Origins Foundation

What Origins Foundation does

The Origins Foundation is a U.S.-based non-profit organization that produces documentary films, podcasts, editorial content, and field stories about the sustainable use of wildlife, and channels the proceeds and donor support toward conservation projects worldwide. Its core products include the feature documentary Inkulu, content platforms branded Truth, Proof, Stories, Podcasts, and Conservation Resources, conservation initiatives such as the Panyame Cheetah Project, Flying Doctors, and The Helix Program, and an interactive global impact map tracking projects across multiple countries. The technology layer is a content publishing and donation platform built around the theoriginsfoundation.org website and a give.theoriginsfoundation.org donation portal, with no disclosed AI, API, or proprietary software components — the substantive asset is the content library and field operations rather than technology IP.

The foundation serves two principal customer groups: conservation-minded individuals who donate on a one-time or recurring monthly basis and access exclusive perks and early content, and corporate sponsors in the hunting, outdoor, and conservation industries who participate in the Corporate Conservation Club for brand association and visibility. Revenue mechanics consist of individual donations (subscription-recurring and one-time gifts), corporate sponsorship fees through the Conservation Club, and merchandise sales through an online shop. The organization distributes content through owned digital channels and earns media in outlets including Forbes, National Geographic, Daily Maverick, and Friday Times, and maintains event presence at conservation film festivals and industry conventions. It operates as part of an affiliated family of Origins organizations — H₂ ORIGINS (aquatic sustainable use) and Wild Origins (wildlife sustainable use) — coordinated around a shared storytelling mission.

Name

Origins Foundation

Legal name

The Origins Foundation

Website

https://bloodorigins.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Origins Foundation is a U.S. non-profit that produces documentary films, podcasts, and editorial content about sustainable wildlife use, funds conservation projects globally, and is supported by individual donors and a Corporate Conservation Club of hunting and outdoor brands.

Ownership category

akta.pro rank

Product category

Wildlife Conservation Services

NAICS

Environment, Conservation and Wildlife Organizations (813312)

akta.pro primary industry

Wildlife Conservation & Species Protection (BPAGAGAB)

akta.pro secondary industry

Environmental & Climate Grantmaking Foundations (BPAGAKAM)

Keywords

• Wildlife conservation storytelling
• Documentary filmmaking nonprofit
• Sustainable hunting advocacy
• Corporate conservation sponsorship
• Individual donor programs

Headquarters

HQ city

Collierville

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Supply Chain, Others

Revenue model

1. Individual Donations: One-time gifts and recurring monthly donations from individual supporters. Monthly supporters receive exclusive perks, early access to content, and membership in a community of conservation advocates.
2. Corporate Conservation Club: Corporate sponsorship program where companies support the mission financially in exchange for brand visibility and association with conservation work.
3. Merchandise Sales: Online shop selling branded merchandise to supporters.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels8 records

Core offering

The Origins Foundation is a non-profit that produces conservation-focused documentary films, podcasts, and editorial content to tell the story of sustainable wildlife use. It channels individual donations and corporate sponsorship revenue into a portfolio of conservation projects (e.g., the Panyame Cheetah Project, Flying Doctors, The Helix Program) and an interactive global impact map. Supporters access content via the foundation website, donation portal, merchandise shop, and in-person events.

Product overview

The Origins Foundation is a non-profit conservation organization that operates as a documentary filmmaking and storytelling platform. The organization produces films (notably 'Inkulu'), manages conservation projects (including the Panyame Cheetah Project, Flying Doctors, and The Helix Program), and distributes content through multiple channels including Truth, Proof, Stories, Podcasts, and Conservation Resources. The portfolio includes an interactive global impact map, educational resources, and a corporate sponsorship program (Conservation Club). The organization also hosts events like ConservatiONE 2026 and participates in film festivals.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• National Geographic featured the Panyame Cheetah Project, demonstrating global recognition of conservation impact

Named customers2 records

Segments2 records

Ideal customer profiles2 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered core and flagship.

