What embdes engineering solutions does

Embdes Engineering Solutions Pvt Ltd is a Bengaluru-headquartered embedded product engineering services and ODM provider founded in 2019 by technocrats from IIT and IISc. The company delivers end-to-end product development covering hardware design (schematic, PCB layout, high-speed and multilayer boards up to 24 layers), embedded firmware (bare-metal, RTOS including FreeRTOS and Zephyr, Linux, Android), mechanical design, prototyping, and in-house manufacturing via SMT and additive manufacturing facilities. It serves six core verticals: automotive, medical, IoT, consumer electronics, industrial, and telecom and networking.

Embdes monetizes through two interlocking streams: professional engineering design services on a custom quote basis, and proprietary hardware products sold both under its own brand and as white-label ODM units. Its in-house product portfolio includes EV electronics (Motor Controller/Inverter, Battery Management System, EV Charger, AIS140-compliant Telematics, Instrument Cluster), IoT products (Smart Plug, BLE Gateway, Beacons, Tags, BLE Debug UART), and a 3D Printer Motherboard. The firm operates from three locations (Bengaluru and Chennai in India, Suwanee/Georgia in the United States) with a team of 45, and has completed 200 projects for 35 clients. It holds demonstrated competency in ISO26262, AEC-Q100, and AIS140 compliance frameworks for automotive electronics.

The go-to-market is direct enterprise sales targeting automotive OEMs and Tier-1 suppliers, medical device companies, telecom equipment manufacturers, and startups, supplemented by ODM partnerships for branded resale. Distribution is predominantly direct field sales with contact points in India and the US. The company is bootstrapped with no disclosed external funding, operates as a Small-Scale Industry registered with the Government of Karnataka, and is recognized as an in-house R&D facility. It received the Star Startup Award from Ramaiah Evolute in November 2023.

Name

embdes engineering solutions

Legal name

Embdes Engineering Solutions Pvt Ltd

Website

https://embdes.in

Company type

Private

Founded year

2019

Operating status

Operating

Short description

Embdes Engineering Solutions is a Bengaluru-based embedded product engineering services and ODM provider serving automotive, medical, IoT, consumer, industrial, and telecom sectors with proprietary EV electronics, IoT products, and end-to-end design-to-manufacturing capabilities.

Ownership category

akta.pro rank

Product category

Embedded Engineering Services

NAICS

Industrial Design Services (541420), Electromedical and Electrotherapeutic Apparatus Manufacturing (334510), Search, Detection, Navigation, Guidance, Aeronautical, and Nautical System and Instrument Manufacturing (334511)

SIC

Electronic Components & Accessories (3670), Services-Engineering Services (8711)

akta.pro primary industry

Design Services & ASIC/SoC Implementation (EDA-Adjacent) (HDAHAFAL)

akta.pro secondary industries

Industrial IoT/Edge Electronics Manufacturing (Gateways, Edge Controllers) (IMAGAGAC), Embedded Software & Firmware Tools (Compilers, Debug, RTOS tooling) (HDAHAFAE)

Keywords

• Embedded product engineering
• Electronics design services
• Hardware design services
• IoT product development
• Automotive electronics

Headquarters

HQ city

Bengaluru

HQ country

India

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Revenue model

1. Engineering Design Services: End-to-end embedded product engineering and design services covering hardware design, software/firmware development, mechanical design, prototyping, testing, validation, and manufacturing support. Services span concept to production across Automotive, Medical, Consumer, Industrial, Telecom & Networking, and IoT verticals.
2. IoT and Embedded Hardware Products: Sale of proprietary IoT and embedded hardware products including Smart Plug, BLE Gateway, BLE Beacon, BLE Tag, BLE Debug UART, 3D Printer Motherboard. Products sold as branded units and as white-label/ODM for B2B customers.
3. Automotive Electronics Products: Sale of automotive-grade products including Motor Controller/Inverter, Battery Management System (BMS), Telematics unit (AIS140 compliant), EV Charger, Instrument Cluster, DC-DC Converter. Sold to OEMs and Tier-1 automotive suppliers.
4. White-Label / ODM Manufacturing: Embdes manufactures Smart Plug and BLE Gateway as white-label products for B2B market. Mobile and cloud apps are customizable based on customer needs. This represents ODM-style revenue where Embdes designs and manufactures products under client brands.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Embdes Engineering Solutions provides end-to-end embedded product engineering and electronics design services spanning concept-to-production hardware design (PCB, schematic, layout), firmware and embedded software development (bare-metal, RTOS, Linux, Android), mechanical design, prototyping, and manufacturing support. The firm also designs, manufactures, and sells its own portfolio of ODM/white-label embedded hardware products covering EV powertrain (Motor Controller, BMS, EV Charger), automotive telematics, and BLE-based IoT devices (Smart Plug, BLE Gateway, BLE Beacon, BLE Tag).

Product overview

Embdes Engineering Solutions is an end-to-end engineering solution provider offering embedded product design and development services across Automotive, Medical, Consumer, Industrial, and Telecom & Networking sectors. The company provides four core service offerings: Product Design, Hardware Design, Software Design, and Mechanical Design. Under solutions, they offer a portfolio of hardware products including Motor Controllers and Battery Management Systems (BMS) for electric vehicles, Telematics systems, EV Chargers (EVSE), 3D Printer Motherboards, BLE-based IoT products (Gateway, Smart Plug, BLE Beacon, BLE Tag), and Instrument Clusters. The products range from EV powertrain components to consumer IoT devices, unified by embedded systems expertise across hardware, firmware, and software development.

