T.H.E. Show
T.H.E. Show operates the longest-running U.S. high-end audio trade show circuit, hosting four annual consumer HiFi events across SoCal, Austin, New York, and Las Vegas for 230+ exhibiting audio brands and thousands of audiophile attendees, with a layered ecosystem comprising a record label, film festival, ROKU TV network, and FM radio.
- Company typePrivate
- Founded1995
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What T.H.E. Show does
T.H.E. Show, legally operating as Total HiFi Experience and doing business as The Home Entertainment Show in earlier years, is a privately held U.S. experiential media company founded in 1995 that operates America's longest-running high-end audio and HiFi trade show, now in its 30th year. The company's core product is a portfolio of multi-day consumer audio trade shows held annually in Costa Mesa, CA (SoCal), Round Rock, TX (Lone Star Audiofest), the New York/New Jersey metro (T.H.E. New York International Audio Show), and Las Vegas. At its flagship SoCal 2025 event, the show hosted 230 exhibiting audio brands, 92 exhibit spaces, and 8,300+ attendees, with reported on-site sales of $2,500,000+ and 20% year-over-year growth. Attendees are predominantly male (73%) and aged 25-64, with the largest cohort being 45-54 year olds.
The business runs an integrated content and creator ecosystem layered onto the trade show. This includes T.H.E. Music Group, a wholly owned record label signing artists such as Emiko, Charlie Lang, Abigail Shelton, and Toby Lee Marshall and selling high-resolution WAV downloads; T.H.E. Film Festival, a filmmaker showcase presented alongside audio shows in Austin and Costa Mesa; T.H.E. Radio, a weekly FM show with internet simulcast; T.H.E. TV, a ROKU-based streaming network launched in 2025 targeting 90 million households globally with HiFi, home theater, music, and film content; T.H.E. Music Festival in Las Vegas; and T.H.E. Human Side, an award-winning documentary distributed on Amazon Prime. Revenue is generated primarily through exhibitor booth rentals to audio brands and ticket sales to attendees (single-day $12-$25, multi-day up to $50, VIP three-day $175, couples/family passes at lower per-head rates), supplemented by branded merchandise ($13-$28 apparel/accessories), digital music sales ($1.99-$13.99), original oil paintings ($750-$900), and media pass registration. Marketing relies on owned social channels (Facebook, Instagram, X, YouTube), an email newsletter, and earned media coverage from Stereophile, Positive Feedback, Audioholics, Enjoy the Music, Part-Time Audiophile, and Sound & Vision. Leadership is led by Director & CEO Matthew Moran; the company operates with 11-50 employees and is founder-operated with no disclosed external investors or parent entity.
T.H.E. Show firmographics
Firmographics- Name
- T.H.E. Show
- Legal name
- T.H.E. Show
- Website
- https://theshownow.com
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- T.H.E. Show operates the longest-running U.S. high-end audio trade show circuit, hosting four annual consumer HiFi events across SoCal, Austin, New York, and Las Vegas for 230+ exhibiting audio brands and thousands of audiophile attendees, with a layered ecosystem comprising a record label, film festival, ROKU TV network, and FM radio.
- Ownership category
- akta.pro rank
T.H.E. Show industry classification
Industry- Product category
- Trade Show Events
- NAICS
- Convention and Trade Show Organizers (56192), Arts, Entertainment, and Recreation (71), Performing Arts, Spectator Sports, and Related Industries (711)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- General Consumer Expos & Trade Shows (MPAGAFAA)
- akta.pro secondary industries
- Trade Shows & Exhibitions (Booths, Show Management) (BPAFAGAD), HiFi/Immersive & Premium Audio Streaming (MPAIACAD)
Keywords
Where T.H.E. Show is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
T.H.E. Show business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure
Revenue model
- Exhibitor Booth/Space Rental: Audio brands rent exhibition space at T.H.E. Shows to showcase their products to passionate, engaged audiophile audiences. In 2024, approximately 6,600 people attended the SoCal event with 230 brands and 92 exhibits.
- Ticket Sales: The company sells tickets to attendees for various show events. Pricing ranges from $12-$50 for general admission depending on event and ticket type, with VIP packages up to $175.
