Etac

What Etac does

Etac is a Sweden-based developer and supplier of ergonomic assistive devices and patient handling equipment, operating under the legal entity Etac Sverige AB out of Anderstorp. The company is positioned as a world-leading developer in its category and serves three primary customer groups: individuals with mobility limitations (children, adults, elderly), informal caregivers and family members, and institutional healthcare facilities including hospitals, nursing homes, and home care services. Its end markets span 13 countries across Europe, North America, and Oceania, with localized websites and an authorized dealer and reseller distribution network.

Etac's product offering is organized as a multi-brand platform encompassing approximately 10 sub-brands covering the full assistive device value chain. Core product categories include pediatric aids (R82, Convaid), wheelchairs (Etac, Ki Mobility, Klaxon power add-ons), hygiene and daily living aids, patient handling and transfer equipment (Molift, Immedia, HoverTech air-assisted systems), and pressure care seating (Star air cell cushions, Axiom cushion range). Technical differentiation rests on proprietary mechanical engineering rather than software or AI — notably air-assisted transfer technology developed in partnership with HoverTech International, configurable pediatric devices tailored to individual needs, and air cell cushion technology for pressure ulcer prevention. The company also offers technical services (inspection, maintenance, spare parts, design/projection consultation) and a digital education and training platform for healthcare professionals.

Etac's revenue model is anchored in hardware sales through authorized dealer networks, supplemented by professional services revenue from technical inspections, maintenance, consultation, and training/education programs. Pricing is not publicly disclosed; customers are directed to contact dealers or Etac directly. The go-to-market motion is channel-partner-led with an emphasis on healthcare professional education, digital content, and trade show engagement. Headcount of 1,001–5,000 supports the geographic and product breadth, though no revenue, funding, ownership, or financial performance data is disclosed in the source material.

Name

Etac

Legal name

Etac Sverige AB

Website

https://etac.se

Company type

Private

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Etac is a Sweden-based developer and global supplier of ergonomic assistive devices and patient handling equipment, operating a multi-brand portfolio spanning wheelchairs, pediatric aids, hygiene products, and transfer systems across 13 countries via a dealer network.

Ownership category

akta.pro rank

Product category

Assistive Devices and Patient Handling Equipment

NAICS

Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (3345), Services for the Elderly and Persons with Disabilities (624120)

SIC

Orthopedic, Prosthetic & Surgical Appliances & Supplies (3842), Surgical & Medical Instruments & Apparatus (3841), Electromedical & Electrotherapeutic Apparatus (3845)

akta.pro primary industry

Assistive Technology, Adaptive Equipment & Home Exercise Program Training In-Home (HSABADAN)

akta.pro secondary industries

Assistive Mobility Device Assessment & Fitting (Walkers, Crutches, Wheelchairs) (EDAKAGAE), Equipment Procurement, Maintenance & Vendor Coordination (EDAKAGAN)

Keywords

• Assistive devices
• Patient handling equipment
• Mobility aids
• Pressure relief cushions
• Pediatric assistive products

Headquarters

HQ city

Anderstorp

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Hardware sales: Sale of assistive devices including wheelchairs, patient handling equipment, hygiene products, small aids, and positioning solutions. Products are sold through a network of authorized dealers and resellers.
2. Technical services: Technical service offerings including inspection, maintenance, spare parts, consultation, and design/projection services for healthcare facilities
3. Training and education: Digital and in-person training programs for healthcare professionals on product usage and care techniques

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Etac develops, manufactures, and supplies ergonomic assistive devices and patient handling equipment for individuals with mobility limitations and care institutions. The product portfolio spans wheelchairs, patient lifts and transfer aids, positioning cushions, hygiene products, pediatric assistive devices, small daily living aids, and power drive units, sold through a network of specialized brands (Etac, R82, Convaid, Ki Mobility, Star, Molift, Immedia, HoverTech) and distributed via authorized dealers across 14 countries.

Product overview

Etac is a world-leading developer and supplier of ergonomic assistive devices and patient handling/lifting equipment. The portfolio is organized as a multi-brand platform encompassing 7 sub-brands (Etac, R82, Convaid, Ki Mobility, Star, Molift, Immedia, HoverTech) plus core product categories. Etac's main brand provides adaptive wheelchairs and bathroom/daily living aids, while R82 and Convaid focus on pediatric products. Star offers air cell cushion technology for pressure relief. Molift and Immedia provide patient handling and transfer solutions. HoverTech delivers air-assisted transfer products. The portfolio spans 7 product categories: Children & Junior, Wheelchairs, Hygiene, Patient Handling, Small Aids, Seat Cushions & Positioning, and Drive Units.