Differentiator

Problem solved

Functional benefit

Products and services

• Product Design Service End-to-end product engineering service covering concept, prototyping, validation and manufacturing for embedded electronic products across automotive, medical, IoT, consumer, industrial, and telecom verticals.
• Hardware Design Service Hardware design service including schematic capture, multi-layer PCB layout up to 24 layers, high-speed digital/analog/mixed-signal board design (DDR3/4, USB, PCIe, SATA, HDMI, LVDS, Ethernet), and BGA fine-pitch packages.
• Software Design Service Embedded software design service covering bare-metal, RTOS (FreeRTOS, Zephyr, uCOS), Linux and Android porting, device drivers, BSP development, bootloader, middleware, OTA firmware updates, and protocol stacks (CAN-FD, J1939, UDS).
• Mechanical Design Service Mechanical design service including industrial design, enclosure design, and rapid prototyping using in-house additive manufacturing (SLA, SLS, FDM), CNC machining, and sheet metal fabrication.
• Smart Plug Wi-Fi/BLE-enabled smart plug with scheduling, energy metering, RGB LED status, Indian standard plug size, 230VAC/5A rating, and cloud-enabled mobile application control. Sold as branded unit and as white-label/ODM for B2B customers.
• BLE Gateway BLE gateway that receives data via BLE and transmits via 4G or Wi-Fi to web server, featuring GPS, relay for switching peripherals, humidity/temperature sensor, rechargeable battery, and 20m BLE range.
• Motor Controller Low voltage inverter for 2/3-wheeler traction motors supporting BLDC, PMSM, SRM and induction motors with 5kW rated/10kW peak power, 35-72VDC range, 200A continuous/500A peak current, FOC, field-weakening, regenerative braking, and lockstep dual core safety architecture.
• Battery Management System (BMS) Automotive-grade battery management system for EVs with BMIC integrating multiple functions into one chip, up to 20 cells high-accuracy voltage measurement, 16-bit ADC resolution, 1.5mV accuracy, cell balancing, SOC/SOH estimation, AEC-Q100 and ISO26262-compliant architecture, and daisy chain support for up to 63 BMS ICs.
• Vehicle Telematics System AIS140 compliant vehicle telematics and tracking system with 4G/3G/2G GSM, GPS + IRNSS/Navic, CAN, RS232, RS485 interfaces, 40000 tracking record buffer, FOTA capability, eCall/SOS support, and IP67 enclosure.
• EV Charger (EVSE) Electric Vehicle Supply Equipment offering low voltage 3.3kW DC charging for 2/3/4 wheelers using GaN and SiC semiconductors with PFC and DC-DC converter stages, and high voltage 10kW DC EVSE with 750V DC bus for 4-wheeler EVs.
• 3D Printer Motherboard 32-bit ARM Cortex M3-based control board for 3D printers with Marlin 2.0 firmware, plug-n-play stepper drivers, and optional Wi-Fi connectivity.
• E2S BLE Beacon Bluetooth beacon device that broadcasts contextual messages to smartphones for micro-location and indoor positioning applications.
• ELF BLE Tag Bluetooth tracker for finding lost items, featuring find-me functionality, mobile device pairing, and GPS location tracking when out of range.
• BLE Debug UART Pair of BLE modules for wireless debugging and configuration of embedded devices during development, featuring Nordic UART BLE service and over-the-air firmware updates.
• Instrument Cluster Automotive-grade instrument cluster with CAN communication, segmented display control, power-on built-in test, and Bluetooth diagnostics support.

Quantifiable outcome

• 15 years combined domain experience; 200 projects delivered; 45 team members; 35 happy clients
• +2 more outcomes

Named customers3 records

Segments6 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Scale indicators7 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Mistral Solutions: India-based embedded product design and ODM services firm offering hardware design, firmware, and turnkey product development across defense, automotive, medical, and industrial—directly overlapping with Embdes' services-plus-ODM model.
• Volansys Technologies: India/US embedded product engineering and IoT solutions provider with hardware/firmware/cloud capabilities and white-label offerings; closely comparable in services-plus-ODM positioning and similar target verticals (IoT, healthcare, industrial).
• eInfochips (an Arrow company): India/US embedded design services and ODM firm serving semiconductor, medical, automotive, and industrial customers with end-to-end product engineering—directly comparable in service lines and customer mix.
• Softnautics: India/US embedded firmware, hardware design, and SoC/FPGA design services firm with comparable vertical mix in automotive, medical, IoT, and industrial—overlaps Embdes on hardware/firmware engineering services.
• iWave Systems Technologies: India-based embedded ODM and design services firm offering system-on-module, gateway, telematics, and IoT reference platforms; directly comparable as an India-headquartered embedded ODM with white-label products.
• Tessolve: India-based semiconductor and embedded engineering services firm with hardware design, PCB, and test capabilities serving automotive and IoT—overlaps Embdes on hardware/embedded design for similar end markets.
• Sasken Technologies: India-headquartered embedded product engineering and digital transformation services firm with automotive, telecom, IoT, and semiconductor practices—directly comparable vertical mix and service offerings.

Broad incumbents

• Quest Global: Large India-based engineering services and ODM firm with embedded, automotive, medical, and IoT practices; broader portfolio and global footprint but offers overlapping embedded product engineering capabilities.
• Wipro Engineering Services: Global IT services incumbent with a large embedded and product engineering practice serving automotive, medical, telecom, and industrial—competes with Embdes for the same enterprise RFPs but at vastly larger scale.
• HCLTech Engineering: Global engineering R&D services arm of HCLTech with embedded systems, automotive electronics, and IoT practices—competes for the same Tier-1/OEM design services mandates as Embdes at much larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

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• LinkedInlinkedin.com/company/embdes-engineering-solutions-pvt-ltd/mycompany/?viewAsMember=true

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

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