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Goodwater Capital

Full company profile

uuid00000lw

Namestring
Goodwater Capital
Legal namestring
Goodwater Capital, LLC
Company typeenum
Private
Founded yearint
2014
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
51–100
akta.pro rankint
HeadquartersBurlingame, United States
HQ citystring
Burlingame
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
venture capital investing, consumer tech investments, growth-stage funding, seed-stage investing, portfolio management
NAICS code1 code
  • Portfolio Management and Investment Advice52394
Product category
Venture Capital — Consumer Technology
GTM motion3 records

Each record includes

Type, Description, Source

Revenue model2 records
1Venture capital fund management fees
TypeManaged Services
Description

Standard venture capital management fees earned on committed and invested capital across Goodwater's 9 funds (including a $1B Fund V and over $3.3B–$3.5B of total committed capital as of 2023–2026). Management fees support the firm's 36-person investment team and software-enabled platform operations.

goodwatercap.com
2Carried interest (performance fees)
TypeLicensing Royalties
Description

Performance-based carried interest earned on fund returns from a portfolio that has produced 13 $1B+ companies in 11 years and outcomes across investments in Facebook, Spotify, Twitter, TikTok (musical.ly), Coupang, Kakao, Monzo, Toss, Zepto, and others.

goodwatercap.com
Marketing channels8 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Technology or R&D, Operations, Marketing or Sales, Others
Pricing details1 tier
1Private venture capital fund commitments — not publicly priced
ModelOtherBilling cadenceMulti-year contract
Notes

Fund V was announced at $1B in July 2023; total committed capital exceeds $3.3B–$3.5B across 9 funds (Fund V announcement) with the firm's 2026 US Consumer Survey describing over $5B in AUM. No public price list or fee schedule is published.

goodwatercap.com
GTM typeB2B
B2B
Offering typeServices
Services
Brand1 of 2 records shown
1Goodwater Sonar
Description

Publicly available founder dashboard that aggregates consumer-tech-specific valuations, growth-at-raise benchmarks, and deal activity to help consumer founders time and price their fundraises.

goodwatercap.com
+1 more record
Core offering1 text field

Goodwater Capital is a consumer-technology-focused venture capital firm that invests $5M–$50M in companies from Seed through IPO across 9 funds totaling over $3.3B in committed capital ($5B+ AUM). It supports portfolio founders with a proprietary software platform (Goodwater Sonar founder dashboard, internal benchmarking tools, and Masterclass curriculum) and an operating partner network drawn from consumer tech icons such as Facebook, Spotify, Twitter, Coupang, Kakao, Toss, and musical.ly/TikTok.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 5 values shown
  • 13 $1B+ companies in 11 years
+4 more records
Product overview1 text field

Goodwater Capital is a venture capital firm offering a unified suite of consumer-tech investment services rather than a traditional software product. Its core offering is the Goodwater Capital fund family (9 funds, $3.3B+ committed capital) that invests $5M–$50M in consumer tech companies from Series A to IPO, supported by three named sub-offerings: the Goodwater Insights research publication (IPO teardowns and thesis reports), the public Goodwater Sonar market intelligence dashboard for founders, and the internal Goodwater Platform of operating tools, benchmarking, and Masterclasses delivered to portfolio founders. The firm's seed program (Goodwater Genesis) extends its consumer-tech reach to 600+ companies across 50+ countries.

Product and service5 records
1Goodwater Capital Consumer Tech VC Funds
CategoryVenture capital fund products
Description

Family of 9 consumer-technology-focused venture capital funds that invest $5M–$50M from Seed through IPO in consumer tech companies solving everyday problems across housing, healthcare, food, financial services, transportation, education, and entertainment; targets consumer tech founders globally with concentrated reach across North America, Europe, Asia, Latin America, and the Middle East.

2Goodwater Sonar
CategoryData and analytics dashboard
Description

Publicly available free founder dashboard providing consumer-specific valuations by stage, MAU growth benchmarks at time of fundraising, deal activity, and top movers; updated quarterly to help consumer tech founders scan the market, time their raise, price their round, and benchmark against cohort metrics.

3Goodwater Insights
CategoryResearch and content publication
Description

Research and content publication covering consumer tech IPO teardowns (DoorDash, Airbnb, Uber, Chime, Tinder, etc.), thesis reports, founder masterclasses, and the annual US Consumer Survey; distributed via email subscription to consumer tech founders, operators, and investors.

4Goodwater Genesis Seed Program
CategorySeed-stage investment program
Description

Seed-stage portfolio and community program covering 600+ companies across 6 continents and over 50 countries; extends Goodwater's reach into the global consumer tech founder ecosystem and feeds the firm's later-stage deal pipeline.

