judi bex
Bex and Co. Properties is a privately-held residential real estate brokerage operated by Judi Bex under Keller Williams Realty, serving home buyers and sellers across 15+ sub-markets in the greater Charlotte, NC and Fort Mill, SC metropolitan area via traditional commission-based transactions.
- Company typePrivate
- Founded2015
- HeadquartersCharlotte, United States
- Headcount—
- GTM typeB2C
- OfferingServices
What judi bex does
Bex and Co. Properties is a privately-held residential real estate brokerage operated by Judi Bex under the Keller Williams Realty umbrella, headquartered at 14045 Ballantyne Corporate Pl, Ste 500, Charlotte, NC 28277. The firm provides full-service brokerage services to home buyers and sellers in the greater Charlotte, NC and Fort Mill, SC metropolitan area, covering 15+ sub-markets including Ballantyne, Waxhaw, Matthews, Stallings, Indian Trail, Monroe, Pineville, Huntersville, Cornelius, Mooresville, Concord, Fort Mill, Rock Hill, Indian Land, and Clover. Judi Bex holds dual licensure (License #284662) in North Carolina and South Carolina, and is credentialed as a REALTOR, Broker, and SPS (Sellers Property Specialist). Core services include listing-side representation (home preparation, marketing, negotiation, closing) and buyer-side representation, supplemented by educational blog content covering home buying, selling, home improvement, and maintenance topics authored largely by Bradley McCurdy.
The business operates on a traditional real estate commission model, earning a percentage-based transaction fee on completed home sales split between listing and buyer's agents per industry standard practice (typically 5-6% combined). Revenue is entirely transaction-contingent with no subscription, retainer, or recurring components. The go-to-market is direct sales through licensed agents, supported by top-of-funnel content marketing across a blog, Facebook, Instagram, and YouTube channels. No proprietary technology platform is operated; the firm relies on the Keller Williams Realty infrastructure for MLS access, branding, training, technology platforms, and lead generation resources. The ownership structure is bootstrapped and founder-owned with no institutional investment, private equity, or external capital evidenced.
judi bex firmographics
Firmographics- Name
- judi bex
- Legal name
- Bex and Co. Properties
- Website
- https://bexandcoproperties.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Short description
- Bex and Co. Properties is a privately-held residential real estate brokerage operated by Judi Bex under Keller Williams Realty, serving home buyers and sellers across 15+ sub-markets in the greater Charlotte, NC and Fort Mill, SC metropolitan area via traditional commission-based transactions.
- Ownership category
- akta.pro rank
judi bex industry classification
Industry- Product category
- Residential Real Estate Brokerage
- NAICS
- Offices of Real Estate Agents and Brokers (53121)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Traditional Residential Brokerage (Existing Homes) (BPAJAAAA)
- akta.pro secondary industry
- Buyer Representation Services (BPAJAAAJ)
Keywords
Where judi bex is headquartered
LocationHeadquarters
- HQ city
- Charlotte
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
judi bex business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure
Revenue model
- Real Estate Commission: Traditional real estate commission-based revenue model. When listing a property for sale, the team prepares the home to sell, markets the property appropriately, and negotiates the transaction from start to closing. Works with both buyers and sellers, earning commissions on completed transactions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | — | Standard real estate brokerage services |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
judi bex product offering
Product offeringCore offering
Bex and Co. Properties provides full-service residential real estate brokerage for individual home buyers and sellers in the greater Charlotte, NC and Fort Mill, SC metropolitan area. Services include preparing and marketing listed properties, negotiating transactions from listing through closing, and representing buyers throughout the purchase process, with all services delivered under the Keller Williams Realty brand affiliation.
Product overview
Bex and Co. Properties is a real estate brokerage operated by Judi Bex, a licensed REALTOR® and Broker with Keller Williams Realty in Charlotte, NC. The company offers a unified service portfolio centered on residential real estate transactions—specifically home listing services and buyer representation within the greater Charlotte and Fort Mill areas. The core offering consists of listing properties for sale with comprehensive marketing and negotiation support, and representing home buyers in finding and purchasing properties. The company also provides educational blog content to inform and engage potential clients on real estate topics. The services are delivered under the Keller Williams Realty brand affiliation, with Judi Bex holding license #284662 in both North Carolina and South Carolina.