Differentiator

Problem solved

Functional benefit

Brands

• Etac: Adaptive wheelchairs and bathroom/daily living aids aimed at improving user ability, independence, and caregiver working conditions.
• R82
• Convaid
• Ki
• Axiom
• Star
• Klaxon
• Molift
• Immedia
• HoverTech

Products and services

• Children & Junior assistive products Configurable aids for children and youth with special needs, including seating aids, work chairs, buggies, wheelchairs, gait trainers, standing supports, and bath/toilet aids, designed to safely promote independence and participation in daily activities.
• Wheelchairs Adaptable wheelchairs for different needs and situations, including active, allround, comfort, and transport wheelchairs, offering optimal sitting comfort, support, and driving characteristics for users.
• Hygiene products User-friendly bath, shower, and toilet aids including mobile shower chairs, freestanding toilet chairs, shower stools and seats, raised toilet seats, toilet arm supports, and bath/shower aids, facilitating daily routines and personal care for both users and caregivers.
• Patient handling equipment Easy-to-use transfer and positioning solutions for various needs and care facilities, including ceiling lifts, mobile lifts, lifting slings, sit-to-stand aids, air-assisted transfer, slide sheets, slide boards, positioning cushions, small transfer aids, and heel protectors, enabling safe, comfortable, and dignified transfers.
• Small daily living aids Smart ergonomic aids including body care, grip tongs, kitchen aids, sock donners, and other small aids that enable continued independent living by facilitating activities like cooking, gripping, turning, eating, writing, and dressing.
• Seat cushions and positioning products Innovative air cell cushions, positioning pillows, and heel protectors designed to reduce the risk of pressure ulcers through excellent pressure distribution for wheelchair users and bedridden individuals.
• Wheelchair drive units Electric drive units for wheelchairs, including front-mounted and caregiver-controlled options, providing increased mobility and independence for active wheelchair users.
• Technical service Technical service offerings including inspection, maintenance, spare parts, consultation, and design services for healthcare facilities and other customers.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• HoverTech InternationalcoreStrategic or Co-development PartnerHoverTech International is a collaboration between Etac and HoverTech International for air-assisted patient transfer and repositioning products. The partnership develops and provides air-assisted products for the EU market, with HoverTech International handling inquiries outside the EU.

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Invacare: Global manufacturer of wheelchairs, patient handling equipment, and homecare beds; directly competes with Etac across manual wheelchairs, power add-ons, lifts, and pressure care products serving institutional and home-care channels.
• Permobil: Swedish-headquartered manufacturer of power wheelchairs, manual wheelchairs, and seating/cushion systems; closest direct competitor to Etac in pediatric and adult mobility, cushions, and pressure ulcer prevention.
• Sunrise Medical: Global wheelchair and mobility equipment manufacturer (Quickie, Zippie, JAY seating); competes head-to-head with Etac's R82, Convaid, Ki Mobility, and Etac-branded wheelchair lines across Europe, North America, and Australia.
• Arjo: Swedish-based medical device company specializing in patient handling and hygiene equipment, hospital beds, and pressure injury prevention; directly competes with Etac's Molift, Immedia, and Star ranges in acute and long-term care.
• Ottobock: German manufacturer of prosthetics, orthotics, wheelchairs, and rehabilitation solutions; competes with Etac in pediatric seating/wheelchairs and broader assistive mobility, with overlapping European clinical channels.
• HoverTech International: US-based developer of air-assisted patient transfer and repositioning products; Etac's strategic partner for the EU market and a competitor for the same technology outside the EU, particularly in acute care.
• Savaria (Handicare): Manufacturer of stair lifts, patient lifts, transfer aids, and accessibility products following its merger with Handicare; directly competes with Etac's Molift and Immedia patient handling lines in Europe and North America.

Broad incumbents

• Drive DeVilbiss Healthcare: Large diversified manufacturer and distributor of durable medical equipment including mobility, patient handling, bathroom safety, and pressure prevention products; overlaps with multiple Etac brands across broader DME distribution channels.
• Stryker (Medical): Large medical device company with a significant hospital bed, stretcher, and patient handling portfolio; competes with Etac's Molift and Immedia lines in acute care facilities and integrated hospital contracts.
• Hillrom / Baxter: Hospital bed, patient monitoring, and care equipment provider (now part of Baxter); competes with Etac's patient handling and positioning products in integrated acute-care procurement frameworks.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/etac

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Etac