Lifetrust

What Lifetrust does

LifeTrust GmbH is a Swiss independent financial advisory firm headquartered in Oberbuchsiten, Canton Solothurn. Founded in 2015, the company originated as a pure real estate firm before evolving into a multi-line financial advisor offering three core services: Vorsorge (pension and retirement planning covering Switzerland's three-pillar system including AHV, BVG, and pillar 3a/3b), Hypotheken (mortgage advisory and brokerage across fixed-rate, Saron-based, and Libor-based products), and Privatkredit (personal loan advisory). It serves primarily private individuals and small-to-medium enterprises (KMU) across Switzerland who need guidance on budgeting, wealth management, insurance, retirement planning, and mortgage financing.

The company does not operate a proprietary technology platform. Its technical footprint consists of a corporate website (built and hosted by implementation partner incoding GmbH), standard contact channels (email, phone, WhatsApp), and the operational expertise of its advisory team. There is no mobile application, no APIs, no integrations, and no disclosed AI or machine-learning capabilities. The firm's primary operational asset is its network of banking partners, which enables it to source and compare mortgage financing options across multiple institutions rather than acting as a captive agent of any single lender.

LifeTrust operates as a sales-led professional services firm on a consultative basis. Customers reach the firm through its website and book appointments with specialists for each financial topic. Revenue is generated through advisory fees and commissions from financial product referrals; pricing is quote-based and not publicly disclosed. The firm has 1-10 employees, no disclosed institutional investors, no parent company, and operates exclusively within Switzerland with a stated focus on the German-speaking market reachable from its Solothurn base.

Name

Lifetrust

Legal name

LifeTrust GmbH

Website

https://lifetrust.ch

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

LifeTrust GmbH is a Swiss independent financial advisory firm in Oberbuchsiten offering pension planning (Vorsorge), mortgage brokerage (Hypotheken), and personal loan advisory (Privatkredit) to private individuals and small-to-medium enterprises across Switzerland on a consultative, fee-and-commission basis.

Ownership category

akta.pro rank

Headquarters

HQ city

Oberbuchsiten

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Financial Advisory Services: Lifetrust provides advisory services across three main areas: Vorsorge (retirement planning), Hypotheken (mortgage brokerage), and Privatkredit (personal loans). Revenue is generated through consultancy fees and potentially commissions from financial product referrals.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels1 record

Core offering

LifeTrust GmbH is an independent Swiss financial advisory firm providing consultative services in three core areas: Vorsorge (pension and retirement planning covering Switzerland's three-pillar system), Hypotheken (mortgage advisory and comparison through a bank partner network), and Privatkredit (personal loan advisory). The firm guides private individuals and SMEs through complex financial decisions with specialist advisors for each topic area.

Product overview

Lifetrust is an independent financial advisory firm offering three core services: Vorsorge (pension/retirement planning), Hypotheken (mortgage services), and Privatkredit (personal loans). The company provides comprehensive, transparent, and sustainable financial consulting, leveraging a network of banking partners for mortgage solutions and specialist expertise across budgeting, wealth management, pension planning, insurance, and mortgage financing.

Differentiator

Problem solved

Functional benefit

Products and services

• Vorsorge (Pension Planning) Advisory service covering Switzerland's three-pillar pension system (AHV state pension, BVG occupational pension, and pillar 3a/3b private pension), including retirement planning, pension gap analysis, tax optimization, and insurance coverage analysis for individuals and SMEs.
• Hypotheken (Mortgage Services) Mortgage advisory and comparison service offering comprehensive financing concepts including fixed-rate (Festhypothek), Saron-based variable, and Libor-based mortgages. Includes financing partner selection through a bank network, interest rate optimization, amortization comparison, and contract negotiations.
• Privatkredit (Personal Loans) Personal loan advisory service helping clients identify optimal credit solutions, handling application processing, providing installment and interest rate advice, and facilitating quick disbursement while ensuring compliance with Swiss legal requirements.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• incoding GmbHminorImplementation/ SI/ Consulting Partnerincoding GmbH is responsible for the technical realization, hosting, and operation of the Lifetrust website. This is a service provider relationship for digital infrastructure.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Market position

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/life-trust-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lifetrust