monna group

What monna group does

Monna Group Liberia Limited is a privately held, Liberian non-bank financial institution founded on July 2, 2022, headquartered on Duport Road Junction in Paynesville, Montserrado County. The company operates three core financial services: short-term payday loans to employed individuals (funds disbursed within 2 hours via online or in-person application); accounts receivable factoring that converts unpaid business invoices into cash within 24 hours without adding debt to the client's balance sheet; and B2B debt collection services that recover corporate receivables through an amicable, results-based fee model. The technology stack is a standard non-bank financial services platform supporting loan processing, factoring workflows, and receivables management, with secure data handling protocols — no proprietary AI, APIs, or model infrastructure is disclosed.

Monna Group serves three distinct customer segments: employed individuals needing emergency short-term funding, SMEs experiencing cash-flow gaps from delayed customer payments, and corporations needing professional B2B receivables recovery. Named enterprise clients include Lonestar Cell MTN Liberia (24-month debt collection agreement), APM Terminals Liberia (one-year debt recovery engagement at the Freeport of Monrovia), Crowe Liberia (working on the court-ordered liquidation of Monrovia Oil Trading Company), Jos Travel & Tours, and Vertulex Global (three-year payroll management and project financing partnership). The company's distribution mix combines a self-serve website, a physical office, phone support, and an enterprise field sales team that closed major accounts in 2026.

The business monetizes through three revenue streams: interest and fees on short-duration consumer loans, transaction fees on the discount applied to factored invoices, and contingency/transaction fees on recovered B2B debts. Beyond the three core products, Monna Group offers add-on modules including mutual funds, insurance (home and medi-claim), smart deposits/pension plans, and a referral commission program paying 15% on successful referrals. Strategic distribution and capability partners include Ecobank (April 2024, core banking infrastructure) and BnB (June 2023, customer-centric financing). Leadership is led by CEO Emmanuel Newton (PwC alumnus, MSc Development Finance) with a board chaired by Isaac Nyaneyon Kannah Teah and including legal, entrepreneurship development, and supply chain management professionals; the team totals 1-10 employees.

Name

monna group

Legal name

Monna Group Liberia Limited

Website

https://monnagrouplr.com

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

Monna Group is a Liberian non-bank financial institution offering payday loans, invoice factoring, and B2B debt collection services to individuals, SMEs, and corporations across Liberia. Founded in 2022, it supplements its core lending with insurance, mutual funds, and smart deposits.

Ownership category

akta.pro rank

Product category

Non-Bank Alternative Lending & Financial Services

NAICS

Collection Agencies (56144), Funds, Trusts, and Other Financial Vehicles (525)

SIC

Short-Term Business Credit Institutions (6153), Personal Credit Institutions (6141)

akta.pro primary industry

Collections & Recoveries Operations (Delinquency, Workout Support) (FSABALAN)

akta.pro secondary industry

A2A Payouts & Disbursements (FSAMAFAG)

Keywords

• Payday loans
• Invoice factoring
• Debt collection
• Short-term lending
• Non-bank financial services

Headquarters

HQ city

Paynesville, Montserrado

HQ country

Liberia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Revenue model

1. Payday Loans: Short-term personal loans disbursed within 2 hours to employed individuals. Revenue generated through interest and fees on the loan principal. Loans are repaid on the borrower's next payday.
2. Invoice Factoring: Business sells outstanding invoices to Monna Group at a discount in exchange for immediate cash (within 24 hours). Revenue generated from the discount/fee charged on invoices. Does not add debt to the client's balance sheet.
3. B2B Debt Collection Services: Professional debt recovery services for businesses recovering outstanding payments from other businesses. Works on results-based model with fees tied to recovered amounts. Partnerships with major corporations including Lonestar Cell MTN, APM Terminals Liberia, Jos Travel & Tours, and Crowe Liberia for court-supervised liquidations.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

Monna Group is a Liberian non-bank financial institution that provides short-term payday loans to individuals with disbursement within 2 hours, accounts receivable/invoice factoring for businesses delivering cash within 24 hours without adding balance-sheet debt, and B2B debt collection services that recover corporate receivables through ethical, amicable approaches. The core lending and recovery services are complemented by add-on offerings including mutual funds, insurance products, and smart deposit/savings accounts.