- Merchandise Sales: T.H.E. Store sells branded merchandise including t-shirts, caps, mugs, and eco tote bags priced from $13-$28.
- Digital Music and Art Sales: T.H.E. Music Group sells digital music albums and EPs from signed artists, plus original oil paintings by Charlie Lang through the online store. Music available in high-resolution WAV format ($1.99-$13.99).
- Media Pass Registration: Press and media professionals register for media passes to cover T.H.E. Shows, gaining early access and exclusive coverage opportunities.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | T.H.E. Show SoCal 2025 - General Admission Tickets |
| Transaction based/ take rate | Pay-as-you-go | T.H.E. Show SoCal 2025 - VIP Tickets |
| Transaction based/ take rate | Pay-as-you-go | T.H.E. Show SoCal 2025 - Family/Couples Tickets |
| Transaction based/ take rate | Pay-as-you-go | Lone Star Audiofest 2025 - General Admission |
| Transaction based/ take rate | Pay-as-you-go | T.H.E. New York International Audio Show 2026 - Tickets |
| One time/ perpetual license | Pay-as-you-go | T.H.E. Show Merchandise - Apparel and Accessories |
| Transaction based/ take rate | Pay-as-you-go | Digital Music Sales - T.H.E. Music Group |
| One time/ perpetual license | Pay-as-you-go | Charlie Lang Oil Paintings |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
T.H.E. Show product offering
Product offeringCore offering
T.H.E. Show (Total HiFi Experience) produces multi-city physical trade show events for the high-end audio industry, selling exhibitor booth space to audio brands and admission tickets to attendees. Beyond events, the company operates a media ecosystem including T.H.E. TV (a ROKU streaming network), T.H.E. Music Group record label, T.H.E. Film Festival, T.H.E. Radio (FM with internet simulcast), and an e-commerce store for branded merchandise and digital music.
Product overview
T.H.E. Show (Total HiFi Experience) is America’s longest-running HiFi Audio Show, now in its 29th year. The company operates a multi-platform ecosystem centered around high-end audio trade shows held in SoCal, Austin, New York, and Las Vegas. The core offerings include T.H.E. Show events (high-end audio trade shows featuring 230+ brands), T.H.E. Music Group (a record label supporting artists like Emiko, Charlie Lang, and Toby Lee Marshall), T.H.E. Film Festival, T.H.E. TV (a ROKU-based network), T.H.E. Radio (weekly FM radio with internet simulcast), and the T.H.E. Human Side documentary on Amazon Prime. The company also operates a merchandise store offering branded apparel and art. T.H.E. Music Festival is being launched as a new live performance platform.
Differentiator
Problem solved
Functional benefit
Products and services
- T.H.E. Show Events Multi-day physical trade show events featuring high-end audio demonstrations, home theater exhibits, personal audio, and luxury car audio. Held at hotels and convention centers across the U.S.
- T.H.E. Music Group
Quantifiable outcome
- 8,300+ visitors, $2,500,000+ in sales at single event (SoCal 2025)
- +3 more outcomes
Companies that use T.H.E. Show
Customer profileNamed customers16 records
Segments4 records
Ideal customer profiles2 records
T.H.E. Show technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
T.H.E. Show partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- THGminorTHG collaborated with T.H.E. Show to create the HI⚡️FI™ branded merchandise line including t-shirts and mugs sold through T.H.E. Store. The partnership produces co-branded products under the HI⚡️FI™ trademark.
Scale indicators6 records
Recent moves10 records
Expansion highlights6 records
T.H.E. Show competitors and assessment
Company assessmentDirect peers
- AXPONA (Audio Expo North America): North America's largest dedicated audio expo, featuring high-end audio exhibitors, listening rooms, and seminars. Directly comparable to T.H.E. Show as a competing consumer-facing HiFi trade show targeting audiophile enthusiasts.
- Rocky Mountain Audio Fest (RMAF): A long-running, high-end audio show held annually in Colorado featuring premium exhibitors and listening experiences. Directly comparable to T.H.E. Show in audience (audiophiles), exhibitor base, and trade show format.
