Mercor
Mercor operates an AI-powered marketplace connecting 30,000+ vetted domain experts with frontier AI labs for model training, evaluation, and custom enterprise AI agent deployment, supported by proprietary APEX benchmarks and a $10B valuation.
- Company typePrivate
- Founded2023
- HeadquartersSan Francisco, United States
- Headcount5,001–10,000
- GTM typeB2B
- OfferingSoftware
What Mercor does
Mercor, founded in 2023 and headquartered in San Francisco, operates an AI-powered platform with two principal offerings: a curated marketplace connecting 30,000+ vetted domain experts with AI labs for model training, evaluation, and human feedback, and an enterprise services arm focused on custom AI agent deployment. The platform spans 300+ professional domains including law, medicine, finance, consulting, and software engineering, with experts paid an average contracted rate of $80/hour and the marketplace processing more than $3 million in daily payouts. Mercor has developed the APEX family of benchmarks (APEX v1, APEX-Agents, APEX-SWE, and ACE), which measure frontier AI model performance on economically valuable professional and consumer tasks, and publishes research on arXiv establishing thought leadership in AI evaluation methodology.
Mercor's technology stack includes proprietary reinforcement learning environments, expert-created training datasets spanning 50,000+ tasks across 30+ domains, enterprise data anonymization pipelines featuring 60+ identifier detection types, and infrastructure for orchestrating high-volume global expert engagements. The company has built AI-assisted interviewing systems (more than 5 million interviews conducted), AI-driven assessment and matching engines, and tools for deploying custom AI agents within enterprise workflows, with disclosed customer outcomes including 90% of support requests resolved end-to-end by AI and a 73% reduction in ticket close time.
The company monetizes through transaction fees on expert engagements with frontier AI labs (OpenAI, Anthropic, Meta, and Google), managed services for enterprise AI deployments, licensing of pre-built training datasets and benchmarks, and data partnerships with enterprises that contribute anonymized operational data to AI labs. Revenue scaled from approximately $1 million to $500 million annualized run rate within roughly 16 months (early 2024 to late 2025), with the company referencing a $1 billion+ annualized run rate in 2026. Mercor reached a $10 billion post-money valuation in October 2025 following a $350 million Series C led by Felicis.
Mercor firmographics
Firmographics- Name
- Mercor
- Legal name
- Mercor.io Corp
- Website
- https://mercor.com
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- Mercor operates an AI-powered marketplace connecting 30,000+ vetted domain experts with frontier AI labs for model training, evaluation, and custom enterprise AI agent deployment, supported by proprietary APEX benchmarks and a $10B valuation.
- Ownership category
- akta.pro rank
Mercor industry classification
Industry- Product category
- AI Training Data and Evaluation Platform
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210), Software Publishers (513210), Custom Computer Programming Services (541511)
- SIC
- Services-Computer Processing & Data Preparation (7374)
- akta.pro primary industry
- Data, Analytics & AI Training (BI, Data Engineering, ML/GenAI) (BPAEANAH)
- akta.pro secondary industries
- AI Observability, Monitoring & Evaluation Platforms (Drift, Quality, Safety) (HDAEANAF), Industry/Domain Analytics Solutions & Accelerators (BPAEAHAK)
Keywords
Where Mercor is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Mercor business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- AI Training and Evaluation Services: Mercor connects AI labs (OpenAI, Anthropic, Meta) with domain expert contractors who train and evaluate AI models. The company generates revenue by facilitating these engagements, paying contractors from the fees charged to AI lab clients. Annualized revenue grew from $100M to $500M run rate between early 2024 and late 2024.
- Enterprise AI Agent Deployment: Mercor Enterprise offers custom AI agent deployment, expert staffing, and data monetization services to Fortune 500 companies deploying AI in production. The company helps enterprises encode their own knowledge into AI systems and benchmark AI product effectiveness.
- Enterprise Data Licensing and Monetization: Mercor partners with enterprises to anonymize and contribute operational data (workflow, messaging, code, finance data) to top AI labs, receiving compensation for the data. Enterprises get paid and gain insights into AI transformation.
