club cosmetics

What club cosmetics does

Club Cosmetics (株式会社クラブコスメチックス) is a privately held Japanese cosmetics manufacturer founded in 1903 and headquartered in Osaka. The company develops and sells skincare, makeup, and personal care products across multiple brands including Club, Salon de Fluveil (フルベール), Shizen, MiMiTURE, Daisy Doll, Yukari, LOVE, wacoco, and ef77, and operates a subsidiary brand MARY QUANT. It also runs a health supplements business with products such as NMN7500. Its core technical capability is centered on proprietary botanical skincare formulations and traditional Japanese ingredient sourcing, anchored by long-running flagship products including Club Araiko powder (since 1906), Bishin Cream (since 1911), and Hormone Cream (since 1935).

The company operates a vertically integrated business model combining owned manufacturing in Nara with OEM/ODM contract services certified to ISO 22716. Go-to-market is multi-channel: a direct network of 100+ facial salons, company-owned e-commerce, Amazon Japan, drug store chains, and exclusive Don Quijote distribution. Customer segments span individual salon members, mass-market retail consumers, bridal customers, beauty entrepreneurs trained through the Bishin Method, and B2B contract manufacturing buyers.

Revenue mechanics rely on three pillars: recurring salon service revenue and member reorders, mass-market SKU velocity through drug stores and Amazon, and B2B OEM/ODM contract income. Forward strategy is signaled through Tokyo branch consolidation in Aoyama (February 2026), a patented proprietary beauty ingredient (July 2026), Eruboshi 3-star certification, and ongoing category extensions into ingestible supplements and youth-targeted branded collaborations.

Name

club cosmetics

Legal name

株式会社クラブコスメチックス

Website

https://clubcosmetics.co.jp

Company type

Private

Founded year

1903

Operating status

Operating

Short description

Club Cosmetics is a Japanese cosmetics manufacturer founded in 1903 that develops skincare, makeup, and supplements across multiple brands, serving salon members, mass-market retail consumers, and B2B contract manufacturing clients through owned salons, drug stores, Amazon Japan, and Don Quijote.

Ownership category

akta.pro rank

Product category

Consumer Cosmetics

NAICS

Soap and Cleaning Compound Manufacturing (32561), Cosmetics, Beauty Supplies, and Perfume Retailers (45612)

SIC

Perfumes, Cosmetics & Other Toilet Preparations (2844), Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics (2840)

akta.pro primary industry

Professional/Backbar Skincare (Esthetician & Spa Use) (CRABAAAK)

akta.pro secondary industries

Hand & Body Care (Lotions, Creams, Body Oils) (CRADANAC), Face Makeup (Foundation, Concealer, Powder, Blush, Bronzer, Highlighter) (CRABACAA), Hair Care (Shampoo, Conditioner, Styling, Treatments) (CRADANAE)

Keywords

• Japanese cosmetics manufacturing
• Skincare and makeup products
• Facial salon services
• OEM cosmetics production
• Heritage beauty brands

Headquarters

HQ city

Osaka

HQ country

Japan

HQ region

Asia

Offices3 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Cosmetics Product Sales: Revenue from manufacturing and selling skincare, makeup, and beauty products under multiple brands including Club, Salon de Flouveil, Shizen, MiMiTURE, and Daisy Doll through retail and e-commerce channels.
2. Facial Salon Services: Revenue from facial salon services delivered through franchisee network. Members pay 2,200 yen per session (requires 33,000 yen product purchase), visitors pay 6,600 yen per session.
3. B2B OEM/ODM Manufacturing: Contract manufacturing services for other companies seeking to develop cosmetics products using company's formulation and manufacturing expertise.
4. Health Supplements: Health beauty supplements under brands like Biishin Club and Anviiite series, including NMN, supplements, and functional foods sold through salon and retail channels.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels9 records

Core offering

Club Cosmetics manufactures and sells Japanese cosmetics, skincare, and makeup products under multiple brands including Club, Salon de Flouveil, Shizen, MiMiTURE, Daisy Doll, and the 120-year heritage Longseller series. The company operates a franchise facial salon network of 100+ locations across Japan and provides OEM/ODM contract manufacturing services for other companies. Products incorporate proprietary Japanese botanical ingredients such as Yamato Persimmon Leaf Extract and Soubirei Mix, with pricing ranging from budget items (720 yen) to premium supplements (108,000 yen).

Product overview

Club Cosmetics (株式会社クラブコスメチックス) is a 120-year-old Japanese cosmetics manufacturer operating multiple brands. The company offers: (1) Club brand core products including the popular Suppin Series (skincare powders/creams), Longseller Series (heritage products over 100 years), MiMiTURE (beauty skincare), LOVE moisture products, and Cooln body care; (2) Salon de Fullveyl facial salon chain and skincare products including Ef77 premium line, basic skincare, whitening care, makeup, hair care, and health supplements; (3) Shizen regional cosmetics utilizing local Japanese ingredients; (4) Daisy Doll makeup brand; and (5) OEM/ODM manufacturing services. The company also operates a cultural museum and has strong heritage traditions dating back to 1903.

