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duca di salaparuta spa o piu brevemente d d s spa

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Namestring
duca di salaparuta spa o piu brevemente d d s spa
Legal namestring
Duca di Salaparuta S.p.A.
Websiteurl
duca.it
Company typeenum
Private
Founded yearint
1824
Descriptiontext

Duca di Salaparuta S.p.A. is a historic Sicilian winery founded in 1824 by Giuseppe Alliata, headquartered operationally in Casteldaccia (Palermo) and operating across three owned estate properties totaling 183 hectares: Suor Marchesa in Riesi (central-Sicilian hills, principal site for Nero d'Avola), Risignolo in Salemi (Trapani province, dedicated to white varieties), and Vajasindi on the northern slope of Mount Etna (volcanic terroir for Nerello Mascalese, Carricante, and Pinot Nero). The estate produces 20+ distinct labels spanning native Sicilian varieties (Nero d'Avola, Grillo, Insolia, Catarratto), international varieties (Chardonnay, Cabernet Franc, Sauvignon Blanc, Pinot Nero), and a vineyard-zoning project (Suolo 3, 5, 7) yielding single-cru expressions. Winemaking combines traditional Sicilian methods with temperature-controlled fermentation, French-oak barrique aging, and single-vineyard bottling; the company's enological signature is anchored by Duca Enrico — created in 1984 by enologist Franco Giacosa as the first pure-varietal Nero d'Avola — and the Etna Pinot Nero developed with Giacomo Tachis.

The company generates revenue across three streams: (1) B2C wine sales via the store.duca.it e-commerce store and on-site Enoteca at Casteldaccia; (2) B2B distribution to HORECA accounts through a dedicated Trade & Press office, supported by participation at Vinitaly and Sicily-focused events (Cantine Aperte, San Martino, MareFestival Salina, Baarècia Film Festival); and (3) wine-tourism experiences priced at €20-€50 per person including tours, tastings, masterclasses, and garden lunches, plus event hosting in three on-site event spaces (Sala dei Contrasti, Sala Topazia, Sala Duca Enrico). Distribution is international, with stated shipping capability outside Italy.

Since May 2001, Duca di Salaparuta has operated as a subsidiary of Illva Saronno Holding S.p.A., a diversified Italian group whose portfolio also includes Illva di Saronno and Cantine Florio. The 2024 bicentennial marked a strategic repositioning around an "eno-cultural terroir" concept, integrating Sicilian artwork on wine labels, the docufilm "La Teoria dei Contrasti," the "Le Contrasti" enological school, and partnerships with cultural institutions (Coop Culture, Guttuso Experience) and municipal tourism infrastructure (Città del Vino, Comune di Casteldaccia), converting the estate into a combined premium-wine and experiential-cultural destination.

Short descriptiontext

Duca di Salaparuta S.p.A. is a 200-year-old Sicilian winery producing 20+ wine labels across three estate properties, serving HORECA distributors, premium consumers, and wine tourists via B2B sales, D2C e-commerce, and on-site hospitality experiences, and operating as a wholly owned subsidiary of Illva Saronno Holding since 2001.

Operating statusenum
Operating
Ownership categoryenum
akta.pro rankint
HeadquartersMarsala, Italy
HQ citystring
Marsala
HQ countrystring
Italy
HQ regionstring
Europe
Markets served

Serves global market

Offices5 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
Sicilian wine production, premium Nero d'Avola, wine tourism experiences, estate winery tours, Sicilian terroir wines
Industry4 codes
1Wine Production & Winemaking
CodeAFAFAAABPrimaryYes
2Wine & Sparkling Wine Wineries & Brands
CodeCRADAIABPrimaryNo
3Wine Tastings & Vineyard/Winery Tours
CodeTHAJAGADPrimaryNo
4Wine Retail (Bottle Shops & Wine Merchants)
CodeCRANABABPrimaryNo
NAICS code3 codes
  • Wineries312130
  • Grape Vineyards111332
  • Beer, Wine, and Liquor Retailers44532
SIC code2 codes
  • Beverages2080
  • Wholesale-Beer, Wine & Distilled Alcoholic Beverages5180
Product category
Premium Sicilian Wine Production
GTM motion3 records

Each record includes

Type, Description, Source

Revenue model3 records
1Wine Sales (B2C and B2B)
TypeOne Time License
Description

The primary revenue stream comes from producing and selling wines across multiple product lines: iconic wines (Duca Enrico, Bianca di Valguarnera), estate wines (Kàdos, Passo delle Mule, Triskelè, Sentiero del Vento), authentic Sicilian varietals, Etna wines (Nawàri, Lavico, Duca Nero), sparkling (Duca Brut), and specialty dessert wine (Ala). Sales are conducted via direct e-commerce, on-site Enoteca, trade/wholesale channels, and HORECA sector.

duca.it
2Wine Tourism and Hospitality Experiences
TypeProfessional Services
Description

Revenue generated from guided winery tours, wine tasting experiences, masterclasses, and private events hosted at the historic Casteldaccia winery. The company offers customizable experiences including Degustazione DOC Sicilia (€20-25 per person), Masterclass Nero d'Avola & Formaggi (€30 per person), Masterclass 'Duca incontra Florio' (€50 per person), and garden lunch with Slow Food specialties (€45-50 per person). Gift cards are also sold.

duca.it
3Direct Enoteca Retail Sales
TypeOne Time License
Description

The on-site Enoteca sells wines and selected artisanal products directly to visitors. The Enoteca is open Monday to Friday 9:00-13:00 and 15:00-18:00, Saturday 9:00-13:00, with shipping available throughout Italy and abroad.

duca.it
Marketing channels9 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels6 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure, Technology or R&D
Pricing details9 tiers
1Tour con Degustazione DOC Sicilia
ModelUnit PricingBilling cadencePay-as-you-go
Notes

€25.00 per person / €5.00 for minors. Includes guided tour of the winery and seated tasting of 5 wines with small food pairings: Kados, Sentiero del Vento, Triskelè, Lavico Rosso, and Ala.