5Goodwater Operating Platform with Masterclasses
CategoryPortfolio operating and education services
Description

Portfolio operating platform offering Masterclasses (taught by partners and outside operators such as former Tesla President Jon McNeill, former Amazon Worldwide Consumer CEO Jeff Wilke, Intuit co-founder Scott Cook, and Tinder founder Sean Rad), the annual Top Gun CEO retreat, and concierge software tools benchmarking portfolio companies on CAC, retention, and LTV.

Scale indicator9 records

Each record includes

Type, Value, Description, Source

Partnership4 partners
Strategic tierCore PortfolioTypeStrategic or Co-development PartnerAnnounced on2026-03-01
Description

Goodwater co-led Humand's $66M Series A alongside Kaszek Ventures in March 2026, with Y Combinator participation. Co-leadership indicates deeper strategic engagement beyond capital alone.

2Goodwater portfolio — Mega expansion strategy
Strategic tierFlagship / Core PortfolioTypeStrategic or Co-development PartnerAnnounced on2026-03-01
Description

Goodwater's partnership with Mega extends to joint market development; Goodwater led Mega's Series A to support expansion beyond marketing into broader revenue generation functions for SMBs.

Strategic tierBackground ReferenceTypeStrategic or Co-development Partner
Description

Coddy Johnson, Partner at Goodwater, was formerly President and COO of Activision Blizzard (acquired by Microsoft in 2023), bringing operating depth in media, entertainment, education, and workplace technology.

Strategic tierBackground ReferenceTypeStrategic or Co-development Partner
Description

Vivek Subramanian, Partner & CPO at Goodwater, helped scale Sonder's hospitality business to 38 cities globally before joining Goodwater. He also co-founded CalmSea (acquired by Coupang).

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Consumer-focused early-stage VC founded by Kirsten Green, widely regarded as the leading US consumer-tech specialist alongside Goodwater. Directly comparable due to exclusive consumer-tech focus, comparable check sizes at seed/Series A, and overlapping portfolio categories (commerce, fintech, health).

TypeDirect peer
Description

Seed and Series A consumer-tech specialist based in NYC. Directly comparable for early-stage consumer thesis investing, founder community approach, and brand marketing to founders, though smaller AUM than Goodwater.

TypeDirect peer
Description

Europe-based consumer-focused VC investing at seed through growth in digital lifestyle, commerce, and consumer brands. Directly comparable as a sector-specialist consumer tech investor with similar thesis categories and stage mix.

TypeEmerging player
Description

Early-stage fund investing in consumer-tech and B2B SaaS with a thesis-driven focus. Comparable to Goodwater's seed-stage Genesis strategy and consumer-tech specialization, though smaller AUM and earlier vintage.

TypeBroad incumbent
Description

Mega-fund with deep consumer-tech exposure across seed, venture, and growth. Co-invests with Goodwater (Mega, Rork) and competes for the same founders, but a16z is multi-sector and several times the AUM.

TypeBroad incumbent
Description

Iconic broad VC with strong consumer-tech heritage. Comparable as a category-defining investor with consumer wins, but operates across all sectors and stages globally rather than specializing exclusively in consumer.

TypeBroad incumbent
Description

Multi-stage VC with consumer-tech strength (Snap, Affirm, Stitch Fix). Co-invests with Goodwater (Seekho, Level3AI) and competes for consumer-tech founders at growth stage, though sector-diversified.

TypeBroad incumbent
Description

Long-tenured multi-stage VC with consumer-tech franchise. Co-led Seekho with Goodwater participation; comparable for cloud/consumer growth investing but not specialist.

TypeBroad incumbent
Description

Multi-stage firm with strong consumer and fintech exposure. Comparable scale and stage mix to Goodwater's growth practice, but operates across sectors including enterprise and healthcare.

TypeRegional player
Description

Global consumer-internet holding company making venture and growth investments across emerging markets (India, SEA, LatAm, Africa). Comparable to Goodwater's global consumer-tech mandate but is a publicly-listed strategic investor with permanent capital.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat6 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers24 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI capability5 records

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles9 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance4 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment896 records

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Goodwater Capital

Venture Capital — Consumer Technologygoodwatercap.com

Goodwater Capital firmographics

Firmographics
Name
Goodwater Capital
Legal name
Goodwater Capital, LLC
Website
https://goodwatercap.com
Company type
Private
Founded year
2014
Operating status
Operating
Headcount range
51–100 employees
Ownership category
akta.pro rank

Where Goodwater Capital is headquartered

Location

Headquarters

HQ city
Burlingame
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Goodwater Capital business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Technology or R&D, Operations, Marketing or Sales, Others

Revenue model

  1. Venture capital fund management fees: Standard venture capital management fees earned on committed and invested capital across Goodwater's 9 funds (including a $1B Fund V and over $3.3B–$3.5B of total committed capital as of 2023–2026). Management fees support the firm's 36-person investment team and software-enabled platform operations.
  2. Carried interest (performance fees): Performance-based carried interest earned on fund returns from a portfolio that has produced 13 $1B+ companies in 11 years and outcomes across investments in Facebook, Spotify, Twitter, TikTok (musical.ly), Coupang, Kakao, Monzo, Toss, Zepto, and others.