Differentiator

Problem solved

Functional benefit

Brands

• クラブ すっぴんシリーズ: A skincare-oriented cosmetics series launched in 2014, featuring wash-free powder and cream products for bare-skin styling. Includes すっぴんパウダー, すっぴんクリーム, whitening variants, UV protection products, face masks, and loose powder formats.
• クラブ ロングセラーシリーズ
• MiMiTURE
• LOVE
• テイトク (T8K)
• wacoco
• DAISY DOLL
• Yukari
• クラブ エアリータッチシリーズ
• クラブ クールン
• Salon ド フルベール
• シゼン
• エフ77 (éf77)
• ロワイユクラブ
• グラン・フルベール
• ルナージュホワイト
• MARY QUANT

Products and services

• Suppin Series (すっぴんシリーズ)
• Club Longseller Series (クラブ ロングセラーシリーズ)
• MiMiTURE (ミミチュール)

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Four partnerships are on record, tiered core and minor.

• パイン株式会社 (Pine Co., Ltd.)coreStrategic or Co-development Partner · 1 January 2026Joint development partnership for Suppin Powder C Pineame flavor collaboration. Co-developed product featuring Pine Co.'s iconic pineapple candy flavor with Club's skincare formulation.
• 御木本製薬 (Mikimoto Pharmaceuticals)minorOthers · 3 December 2024Disaster mutual aid agreement signed for emergency support cooperation between the two companies. Represents proactive disaster preparedness measures.
• テクノ―ブル (Techno-Blue)coreStrategic or Co-development Partner · 27 March 2024Joint development of proprietary ingredient '双美麗' (Soubirei). Techno-Blue collaborated with Club Cosmetics to develop the unique Yamato cherry blossom and violet extract blend used in ef77 skincare line.
• Sanrio (サンリオ)coreStrategic or Co-development PartnerCharacter collaboration featuring Sanrio characters (Hello Kitty, etc.) on limited edition Suppin series packaging. Appeals to younger demographics and collectible market.

Scale indicators5 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• KOSÉ Corporation: Major Japanese cosmetics manufacturer operating multiple brands (Decorté, Sekkisei, Curel) with salon/professional channel presence and OEM capabilities. Highly comparable to Club Cosmetics as a multi-brand Japanese cosmetics house with both consumer and professional skincare offerings.
• POLA Orbis Holdings: Multi-brand Japanese cosmetics group (POLA, Orbis, THREE, FIVEPLUS) with direct-sales/salon-style distribution models. Closely comparable to Club Cosmetics in operating a portfolio of differentiated Japanese beauty brands with proprietary skincare IP and selective distribution.
• Noevir Holdings: Privately held Japanese multi-brand cosmetics and pharmaceutical company (Noevir, De Medic, Kanebo, Nissan) with skincare heritage and salon network. Comparable to Club Cosmetics as a Japanese private multi-brand beauty company with direct-to-consumer and salon channels.
• Menard Cosmetics: Mid-size Japanese private cosmetics company with multi-brand strategy and direct-sales/salon distribution (Menard, La Beauté). Comparable to Club Cosmetics in size, private-ownership status, and reliance on salon + selective retail distribution.
• DHC Corporation: Japanese multi-category personal-care company (skincare, supplements, makeup) with strong direct-to-consumer e-commerce presence. Comparable to Club Cosmetics for its integrated skincare-plus-supplement model and direct sales emphasis.
• FANCL Corporation: Japanese skincare-focused company known for preservative-free formulations and supplement business. Comparable to Club Cosmetics for its Japanese botanical ingredient emphasis and supplement adjacency to its core skincare line.
• Albion (Kao Corporation division): Premium Japanese skincare brand owned by Kao, with counter-based/beauty-advisor distribution and high-end positioning. Comparable to Club Cosmetics' Salon de Flouveil and ef77 professional-skincare positioning and beauty-advisor sales model.

Broad incumbents

• Shiseido Company: Largest Japanese cosmetics incumbent operating dozens of brands (SHISEIDO, clé de peau BEAUTÉ, ELIXIR, ANESSA, NARS, DRUNK ELEPHANT) globally. Overlaps Club Cosmetics across most categories but at vastly larger scale and with international footprint; relevant as a competitive benchmark.

Emerging players

• Mandom Corporation: Japanese personal-care company (GATSBY, LUCIDO) with growing cosmetics and skincare portfolio. Comparable to Club Cosmetics as a mid-size Japanese CPG manufacturer expanding from legacy categories into skincare/makeup.
• HABA Corporation: Japanese skincare brand emphasizing additive-free, naturally derived formulations with selective retail distribution. Comparable to Club Cosmetics' natural-ingredient, premium-skincare positioning and emphasis on Japanese botanical provenance.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/clubcosmetics
• Facebookfacebook.com/clubcosmetics
• Instagraminstagram.com/clubcosmetics_official

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about club cosmetics