duca.it
2Masterclass 'Duca incontra Florio'
ModelUnit PricingBilling cadencePay-as-you-go
Notes

€50.00 per person / €45.00 per person for FISAR members. Includes guided tour and tasting of 8 wines including Bianca di Valguarnera 2022 and 2020, Duca Enrico 2021 and 2018, Marsala Vergine Riserva 2009 and 2005, Marsala Superiore Riserva 2018 and 2009.

duca.it
3Garden Lunch with Slow Food Specialties
ModelUnit PricingBilling cadencePay-as-you-go
Notes

€50.00 per person / €45.00 per person for industry associations / €25.00 for minors. Includes guided tour, glass with flask, 4-course lunch, and wine tasting at the buffet.

duca.it
4Cantine Aperte 2025 - Tour con Degustazione DOC Sicilia
ModelUnit PricingBilling cadencePay-as-you-go
Notes

€20.00 per person / €5.00 for minors. Includes guided tour and tasting of 4 wines with small food pairings: Colomba Platino Insolia, Colomba Platino Rosato, Colomba Platino Nero d'Avola, and Ala.

duca.it
5Masterclass 'Nero d'Avola & Formaggi'
ModelUnit PricingBilling cadencePay-as-you-go
Notes

€30.00 per person (minors not admitted). Includes guided tour and tasting of 5 Nero d'Avola wines: Passo delle Mule, Triskelè, Duca Enrico 2021 and 2004, Ala paired with cheeses from Caseificio Bompietro.

duca.it
6Pranzo in Giardino with Slow Food
ModelUnit PricingBilling cadencePay-as-you-go
Notes

€45.00 per person / €15.00 for minors. Includes guided tour, 7 Slow Food specialty courses, and wine tasting selection.

duca.it
7San Martino Tour with Tasting
ModelUnit PricingBilling cadencePay-as-you-go
Notes

€20.00 per adult / €5.00 for minors (6-17 years). Includes guided tour and tasting of 4 wines: Duca di Salaparuta Grillo, Sentiero del Vento, Passo delle Mule, and Ala, with food pairings.

duca.it
8Autumn Lunch
ModelUnit PricingBilling cadencePay-as-you-go
Notes

€45.00 per adult / €20.00 for minors (6-17 years). Includes guided tour and 4-course lunch with paired wines: Kàdos, Passo delle Mule, Triskelè, and Ala.

duca.it
9San Valentino 2025 Event
ModelUnit PricingBilling cadencePay-as-you-go
Notes

€50 per person including guided visit, dinner, wine, music, and gift bottle of Ala. €60 per person with shuttle service from Palermo (Piazzale Giotto). Shuttle reservation required by 10/02/2025.

duca.it
GTM typeB2C
B2C
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Brand1 of 12 records shown
1Le Icone (Duca Enrico, Bianca di Valguarnera)
Description

Flagship icon wines of the winery

duca.it
+11 more records
Core offering1 text field

Duca di Salaparuta produces and sells premium Sicilian wines from three owned estate vineyards (Suor Marchesa in Riesi, Risignolo in Salemi, and Vajasindi on Mount Etna), spanning over 20 wine labels across iconic, estate, cru, Etna, sparkling, and dessert categories. The company also operates a wine tourism business at its historic Casteldaccia winery, offering guided tours, tastings, masterclasses, and private events, with direct wine sales through an on-site Enoteca and proprietary e-commerce platform.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 5 values shown
  • Duca Enrico 1984 received 3 Bicchieri from Gambero Rosso, the highest recognition in the inaugural vintage
+4 more records
Product overview1 text field

Duca di Salaparuta is a historic Sicilian winery founded in 1824, celebrating 200 years of winemaking in 2024. The company operates three estates (Suor Marchesa in Riesi, Risignolo in Salemi, and Vajasindi on Etna) producing a diverse portfolio of wines. The product lineup centers on iconic wines Duca Enrico (first pure Nero d'Avola in Sicily, 1984) and Bianca di Valguarnera (Inslia), supplemented by estate wines (Kàdos Grillo, Sentiero del Vento Vermentino, Passo delle Mule Nero d'Avola, Triskelè Nero d'Avola), Cru wines (Suòlo 3/5/7), Etna wines (Lavico, Duca Nero, Nawàri, Oniris), and the Autentici di Sicilia line with Renato Guttuso labels. The Colomba Platino line honors Topazia Alliata with Arrigo Musti artwork. Additional products include Duca Brut sparkling wine and Ala dessert wine. The company also offers hospitality services including winery tours, tastings, and event hosting at its Casteldaccia headquarters.

Product and service30 records
1Duca Enrico
CategoryIconic Wine
Description

Iconic pure Nero d'Avola red wine, available across multiple vintages from 1984 to 2021, representing the founding of modern Sicilian fine wine production.

2Bianca di Valguarnera
CategoryIconic Wine
Description

Iconic Insolia white wine representing timeless elegance, produced from native Sicilian grape varieties grown in western Sicily.

3Triskelè
CategoryEstate Wine
Description

Nero d'Avola wine celebrating the 200th anniversary of Duca di Salaparuta, featuring artwork by Emilio Murdolo on the label.

4Kàdos
CategoryEstate Wine
Description

Grillo white wine from the Risignolo estate, featuring Mimmo Pintacuda photography on the label.

5Sentiero del Vento
CategoryEstate Wine
Description

Vermentino white wine from the Suor Marchesa estate expressing the Sicilian soul of the variety with Mediterranean scrubland perfumes.

6Passo delle Mule
CategoryEstate Wine
Description

Nero d'Avola red wine from the Suor Marchesa estate, featuring photography by Mimmo Pintacuda on the label.

7Suòlo 3
CategoryCru Wine
Description

Cru wine from Sauvignon Blanc grapes produced from specifically chosen vineyard plots within the Suor Marchesa estate through zoning work.

8Suòlo 5
CategoryCru Wine
Description

Cru wine from Grillo grapes, selected from specific plots in the Risignolo estate focused on white grape varieties.