Pricing tiers

ModelBillingPrice
OtherMulti-year contractPrivate venture capital fund commitments — not publicly priced

Go-to-market motion3 records

Distribution channels3 records

Marketing channels8 records

Goodwater Capital product offering

Product offering

Core offering

Goodwater Capital is a consumer-technology-focused venture capital firm that invests $5M–$50M in companies from Seed through IPO across 9 funds totaling over $3.3B in committed capital ($5B+ AUM). It supports portfolio founders with a proprietary software platform (Goodwater Sonar founder dashboard, internal benchmarking tools, and Masterclass curriculum) and an operating partner network drawn from consumer tech icons such as Facebook, Spotify, Twitter, Coupang, Kakao, Toss, and musical.ly/TikTok.

Product overview

Goodwater Capital is a venture capital firm offering a unified suite of consumer-tech investment services rather than a traditional software product. Its core offering is the Goodwater Capital fund family (9 funds, $3.3B+ committed capital) that invests $5M–$50M in consumer tech companies from Series A to IPO, supported by three named sub-offerings: the Goodwater Insights research publication (IPO teardowns and thesis reports), the public Goodwater Sonar market intelligence dashboard for founders, and the internal Goodwater Platform of operating tools, benchmarking, and Masterclasses delivered to portfolio founders. The firm's seed program (Goodwater Genesis) extends its consumer-tech reach to 600+ companies across 50+ countries.

Differentiator

Problem solved

Functional benefit

Brands

  • Goodwater Sonar: Publicly available founder dashboard that aggregates consumer-tech-specific valuations, growth-at-raise benchmarks, and deal activity to help consumer founders time and price their fundraises.
  • Goodwater Insights

Products and services

  • Goodwater Capital Consumer Tech VC Funds Family of 9 consumer-technology-focused venture capital funds that invest $5M–$50M from Seed through IPO in consumer tech companies solving everyday problems across housing, healthcare, food, financial services, transportation, education, and entertainment; targets consumer tech founders globally with concentrated reach across North America, Europe, Asia, Latin America, and the Middle East.
  • Goodwater Sonar Publicly available free founder dashboard providing consumer-specific valuations by stage, MAU growth benchmarks at time of fundraising, deal activity, and top movers; updated quarterly to help consumer tech founders scan the market, time their raise, price their round, and benchmark against cohort metrics.
  • Goodwater Insights Research and content publication covering consumer tech IPO teardowns (DoorDash, Airbnb, Uber, Chime, Tinder, etc.), thesis reports, founder masterclasses, and the annual US Consumer Survey; distributed via email subscription to consumer tech founders, operators, and investors.
  • Goodwater Genesis Seed Program Seed-stage portfolio and community program covering 600+ companies across 6 continents and over 50 countries; extends Goodwater's reach into the global consumer tech founder ecosystem and feeds the firm's later-stage deal pipeline.
  • Goodwater Operating Platform with Masterclasses Portfolio operating platform offering Masterclasses (taught by partners and outside operators such as former Tesla President Jon McNeill, former Amazon Worldwide Consumer CEO Jeff Wilke, Intuit co-founder Scott Cook, and Tinder founder Sean Rad), the annual Top Gun CEO retreat, and concierge software tools benchmarking portfolio companies on CAC, retention, and LTV.

Quantifiable outcome

  • 13 $1B+ companies in 11 years
  • +4 more outcomes

Companies that use Goodwater Capital

Customer profile

Named customers24 records

Segments4 records

Ideal customer profiles3 records

Goodwater Capital technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature3 records

Goodwater Capital partnerships and signals

Strategic signal

Partnerships

Four partnerships are on record, tiered core portfolio, flagship / core portfolio and background reference.

  • Humand (co-lead with Kaszek)core portfolioStrategic or Co-development Partner · 1 March 2026Goodwater co-led Humand's $66M Series A alongside Kaszek Ventures in March 2026, with Y Combinator participation. Co-leadership indicates deeper strategic engagement beyond capital alone.
  • Goodwater portfolio — Mega expansion strategyflagship / core portfolioStrategic or Co-development Partner · 1 March 2026Goodwater's partnership with Mega extends to joint market development; Goodwater led Mega's Series A to support expansion beyond marketing into broader revenue generation functions for SMBs.
  • Activision Blizzard (legacy operating background)background referenceStrategic or Co-development PartnerCoddy Johnson, Partner at Goodwater, was formerly President and COO of Activision Blizzard (acquired by Microsoft in 2023), bringing operating depth in media, entertainment, education, and workplace technology.
  • Sonder (operating background)background referenceStrategic or Co-development PartnerVivek Subramanian, Partner & CPO at Goodwater, helped scale Sonder's hospitality business to 38 cities globally before joining Goodwater. He also co-founded CalmSea (acquired by Coupang).

