dynamic auto

What dynamic auto does

Dynamic Auto LLC is a privately held, single-state (CT) limited liability company founded in 2015 and headquartered at 271 Whalley Ave, New Haven, Connecticut. The business operates two complementary lines: a multi-location auto repair and maintenance service operation across Connecticut, offering precision diagnostics, under-car care, tire services, and custom exhaust fabrication for foreign and domestic vehicles; and a direct-to-consumer e-commerce storefront at dynamicautollc.net, powered by Shopify with Stripe and PayPal payment processing. The e-commerce catalog spans roughly 65 SKUs across four categories — custom-fit TPE floor mats for GMC vehicles, aftermarket tires (Accelera, Armstrong, Zeetex), APlus car jacks, and glass cleaning and detailing brushes — with unit prices ranging from approximately $10 to $300 and free shipping on orders over $100. The company emphasizes transparency, honest service, and BBB-accredited standing (since 2007) as core positioning.

Underlying the floor-mat line is a Lasfit partnership in which Lasfit manufactures the products using 3D vehicle scanning and TPE (thermoplastic elastomer) material technology, with Dynamic Auto acting as an authorized reseller covering GMC model years 1999 through 2026, including the Sierra, Yukon, Yukon XL, Acadia, Canyon, Savana, Terrain, and 2024-2026 Sierra EV variants. The rest of the catalog is a third-party reseller mix: APlus floor jacks, Accelera/Armstrong/Zeetex tires, and third-party branded glass cleaners and detailing brushes. There is no in-house manufacturing, no proprietary AI/ML capability, no patent or trademark portfolio, no disclosed institutional investment, and no M&A or leadership-change activity on record.

The business model is transactional, one-time-purchase unit pricing with no subscription, recurring, or contractual revenue mechanics. Distribution is exclusively DTC within the United States (excluding US territories and APO/FPO/DPO addresses) via standard ground carriers, supplemented by in-person service revenue from the Connecticut repair shops. Customer segments are entirely individual consumers: GMC vehicle owners seeking custom-fit floor mats represent the primary e-commerce segment, with general auto repair customers in the New Haven, CT catchment area serving as the primary in-person segment. No enterprise, B2B, or named-customer relationships are disclosed.

Name

dynamic auto

Legal name

Dynamic Auto LLC

Website

https://dynamicautollc.net

Company type

Private

Founded year

2015

Operating status

Operating

Short description

Dynamic Auto LLC operates a Connecticut-based auto service business and a DTC Shopify e-commerce storefront that resells custom-fit GMC floor mats, tires, car jacks, glass cleaners, and detailing brushes to individual US consumers.

Ownership category

akta.pro rank

Product category

Automotive Parts and Repair Services

NAICS

Automotive Parts, Accessories, and Tire Retailers (4413), Automotive Parts and Accessories Retailers (44133), Tire Dealers (441340)

SIC

Retail-Auto & Home Supply Stores (5531), Wholesale-Motor Vehicle Supplies & New Parts (5013)

akta.pro primary industry

Automotive Parts & Accessories Online Retailers (CRAFADAK)

akta.pro secondary industries

Tires, wheels & related supplies distribution (CRAOANAD), Automotive Parts, Tools & Accessories Marketplaces (CRAFABAJ)

Keywords

• Automotive repair services
• Custom-fit floor mats
• Automotive tires
• Car care products
• Exhaust fabrication

Headquarters

HQ city

New Haven

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. E-commerce Product Sales: One-time product sales through their online storefront. Products include custom-fit floor mats for GMC vehicles (29+ products), tires from brands like Accelera, Armstrong, and Zeetex (7 products), APlus car jacks (3 products), glass cleaning products (8 products), and detailing brushes (18 products). Total catalog of 65+ products.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Dynamic Auto LLC sells automotive products (custom-fit TPE floor mats for GMC vehicles, tires, APlus car jacks, glass cleaners, and detailing brushes) through its Shopify e-commerce storefront, and provides full-service auto repair, precision diagnostics, tire services, and custom exhaust fabrication at its Connecticut service centers. Floor mats are sourced from manufacturer Lasfit and resold under Dynamic Auto.