9Suòlo 7
CategoryCru Wine
Description

Cru wine from Cabernet Franc, one of the international varieties cultivated in 10% of the Suor Marchesa estate through precise zoning.

10Nawàri
CategoryEtna Wine
Description

Pinot Nero wine from the Vajasindi estate on the slopes of Etna, originating from the oenological project with Giacomo Tachis.

11Duca Nero
CategoryEtna Wine
Description

Pinot Nero wine from the Vajasindi estate, representing the elegant expressions of red grape varieties cultivated on volcanic Etna soil.

12Lavico Etna Bianco
CategoryEtna Wine
Description

Etna DOC white wine from Carricante grapes, rooted in volcanic terrain offering intense, savory and fresh characteristics.

13Lavico Etna Rosso
CategoryEtna Wine
Description

Etna DOC red wine from Nerello Mascalese grapes, cultivated on the north slope of the volcano in a special microclimate.

14Lavico Rosato
CategoryEtna Wine
Description

Etna DOC rosato wine from the Lavico line, a fresh and vibrant expression from volcanic terroir.

15Autentici di Sicilia Grillo
CategorySicilian Varietal Wine
Description

Pure Grillo wine from native Sicilian varieties, featuring Renato Guttuso's artwork 'Paesaggio dell'Aspra' on the label.

16Autentici di Sicilia Syrah
CategorySicilian Varietal Wine
Description

Pure Syrah wine with labels dedicated to Renato Guttuso's artwork 'Paesaggio dell'Aspra'.

17Autentici di Sicilia Nero d'Avola
CategorySicilian Varietal Wine
Description

Pure Nero d'Avola from the Autentici di Sicilia line, expressing the authentic soul of Sicily with Renato Guttuso labels.

18Autentici di Sicilia Frappato
CategorySicilian Varietal Wine
Description

Pure Frappato wine from the Vittoria area, featuring the eno-cultural terroir project with Renato Guttuso artwork on labels.

19Autentici di Sicilia Chardonnay
CategorySicilian Varietal Wine
Description

Pure Chardonnay wine with labels featuring Renato Guttuso's 'Paesaggio dell'Aspra'.

20Autentici di Sicilia Rosato
CategorySicilian Varietal Wine
Description

Rosato wine from the Autentici di Sicilia line with Guttuso artwork labels, ambassadors of the eno-cultural terroir.

21Colomba Platino Insolia
CategorySicilian Varietal Wine
Description

White wine from pure Insolia grapes, originally created by Topazia Alliata in 1959, featuring Arrigo Musti's 'Poliedrica' artwork on the label.

22Colomba Platino Rosato
CategorySicilian Varietal Wine
Description

Fresh and vibrant rosato from Frappato grapes, with label featuring Demetra from Arrigo Musti's 'Poliedrica' tribute to Topazia Alliata.

23Colomba Platino Nero d'Avola
CategorySicilian Varietal Wine
Description

Red wine from Nero d'Avola grapes, intense expression with label depicting Baccante from Arrigo Musti's 'Poliedrica' honoring Topazia Alliata.

24Duca Brut
CategorySparkling Wine
Description

Sparkling wine produced using the Martinotti-Charmat method from Grecanico and Chardonnay grapes, featuring a fresh and modern design.

25Ala (Antico Liquorvino Amarascato)
CategoryDessert Wine
Description

Dessert wine created from Nero d'Avola and marasca leaves infused in alcohol, originally created by Duca Enrico as a love gift, suitable for pairing with dark chocolate.

26Oniris Rosso
CategoryEtna Wine
Description

Red wine from the Oniris line, part of the Monde Etna collection featuring Etna wines.

27Oniris Bianco
CategoryEtna Wine
Description

White wine from the Oniris line, representing the Etna wine portfolio.

28Winery Tours and Tastings
CategoryWine Tourism Service
Description

Hospitality services including guided tours of historic cellars, wine tastings with food pairings, masterclasses, and multisensory experiences at the Casteldaccia winery.

29Private Event Hosting
CategoryWine Tourism Service
Description

Private event organization services for meetings, events, exhibitions, weddings, and celebrations in historic cellars with multiple meeting rooms (Sala dei Contrasti, Sala Topazia, Sala Duca Enrico) and Mediterranean garden accommodating up to 200 guests.

30Enoteca (On-site Wine Shop)
CategoryRetail Wine Shop
Description

On-site retail wine shop offering direct wine purchases with Italy and international shipping, open Monday-Friday 9:00-13:00 and 15:00-18:00, Saturday 9:00-13:00.

Scale indicator5 records

Each record includes

Type, Value, Description, Source

Partnership14 partners
1Comune di Casteldaccia
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-06-13
Description

The Comune di Casteldaccia partnered with Duca di Salaparuta and Città del Vino to create an integrated experiential tourism model combining train travel with shuttle service to the winery. The municipality provides the shuttle service connecting Casteldaccia train station to the winery, enabling sustainable wine tourism access from Palermo and Cefalù.

duca.it
2Città del Vino
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-06-13
Description

Città del Vino collaborates with Duca di Salaparuta and the Comune di Casteldaccia on the integrated wine tourism initiative, promoting the cultural circuit linking coastal Sicilian towns (Bagheria, Casteldaccia, Santa Flavia, Cefalù) with wine experiences.

duca.it
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-05-31
Description

FISAR collaborated with Duca di Salaparuta for Cantine Aperte 2026, conducting exclusive masterclasses ('Duca incontra Florio') that pair Duca di Salaparuta and Cantine Florio wines with food. FISAR members receive discounted ticket prices.

Strategic tierMinorTypeGTM or Marketing PartnerAnnounced on2025-07-25
Description

Duca di Salaparuta was Wine Partner of the Palermo Classica festival (July 25 - September 30, 2025), held at Palazzo Chiaramonte-Steri. The company provided exclusive wine service at the Viridarium and the docufilm was screened during the festival.

Strategic tierMinorTypeGTM or Marketing PartnerAnnounced on2025-07-02
Description

Duca di Salaparuta sponsored the Baarìa Film Festival (July 2-6, 2025), dedicated to insular cinema, at Villa Cattolica in Bagheria. The enocultural project wines were featured in tastings alongside the Guttuso artwork on labels.