- Benchmark and Dataset Licensing: Mercor licenses pre-built AI training datasets (APEX family, ACE, professional task datasets) to AI labs and enterprises, enabling immediate access to expert-created training data without custom pipeline development.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Weekly | Expert Contractor Pay - Average contracted rate |
| Usage-based | Pay-as-you-go | Platform metrics - daily payouts |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Mercor product offering
Product offeringCore offering
Mercor operates a two-sided AI talent marketplace and platform that connects 30,000+ vetted domain experts (doctors, lawyers, engineers, consultants) with frontier AI labs for model training, RLHF, and evaluation. The company also develops the APEX family of AI benchmarks, licenses off-the-shelf training datasets (50K+ tasks, 1M+ expert annotations across 30+ domains), and deploys custom AI agents for Fortune 500 enterprises through Mercor Enterprise and Mercor Data offerings.
Product overview
Mercor is organized around two core offerings: (1) an AI benchmarking and evaluation platform featuring the APEX family of benchmarks (including APEX, APEX-Agents, APEX-SWE, and ACE) that measure AI model capabilities on professional tasks, and (2) a talent marketplace connecting domain experts with AI labs for model training and evaluation. The company also offers Mercor Enterprise for custom AI agent deployment and Mercor Data for enterprise workflow data partnerships. Founded in 2023, the company has scaled to $10 billion valuation with over $1B+ revenue run rate.
Differentiator
Problem solved
Functional benefit
Products and services
- Mercor Experts (Talent Marketplace) Two-sided marketplace that connects domain experts (doctors, lawyers, engineers, consultants, finance professionals) with AI companies for RLHF, evaluation, and task-based data creation. Professionals self-enroll through work.mercor.com and are matched to AI training projects with average contracted rate of $80/hr.
- Mercor Enterprise Custom AI agent deployment service for enterprises that builds AI agents trained on the customer's specific workflows, standards, and organizational knowledge. Includes agent diagnostics, deployment, benchmarking, and integration services.
- Mercor Data Enterprise data partnership program that allows companies to monetize anonymized operational data (messaging, documents, email, CRM, code, finance data) by contributing it to top AI labs for model training. Includes anonymization pipeline with 60+ identifier detection types and AWS KMS encryption.
- APEX Benchmark Family Standardized AI evaluation benchmarks that measure frontier model capabilities on economically valuable professional tasks. Includes APEX v1 (professional services), APEX-Agents (long-horizon agent tasks), APEX-SWE (software engineering), and ACE (consumer tasks). Published with leaderboards to drive industry adoption.
- Off-the-Shelf Data License-ready AI training datasets covering professional services, coding, research, agentic, and multimodal tasks. Includes APEX Agents (2,620 tasks across 8 domains), ACE (1,200 tasks across 4 consumer domains), APEX v1 (920 tasks across 5 professional domains), and BrowseComp (3,558 web-browsing tasks). Sample tasks delivered same day.
Quantifiable outcome
- Revenue grew from $1M to over $500M annualized run rate in under 16 months (2024)
- +5 more outcomes
Companies that use Mercor
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles2 records
Mercor technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability9 records
Feature4 records
Mercor partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core infrastructure, research partner, core customer, former core customer and customer.
- Stripecore infrastructureMercor uses Stripe Connect to power its marketplace operations, including onboarding professionals, processing global payouts, and maintaining cross-regional compliance. Stripe Instant Payouts are used for faster contractor earnings access.
- Cognitionresearch partnerMercor collaborated with Cognition to create the APEX-SWE benchmark, which measures whether frontier AI models can handle real software engineering work. Cognition reviewed integration and observability tasks created by Mercor's platform engineers.
- OpenAIcore customerOpenAI is a major customer of Mercor, sourcing human expert feedback and AI training data through Mercor's contractor network. OpenAI uses Mercor to train and evaluate frontier AI models.
- Anthropiccore customerAnthropic sources AI training and evaluation services from Mercor's expert network, utilizing domain experts to improve model performance on complex professional tasks.
- Metaformer core customerMeta was a major client of Mercor for AI training data services. Meta suspended all work with Mercor in April 2026 following a data breach, representing a significant business loss for the startup.
- GooglecustomerGoogle is listed as a client using Mercor's expert network for AI model training and evaluation.
Scale indicators8 records
Recent moves6 records
Expansion highlights7 records
Mercor competitors and assessment
Company assessmentDirect peers
- Scale AI: Scale AI is the dominant provider of training data, RLHF, and evaluation services for frontier AI labs including OpenAI, Anthropic, Meta, and others. It is the closest direct competitor to Mercor's expert network and AI training/evaluation offerings, with overlapping customers and comparable use cases.
