cerf-volant

Name

cerf-volant

Legal name

Cerf-Volant Service

Website

https://cerfvolantservice.com

Company type

Private

Founded year

1995

Operating status

Operating

Ownership category

akta.pro rank

Product category

Specialty Outdoor Recreation Retail

NAICS

Hobby, Toy, and Game Retailers (45912)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Hobby & Model Kits Distribution (RC, Scale Models, Miniatures) (CRAOAMAD)

akta.pro secondary industries

Surf, Kitesurf & Wind Sports Adventures (THAJABAK), Recreation Vehicles & Powersports Accessories Distribution (ATV/UTV, Moto, Snowmobile) (CRAOAJAJ)

Keywords

• Kite retail
• Outdoor recreational products
• Wind sports equipment
• Kite aerial photography
• Event animation services

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Product Sales - Kites and Accessories: Retail sales of cerf-volants (kites) including acrobatic, monofil, traction/powerkite, and KAP (Kite Aerial Photography) models, along with accessories such as lines, handles, swivels, rigging plates, and sandbags. Products are sold individually with varying price points based on brand and specifications.
2. Event Services and Workshops: Professional animation services including creative workshops for schools, leisure centers, companies (team building), and parties; spectacular kite demonstrations; and inflatable installations. Also includes the 'La Magie du Vent' exhibition featuring over 900 unusual wind-related objects.
3. Toys and Games: Sales of mechanical birds (inspired by Leonardo da Vinci), boomerangs, frisbees, juggling equipment, wooden games, and outdoor toys.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Cerf-Volant Service is a French mail-order and physical boutique retailer, established in 1995, that sells kites (acrobatic, monofil, traction/powerkites, KAP), wind sports accessories, outdoor toys, and games. The company also provides professional event animation services including kite demonstrations, creative workshops for schools and corporate team-building, and operates the 'La Magie du Vent' exhibition featuring 900+ wind-related objects.

Product overview

Cerf-Volant Service est une boutique en ligne française spécialisée depuis 1995 dans la vente de cerfs-volants et articles de plein air. L'offre se compose de cerfs-volants acrobatiques 2 et 4 lignes (marques HQ Kites, Prism Kites, Elliot, Spiderkites, Drôle d'Oiseau, Freilein), de cerfs-volants monofils statiques et décoratifs, de matériel Aerophoto KAP (Kite Aerial Photography) incluant les porteurs souples Ralf Beutnagel (KAP Foil 1.6 à 8.0), d'accessoires de fixation et ancrage (lignes, poignées, sacs de lestage, rotors, mousquetons, poulies), d'objets volants (boomerangs, frisbees, oiseaux mécaniques Tim Bird), ainsi que de services d'animations événementielles et ateliers créatifs. Le catalogue comprend également des ailes de traction et powerkites.

Differentiator

Problem solved

Functional benefit

Products and services

• Kites and Stunt Kites Retail Retail of acrobatic kites (2-line and 4-line quad), monofil/static kites, traction/powerkites, speed kites, and decorative kites for individuals and families across all skill levels from beginners to expert pilots.
• Kite Aerial Photography (KAP) Equipment Specialized KAP Foil carrying kites designed by Ralf Beutnagel for kite aerial photography, offering reliable lift and stability across various wind conditions (1.6, 3.0, 5.0, and 8.0 m² surface areas).
• Kite Accessories and Spare Parts Technical accessories for kite flying and wind sports including flight lines, handles, straps, swivels, rotors, anchor plates, carabiners, ballast bags, velcro bracelets, and carbon tubes.
• Outdoor Toys and Games Outdoor recreational toys and games including mechanical birds (Tim Bird inspired by Leonardo da Vinci), boomerangs, frisbees, glider planes, air rockets (Stomp Rocket), and wooden games.
• Event Animation and Creative Workshop Services Custom event services including kite-making workshops for schools, leisure centers, companies (team building), and parties; spectacular kite demonstrations; giant inflatable installations; and traditional wooden games and juggling initiation. Available across France.
• La Magie du Vent Exhibition A unique collection-based exhibition featuring over 900 unusual wind-related objects including weather vanes, wind games, wind socks, colorful banners, and other air curiosities. Available for display at events and festivals.

