What upsa does

Autodesk, Inc. is a publicly traded software company (NASDAQ: ADSK) that develops AutoCAD, computer-aided design (CAD) software used by professionals across architecture, engineering, construction, manufacturing, infrastructure, and media sectors. AutoCAD supports 2D drafting, 3D modeling, drawing automation, and parametric design across seven specialized industry toolsets (Architecture, Mechanical, Electrical, MEP, Plant 3D, Map 3D, and Raster Design), serving enterprise customers, individual practitioners, students, and educators through multiple licensing programs.

The AutoCAD platform is built around the DWG file format, supported by a 700,000+ manufacturer-specific parts library, a 2D/3D symbol library, and cloud-based collaboration via Autodesk Forma Data Management. Recent releases integrate several AI capabilities, including Markup Assist for natural-language markup interpretation, Autodesk Assistant (Tech Preview) using a Model Context Protocol to expose AutoCAD commands to external agents, and Macro Advisor for workflow optimization. The product exposes Application Programming Interfaces (APIs) for custom automation and integrates with the AEC Collection, an industry-specific bundle that includes Revit, Civil 3D, and other Autodesk design tools.

Autodesk monetizes AutoCAD through recurring subscriptions: standalone AutoCAD licenses, per-industry toolset add-ons, the Flex token-based access model for specialized toolsets, and bundled offerings such as the AEC Collection. Distribution combines direct enterprise sales with self-serve individual licensing and an Education program that provides single-seat access and a 1-year industry-recognized certificate path. Named customers visible in the input include HBA Architecture, Network Rail (with partner Jacobs), CinemaTech, and Workshop/APD, spanning real-estate design, infrastructure engineering, broadcast systems, and engineering services.

Name

upsa

Legal name

Autodesk, Inc.

Website

https://autocad.com

Company type

Public

Operating status

Operating

Short description

Autodesk develops AutoCAD, computer-aided design software for architecture, engineering, construction, manufacturing, and infrastructure professionals. The firm sells subscriptions to AutoCAD, seven specialized industry toolsets, the AEC Collection bundle, and Flex token-based access.

Ownership category

akta.pro rank

Product category

Computer-Aided Design (CAD) Software

NAICS

Software Publishers (5132)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

EDA Cloud/SaaS, Design Data Management & Collaboration (HDAHAFAJ)

Keywords

• Computer-aided design software
• 2D 3D drafting
• CAD subscription
• Industry-specific toolsets
• DWG file collaboration

Headquarters

HQ city

Rueil-malmaison

HQ country

France

HQ region

Europe

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Subscription Licenses: Annual and monthly subscription licenses for AutoCAD software. Annual subscriptions offer 33% savings over monthly pricing. 3-year terms protect against price increases.
2. Flex Token-based Access: Pay-as-you-go token system for flexible access to 100+ products at daily rates. Shared token pools for changing software needs or staff fluctuations.
3. Success Plans and Support: Business and Enterprise success plans offering designated customer success managers, 24/7 support, expert coaching, and custom tools. Enterprise includes tailored partnership with Autodesk.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

upsa, as reflected in the source content, develops and sells AutoCAD, a computer-aided design (CAD) software platform for precise 2D and 3D drafting, design, modeling, and documentation using solids, surfaces, and mesh objects. The product includes seven specialized industry toolsets (Architecture, Mechanical, MEP, Electrical, Plant 3D, Map 3D, and Raster Design), Autodesk AI-powered automation features, Forma Data Management Essentials for cloud-based DWG collaboration, and cross-platform access on desktop, web, and mobile.

Product overview

AutoCAD is a comprehensive computer-aided design (CAD) software platform for 2D and 3D drafting, design, and modeling. The core AutoCAD product includes seven industry-specific specialized toolsets (Architecture, Mechanical, MEP, Electrical, Plant 3D, Map 3D, and Raster Design) that integrate with the base platform. Forma Data Management Essentials provides collaboration features for shared DWG files and is included with standalone AutoCAD subscriptions. AutoCAD is available in full version and AutoCAD LT (2D-only). The AEC Collection bundles AutoCAD with Revit, Forma, and 11 additional products for architecture, engineering, and construction workflows.