- Surge AI: Surge AI operates a high-quality data labeling and RLHF platform serving AI labs, with deep bench of expert annotators for frontier model training. It is closely comparable to Mercor's expert marketplace and evaluation offerings, competing head-to-head for AI lab training budgets.
- Outlier.ai: Outlier connects domain experts (mathematicians, scientists, writers, coders) with AI companies for RLHF, evaluation, and reasoning task work. It targets the same expert-supplier model as Mercor's talent marketplace, serving the same buyer segment (frontier AI labs).
- Turing: Turing operates an AI-vetted developer and expert talent marketplace that also pivoted toward RLHF services for frontier AI labs. Its talent matching and AI-training data services overlap with Mercor's expert network, with comparable end buyers.
- Invisible: Invisible Technologies operates AI training data operations including expert labeling and RLHF workflows for frontier AI labs. It is a direct competitor in the AI training data/expert operations space, comparable to Mercor's enterprise services arm.
Broad incumbents
- Appen: Appen is a long-standing public data annotation and crowd-sourcing company serving ML/AI teams globally. It is broadly comparable to Mercor's training data business but operates at a larger, more diversified scale with global human-intelligence infrastructure rather than expert-only positioning.
- Toptal: Toptal runs an elite freelance network (top 3% of talent) offering software engineers, designers, and finance/legal experts on demand. It is comparable to Mercor's expert marketplace in business model and curated talent positioning, though not focused exclusively on AI training.
- Upwork: Upwork is a public, large-scale freelance marketplace spanning developers, writers, designers, and consultants. It is adjacent to Mercor's marketplace model and overlap with the AI-training workflow use case, though significantly broader and lower-priced on average.
Emerging players
- Labelbox: Labelbox provides data labeling and evaluation platform infrastructure for AI/ML teams. It is comparable to Mercor's APEX evaluation offering in the model assessment workflow, though more focused on tooling than expert sourcing.
- Clickworker: Clickworker provides crowd-based data annotation and AI training data generation across global markets. Comparable to Mercor in the AI training data category but at lower price points and broader crowd sourcing rather than vetted domain experts.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Mercor social profiles
Digital presenceMercor compliance and trust
Trust signalCompliance2 records
Mercor financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mercor leadership team
Management profileNumber of profiles
Profiles4 records
Mercor funding detail
Funding detailFunding overview
Funding rounds4 records
Investors13 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mercor M&A and investment
M&A and investmentM&A2 records
Investments1 record
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mercor
What does Mercor do?
Mercor operates a two-sided AI talent marketplace and platform that connects 30,000+ vetted domain experts (doctors, lawyers, engineers, consultants) with frontier AI labs for model training, RLHF, and evaluation. The company also develops the APEX family of AI benchmarks, licenses off-the-shelf training datasets (50K+ tasks, 1M+ expert annotations across 30+ domains), and deploys custom AI agents for Fortune 500 enterprises through Mercor Enterprise and Mercor Data offerings.
Is Mercor a public or private company?
Mercor is a private company. It is classified as venture growth investor backed and is currently operating.
When was Mercor founded?
Mercor was founded in 2023. It employs 5,001 to 10,000 people.
Where is Mercor based?
Mercor is headquartered in San Francisco, United States, in the North America region.
How does Mercor make money?
Four revenue lines are on record. AI Training and Evaluation Services are the primary driver. The others are enterprise AI Agent Deployment, enterprise Data Licensing and Monetization and benchmark and Dataset Licensing.
Who are Mercor's main competitors?
Direct peers on record are Scale AI, Surge AI, Outlier.ai, Turing and Invisible. Broad incumbents are Appen, Toptal and Upwork. Emerging players are Labelbox and Clickworker.
Does Mercor have an API?
No public API is recorded for Mercor.
What industry is Mercor in?
Mercor's product category is AI Training Data and Evaluation Platform. Its primary akta.pro industry code is BPAEANAH, Data, Analytics & AI Training (BI, Data Engineering, ML/GenAI), with a secondary code of HDAEANAF, AI Observability, Monitoring & Evaluation Platforms (Drift, Quality, Safety). Its NAICS code is 518210 and its SIC code is 7374.