Quantifiable outcome

• 30+ years of specialized expertise since 1995
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• HQ Kites (Invento)coreChannel Partner/ Reseller/ DistributorGerman manufacturer recognized for innovation and robustness in the kite industry. HQ Kites offers models ranging from beginner (Bebop, Yukon) to competition-level (Verve, Maestro). Cerf-Volant Service has worked with HQ Kites for many years, appreciating their product reliability and availability of spare parts.
• Prism KitescoreChannel Partner/ Reseller/ DistributorAmerican design brand known for unique aesthetics and cutting-edge technology. Products include Aether, Quantum, Nexus, and Synthesis models. Renowned for combining distinctive design with high performance.
• ElliotcoreChannel Partner/ Reseller/ DistributorGerman manufacturer known for legendary solidity and strength. Elliot is a pioneer in powerkite domain with models like Magma, Jestream, Gladiator, and Mirage. Known for durable construction capable of withstanding years of use.
• SpiderkitescoreChannel Partner/ Reseller/ DistributorArtisanal brand offering pure flight sensations with exceptional reactivity. Known for handcrafted quality and precise flying characteristics.
• Drôle d'OiseaucoreChannel Partner/ Reseller/ DistributorFrench kite manufacturer offering models like STERNE and CORVUS. Provides domestic production within the European market.
• WolkenstürmerminorChannel Partner/ Reseller/ DistributorGerman manufacturer offering traction and acrobatic kites including the PARAFLEX series. Known for 25+ years of experience producing quality traction wings.
• FreileinminorChannel Partner/ Reseller/ DistributorGerman brand offering models like Creator III and Falcon. Part of the curated brand selection available in the catalog.
• Ralf BeutnagelcoreTechnology or IntegrationGerman expert designer specializing in Kite Aerial Photography (KAP) kites. The KAP Foil series (1.6, 3.0, 5.0, 8.0) designed by Ralf Beutnagel are world references for aerial photography with kites, offering reliable lift and stability since 2006.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Decathlon: Mass-market French sporting goods retailer carrying entry-level kites, boomerangs, frisbees, and outdoor toys. Not a specialty competitor in expert kite SKUs but a broad incumbent that competes for beginner and family segments and benefits from a far larger marketing footprint.
• Prism Kites: US-based kite manufacturer with direct online retail of its Aether, Quantum, Nexus, and Synthesis lines — the same brands distributed by Cerf-Volant Service. Acts as both supplier and competing retail channel.
• Spiderkites: Artisanal European (German) kite manufacturer with its own direct sales channel. Sells handcrafted sport kites (Shiva, etc.) that overlap directly with Cerf-Volant Service's high-end catalog offering.
• Drôle d'Oiseau: French kite manufacturer offering STERNE, CORVUS, and AVO models with its own direct sales. A domestic French peer that competes and supplies simultaneously in the sport kite category.
• Elliot: German pioneer in powerkites (Magma, Jestream, Gladiator, Mirage) with direct online sales in addition to supplying Cerf-Volant Service. Directly competes for the same traction and extreme sport kite customer.
• Wolkenstürmer: German kite manufacturer with 25+ years of traction and acrobatic kite expertise (PARAFLEX series, CROSSFIRE). Operates direct sales alongside supplying Cerf-Volant Service, creating overlap in mid-tier sport kite SKUs.
• HQ Kites (Invento): German kite manufacturer and brand that also sells direct via its own online store, while simultaneously supplying Cerf-Volant Service. Overlaps as both supplier and competitor, offering the same SKUs (TREK, BREEZO, MAESTRO, VERVE, ARROW XL) listed in Cerf-Volant Service's catalog.

Direct peers

• Powerkiteshop: UK-based specialized kite retailer offering a comparable multi-brand catalog (HQ, HQ Powerkites, Peter Lynn, North) and similar focus on powerkite, traction, and sport kite customers. Closest direct competitor in product breadth and online mail-order model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about cerf-volant