Strategic tierMinorTypeGTM or Marketing PartnerAnnounced on2025-07-01
Description

Duca di Salaparuta was Official Sponsor of Cinema City Palermo (July 1-7, 2025), the city's 7th edition film festival. 'La Teoria dei Contrasti' premiered for the general public at the festival's closing evening on July 7.

7MareFestival Premio Troisi
Strategic tierMinorTypeGTM or Marketing PartnerAnnounced on2025-06-13
Description

Duca di Salaparuta was Official Sponsor of the MareFestival Premio Troisi in Salina (June 13-15, 2025), with themed tastings, director talks on audiovisual storytelling, and the docufilm 'La Teoria dei Contrasti' featured as the centerpiece of the June 14 evening.

duca.it
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2025-05-25
Description

Coop Culture partnered with Duca di Salaparuta for Cantine Aperte 2025 to offer the 'Guttuso Experience' tour, a cultural itinerary from Palazzo Steri (Palermo) featuring the Vucciria painting, to Villa Cattolica Guttuso Museum (Bagheria), and concluding at the Duca di Salaparuta winery where the 'Poliedrica' artwork by Arrigo Musti is displayed.

Strategic tierMinorTypeGTM or Marketing PartnerAnnounced on2025-04-01
Description

The 'Poliedrica' trittico by Arrigo Musti was exhibited at Hub 161 during Milano Design Week 2025, featuring three aluminum panels depicting Topazia Alliata through mythological figures. The work connects wine, art, and design culture.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2024-01-01
Description

Just Maria Films produced the docufilm 'La Teoria dei Contrasti' for Duca di Salaparuta, directed by Carlo Loforti. The film celebrates the cultural heritage of Bagheria, Aspra, and Casteldaccia, featuring Sicilian artists and intellectuals. It was produced to mark the company's 200th anniversary.

11Comune di Bagheria
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2024-01-01
Description

The Comune di Bagheria granted patronage to the 'La Teoria dei Contrasti' docufilm project and collaborates on the enocultural terroir initiative that links Duca di Salaparuta with the artistic heritage of Bagheria.

duca.it
Strategic tierCoreTypeGTM or Marketing Partner
Description

Duca di Salaparuta participates in Movimento Turismo del Vino events including Cantine Aperte (spring) and San Martino (autumn), Italy's most important wine tourism event series. This partnership drives consumer footfall to the winery.

Strategic tierMinorTypeOthers
Description

AccessiWay is the company's digital accessibility partner, working with Duca di Salaparuta to align its website with WCAG (Web Content Accessibility Guidelines) from the W3C, ensuring the website is accessible to users with various disabilities.

Strategic tierMinorTypeGTM or Marketing Partner
Description

Duca di Salaparuta partners with Slow Food for lunch events at Cantine Aperte and San Martino, featuring Slow Food-certified regional specialties paired with wines. The garden lunch experience is curated with Slow Food-prescribed dishes.

Recent move8 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeEmerging player
Description

Boutique Etna-focused producer specializing in Nerello Mascalese and Carricante from contrada-designated vineyards; competes directly in the Etna DOC category that underpins Duca's Vajasindi growth thesis.

TypeDirect peer
Description

Sister company within Illva Saronno Holding, producing Marsala wines from Sicily; operates the shared e-commerce platform and is bundled into joint experiences (e.g., 'Duca incontra Florio' masterclass), making it the most directly comparable brand in product, geography, and distribution.

TypeDirect peer
Description

Historic family-owned Sicilian winery with strong international distribution, premium positioning, and tourism experiences; competes directly with Duca di Salaparuta in Nero d'Avola, Etna wines, and luxury Sicilian wine tourism.

TypeDirect peer
Description

Family-owned Sicilian producer with multiple estates including a major Etna presence; competes head-to-head with Duca di Salaparuta in Etna DOC, Nero d'Avola, and international varietals, with a similar multi-estate model and hospitality offering.

TypeDirect peer
Description

Historic Sicilian producer (founded 1830) with multi-estate portfolio including Etna; offers comparable premium Nero d'Avola and Etna wines with strong cultural branding and hospitality, making it a direct competitor in both product and category positioning.

TypeDirect peer
Description

Sicilian wine producer with significant international export footprint; competes in similar price tiers across Nero d'Avola and Etna wines, with comparable GTM emphasizing both trade and direct-to-consumer channels.

7Feudo Arancio
TypeDirect peer
Description

Sicilian producer offering Nero d'Avola and Grillo at accessible price points; competes in the value tier of the same native varietals that Duca di Salaparuta markets as entry-level products (e.g., Colomba Platino, Autentici di Sicilia line).

TypeEmerging player
Description

Etna specialist producing Nerello Mascalese, Carricante, and small-batch Pinot Nero from volcanic slopes; comparable as a focused Etna producer competing for the same premium wine tourism and sommelier attention.

TypeBroad incumbent
Description

One of Italy's largest and oldest wine groups with extensive estate portfolio including Tignanello and Etna presence; competes broadly in premium Italian fine wine, including Etna DOC where scale and distribution advantage apply.

TypeOthers
Description

Parent company's flagship spirits brand (Disaronno liqueur); relevant as the corporate parent providing capital, distribution, and brand portfolio synergies that shape Duca di Salaparuta's strategic and investment decisions.

Market position
Strengths5 records

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Headline, Details, Source

Weaknesses5 records

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Competitive moat4 records

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Key risks5 records

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Key highlights7 records

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Customer concentration

Classification, Details

Segment4 records

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Ideal customer profile3 records

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Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

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Has app

Feature4 records

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Title, Differentiator, Description, Source

Core technology
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Number of profiles
Profiles1 record

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Subsidiaries3 records

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No data
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Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

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Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

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Name, Acquisition type, Announced date, Completed date, Status, Website, News

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Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

duca di salaparuta spa o piu brevemente d d s spa

Premium Sicilian Wine Productionduca.it

Duca di Salaparuta S.p.A. is a 200-year-old Sicilian winery producing 20+ wine labels across three estate properties, serving HORECA distributors, premium consumers, and wine tourists via B2B sales, D2C e-commerce, and on-site hospitality experiences, and operating as a wholly owned subsidiary of Illva Saronno Holding since 2001.