Scale indicators9 records

Recent moves6 records

Expansion highlights6 records

Goodwater Capital competitors and assessment

Company assessment

Direct peers

  • Forerunner Ventures: Consumer-focused early-stage VC founded by Kirsten Green, widely regarded as the leading US consumer-tech specialist alongside Goodwater. Directly comparable due to exclusive consumer-tech focus, comparable check sizes at seed/Series A, and overlapping portfolio categories (commerce, fintech, health).
  • Lerer Hippeau: Seed and Series A consumer-tech specialist based in NYC. Directly comparable for early-stage consumer thesis investing, founder community approach, and brand marketing to founders, though smaller AUM than Goodwater.
  • Felix Capital: Europe-based consumer-focused VC investing at seed through growth in digital lifestyle, commerce, and consumer brands. Directly comparable as a sector-specialist consumer tech investor with similar thesis categories and stage mix.

Emerging players

  • Female Founders Fund: Early-stage fund investing in consumer-tech and B2B SaaS with a thesis-driven focus. Comparable to Goodwater's seed-stage Genesis strategy and consumer-tech specialization, though smaller AUM and earlier vintage.

Broad incumbents

  • Andreessen Horowitz (a16z): Mega-fund with deep consumer-tech exposure across seed, venture, and growth. Co-invests with Goodwater (Mega, Rork) and competes for the same founders, but a16z is multi-sector and several times the AUM.
  • Sequoia Capital: Iconic broad VC with strong consumer-tech heritage. Comparable as a category-defining investor with consumer wins, but operates across all sectors and stages globally rather than specializing exclusively in consumer.
  • Lightspeed Venture Partners: Multi-stage VC with consumer-tech strength (Snap, Affirm, Stitch Fix). Co-invests with Goodwater (Seekho, Level3AI) and competes for consumer-tech founders at growth stage, though sector-diversified.
  • Bessemer Venture Partners: Long-tenured multi-stage VC with consumer-tech franchise. Co-led Seekho with Goodwater participation; comparable for cloud/consumer growth investing but not specialist.
  • General Catalyst: Multi-stage firm with strong consumer and fintech exposure. Comparable scale and stage mix to Goodwater's growth practice, but operates across sectors including enterprise and healthcare.

Regional players

  • Naspers / Prosus: Global consumer-internet holding company making venture and growth investments across emerging markets (India, SEA, LatAm, Africa). Comparable to Goodwater's global consumer-tech mandate but is a publicly-listed strategic investor with permanent capital.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

Goodwater Capital social profiles

Digital presence

Goodwater Capital compliance and trust

Trust signal

Compliance4 records

Goodwater Capital financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Goodwater Capital leadership team

Management profile

Number of profiles

Profiles9 records

Goodwater Capital funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Goodwater Capital M&A and investment

M&A and investment

M&A

Investments896 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Goodwater Capital

What does Goodwater Capital do?

Goodwater Capital is a consumer-technology-focused venture capital firm that invests $5M–$50M in companies from Seed through IPO across 9 funds totaling over $3.3B in committed capital ($5B+ AUM). It supports portfolio founders with a proprietary software platform (Goodwater Sonar founder dashboard, internal benchmarking tools, and Masterclass curriculum) and an operating partner network drawn from consumer tech icons such as Facebook, Spotify, Twitter, Coupang, Kakao, Toss, and musical.ly/TikTok.

Is Goodwater Capital a public or private company?

Goodwater Capital is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Goodwater Capital founded?

Goodwater Capital was founded in 2014. It employs 51 to 100 people.

Where is Goodwater Capital based?

Goodwater Capital is headquartered in Burlingame, United States, in the North America region.

How does Goodwater Capital make money?

Two revenue lines are on record. Venture capital fund management fees are the primary driver. The others are carried interest (performance fees).

Who are Goodwater Capital's main competitors?

Direct peers on record are Forerunner Ventures, Lerer Hippeau and Felix Capital. Female Founders Fund is listed as an emerging player. Broad incumbents are Andreessen Horowitz (a16z), Sequoia Capital, Lightspeed Venture Partners, Bessemer Venture Partners and General Catalyst. Naspers / Prosus is listed as a regional player.

Does Goodwater Capital have an API?

No public API is recorded for Goodwater Capital.

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