Litoral Saúde

What Litoral Saúde does

Litoral Saúde is a privately held Brazilian distributor of pharmaceutical and medical products, founded in 2009 and headquartered in Osório, Rio Grande do Sul. The company commercializes medications, dental materials, and hospital supplies across two channels: direct sales to healthcare professionals (doctors, dentists, clinics) and public-sector procurement via government bidding (licitação). It holds multiple ANVISA authorizations (Afe Cosméticos, Afe Saneantes, Afe Correlatos, Afe Medicamentos, Afe Medicamentos Especiais) and is positioned as one of the few distributors in Southern Brazil to hold the Certificate of Good Distribution Practices for Medicines.

Its product portfolio combines third-party distributed brands with a proprietary own-registration line under the MEDIPRIME brand. The flagship products are the MEDIPRIME IV catheter (ANVISA registration 80679519002), made of FEP (fluorinated ethylene propylene), and the MEDIPRIME SAFE IV catheter with safety device (ANVISA registration 80679519001), a polyurethane catheter with hydrophobic filter and needle-bevel safety mechanism compliant with Brazil's NR32 occupational safety regulation. These products are available in sizes 14G through 26G.

The business model is a quote-driven, email-based direct sales operation. Retail customers contact [email protected], public-sector buyers use [email protected], with separate channels for customer service (sac), billing (faturamento), and general inquiries (atendimento). Pricing is not publicly disclosed; transactions are negotiated per request. Marketing is limited to organic social (Facebook and Instagram). The company is privately held with no disclosed investors, funding rounds, parent company, or subsidiaries, and serves customers predominantly within Rio Grande do Sul.

Name

Litoral Saúde

Legal name

Litoral Saúde

Website

https://litoralsaude.com.br

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Litoral Saúde is a privately held Brazilian pharmaceutical and medical supplies distributor based in Osório, Rio Grande do Sul, founded in 2009. It serves healthcare professionals and public-sector buyers via direct sales and government bidding, distributing third-party brands alongside its own ANVISA-registered MEDIPRIME IV catheter products.

Ownership category

akta.pro rank

Product category

Pharmaceutical and Medical Supplies Distribution

NAICS

Drugs and Druggists' Sundries Merchant Wholesalers (42421), Surgical Appliance and Supplies Manufacturing (339113)

SIC

Wholesale-Drugs, Proprietaries & Druggists' Sundries (5122), Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047), Dental Equipment & Supplies (3843)

akta.pro primary industry

Generic Hospital & Institutional Products (HLAIABAL)

akta.pro secondary industry

Generic Tender & Government Supply Markets (HLAIABAM)

Keywords

• Pharmaceutical distribution
• Medical device distribution
• Hospital supplies distribution
• Dental materials supply
• Healthcare product distribution

Headquarters

HQ city

Osório

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Others, Personnel, Marketing or Sales

Revenue model

1. Medicamentos e Materiais de Saúde: Commercialization of medications, dental materials, and hospital supplies, both under the company's own registration and third-party brands. Revenue is generated through direct sales to healthcare professionals and institutions, as well as public procurement contracts through bidding processes.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels2 records

Core offering

Litoral Saúde distributes medications, dental materials, and medical/hospital supplies in Brazil under both its own ANVISA registrations (Registro Próprio) and third-party brands. The company sells directly to healthcare professionals, clinics, and public sector buyers, with its own registered product line including the MEDIPRIME and MEDIPRIME SAFE IV catheters.

Product overview

Litoral Saúde is a pharmaceutical and medical supplies distributor based in Osório, Rio Grande do Sul, Brazil, founded in 2009. The company operates three main product lines: dental products (Produtos Odontológicos), medical and hospital materials (Produtos Médicos e Hospitalares), and its own registered products (Registro Próprio). Its flagship proprietary products include the MEDIPRIME SAFE safety IV catheter with protective device and the standard MEDIPRIME IV catheter. The company distributes both its own registered products and third-party medications and materials, serving healthcare professionals and institutions with a focus on quality and regulatory compliance with ANVISA standards.

Differentiator

Problem solved

Functional benefit

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• EMS Pharma: EMS is the largest pharmaceutical company in Brazil and a major producer and distributor of generic and branded medicines across the country. Comparable to Litoral Saúde as a pharmaceutical and medical supplies distributor serving the Brazilian healthcare market, though with a vastly larger national footprint and own-brand portfolio.
• Eurofarma: Eurofarma is one of Brazil's largest pharmaceutical companies, with operations across generics, branded drugs, and hospital supplies. Comparable to Litoral Saúde in distributing medicines and medical/hospital materials to Brazilian healthcare institutions, though at national and multinational scale.
• Medley (Sanofi): Medley is a leading Brazilian generic pharmaceutical manufacturer, part of Sanofi. Comparable to Litoral Saúde as a player in the Brazilian generic drug distribution market serving pharmacies, hospitals, and public health systems.
• Cristália: Cristália is a Brazilian pharmaceutical and medical device company with strong public-sector presence. Comparable to Litoral Saúde in serving Brazilian hospitals, public health buyers, and distributing pharmaceutical and hospital products under own brand.
• Biolab Farmacêutica: Biolab is a Brazilian pharmaceutical company with a broad portfolio including hospital and prescription products. Comparable to Litoral Saúde in distributing pharmaceutical and medical supplies to healthcare professionals and institutions in Brazil.
• Supera Farma (Eurofarma group): Supera Farma is a Brazilian pharmaceutical company focused on hospital and specialty markets. Comparable to Litoral Saúde in serving Brazilian hospitals, public health buyers, and distributing pharmaceutical and hospital products.

Direct peers

• B. Braun Brasil: B. Braun is a global manufacturer and distributor of IV therapy, infusion, and safety catheter products with significant Brazilian operations. Directly comparable to Litoral Saúde's MEDIPRIME SAFE safety IV catheter offering in the same product category.
• BD (Becton Dickinson) Brasil: BD is a global medical technology company with a strong Brazilian presence in IV catheters, syringes, and safety-engineered devices. Directly comparable to Litoral Saúde as both a manufacturer and distributor of IV catheters and safety devices in the Brazilian market.
• Smiths Medical Brazil: Smiths Medical produces safety IV catheters, infusion systems, and related hospital devices with Brazilian distribution. Directly comparable to Litoral Saúde's MEDIPRIME/MEDIPRIME SAFE safety catheter portfolio in the IV catheter segment.

Regional players

• Policysul Distribuidora: Policysul is a regional medical and hospital supplies distributor based in Southern Brazil. Directly comparable to Litoral Saúde as a regional medical/hospital supplies distributor operating in the same Brazilian southern market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/litoral.saude
• Instagraminstagram.com/litoral.saude
• LinkedInlinkedin.com/company/litoral-saude

Compliance10 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Litoral Saúde