Product overview

Dynamic Auto LLC operates as both an e-commerce store and auto repair service center. The e-commerce offering consists of four main product categories: (1) Car Jack equipment including APlus floor jacks ranging from 3-4 ton capacity with various lifting ranges; (2) Tires featuring multiple ultra-high-performance all-season brands including Accelera (PHI R, PHI, PHI 2, Iota EVT), Armstrong (Blu Trac HP), and Zeetex (HP5000 Max, HP1000); (3) Custom-fit all-weather Floor Mats for GMC vehicles including Sierra, Yukon XL, Yukon, Acadia, Canyon, Savana, and Terrain models with TPE construction and 3D scanning technology fit; (4) Glass Cleaners including various spray cleaners, ceramic coatings, and microfiber towels; (5) Brushes for automotive detailing including interior, wheel, pet hair removal, and drill brush attachments. The service side offers full-service auto repair, precision diagnostics, tire services, and custom exhaust fabrication for both foreign and domestic vehicles.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom-fit TPE Floor Mats for GMC Vehicles Custom-fit all-weather TPE floor mats engineered via 3D scanning for GMC vehicles (Sierra, Yukon, Yukon XL, Acadia, Canyon, Savana, Terrain, Sierra EV). Includes truck bed and tailgate mats. Sold to individual GMC owners.
• Tires (Accelera, Armstrong, Zeetex brands) Ultra-high-performance and all-season passenger vehicle tires from Accelera (PHI R, PHI, PHI 2, Iota EVT), Armstrong (Blu Trac HP), and Zeetex (HP5000 Max, HP1000). Sold to individual vehicle owners.
• APlus Car Jacks Professional-grade floor jacks including the APlus AF350G 3-ton, FE400B 4-ton, and AL350R 3-ton full aluminum variants. Intended for professional and DIY vehicle maintenance including tire replacement and brake work.
• Glass Cleaners and Car Care Products Automotive glass cleaning products including streak-free sprays, ceramic coatings, foaming aerosols, microfiber towels, and complete protection kits for interior and exterior glass surfaces.
• Automotive Detailing Brushes Detailing brush product line including interior and exterior detailing kits, pet hair removal, horse hair leather, wheel, drill brush attachments, scrubbing attachments, carpet, and floor mat refresh kits.
• Auto Repair and Maintenance Services Full-service auto repair, precision diagnostics, under-car care, tire services, and preventative maintenance for foreign and domestic vehicles, performed at Connecticut service centers.
• Custom Exhaust Fabrication and High-Performance Muffler Services Custom exhaust fabrication and high-performance muffler tailoring services for vehicle owners seeking specialized exhaust work.

Quantifiable outcome

• 30-day return policy with no restocking fees ensures customer satisfaction
• +1 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature3 records

Partnerships

Five partnerships are on record, tiered core.

• USPS, UPS, FedExcoreChannel Partner/ Reseller/ DistributorStandard ground shipping carriers used for order fulfillment. Orders ship within 1-3 business days with 3-7 business day transit time. Tracking numbers provided via email within 24-48 hours of carrier handoff.
• StripecoreTechnology or IntegrationSecure third-party payment gateway for processing credit card transactions. Credit card information is encrypted and never stored on company servers.
• PayPalcoreTechnology or IntegrationSecure payment processor offering alternative to credit card transactions. Customers can pay securely without storing card information on the website.
• ShopifycoreTechnology or IntegrationE-commerce platform powering the online store, including product catalog management, shopping cart, checkout, and order processing.
• LasfitcoreOEM/ Whitelabel/ Licensing PartnerLasfit is the manufacturer of custom-fit floor mats sold through Dynamic Auto LLC. Products feature Lasfit's 3D scanning technology and TPE material. Dynamic Auto resells Lasfit products as authorized retailer.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• WeatherTech: WeatherTech is the category leader in custom-fit, vehicle-specific all-weather floor mats and liners sold DTC. It is the most direct comparable to Dynamic Auto's flagship Lasfit-sourced custom-fit mat line, competing head-to-head for the same GMC/Sierra/Yukon search traffic.
• Husky Liners: Husky Liners produces custom-molded Weatherbeater floor mats and cargo liners for trucks and SUVs, sold primarily DTC. It directly overlaps with Dynamic Auto's custom-fit mat offering on the same GMC and broader truck/SUV buyer.
• Lasfit: Lasfit is both Dynamic Auto's manufacturing partner for its floor mats and a direct-to-consumer seller of its own custom-fit TPE mats. It is a direct competitor in the same product category, with overlapping fitment engineering and customer targeting.
• 3D Maxpider: 3D Maxpider makes custom-fit Kagu floor mats and cargo liners using 3D scanning, sold DTC. The product technology (3D scanning, vehicle-specific fit) and customer profile (truck/SUV owners) closely match Dynamic Auto's flagship line.
• Rough Country: Rough Country sells vehicle-specific truck and SUV accessories (including floor protection) DTC and through dealers. It targets the same GMC/Sierra truck owner and competes for the same model-specific accessory demand.

Broad incumbents

• Tire Rack: Tire Rack is a major online tire retailer with deep fitment data, broad brand selection, and shipping speed that dwarfs Dynamic Auto's 7-SKU tire offering. It competes for the same tire-buyer intent but offers vastly greater inventory.
• AutoZone: AutoZone is a national auto parts retailer with thousands of stores and an extensive online catalog covering parts, accessories, and tools. It competes broadly with Dynamic Auto's parts, tools, and cleaning categories across both online and offline channels.
• O'Reilly Auto Parts: O'Reilly is a major U.S. auto parts retailer with deep inventory across replacement parts, accessories, and tools. It is a broader incumbent serving the same DIY and prosumer buyer Dynamic Auto targets with its jacks and accessory catalog.
• Discount Tire: Discount Tire is one of the largest U.S. tire retailers with extensive inventory across brands and sizes, plus installation services. It competes with Dynamic Auto's small tire lineup and adds installation that DTC-only sellers cannot match.
• Advance Auto Parts: Advance Auto Parts is a national auto parts retailer operating stores across the U.S. Its broad parts, accessories, and tool inventory overlap with multiple Dynamic Auto categories including jacks, cleaners, and brushes.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about dynamic auto