What duca di salaparuta spa o piu brevemente d d s spa does

Duca di Salaparuta S.p.A. is a historic Sicilian winery founded in 1824 by Giuseppe Alliata, headquartered operationally in Casteldaccia (Palermo) and operating across three owned estate properties totaling 183 hectares: Suor Marchesa in Riesi (central-Sicilian hills, principal site for Nero d'Avola), Risignolo in Salemi (Trapani province, dedicated to white varieties), and Vajasindi on the northern slope of Mount Etna (volcanic terroir for Nerello Mascalese, Carricante, and Pinot Nero). The estate produces 20+ distinct labels spanning native Sicilian varieties (Nero d'Avola, Grillo, Insolia, Catarratto), international varieties (Chardonnay, Cabernet Franc, Sauvignon Blanc, Pinot Nero), and a vineyard-zoning project (Suolo 3, 5, 7) yielding single-cru expressions. Winemaking combines traditional Sicilian methods with temperature-controlled fermentation, French-oak barrique aging, and single-vineyard bottling; the company's enological signature is anchored by Duca Enrico — created in 1984 by enologist Franco Giacosa as the first pure-varietal Nero d'Avola — and the Etna Pinot Nero developed with Giacomo Tachis.

The company generates revenue across three streams: (1) B2C wine sales via the store.duca.it e-commerce store and on-site Enoteca at Casteldaccia; (2) B2B distribution to HORECA accounts through a dedicated Trade & Press office, supported by participation at Vinitaly and Sicily-focused events (Cantine Aperte, San Martino, MareFestival Salina, Baarècia Film Festival); and (3) wine-tourism experiences priced at €20-€50 per person including tours, tastings, masterclasses, and garden lunches, plus event hosting in three on-site event spaces (Sala dei Contrasti, Sala Topazia, Sala Duca Enrico). Distribution is international, with stated shipping capability outside Italy.

Since May 2001, Duca di Salaparuta has operated as a subsidiary of Illva Saronno Holding S.p.A., a diversified Italian group whose portfolio also includes Illva di Saronno and Cantine Florio. The 2024 bicentennial marked a strategic repositioning around an "eno-cultural terroir" concept, integrating Sicilian artwork on wine labels, the docufilm "La Teoria dei Contrasti," the "Le Contrasti" enological school, and partnerships with cultural institutions (Coop Culture, Guttuso Experience) and municipal tourism infrastructure (Città del Vino, Comune di Casteldaccia), converting the estate into a combined premium-wine and experiential-cultural destination.

duca di salaparuta spa o piu brevemente d d s spa firmographics

Firmographics
Name
duca di salaparuta spa o piu brevemente d d s spa
Legal name
Duca di Salaparuta S.p.A.
Website
https://duca.it
Company type
Private
Founded year
1824
Operating status
Operating
Short description
Duca di Salaparuta S.p.A. is a 200-year-old Sicilian winery producing 20+ wine labels across three estate properties, serving HORECA distributors, premium consumers, and wine tourists via B2B sales, D2C e-commerce, and on-site hospitality experiences, and operating as a wholly owned subsidiary of Illva Saronno Holding since 2001.
Ownership category
akta.pro rank

duca di salaparuta spa o piu brevemente d d s spa industry classification

Industry
Product category
Premium Sicilian Wine Production
NAICS
Wineries (312130), Grape Vineyards (111332), Beer, Wine, and Liquor Retailers (44532)
SIC
Beverages (2080), Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)
akta.pro primary industry
Wine Production & Winemaking (AFAFAAAB)
akta.pro secondary industries
Wine & Sparkling Wine Wineries & Brands (CRADAIAB), Wine Tastings & Vineyard/Winery Tours (THAJAGAD), Wine Retail (Bottle Shops & Wine Merchants) (CRANABAB)

Keywords

  • Sicilian wine production
  • Premium Nero d'Avola
  • Wine tourism experiences
  • Estate winery tours
  • Sicilian terroir wines

Where duca di salaparuta spa o piu brevemente d d s spa is headquartered

Location

Headquarters

HQ city
Marsala
HQ country
Italy
HQ region
Europe

Offices5 records

Markets served

duca di salaparuta spa o piu brevemente d d s spa business model

Business model
GTM type
B2C
Offering type
Hardware or Manufacturing
Cost components
Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

  1. Wine Sales (B2C and B2B): The primary revenue stream comes from producing and selling wines across multiple product lines: iconic wines (Duca Enrico, Bianca di Valguarnera), estate wines (Kàdos, Passo delle Mule, Triskelè, Sentiero del Vento), authentic Sicilian varietals, Etna wines (Nawàri, Lavico, Duca Nero), sparkling (Duca Brut), and specialty dessert wine (Ala). Sales are conducted via direct e-commerce, on-site Enoteca, trade/wholesale channels, and HORECA sector.
  2. Wine Tourism and Hospitality Experiences: Revenue generated from guided winery tours, wine tasting experiences, masterclasses, and private events hosted at the historic Casteldaccia winery. The company offers customizable experiences including Degustazione DOC Sicilia (€20-25 per person), Masterclass Nero d'Avola & Formaggi (€30 per person), Masterclass 'Duca incontra Florio' (€50 per person), and garden lunch with Slow Food specialties (€45-50 per person). Gift cards are also sold.
  3. Direct Enoteca Retail Sales: The on-site Enoteca sells wines and selected artisanal products directly to visitors. The Enoteca is open Monday to Friday 9:00-13:00 and 15:00-18:00, Saturday 9:00-13:00, with shipping available throughout Italy and abroad.

