bodegas beronia sa
Bodegas Beronia SA is a Spanish winery founded in 1973 in La Rioja, producing premium D.O.Ca. Rioja and D.O. Rueda wines across four ranges and serving consumers in 80+ countries via retail, on-premise, and enotourism channels as a subsidiary of González Byass.
- Company typePrivate
- Founded1973
- HeadquartersOllauri, Spain
- Headcount—
- GTM typeB2C
- OfferingHardware or Manufacturing
What bodegas beronia sa does
Bodegas Beronia SA is a Spanish winery founded in 1973 in Ollauri, La Rioja, producing wines under the D.O.Ca. Rioja and D.O. Rueda protected designations. The portfolio is organized into four ranges — Los Indiscutibles (Crianza, Reserva, Gran Reserva, Ecológico, Viura, Verdejo, Rosé), Los Distinguidos (Selección 198 Barricas, III a.C., Alegra), Los Escasos (limited monovarietal and special editions), and the Viñedo Singular tier (Vareia Beronia) — spanning entry-level to ultra-premium price points (approximately €10 to €210 retail).
Its production relies on traditional Riojan winemaking augmented by a pioneering mixed oak barrel technique (American oak staves with French oak ends) and a LEED V4 BD+C:NC / LEED Gold certified sustainable winery building. Distribution combines direct-to-consumer online sales via the González Byass e-commerce storefront, enotourism experiences (Terraceo entre Viñas, Txoko gastronomic experience at €65 per person, guided winery tours), and wholesale through major UK retailers (Ocado, Waitrose, Sainsbury's, Majestic, Amazon UK) and González Byass group channels in 80+ countries. Bodegas Beronia is a wholly-owned subsidiary of González Byass, S.A., a Spanish wine and spirits conglomerate, joining the group in 1982 and leveraging its international distribution while retaining independent winemaking identity.
bodegas beronia sa firmographics
Firmographics- Name
- bodegas beronia sa
- Legal name
- BODEGAS BERONIA, S.A.
- Website
- https://beronia.com
- Company type
- Private
- Founded year
- 1973
- Operating status
- Operating
- Short description
- Bodegas Beronia SA is a Spanish winery founded in 1973 in La Rioja, producing premium D.O.Ca. Rioja and D.O. Rueda wines across four ranges and serving consumers in 80+ countries via retail, on-premise, and enotourism channels as a subsidiary of González Byass.
- Ownership category
- akta.pro rank
bodegas beronia sa industry classification
Industry- Product category
- Spanish wine production
- NAICS
- Wineries (31213)
- SIC
- Beverages (2080)
- akta.pro primary industry
- Wine Production & Winemaking (AFAFAAAB)
- akta.pro secondary industries
- Wine & Sparkling Wine Wineries & Brands (CRADAIAB), Wineries & Vineyards (Tasting Rooms) (THAFALAE), Wine Tastings & Vineyard/Winery Tours (THAJAGAD), Organic Vineyard & Wine Grape Farming (AFAGAKAI), Vineyard Certification & Sustainability Programs (Organic, Biodynamic, Regenerative, GAP) (AFAGAJAL)
Keywords
Where bodegas beronia sa is headquartered
LocationHeadquarters
- HQ city
- Ollauri
- HQ country
- Spain
- HQ region
- Europe
Offices2 records
Markets served
bodegas beronia sa business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Others
Revenue model
- Wine Sales: Production and sale of still wines across four ranges (Los Indiscutibles classics, Los Distinguidos premium, Los Escasos limited editions, and Viñedo Singular single vineyard) in Rioja DOCa and Rueda DO denominations. Sales through direct online store, retail partners, and enotourism experiences.
- Enotourism Experiences: Wine tourism activities including Terraceo entre Viñas (terrace tastings among vineyards), Txoko gastronomic experiences with traditional Riojan cuisine, and guided winery tours with tastings. Revenue from experience bookings and associated food and wine pairings.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Los Indiscutibles (Classic Range) |
| Unit Pricing | Pay-as-you-go | Los Distinguidos (Premium Selection) |
| Unit Pricing | Pay-as-you-go | Los Escasos (Limited Editions) |
| Unit Pricing | Pay-as-you-go | Vareia Beronia (Viñedo Singular) |
| Other | Multi-year contract | Txoko Gastronomic Experience |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
bodegas beronia sa product offering
Product offeringCore offering
Bodegas Beronia produces and sells still wines under the D.O.Ca. Rioja and D.O. Rueda designations in Spain, organized across four ranges: Los Indiscutibles (classic Crianza, Reserva, Gran Reserva, organic, Viura, Verdejo, Rosé), Los Distinguidos (premium Selección 198 Barricas, III a.C., Alegra), Los Escasos (limited-edition Viñas Viejas, Graciano, Mazuelo, Tempranillo Elaboración Especial), and Viñedo Singular (single-vineyard Vareia Beronia). The company also operates paid enotourism experiences including Terraceo entre Viñas tastings and the Txoko gastronomic experience.