• VenatorcoreGTM or Marketing PartnerCorporate sponsor supporting the Origins Foundation mission through the Conservation Club program, standing up for truth about hunting and conservation.
• Alberta Professional Outfitters Society (APOS)coreGTM or Marketing PartnerProfessional outfitters association supporting conservation storytelling through corporate sponsorship.
• BushnellcoreGTM or Marketing PartnerOutdoor optics company supporting the foundation's mission through Conservation Club partnership.
• EberlestockcoreGTM or Marketing PartnerHunting gear manufacturer supporting conservation storytelling through corporate sponsorship.
• Dallas Safari Club (DSC)coreGTM or Marketing PartnerHunting advocacy organization supporting the foundation's conservation and education mission.
• Rivers and Glen Trading Co / Blood Origins PartnercoreGTM or Marketing PartnerTrading company partner supporting the foundation's storytelling efforts.
• Safaris de MoçambiqueflagshipStrategic or Co-development PartnerFeatured partner spotlight - a safari company in Mozambique working on the 'Hunting for Hope' initiative showcasing how ethical hunting supports conservation and communities.
• H₂ ORIGINSflagshipStrategic or Co-development PartnerRelated Origins organization focused on aquatic sustainable use, working towards the common goal of sharing stories about sustainable resource use.
• Wild OriginsflagshipStrategic or Co-development PartnerRelated Origins organization focused on wildlife sustainable use, part of the family of organizations working to tell the truth about sustainable use.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Wild Sheep Foundation: A conservation nonprofit focused on wild sheep and mountain wildlife that funds habitat projects while celebrating hunting heritage. Highly comparable to Origins Foundation given its shared mission of using sportsmen's dollars to fund conservation and storytelling about hunting's role in wildlife protection.
• Dallas Safari Club: A hunting advocacy and conservation organization that funds wildlife projects globally and produces educational content. Origins Foundation already lists DSC as a core partner, indicating close operational and ideological alignment around hunting-funded conservation storytelling.
• Safari Club International: The largest hunting advocacy group globally, funding conservation through SCI Foundation while defending hunting rights. Origins Foundation actively exhibits at SCI Convention, signaling a directly comparable mission, audience, and funding model.
• Ducks Unlimited: A wetland conservation nonprofit funded by hunters and outdoor enthusiasts that combines habitat work with advocacy for hunting heritage. Highly comparable model — hunters/conservationists funding landscape-scale projects — though at materially larger scale.
• Boone and Crockett Club: A historic North American conservation organization founded by Theodore Roosevelt to promote ethical hunting and wildlife stewardship. Comparable to Origins Foundation in its defense of hunting heritage and funding of conservation through sportsmen communities.
• Rocky Mountain Elk Foundation: A hunter-funded nonprofit dedicated to elk and habitat conservation, with strong corporate partner networks in the outdoor industry. Closely comparable business model: hunting heritage, habitat project funding, and outdoor industry corporate sponsorships.

Broad incumbents

• National Wildlife Federation: America's largest wildlife conservation nonprofit, operating across advocacy, education, and on-the-ground projects. Broader and more mainstream than Origins Foundation but competes for overlapping donor mindshare in wildlife conservation giving.
• Conservation International: A large-scale global conservation organization operating across biodiversity, climate, and policy. Comparable as a conservation NGO with global project reach, though far larger, more corporate/grant-driven, and broader in scope than Origins Foundation.
• International Fund for Animal Welfare: A global animal welfare and wildlife conservation nonprofit combining rescue work, policy advocacy, and donor-driven fundraising. Comparable in operating model (donor-funded, storytelling-led, global wildlife focus) though broader and less hunting-aligned than Origins Foundation.

Emerging players

• African Wildlife Foundation: A pan-African conservation nonprofit focused on wildlife and habitats across the continent. Highly relevant peer given Origins Foundation's African project footprint (Panyame Cheetah, Flying Doctors) and global conservation storytelling focus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights6 records

Customer concentration

• Xx.com/the_origins_fdn
• Facebookfacebook.com/bloodorigins
• LinkedInlinkedin.com/company/theoriginsfoundation

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Origins Foundation