Pricing tiers

ModelBillingPrice
Unit PricingPay-as-you-goTour con Degustazione DOC Sicilia
Unit PricingPay-as-you-goMasterclass 'Duca incontra Florio'
Unit PricingPay-as-you-goGarden Lunch with Slow Food Specialties
Unit PricingPay-as-you-goCantine Aperte 2025 - Tour con Degustazione DOC Sicilia
Unit PricingPay-as-you-goMasterclass 'Nero d'Avola & Formaggi'
Unit PricingPay-as-you-goPranzo in Giardino with Slow Food
Unit PricingPay-as-you-goSan Martino Tour with Tasting
Unit PricingPay-as-you-goAutumn Lunch
Unit PricingPay-as-you-goSan Valentino 2025 Event

Go-to-market motion3 records

Distribution channels6 records

Marketing channels9 records

duca di salaparuta spa o piu brevemente d d s spa product offering

Product offering

Core offering

Duca di Salaparuta produces and sells premium Sicilian wines from three owned estate vineyards (Suor Marchesa in Riesi, Risignolo in Salemi, and Vajasindi on Mount Etna), spanning over 20 wine labels across iconic, estate, cru, Etna, sparkling, and dessert categories. The company also operates a wine tourism business at its historic Casteldaccia winery, offering guided tours, tastings, masterclasses, and private events, with direct wine sales through an on-site Enoteca and proprietary e-commerce platform.

Product overview

Duca di Salaparuta is a historic Sicilian winery founded in 1824, celebrating 200 years of winemaking in 2024. The company operates three estates (Suor Marchesa in Riesi, Risignolo in Salemi, and Vajasindi on Etna) producing a diverse portfolio of wines. The product lineup centers on iconic wines Duca Enrico (first pure Nero d'Avola in Sicily, 1984) and Bianca di Valguarnera (Inslia), supplemented by estate wines (Kàdos Grillo, Sentiero del Vento Vermentino, Passo delle Mule Nero d'Avola, Triskelè Nero d'Avola), Cru wines (Suòlo 3/5/7), Etna wines (Lavico, Duca Nero, Nawàri, Oniris), and the Autentici di Sicilia line with Renato Guttuso labels. The Colomba Platino line honors Topazia Alliata with Arrigo Musti artwork. Additional products include Duca Brut sparkling wine and Ala dessert wine. The company also offers hospitality services including winery tours, tastings, and event hosting at its Casteldaccia headquarters.

Differentiator

Problem solved

Functional benefit

Brands

  • Le Icone (Duca Enrico, Bianca di Valguarnera): Flagship icon wines of the winery
  • Autentici di Sicilia
  • I Vini di Tenuta
  • I Cru di Suolo
  • Il Mondo Etna
  • Colomba Platino
  • Duca Brut
  • Ala
  • Kàdos
  • Sentiero del Vento
  • Passo delle Mule
  • Triskelè

Products and services

  • Duca Enrico Iconic pure Nero d'Avola red wine, available across multiple vintages from 1984 to 2021, representing the founding of modern Sicilian fine wine production.
  • Bianca di Valguarnera Iconic Insolia white wine representing timeless elegance, produced from native Sicilian grape varieties grown in western Sicily.
  • Triskelè Nero d'Avola wine celebrating the 200th anniversary of Duca di Salaparuta, featuring artwork by Emilio Murdolo on the label.
  • Kàdos Grillo white wine from the Risignolo estate, featuring Mimmo Pintacuda photography on the label.
  • Sentiero del Vento Vermentino white wine from the Suor Marchesa estate expressing the Sicilian soul of the variety with Mediterranean scrubland perfumes.
  • Passo delle Mule Nero d'Avola red wine from the Suor Marchesa estate, featuring photography by Mimmo Pintacuda on the label.
  • Suòlo 3 Cru wine from Sauvignon Blanc grapes produced from specifically chosen vineyard plots within the Suor Marchesa estate through zoning work.
  • Suòlo 5 Cru wine from Grillo grapes, selected from specific plots in the Risignolo estate focused on white grape varieties.
  • Suòlo 7 Cru wine from Cabernet Franc, one of the international varieties cultivated in 10% of the Suor Marchesa estate through precise zoning.
  • Nawàri Pinot Nero wine from the Vajasindi estate on the slopes of Etna, originating from the oenological project with Giacomo Tachis.
  • Duca Nero Pinot Nero wine from the Vajasindi estate, representing the elegant expressions of red grape varieties cultivated on volcanic Etna soil.
  • Lavico Etna Bianco Etna DOC white wine from Carricante grapes, rooted in volcanic terrain offering intense, savory and fresh characteristics.
  • Lavico Etna Rosso Etna DOC red wine from Nerello Mascalese grapes, cultivated on the north slope of the volcano in a special microclimate.
  • Lavico Rosato Etna DOC rosato wine from the Lavico line, a fresh and vibrant expression from volcanic terroir.
  • Autentici di Sicilia Grillo Pure Grillo wine from native Sicilian varieties, featuring Renato Guttuso's artwork 'Paesaggio dell'Aspra' on the label.
  • Autentici di Sicilia Syrah Pure Syrah wine with labels dedicated to Renato Guttuso's artwork 'Paesaggio dell'Aspra'.
  • Autentici di Sicilia Nero d'Avola Pure Nero d'Avola from the Autentici di Sicilia line, expressing the authentic soul of Sicily with Renato Guttuso labels.
  • Autentici di Sicilia Frappato Pure Frappato wine from the Vittoria area, featuring the eno-cultural terroir project with Renato Guttuso artwork on labels.
  • Autentici di Sicilia Chardonnay Pure Chardonnay wine with labels featuring Renato Guttuso's 'Paesaggio dell'Aspra'.
  • Autentici di Sicilia Rosato Rosato wine from the Autentici di Sicilia line with Guttuso artwork labels, ambassadors of the eno-cultural terroir.
  • Colomba Platino Insolia White wine from pure Insolia grapes, originally created by Topazia Alliata in 1959, featuring Arrigo Musti's 'Poliedrica' artwork on the label.
  • Colomba Platino Rosato Fresh and vibrant rosato from Frappato grapes, with label featuring Demetra from Arrigo Musti's 'Poliedrica' tribute to Topazia Alliata.
  • Colomba Platino Nero d'Avola Red wine from Nero d'Avola grapes, intense expression with label depicting Baccante from Arrigo Musti's 'Poliedrica' honoring Topazia Alliata.
  • Duca Brut Sparkling wine produced using the Martinotti-Charmat method from Grecanico and Chardonnay grapes, featuring a fresh and modern design.
  • Ala (Antico Liquorvino Amarascato) Dessert wine created from Nero d'Avola and marasca leaves infused in alcohol, originally created by Duca Enrico as a love gift, suitable for pairing with dark chocolate.
  • Oniris Rosso Red wine from the Oniris line, part of the Monde Etna collection featuring Etna wines.
  • Oniris Bianco White wine from the Oniris line, representing the Etna wine portfolio.
  • Winery Tours and Tastings Hospitality services including guided tours of historic cellars, wine tastings with food pairings, masterclasses, and multisensory experiences at the Casteldaccia winery.
  • Private Event Hosting Private event organization services for meetings, events, exhibitions, weddings, and celebrations in historic cellars with multiple meeting rooms (Sala dei Contrasti, Sala Topazia, Sala Duca Enrico) and Mediterranean garden accommodating up to 200 guests.
  • Enoteca (On-site Wine Shop) On-site retail wine shop offering direct wine purchases with Italy and international shipping, open Monday-Friday 9:00-13:00 and 15:00-18:00, Saturday 9:00-13:00.