- HIGH END Munich: The leading international high-end audio trade show held annually in Munich, Germany. Comparable in exhibitor mix (premium HiFi brands) and audience (audiophiles and industry professionals), serving as the global benchmark for events like T.H.E. Show.
- Capital Audio Fest: A regional US high-end audio show based in the Mid-Atlantic, featuring listening rooms and HiFi exhibitors. Comparable to T.H.E. Show's New York-area offering as a competing regional HiFi event.
- Florida Audio Expo: A US regional high-end audio show featuring listening rooms and exhibitor demonstrations. Comparable as a smaller-scale regional counterpart of T.H.E. Show's multi-city US footprint.
- CanJam (Head-Fi): A global series of headphone and personal audio expos run by Head-Fi, targeting audiophiles with listening stations and exhibitor booths. Comparable to T.H.E. Show for its audiophile audience and event-driven format, with stronger personal/headphone focus.
Regional players
- Bristol Hi-Fi Show: The UK's largest consumer hi-fi and home cinema show, comparable in audience (enthusiasts) and exhibitor model to T.H.E. Show, but focused on the UK/European market rather than the US.
Broad incumbents
- CES (Consumer Electronics Show): The largest global consumer electronics trade show, with a much broader category scope than T.H.E. Show. Comparable only at the broadest industry level — CES is an incumbent where some HiFi brands may exhibit alongside non-audio tech.
- NAMM Show: The largest music products industry trade show globally, attended by instrument, pro audio, and recording brands. Comparable to T.H.E. Show's music-industry adjacencies (T.H.E. Music Group, Music Festival) but operates as a much broader incumbent.
Emerging players
- Headphonics: An online HiFi and headphone review platform that hosts review events and community content. Comparable to T.H.E. Show's media/content ecosystem (T.H.E. Radio, T.H.E. TV) as an emerging player in digital audiophile content.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
T.H.E. Show social profiles
Digital presenceT.H.E. Show financial estimates
Financial estimateRevenue estimate
Valuation estimate
T.H.E. Show leadership team
Management profileNumber of profiles
Profiles1 record
T.H.E. Show subsidiaries and ownership
Company hierarchySubsidiaries5 records
T.H.E. Show funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
T.H.E. Show M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about T.H.E. Show
What does T.H.E. Show do?
T.H.E. Show (Total HiFi Experience) produces multi-city physical trade show events for the high-end audio industry, selling exhibitor booth space to audio brands and admission tickets to attendees. Beyond events, the company operates a media ecosystem including T.H.E. TV (a ROKU streaming network), T.H.E. Music Group record label, T.H.E. Film Festival, T.H.E. Radio (FM with internet simulcast), and an e-commerce store for branded merchandise and digital music.
Is T.H.E. Show a public or private company?
T.H.E. Show is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was T.H.E. Show founded?
T.H.E. Show was founded in 1995. It employs 11 to 50 people.
Where is T.H.E. Show based?
T.H.E. Show is headquartered in New York, United States, in the North America region.
How does T.H.E. Show make money?
Five revenue lines are on record. Exhibitor Booth/Space Rental is the primary driver. The others are ticket Sales, merchandise Sales, digital Music and Art Sales and media Pass Registration.
Who are T.H.E. Show's main competitors?
Direct peers on record are AXPONA (Audio Expo North America), Rocky Mountain Audio Fest (RMAF), HIGH END Munich, Capital Audio Fest, Florida Audio Expo and CanJam (Head-Fi). Bristol Hi-Fi Show is listed as a regional player. Broad incumbents are CES (Consumer Electronics Show) and NAMM Show. Headphonics is listed as an emerging player.
Does T.H.E. Show have an API?
No public API is recorded for T.H.E. Show.
What industry is T.H.E. Show in?
T.H.E. Show's product category is Trade Show Events. Its primary akta.pro industry code is MPAGAFAA, General Consumer Expos & Trade Shows, with a secondary code of BPAFAGAD, Trade Shows & Exhibitions (Booths, Show Management). Its NAICS code is 56192 and its SIC code is 7990.