Product overview

Monna Group is a non-bank financial institution in Liberia offering a unified suite of three core financial products: Payday Loans for individuals needing immediate short-term funding, Accounts Receivable Factoring for businesses converting receivables to working capital, and B2B Debt Collection Services for ethical payment recovery. These core offerings are supplemented by add-on modules including Mutual Funds, Insurance Services, Smart Deposits, and a Referral Commission Program. The company positions itself as a financial ally beyond traditional lending, combining local expertise with fast, transparent, and tailored solutions for individuals, SMEs, and corporations across Liberia.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Payday loans disbursed within 2 hours
• +3 more outcomes

Named customers9 records

Segments3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Crowe Liberia, LLCcoreImplementation/ SI/ Consulting Partner · 28 August 2026Debt collection agreement with Crowe Liberia, LLC (member of Crowe Global network - top ten international accounting and consulting network) in connection with court-ordered liquidation of Monrovia Oil Trading Company (MOTC). Monna Group supports recovery of outstanding amounts owed to MOTC, working alongside Crowe Liberia's accounting oversight in the liquidation process.
• APM Terminals Liberia LtdcoreImplementation/ SI/ Consulting Partner · 27 August 2026Engaged as trusted partner for professional debt recovery and accounts receivable services for the container terminal at Freeport of Monrovia. Monna Group handles pre-litigation and legal debt collection on APM Terminals' behalf, working directly with debtors to recover past-due accounts. Engagement effective from July 2026 for initial one-year term. Operates on results-based model with performance-driven fees.
• Jos Travel & Tours IncorporatedminorImplementation/ SI/ Consulting Partner · 1 August 2026Debt collection agreement with one of Liberia's most established travel companies (operating since December 2011). Monna Group provides professional debt recovery services supporting Jos Travel & Tours' outstanding receivables. 100% Liberian-owned travel company offering ticketing, tour packages, transportation, and travel consolidation services.
• Lonestar Cell MTN LiberiacoreImplementation/ SI/ Consulting Partner · 10 January 202624-month Debt Collection Service Agreement with Liberia's leading telecommunications provider. Monna Group provides comprehensive B2B debt collection services managing and recovering debts and outstanding receivables owed by corporate customers to Lonestar Cell MTN. Reflects growing reputation as trusted provider of professional financial and recovery solutions in Liberia.
• EcobankcoreStrategic or Co-development Partner · 1 April 2024Strategic partnership with Ecobank, a leading financial institution with deep presence in West Africa. Combines Monna Group's agile, customer-focused approach with Ecobank's robust banking infrastructure to offer integrated services for cash flow management, quick funding, and improved financial accessibility. Partnership enables empowerment of local businesses with tailored invoice factoring, payday loans, and other financial products.
• BnBcoreStrategic or Co-development Partner · 1 June 2023Partnership with BnB, a financial services company known for customer-centric solutions. Collaboration aimed at redefining accessible financing in Liberia by combining strengths to better serve communities. BnB's extensive network and operational excellence combined with Monna Group's agile, transparent financial solutions to enhance support for payday loans, invoice factoring, and debt collection services.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Ecobank Transnational Incorporated: Pan-African commercial bank with deep West African footprint and a strategic partnership with Monna Group. Overlaps with Monna on lending, deposits, and payments infrastructure in Liberia, but operates at vastly larger scale and across multiple business lines.
• United Bank for Africa (UBA): Pan-African commercial bank with presence in Liberia offering consumer lending, SME banking, and trade finance. Comparable as a regional incumbent providing competing alternatives to Monna's payday, factoring, and corporate-banking services.
• Guaranty Trust Bank (GTBank / GTCO): Pan-African bank with West African operations offering consumer credit, SME lending, and corporate banking. Comparable as a broad incumbent competing for the same Liberian retail and SME wallet that Monna targets.
• Access Bank Plc: Pan-African commercial bank with growing West African footprint offering personal loans, SME credit, and corporate banking. Comparable as an established regional lender competing for Monna's target segments.

Direct peers

• Branch International: Digital lender providing short-term personal loans to employed individuals in emerging markets including Africa. Directly comparable to Monna's payday-loan business model of fast, small-ticket, salaried-worker credit.
• FairMoney: Nigerian digital bank and lender providing personal loans, salary advances, and SME credit through a mobile app. Closely comparable to Monna's consumer-lending and SME-cash-flow product suite and target customer.
• Carbon (formerly Paylater): Nigerian digital lender offering personal loans and SME financing via mobile. Comparable to Monna's payday-loan and SME-factoring model and rapid-disbursement value proposition in West Africa.

Emerging players

• LAPO Microfinance Bank: Nigerian microfinance bank focused on lending to underbanked individuals and micro-enterprises in West Africa. Comparable to Monna's small-ticket consumer lending and SME credit orientation in an emerging-market context.
• Renmoney: Nigerian consumer and SME lender providing personal loans and asset-backed credit to salaried workers and small businesses. Comparable to Monna's salary-backed payday loans and SME-focused products.
• Letshego Holdings: Pan-African consumer finance group offering payroll-linked credit, microloans, and deposit products across multiple African markets. Comparable to Monna's consumer-lending and savings-deposit product mix targeting employed individuals.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/monna-group

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

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