Quantifiable outcome

  • Duca Enrico 1984 received 3 Bicchieri from Gambero Rosso, the highest recognition in the inaugural vintage
  • +4 more outcomes

Companies that use duca di salaparuta spa o piu brevemente d d s spa

Customer profile

Segments4 records

Ideal customer profiles3 records

duca di salaparuta spa o piu brevemente d d s spa technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature4 records

duca di salaparuta spa o piu brevemente d d s spa partnerships and signals

Strategic signal

Partnerships

14 partnerships are on record, tiered core and minor.

  • Comune di CasteldacciacoreStrategic or Co-development Partner · 13 June 2026The Comune di Casteldaccia partnered with Duca di Salaparuta and Città del Vino to create an integrated experiential tourism model combining train travel with shuttle service to the winery. The municipality provides the shuttle service connecting Casteldaccia train station to the winery, enabling sustainable wine tourism access from Palermo and Cefalù.
  • Città del VinocoreStrategic or Co-development Partner · 13 June 2026Città del Vino collaborates with Duca di Salaparuta and the Comune di Casteldaccia on the integrated wine tourism initiative, promoting the cultural circuit linking coastal Sicilian towns (Bagheria, Casteldaccia, Santa Flavia, Cefalù) with wine experiences.
  • FISAR (Federazione Italiana Sommelier Albergatori Ristoratori)coreStrategic or Co-development Partner · 31 May 2026FISAR collaborated with Duca di Salaparuta for Cantine Aperte 2026, conducting exclusive masterclasses ('Duca incontra Florio') that pair Duca di Salaparuta and Cantine Florio wines with food. FISAR members receive discounted ticket prices.
  • Palermo ClassicaminorGTM or Marketing Partner · 25 July 2025Duca di Salaparuta was Wine Partner of the Palermo Classica festival (July 25 - September 30, 2025), held at Palazzo Chiaramonte-Steri. The company provided exclusive wine service at the Viridarium and the docufilm was screened during the festival.
  • Baarìa Film FestivalminorGTM or Marketing Partner · 2 July 2025Duca di Salaparuta sponsored the Baarìa Film Festival (July 2-6, 2025), dedicated to insular cinema, at Villa Cattolica in Bagheria. The enocultural project wines were featured in tastings alongside the Guttuso artwork on labels.
  • Cinema City PalermominorGTM or Marketing Partner · 1 July 2025Duca di Salaparuta was Official Sponsor of Cinema City Palermo (July 1-7, 2025), the city's 7th edition film festival. 'La Teoria dei Contrasti' premiered for the general public at the festival's closing evening on July 7.
  • MareFestival Premio TroisiminorGTM or Marketing Partner · 13 June 2025Duca di Salaparuta was Official Sponsor of the MareFestival Premio Troisi in Salina (June 13-15, 2025), with themed tastings, director talks on audiovisual storytelling, and the docufilm 'La Teoria dei Contrasti' featured as the centerpiece of the June 14 evening.
  • Coop CulturecoreStrategic or Co-development Partner · 25 May 2025Coop Culture partnered with Duca di Salaparuta for Cantine Aperte 2025 to offer the 'Guttuso Experience' tour, a cultural itinerary from Palazzo Steri (Palermo) featuring the Vucciria painting, to Villa Cattolica Guttuso Museum (Bagheria), and concluding at the Duca di Salaparuta winery where the 'Poliedrica' artwork by Arrigo Musti is displayed.
  • Milano Design Week 2025 (Hub 161)minorGTM or Marketing Partner · 1 April 2025The 'Poliedrica' trittico by Arrigo Musti was exhibited at Hub 161 during Milano Design Week 2025, featuring three aluminum panels depicting Topazia Alliata through mythological figures. The work connects wine, art, and design culture.
  • Just Maria FilmscoreStrategic or Co-development Partner · 1 January 2024Just Maria Films produced the docufilm 'La Teoria dei Contrasti' for Duca di Salaparuta, directed by Carlo Loforti. The film celebrates the cultural heritage of Bagheria, Aspra, and Casteldaccia, featuring Sicilian artists and intellectuals. It was produced to mark the company's 200th anniversary.
  • Comune di BagheriacoreStrategic or Co-development Partner · 1 January 2024The Comune di Bagheria granted patronage to the 'La Teoria dei Contrasti' docufilm project and collaborates on the enocultural terroir initiative that links Duca di Salaparuta with the artistic heritage of Bagheria.
  • Movimento Turismo del VinocoreGTM or Marketing PartnerDuca di Salaparuta participates in Movimento Turismo del Vino events including Cantine Aperte (spring) and San Martino (autumn), Italy's most important wine tourism event series. This partnership drives consumer footfall to the winery.
  • AccessiWayminorOthersAccessiWay is the company's digital accessibility partner, working with Duca di Salaparuta to align its website with WCAG (Web Content Accessibility Guidelines) from the W3C, ensuring the website is accessible to users with various disabilities.
  • Slow FoodminorGTM or Marketing PartnerDuca di Salaparuta partners with Slow Food for lunch events at Cantine Aperte and San Martino, featuring Slow Food-certified regional specialties paired with wines. The garden lunch experience is curated with Slow Food-prescribed dishes.

