audubon center for birds of prey

Name

audubon center for birds of prey

Legal name

National Audubon Society

Website

https://auduboncenterforbirdsofprey.org

Company type

Private

Founded year

1979

Operating status

Operating

Ownership category

akta.pro rank

Product category

Wildlife Rehabilitation and Conservation Services

NAICS

Zoos and Botanical Gardens (71213), Nature Parks and Other Similar Institutions (712190)

akta.pro primary industry

Wildlife Rehabilitation & Release Centers (Public Viewing/Education) (THAAAFAC)

akta.pro secondary industry

Wildlife Rescue, Rehabilitation & Release (BPAGAIAC)

Keywords

• Wildlife rehabilitation services
• Raptor conservation programs
• Environmental education programs
• Wildlife veterinary medicine
• Nature-based tourism

Headquarters

HQ city

Maitland

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Visitor Admission and Tickets: General admission tickets for visitors to explore the center and view raptor exhibits
2. Education and Program Fees: Fees charged for school programs, group tours, scout programs, and offsite presentations. Pricing varies by program type and duration.
3. Facility Rentals: Venue rental for special events including corporate meetings, weddings, birthday parties, and gatherings at the historic Audubon house or lakefront gazebo.
4. Donations and Membership: Charitable contributions from supporters, e-newsletter subscription, and membership renewals supporting conservation mission.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

The Audubon Center for Birds of Prey rescues, rehabilitates, and conserves Florida's raptors through an in-house Raptor Trauma Clinic, public education programs, ambassador bird encounters, and a 3-acre lakeside visitor sanctuary in Maitland, FL. The center treats approximately 800 injured or orphaned raptors annually and has released more than 700 rehabilitated Bald Eagles back into the wild since 1979. It generates earned revenue through admission tickets, fee-based school and scout programs, virtual encounters, and event facility rentals, while supporting its conservation mission via donations and memberships.

Product overview

The Audubon Center for Birds of Prey is a wildlife conservation and education facility (est. 1979) operated by the National Audubon Society, located on a 3-acre sanctuary along Lake Sybelia in Maitland, FL. It is NOT a technology company or software product. Its offerings are entirely service, education, and visitor-experience oriented. The core product is general admission to the sanctuary for interactive raptor viewing. This is supplemented by fee-based education programs (Radical Raptors group tours, Kestrel Quest, Owl Academy, Scout Programs, Raptor Camp), the Ambassador Bird Encounter program with over 20 non-releasable raptor ambassadors, Virtual Programs for remote engagement, and Venue Rentals for events. Behind the scenes, the Raptor Trauma Clinic rehabilitates ~800 raptors annually. The Center also operates community engagement initiatives (Haiku Contest/Storywalk) and research technology (Motus Wildlife Tracking Station). Audubon Center is part of the broader National Audubon Society ecosystem, which maintains a separate Audubon Marketplace for merchandise. No software, API, or SaaS products are offered.

Differentiator

Problem solved

Functional benefit

Products and services

• Center Admission and Self-Guided Tours General admission tickets for visitors to explore the 3-acre sanctuary along Lake Sybelia in Maitland, FL, including access to interactive exhibits, outdoor aviaries, and observation areas for viewing more than 50 raptors.
• Radical Raptors Group Tours

Quantifiable outcome

• Releases more than 700 rehabilitated raptors back to the wild each year
• +2 more outcomes

Named customers6 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered core and supporting.

• Winter Park Veterinary HospitalcoreStrategic or Co-development Partner · 1 January 1982Long-standing partnership since 1982 with Dr. Robert Hess and team at Winter Park Veterinary Hospital. The veterinary team works alongside center staff performing innovative raptor treatments, particularly specialized care for Bald Eagles.
• Animal Eye AssociatessupportingStrategic or Co-development PartnerVeterinary ophthalmology practice providing donated services including Dr. Daniel Priehs, Dr. Heidi Denis, and Dr. Melanie Church contributing specialized eye care for raptors.
• University of Georgia ResearcherssupportingStrategic or Co-development PartnerCollaborative research partnership on rodenticide study, where the clinic contributes to conservation science through data and treatment outcomes.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Carolina Raptor Center: Non-profit raptor rehabilitation, conservation, and education center in Huntersville, NC operating a Raptor Hospital, outdoor flight enclosures, and ambassador bird programming. Closest functional peer — same rehab/education mission with public-facing raptor exhibits.
• Hawk Mountain Sanctuary: Pennsylvania-based raptor conservation sanctuary focused on migration monitoring, research, and education since 1934. Comparable as a non-profit raptor-focused organization combining visitor programming, conservation science, and education.
• Center for Wildlife: Wildlife rehabilitation and education center in Cape Neddick, ME providing medical care to injured native wildlife, public education programming, and visitor experiences. Directly comparable as a mid-sized rehab center with strong education focus.
• Corkscrew Swamp Sanctuary: Sister Audubon Florida sanctuary in Naples offering a 2.25-mile boardwalk through old-growth cypress forest with wildlife viewing and education. Operates under the same National Audubon Society parent, making it the most directly comparable facility in scale, mission, and governance.

Emerging players

• Raptor Education Foundation: Colorado-based raptor education and rehabilitation non-profit offering live raptor presentations, education programs, and rehabilitation services. Comparable in mission focus on raptor-specific education and rehabilitation, with smaller physical footprint.

Regional players

• Audubon Society of Portland (Backyard Habitat): Pacific Northwest Audubon wildlife care center providing rehabilitation services for injured native birds and small mammals plus education programs. Comparable as a regional Audubon-affiliated rehab center but serves a different geographic market.

Broad incumbents

• Brevard Zoo: Florida zoo featuring animal exhibits, education programs, and conservation initiatives including wildlife rehabilitation partnerships. Comparable in Florida geographic footprint and education focus, with broader multi-species offering.
• Disney's Animal Kingdom: Walt Disney World theme park in Orlando with extensive animal exhibits, conservation programs, and educational offerings. Comparable as a Florida wildlife visitor destination but operates at vastly different scale and competes for the same tourism market.
• ZooTampa: Florida zoo and wildlife conservation organization offering animal exhibits, rehabilitation, and education programs across a much broader taxonomic scope. Comparable as a Florida-based wildlife education facility but operates at significantly larger scale and species diversity.

Others

• Florida Fish and Wildlife Conservation Commission: State agency managing wildlife rehabilitation permitting, conservation policy, and raptor protection in Florida. Comparable as a Florida wildlife conservation stakeholder that regulates and partners with rehabilitation facilities like the Audubon Center.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/AudubonCenterforBirdsofPrey
• Instagraminstagram.com/auduboncbop

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about audubon center for birds of prey