Product overview
Bodegas Beronia is a traditional yet modern Spanish winery producing wines exclusively in Spain's most prestigious wine regions: La Rioja (Rioja and Rioja Alta) and Rueda. The portfolio is organized into four distinct ranges: Los Indiscutibles (Classic Range) for everyday premium wines including Crianza, Reserva, Gran Reserva, organic, white, rosé and Verdejo; Los Distinguidos (Exclusive Releases) for limited premium wines including 198 Barricas Reserva, III a.C. centenary selection, and Alegra rosé; Los Escasos (The Rare) for limited edition and single-variety wines including Viñas Viejas, Graciano, Mazuelo, and Tempranillo Elaboración Especial; and Viñedo Singular for single-vineyard terroir wines like Vareia Beronia. The winery also offers enotourism experiences including terrace tastings and Txoko gastronomic experiences.
Differentiator
Problem solved
Functional benefit
Brands
- Los Indiscutibles: Classic range of wines including Crianza, Reserva, Gran Reserva, Ecológico, Viura, Verdejo and Rosé.
- Los Distinguidos
- Los Escasos
- Viñedo Singular
Products and services
- Beronia Gran Reserva Classic Rioja Gran Reserva aged in oak barrels; an intense, fresh and persistent red wine from the Los Indiscutibles range.
- Beronia Reserva A current, enveloping and structured Rioja Reserva capturing the character of Rioja Alta vineyards.
- Beronia Crianza Balanced, structured and versatile Rioja Crianza aged in oak; one of Beronia's most representative wines.
- Beronia Ecológico Organic Tempranillo from selected bunches sourced from sustainable and planet-friendly viticulture.
- Beronia Blanco Viura A refreshing, round and balanced white wine expressing the Viura variety at its maximum.
- Beronia Rosé A fresh, elegant and balanced rosé wine from the Los Indiscutibles range.
- Beronia Verdejo A 100% Verdejo white wine capturing the traits and nuances of D.O. Rueda.
- Beronia Selección 198 Barricas Exclusive Reserva selection made only in exceptional vintages from the best Tempranillo, Graciano and Mazuelo grapes; 24 months in French oak followed by 24 months in bottle.
- Beronia III a.C. A wine made from grapes of vines over 70 years old and pre-phylloxera vineyards, honoring ancestral La Rioja flavors.
- Alegra de Beronia A sophisticated, fresh and elegant rosé from the Los Distinguidos selection.
- Beronia Viñas Viejas An intense and balanced author wine from vineyards of almost half a century old.
- Beronia Graciano A monovarietal Graciano red wine expressing the floral, fresh, structured and elegant character of the variety.
- Beronia Mazuelo The only single-variety Reserva in La Rioja made entirely with the Mazuelo variety.
- Tempranillo Elaboración Especial A singular double-fermentation Tempranillo whose special elaboration is known only to Beronia's winemaker.
- Beronia Crianza Edición Limitada A limited-edition Tempranillo Crianza produced from a selection of the best Tempranillo bunches.
- Vareia Beronia Single-vineyard wine from a 1950-planted 1.6 Ha plot with clayey-calcareous soil and pebbles; the first wine in Rioja to receive the Viñedo Singular designation.
- Terraceo entre Viñas Seasonal wine tourism experience held every Saturday from June to October, featuring wine tasting, gastronomy and music among the vineyards.
- Txoko Gastronomic Experience A 65 EUR per-person gastronomic experience featuring traditional Riojan dishes (chuletón, cod tortilla, asparagus) paired with Beronia wines.
Quantifiable outcome
- 19 new wine awards in 2024
- +3 more outcomes
Companies that use bodegas beronia sa
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles3 records
bodegas beronia sa technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
bodegas beronia sa partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- González Byass Distribution NetworkcoreDistribution partnership within the González Byass family for reaching international markets including UK operations (González Byass UK Ltd based in London), US presence through Vin Divino Ltd in Chicago, and Chilean operations via Alto de Casablanca.
Scale indicators5 records
Recent moves7 records
Expansion highlights5 records
bodegas beronia sa competitors and assessment
Company assessmentDirect peers
- Marqués de Riscal: Iconic Rioja producer from Elciego with a similarly broad red Rioja portfolio, premium pricing, hotel/winery tourism (Ciudad del Vino) and international distribution. Closely comparable on appellation, premium positioning and tourism-led brand strategy.