Scale indicators5 records

Recent moves8 records

Expansion highlights5 records

duca di salaparuta spa o piu brevemente d d s spa competitors and assessment

Company assessment

Emerging players

  • Tenuta delle Terre Nere: Boutique Etna-focused producer specializing in Nerello Mascalese and Carricante from contrada-designated vineyards; competes directly in the Etna DOC category that underpins Duca's Vajasindi growth thesis.
  • Cottanera: Etna specialist producing Nerello Mascalese, Carricante, and small-batch Pinot Nero from volcanic slopes; comparable as a focused Etna producer competing for the same premium wine tourism and sommelier attention.

Direct peers

  • Cantine Florio: Sister company within Illva Saronno Holding, producing Marsala wines from Sicily; operates the shared e-commerce platform and is bundled into joint experiences (e.g., 'Duca incontra Florio' masterclass), making it the most directly comparable brand in product, geography, and distribution.
  • Donnafugata: Historic family-owned Sicilian winery with strong international distribution, premium positioning, and tourism experiences; competes directly with Duca di Salaparuta in Nero d'Avola, Etna wines, and luxury Sicilian wine tourism.
  • Planeta Winery: Family-owned Sicilian producer with multiple estates including a major Etna presence; competes head-to-head with Duca di Salaparuta in Etna DOC, Nero d'Avola, and international varietals, with a similar multi-estate model and hospitality offering.
  • Tasca d'Almerita: Historic Sicilian producer (founded 1830) with multi-estate portfolio including Etna; offers comparable premium Nero d'Avola and Etna wines with strong cultural branding and hospitality, making it a direct competitor in both product and category positioning.
  • Cusumano: Sicilian wine producer with significant international export footprint; competes in similar price tiers across Nero d'Avola and Etna wines, with comparable GTM emphasizing both trade and direct-to-consumer channels.
  • Feudo Arancio: Sicilian producer offering Nero d'Avola and Grillo at accessible price points; competes in the value tier of the same native varietals that Duca di Salaparuta markets as entry-level products (e.g., Colomba Platino, Autentici di Sicilia line).

Broad incumbents

  • Marchesi Antinori: One of Italy's largest and oldest wine groups with extensive estate portfolio including Tignanello and Etna presence; competes broadly in premium Italian fine wine, including Etna DOC where scale and distribution advantage apply.

Others

  • Illva Saronno (parent brand): Parent company's flagship spirits brand (Disaronno liqueur); relevant as the corporate parent providing capital, distribution, and brand portfolio synergies that shape Duca di Salaparuta's strategic and investment decisions.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

duca di salaparuta spa o piu brevemente d d s spa social profiles

Digital presence

duca di salaparuta spa o piu brevemente d d s spa financial estimates

Financial estimate

Revenue estimate

Valuation estimate

duca di salaparuta spa o piu brevemente d d s spa leadership team

Management profile

Number of profiles

Profiles1 record

duca di salaparuta spa o piu brevemente d d s spa subsidiaries and ownership

Company hierarchy

Subsidiaries3 records

duca di salaparuta spa o piu brevemente d d s spa funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

duca di salaparuta spa o piu brevemente d d s spa M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about duca di salaparuta spa o piu brevemente d d s spa

What does duca di salaparuta spa o piu brevemente d d s spa do?

Duca di Salaparuta produces and sells premium Sicilian wines from three owned estate vineyards (Suor Marchesa in Riesi, Risignolo in Salemi, and Vajasindi on Mount Etna), spanning over 20 wine labels across iconic, estate, cru, Etna, sparkling, and dessert categories. The company also operates a wine tourism business at its historic Casteldaccia winery, offering guided tours, tastings, masterclasses, and private events, with direct wine sales through an on-site Enoteca and proprietary e-commerce platform.

Is duca di salaparuta spa o piu brevemente d d s spa a public or private company?

duca di salaparuta spa o piu brevemente d d s spa is a private company. It is classified as corporate owned and is currently operating.

When was duca di salaparuta spa o piu brevemente d d s spa founded?

duca di salaparuta spa o piu brevemente d d s spa was founded in 1824.

Where is duca di salaparuta spa o piu brevemente d d s spa based?

duca di salaparuta spa o piu brevemente d d s spa is headquartered in Marsala, Italy, in the Europe region.

How does duca di salaparuta spa o piu brevemente d d s spa make money?

Three revenue lines are on record. Wine Sales (B2C and B2B) is the primary driver. The others are wine Tourism and Hospitality Experiences and direct Enoteca Retail Sales.

Who are duca di salaparuta spa o piu brevemente d d s spa's main competitors?

Emerging players on record are Tenuta delle Terre Nere and Cottanera. Direct peers are Cantine Florio, Donnafugata, Planeta Winery, Tasca d'Almerita, Cusumano and Feudo Arancio. Marchesi Antinori is listed as a broad incumbent. Illva Saronno (parent brand) is listed as an others.

Does duca di salaparuta spa o piu brevemente d d s spa have an API?

No public API is recorded for duca di salaparuta spa o piu brevemente d d s spa.

What industry is duca di salaparuta spa o piu brevemente d d s spa in?

duca di salaparuta spa o piu brevemente d d s spa's product category is Premium Sicilian Wine Production. Its primary akta.pro industry code is AFAFAAAB, Wine Production & Winemaking, with a secondary code of CRADAIAB, Wine & Sparkling Wine Wineries & Brands. Its NAICS code is 312130 and its SIC code is 2080.

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