Procrew Co., Ltd

What Procrew Co., Ltd does

Procrew Co., Ltd (株式会社プロクルー) is a privately held Japanese corporation founded in May 2002 and headquartered at the Nagahama Bio-Incubation Center in Shiga Prefecture, with an additional office in Tokyo's Meguro ward. The company employs approximately 10 staff and operates a diversified, small-scale portfolio across three broad lines: (1) e-commerce and website services, (2) drone services and equipment, and (3) consumer products (supplement OEM and specialty hanger racks). Leadership is concentrated under President and Representative Director Masahiro Sakai.

The e-commerce arm is the original and longest-running business. Procrew offers full-service e-commerce operations outsourcing on a royalty basis with no upfront or fixed fees, covering site production, customer acquisition, order processing, and payment collection, with the client responsible only for shipping. Adjacent services include CMS-based website production for corporate, nursing care, staffing, and manufacturing clients, plus a recurring ¥10,000/month access analytics and improvement proposal service using Google Analytics. Operational know-how is the company's primary stated differentiator, anchored in 20 years of experience. Named customers in this segment are small Japanese tourism bodies, non-profits, and SMB consumer brands (e.g., Nagahama Tourism Association, Ohmi Region Tourism Federation, Nagahama City Hikiyama Museum, CxC Leather, Bi-do Seikatsu Kobo).

The drone arm, branded under Procrew (with a dedicated site at procrobo.com and a drone school at drone-procrew.com), provides drone-based photography, inspection, and surveying as a total solution from proposal to execution, plus a national-qualification training school. In June 2025 the company became an official authorized dealer for DJI industrial drones and began selling the Matrice400 platform, holding in-person demonstration seminars in Shiga and Nagoya. The consumer products arm includes OEM supplement development and manufacturing, the Tough Gran Z Hanger line sold through Bi-do Seikatsu Kobo (own storefront plus Rakuten and Yahoo Shopping marketplaces), the Procrew Business B2B platform, and the newly launched LICONE leather goods brand. Revenue is generated through transaction fees (e-commerce outsourcing royalties), one-time project fees (website builds, hardware sales), and a low-ARPU monthly subscription (website analytics); no revenue or financial figures are disclosed.

Name

Procrew Co., Ltd

Legal name

株式会社プロクルー

Website

https://e-ohmi.net

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

1–10 employees

Short description

Procrew Co., Ltd (株式会社プロクルー) is a privately held Japanese SMB that provides e-commerce site operations outsourcing, website production and analytics, drone services and DJI industrial drone sales, supplement OEM, and specialty hanger rack and leather goods retail, serving small businesses, government tourism bodies, and individual consumers primarily in Shiga Prefecture and Tokyo.

Ownership category

akta.pro rank

Headquarters

HQ city

Nagahama

HQ country

Japan

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Supply Chain, Technology or R&D, Operations

Revenue model

1. E-commerce Operation Outsourcing (网店运营外包): Full e-commerce site operation outsourcing covering site production, marketing, order processing, and payment collection, with the client only handling shipping. Revenue generated through royalty fees based on sales, with no upfront production or fixed costs.
2. Website Production (ウェブサイト制作): CMS-based website production services including e-commerce, nursing care facilities, staffing, and manufacturing industry websites. One-time project fees.
3. Website Operations & Analytics (ウェブサイト更新・運営): Monthly access analytics and improvement proposal services for client websites, billed monthly.
4. Industrial Drone Sales (産業用ドローン販売): Sales of industrial drones including DJI products as an authorized dealer.
5. Specialty Hanger Rack Products: Sale of professional-grade Z-hanger racks and related products through own e-commerce and marketplace channels.
6. Supplement OEM Products: OEM development and manufacturing of supplement products.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Procrew Co., Ltd provides full-service e-commerce site operations outsourcing covering site production, customer acquisition, order processing, and payment collection, leveraging 20 years of operational experience. The company also delivers CMS-based website production, monthly website analytics and improvement services, drone-based photography/inspection/surveying and pilot training, authorized DJI industrial drone sales, and OEM supplement development and manufacturing.

Product overview

Procrew Co., Ltd offers a diversified business portfolio spanning three main areas: (1) E-commerce services including net shop operations, website production, and website update/operations services; (2) Drone services encompassing drone photography, inspection, surveying, school operations, and industrial drone sales (DJI Matrice400); and (3) Supplement OEM business. Additionally, the company operates specialized product brands including LICONE leather goods and Tough Gran Z Hanger professional hanger racks through its e-commerce operations.

Differentiator

Problem solved

Functional benefit

Brands

• プロクルービジネス (Procrew Business): B2B sales site for businesses (corporate and individual) selling professional clothing racks. Operates on Color Me Shop platform with member registration for special pricing.
• 美ｄ生活工房 (Bidoseikatsu Koubou)

Products and services

• Net Shop Operations (网店运营)
• Website Production (网站建设)
• Website Update & Operations (网站更新与运营)
• Drone Services (无人机服务)
• DJI Matrice400 Industrial Drone Sales
• Drone School (无人机学校)
• LICONE Brand (リコーヌ)
• Tough Gran Z Hanger (タフグランZハンガー)
• Procrew Business (プロクルービジネス)
• Supplement Business (保健品事业)

Named customers5 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• DJI (大疆創新)coreChannel Partner/ Reseller/ Distributor · 10 June 2025Procrew is an official authorized dealer (公式代理店) of DJI industrial drones. The company offers DJI's latest industrial drone Matrice400, which supports various mission capabilities including photogrammetry, laser surveying, photo inspection, and infrared inspection through interchangeable payloads.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Terra Drone: Japanese drone services company specializing in surveying, inspection, and aerial data solutions. Highly comparable to Procrew's drone photography, inspection, and surveying services, with broader geographic coverage and scale.
• Sensyn Robotics: Japanese company providing drone-based infrastructure inspection, surveying, and security services. Directly comparable to Procrew's drone inspection/surveying business and competes for the same enterprise and government customers.
• Blue Innovation: Japanese drone solutions provider offering indoor/outdoor inspection drones and integrated drone systems. Comparable to Procrew's end-to-end drone services plus equipment sales model in the Japanese market.
• eclore: Japanese company providing e-commerce operations outsourcing and digital marketing support for SMBs. Directly comparable to Procrew's 20+ year e-commerce operations outsourcing business and serves the same Japanese SMB customer segment.

Broad incumbents

• ACSL: Japanese industrial drone manufacturer focused on security, inspection, and logistics applications. Competes in the same commercial drone ecosystem Procrew serves as a DJI dealer and service provider, but from the OEM side rather than as a reseller/services specialist.

Emerging players

• Liberaware: Japanese startup specializing in compact drones for confined-space inspection. Comparable to Procrew's drone inspection service line but focused narrowly on indoor/industrial inspection use cases.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Procrew Co., Ltd