Differentiator
Problem solved
Functional benefit
Products and services
- Bex and Co. Properties Real Estate Brokerage Services Full-service residential real estate brokerage offering home buying and selling representation, with services spanning home preparation for sale, property marketing, transaction negotiation, and closing coordination for individual buyers and sellers in the greater Charlotte, NC and Fort Mill, SC areas.
- Home Listing and Buyer Representation Services Residential property listing representation for homeowners preparing to sell, including home preparation guidance, marketing strategy, pricing advisory, and negotiation through closing, paired with buyer representation services that advocate for buyer interests throughout the home purchase process.
Companies that use judi bex
Customer profileSegments2 records
Ideal customer profiles2 records
judi bex technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
judi bex partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Keller Williams RealtycoreJudi Bex operates as a REALTOR, Broker, and SPS with Keller Williams Realty in Charlotte, NC since 2015. Bex and Co. Properties is affiliated with this major real estate franchise, providing brand support, training, technology platforms, and lead generation resources. This is the primary brokerage affiliation for all real estate transactions.
Scale indicators2 records
Recent moves5 records
Expansion highlights3 records
judi bex competitors and assessment
Company assessmentDirect peers
- Compass: National residential real estate brokerage providing agent-led buying and selling services with technology support; comparable in offering traditional residential brokerage services for both buyers and sellers.
- eXp Realty: Cloud-based residential brokerage operating with independent agent teams; a direct peer in the traditional residential brokerage model with agent-driven service delivery.
- Coldwell Banker: Established national residential real estate brokerage franchise; comparable as a traditional full-service residential brokerage serving buyers and sellers across multiple US markets.
- Berkshire Hathaway HomeServices: National residential brokerage franchise under the Berkshire Hathaway brand; directly comparable in providing full-service residential brokerage services through affiliated agents.
- RE/MAX: Global residential real estate franchise network; directly comparable as a traditional agent-driven residential brokerage with franchise-style affiliation.
- Redfin: Tech-enabled residential brokerage and brokerage-adjacent platform serving home buyers and sellers; comparable in providing residential brokerage services to consumers in the Charlotte market area.
- Howard Hanna Real Estate: Large privately held residential brokerage operating across multiple US regions; comparable as a traditional full-service residential brokerage for buyers and sellers.
- @properties: Residential real estate brokerage with strong Mid-Atlantic presence; comparable in offering residential buyer and seller representation through affiliated agents.
- Sotheby's International Realty: Luxury and high-end residential real estate brokerage franchise; comparable as a full-service residential brokerage serving buyers and sellers in select US markets.
Broad incumbents
- Keller Williams Realty: Largest US residential real estate franchise and the platform Bex and Co. operates under; not a direct competitor in the same niche, but a parent affiliate that provides comparable brokerage infrastructure and brand recognition.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
judi bex social profiles
Digital presencejudi bex financial estimates
Financial estimateRevenue estimate
Valuation estimate
judi bex leadership team
Management profileNumber of profiles
Profiles2 records
judi bex funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
judi bex M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about judi bex
What does judi bex do?
Bex and Co. Properties provides full-service residential real estate brokerage for individual home buyers and sellers in the greater Charlotte, NC and Fort Mill, SC metropolitan area. Services include preparing and marketing listed properties, negotiating transactions from listing through closing, and representing buyers throughout the purchase process, with all services delivered under the Keller Williams Realty brand affiliation.
Is judi bex a public or private company?
judi bex is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was judi bex founded?
judi bex was founded in 2015.
Where is judi bex based?
judi bex is headquartered in Charlotte, United States, in the North America region.
How does judi bex make money?
One revenue line is on record: real Estate Commission.
Who are judi bex's main competitors?
Direct peers on record are Compass, eXp Realty, Coldwell Banker, Berkshire Hathaway HomeServices, RE/MAX, Redfin, Howard Hanna Real Estate, @properties and Sotheby's International Realty. Keller Williams Realty is listed as a broad incumbent.
Does judi bex have an API?
No public API is recorded for judi bex.
What industry is judi bex in?
judi bex's product category is Residential Real Estate Brokerage. Its primary akta.pro industry code is BPAJAAAA, Traditional Residential Brokerage (Existing Homes), with a secondary code of BPAJAAAJ, Buyer Representation Services. Its NAICS code is 53121 and its SIC code is 6531.