Advance Payroll Services
Advance Payroll Services is a founder-owned Australian payroll outsourcing firm providing payroll administration, STP reporting, superannuation processing, and leave management to SMBs, enterprises, and not-for-profits nationwide via a proprietary web portal on a per-employee subscription model.
- Company typePrivate
- Founded1999
- HeadquartersNorth Parramatta, Australia
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Advance Payroll Services does
Advance Payroll Services Pty Limited is a privately-held, founder-owned Australian payroll outsourcing company headquartered in North Parramatta, NSW, founded circa 1999 by Steve and Mary. The firm provides outsourced payroll administration, payroll reporting, leave management, superannuation processing, and Single Touch Payroll (STP) reporting to clients in every Australian state and territory. It serves a primary small-to-medium business segment while also handling larger enterprises (e.g., Wirtgen Australia with 62 employees, Paul Hartmann) and not-for-profits (Outback Stores, Redkite), with named client relationships spanning legal, construction, mining, HR consulting, medical equipment, energy, technology, retail, manufacturing, recruitment, and automotive industries. Several client relationships have persisted for 10-20+ years (e.g., DDI Asia/Pacific since 1999, Retriever Communications since 2000), indicating high retention.
The company operates a proprietary in-house payroll processing system with a secure web-based client portal featuring a four-tier access control model (Payees, Supervisors, Managers, Administrators) and over 157 standard reports exportable as text, CSV, PDF, or XLS. Technical infrastructure includes multiple firewalls, UPS with generator backup, 15-minute off-site backup replication, and password encryption using four independent one-way algorithms. The system supports automated leave accrual tracking across annual, sick, long service, RDO, and time-in-lieu categories, plus full SuperStream compliance with integrations to multiple clearing houses including ClickSuper, MLC SuperEzy, Mercer SmartSuper, and AustralianSuper/QuickSuper. Security infrastructure is built around layered defenses rather than AI/ML automation.
The business model is a per-employee monthly subscription ("as little as the price of a coffee per employee") with no hidden charges for standard services, no setup or termination fees, and a 30-day money-back guarantee. Go-to-market is sales-led through a dedicated Customer Experience Manager (Paul Johnson) offering free consultations and on-site demonstrations, supported by content marketing (free reports, cost/benefit tools, questionnaires), an extensive testimonial library, and referral partnerships with accounting and legal firms. Each client receives a dedicated liaison payroll officer for ongoing relationship management. The firm has remained bootstrapped and founder-led throughout its 20+ year history, with no disclosed funding, acquisitions, or external investment events.
Advance Payroll Services firmographics
Firmographics- Name
- Advance Payroll Services
- Legal name
- Advance Payroll Services Pty Limited
- Website
- https://advancepayroll.com.au
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Advance Payroll Services is a founder-owned Australian payroll outsourcing firm providing payroll administration, STP reporting, superannuation processing, and leave management to SMBs, enterprises, and not-for-profits nationwide via a proprietary web portal on a per-employee subscription model.
- Ownership category
- akta.pro rank
Advance Payroll Services industry classification
Industry- Product category
- Payroll Outsourcing
- NAICS
- Payroll Services (541214), Accounting, Tax Preparation, Bookkeeping, and Payroll Services (54121)
- SIC
- Services-Prepackaged Software (7372), Services-Help Supply Services (7363)
- akta.pro primary industry
- Managed Payroll Services (Full-Service Payroll Outsourcing) (BPAAAHAA)
- akta.pro secondary industries
- Full-Service Payroll Processing (BPACAIAA), Payroll Software & Payroll-as-a-Service (SaaS) (BPACAIAB), Employer Payroll Processing (SMB & Enterprise) (FSAMAKAA), Payroll & Employment Tax Services (BPAHABAD)
Keywords
Where Advance Payroll Services is headquartered
LocationHeadquarters
- HQ city
- North Parramatta
- HQ country
- Australia
- HQ region
- Oceania
Offices2 records
Markets served
Advance Payroll Services business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales
Revenue model
- Per-Employee Payroll Processing: Monthly recurring fee based on number of employees processed. Pricing described as 'as little as the price of a coffee per employee.' No hidden charges for standard services including reports, new employees, terminations, or extra payruns.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Per employee pricing based on employee count |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Advance Payroll Services product offering
Product offeringCore offering
Advance Payroll Services is an Australian-owned payroll outsourcing company that administers end-to-end payroll processing for businesses across all Australian states and territories. Services include payroll calculation and reporting, leave accrual management, superannuation processing via SuperStream-compliant clearing houses, Single Touch Payroll (STP) reporting to the ATO, employee self-service portal access, electronic funds transfer, and dedicated liaison support. The offering is delivered through a proprietary in-house payroll system with a secure web-based client portal.
Product overview
Advance Payroll Services operates as a payroll outsourcing company offering a single integrated platform centered around their proprietary in-house payroll system. The core offering combines an Online Payroll Portal with automated Payroll Processing, Leave Management, and Superannuation Management modules. Additional services include Standard Reports Suite (157+ reports), Single Touch Payroll Reporting, Electronic Funds Transfer, and dedicated liaison support. All services are delivered via a secure web portal accessible to employees, supervisors, and administrators at four access levels.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- All client testimonials consistently praise reliability, efficiency, and professional service with zero service failures reported across 20+ years of operation.
- +2 more outcomes
Companies that use Advance Payroll Services
Customer profileNamed customers14 records
Segments3 records
Ideal customer profiles3 records
Advance Payroll Services technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature7 records
Advance Payroll Services partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- ClickSupercorePartnership for SuperStream compliance enabling automated superannuation payments through ClickSler's clearing house. Supports multiple super fund formats including ClickSuper SuperStream SAFF exports. Provides automated superannuation processing as part of Australian government SuperStream initiative requirements.
Scale indicators4 records
Recent moves4 records
Expansion highlights4 records
Advance Payroll Services competitors and assessment
Company assessmentMarket position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Advance Payroll Services social profiles
Digital presenceAdvance Payroll Services financial estimates
Financial estimateRevenue estimate
Valuation estimate
Advance Payroll Services leadership team
Management profileNumber of profiles
Profiles6 records
Advance Payroll Services funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Advance Payroll Services M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Advance Payroll Services
What does Advance Payroll Services do?
Advance Payroll Services is an Australian-owned payroll outsourcing company that administers end-to-end payroll processing for businesses across all Australian states and territories. Services include payroll calculation and reporting, leave accrual management, superannuation processing via SuperStream-compliant clearing houses, Single Touch Payroll (STP) reporting to the ATO, employee self-service portal access, electronic funds transfer, and dedicated liaison support. The offering is delivered through a proprietary in-house payroll system with a secure web-based client portal.
Is Advance Payroll Services a public or private company?
Advance Payroll Services is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Advance Payroll Services founded?
Advance Payroll Services was founded in 1999. It employs 1 to 10 people.
Where is Advance Payroll Services based?
Advance Payroll Services is headquartered in North Parramatta, Australia, in the Oceania region.
How does Advance Payroll Services make money?
One revenue line is on record: per-Employee Payroll Processing.
Does Advance Payroll Services have an API?
No public API is recorded for Advance Payroll Services.
What industry is Advance Payroll Services in?
Advance Payroll Services's product category is Payroll Outsourcing. Its primary akta.pro industry code is BPAAAHAA, Managed Payroll Services (Full-Service Payroll Outsourcing), with a secondary code of BPACAIAA, Full-Service Payroll Processing. Its NAICS code is 541214 and its SIC code is 7372.