Differentiator

Problem solved

Functional benefit

Products and services

• AutoCAD Computer-aided design (CAD) software for precise 2D and 3D drafting, design, and modeling with solids, surfaces, mesh objects, and documentation features, available via subscription with included Forma Data Management Essentials and seven industry-specific toolsets.
• AutoCAD LT 2D-only CAD software for precision drafting and documentation, offering an affordable entry point that lacks 3D modeling and advanced automation available in full AutoCAD.
• Architecture, Engineering & Construction (AEC) Collection Bundled collection of 14+ products including AutoCAD, Revit, and Forma, providing extended capabilities for engineering complex products, equipment, and systems, offered at significant savings over annual individual licenses.

Quantifiable outcome

• 63% average productivity gain with specialized toolsets
• +5 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature6 records

Partnerships

Two partnerships are on record, tiered core.

• Architecture, Engineering & Construction CollectioncoreTechnology or IntegrationBundled product collection including AutoCAD, Revit, Forma, and 11 additional AEC-specific tools with extended capabilities for engineering complex products, equipment, and systems. Offered at significant savings over annual individual licenses.
• Forma Data ManagementcoreTechnology or IntegrationCloud-based data management platform integrated with AutoCAD for collaborative DWG file management, multi-user markups, parallel work environments, and automatic reference repair. Now included with every standalone AutoCAD subscription.

Scale indicators3 records

Recent moves6 records

Expansion highlights7 records

Direct peers

• Bricsys (Hexagon): Bricsys develops BricsCAD, a DWG-native CAD platform directly competing with AutoCAD on 2D/3D drafting, mechanical design, and BIM workflows, with a focus on perpetual licensing and deep interoperability with the DWG ecosystem.
• ZWSOFT: ZWSOFT's ZWCAD is a low-cost, DWG-compatible AutoCAD alternative widely adopted in Asia and emerging markets, offering similar 2D/3D drafting and industry-specific toolsets at significantly lower price points.
• Bentley Systems: Bentley's MicroStation and OpenBuildings product line competes with AutoCAD in infrastructure, AEC, and plant design markets, with strong positions in transportation, utilities, and civil infrastructure projects.

Broad incumbents

• Dassault Systèmes: Dassault Systèmes offers a broad CAD/PLM portfolio including CATIA (high-end 3D), SolidWorks (mechanical), and DraftSight (DWG-compatible 2D CAD that directly competes with AutoCAD in the entry and mid-market).
• PTC: PTC's Creo suite competes with AutoCAD's Mechanical toolset in parametric 3D CAD, while Onshape represents a cloud-native CAD alternative targeting modern SaaS-oriented design teams.
• Siemens Digital Industries Software: Siemens offers NX (high-end 3D CAD/CAM/CAE) and Solid Edge (mid-market mechanical CAD) competing with AutoCAD's mechanical and electrical toolsets, particularly for manufacturers and systems engineers.

Emerging players

• Graphisoft: Graphisoft's ArchiCAD is a BIM-focused architectural design platform that competes with AutoCAD's Architecture toolset and AEC Collection for architects prioritizing BIM-native workflows over general drafting.
• Trimble: Trimble's SketchUp is a widely used 3D modeling tool in AEC, interior design, and conceptual architectural workflows, overlapping with AutoCAD's 3D modeling use cases particularly in early design phases.
• Chief Architect: Chief Architect provides residential and light-commercial design software competing with AutoCAD in the home design, remodeling, and small-architecture segments where AutoCAD is used for documentation and detailing.
• FreeCAD: FreeCAD is an open-source parametric 3D CAD modeler competing with AutoCAD in hobbyist, education, and budget-conscious SMB segments, particularly for mechanical and product design use cases.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/upsa-france

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about upsa