- La Rioja Alta: Traditional Rioja Alta house focused on classic Gran Reserva and Reserva styles with extensive barrel-aging programs. Closely comparable on region (Rioja Alta), traditional craftsmanship and premium-tier red portfolio.
- CVNE (Compañía Vinícola del Norte de España): Historic Rioja group with Imperial, Viña Real and Contador brands covering classic to ultra-premium tiers and Ribera del Duero expansion. Comparable on Rioja appellation, multi-brand premium portfolio and export-led growth.
- Bodegas José Pariente: Family-run Rueda specialist focused on premium Verdejo and barrel-fermented whites. Closely comparable on Beronia's Rueda Verdejo line and family/founder-driven premium positioning.
- Bodegas Muga: Family-owned Rioja Alta winery with broad range spanning Crianza to Gran Reserva plus a Rueda white, and family winery tours. Comparable on Rioja Alta location, family heritage narrative and multi-tier portfolio.
- Marqués de Murrieta: Rioja Alta producer of Castillo de Ygay Gran Reserva Especial and a premium portfolio with strong international presence. Closely comparable on premium Rioja positioning, awards-driven reputation and export focus.
- Bodegas Protos: Major Spanish winery group headquartered in Ribera del Duero with premium Ribera reds and Rueda whites. Comparable on Spanish premium multi-DO strategy, broad portfolio and international distribution scale.
- Bodegas López de Heredia: Historic Rioja Alta producer (founded 1877) using traditional American oak aging for Gran Reserva and Reserva reds. Comparable to Beronia's oak-aging philosophy, Rioja Alta terroir focus and heritage positioning.
Broad incumbents
- Familia Torres: Large diversified Spanish wine group with multiple DOs and global distribution, with strong sustainability/regenerative viticulture programs. Comparable on multi-region Spanish premium portfolio, international scale and sustainability leadership.
- Bodegas Vega Sicilia: Spain's most prestigious fine wine producer (Ribera del Duero) with Único, Valbuena and limited Alión range. Comparable as a Spanish ultra-premium benchmark that defines pricing ceilings Beronia's top tier must compete against.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
bodegas beronia sa social profiles
Digital presencebodegas beronia sa compliance and trust
Trust signalCompliance2 records
bodegas beronia sa financial estimates
Financial estimateRevenue estimate
Valuation estimate
bodegas beronia sa leadership team
Management profileNumber of profiles
Profiles1 record
bodegas beronia sa funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
bodegas beronia sa M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about bodegas beronia sa
What does bodegas beronia sa do?
Bodegas Beronia produces and sells still wines under the D.O.Ca. Rioja and D.O. Rueda designations in Spain, organized across four ranges: Los Indiscutibles (classic Crianza, Reserva, Gran Reserva, organic, Viura, Verdejo, Rosé), Los Distinguidos (premium Selección 198 Barricas, III a.C., Alegra), Los Escasos (limited-edition Viñas Viejas, Graciano, Mazuelo, Tempranillo Elaboración Especial), and Viñedo Singular (single-vineyard Vareia Beronia). The company also operates paid enotourism experiences including Terraceo entre Viñas tastings and the Txoko gastronomic experience.
Is bodegas beronia sa a public or private company?
bodegas beronia sa is a private company. It is classified as corporate owned and is currently operating.
When was bodegas beronia sa founded?
bodegas beronia sa was founded in 1973.
Where is bodegas beronia sa based?
bodegas beronia sa is headquartered in Ollauri, Spain, in the Europe region.
How does bodegas beronia sa make money?
Two revenue lines are on record. Wine Sales are the primary driver. The others are enotourism Experiences.
Who are bodegas beronia sa's main competitors?
Direct peers on record are Marqués de Riscal, La Rioja Alta, CVNE (Compañía Vinícola del Norte de España), Bodegas José Pariente, Bodegas Muga, Marqués de Murrieta, Bodegas Protos and Bodegas López de Heredia. Broad incumbents are Familia Torres and Bodegas Vega Sicilia.
Does bodegas beronia sa have an API?
No public API is recorded for bodegas beronia sa.
What industry is bodegas beronia sa in?
bodegas beronia sa's product category is Spanish wine production. Its primary akta.pro industry code is AFAFAAAB, Wine Production & Winemaking, with a secondary code of CRADAIAB, Wine & Sparkling Wine Wineries & Brands. Its NAICS code is 31213 and its SIC code is 2080.