shapes buyer expectations.

Direct peers

• Local First (Local First Arizona / similar chapters): Local First chapters are membership-based coalitions of locally owned businesses that promote the "buy local" movement via directories, events, and campaigns. Discover Bradenton operates an analogous model in Manatee County, FL, making these chapter organizations its closest direct peers.
• Alignable: Alignable is a small business networking and referral platform explicitly built for local SMBs to connect and refer customers. Its member-network, community-group, and event features map directly to Discover Bradenton's Business Network and recurring networking event formats.

Emerging players

• The Locals Network: The Locals Network is an emerging network of locally focused city-community platforms monetized via directories, events, and SMB memberships. Its replicated, multi-city model directly parallels Discover Bradenton's potential geographic expansion thesis.

Regional players

• Visit Bradenton (Manatee County tourism): Visit Bradenton / county tourism boards publish curated event calendars, business directories, and local guides for visitors and residents in the same geographic footprint. Discover Bradenton's consumer-facing content and event calendar overlap significantly with their remit.
• Bradenton Area Chamber of Commerce: The Bradenton Area Chamber is a membership organization for local businesses offering referrals, networking events, and a member directory. It competes for the same SMB membership dollars and serves an overlapping roster of restaurants, retailers, and service providers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/DiscoverBradenton
• Instagraminstagram.com/discoverbradenton
• LinkedInlinkedin.com/company/discover-bradenton

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Discover Bradenton