Kyivstar

What Kyivstar does

Kyivstar is Ukraine's largest telecommunications operator, serving approximately 22 million mobile subscribers and 1.2 million fixed broadband customers with ~50% national market share. Its core network spans 4G LTE with 5G pilots, FTTB/GPON fiber with up to 1 Gbps speeds, and the first commercial Starlink Direct-to-Cell satellite service in Europe. The technology stack is engineered for wartime resilience: 99% of the fixed network carries UPS/LiFePO4 backup providing up to 12 hours of internet during outages, and the company owns 118 MW of solar capacity covering ~30% of its electricity needs.

The company operates a dual B2C and B2B model. B2C revenue comes from subscription tariffs across mobile voice/data, home internet (FTTB/GPON), Kyivstar TV (200+ channels), and multiplay bundles starting at UAH 370/month. B2B serves enterprise customers with cloud, IoT, big-data analytics, Ringostat call tracking, and Starlink hardware resale. Distribution combines the largest physical retail network in Ukraine, an online storefront, the MyKyivstar super-app, and a dedicated business hub.

Kyivstar has evolved from a pure-play telecom into a digital ecosystem operator through acquisitions: Uklon (ride-hailing, March 2025, $155M), Helsi (healthcare, 2022), Tabletki.ua (digital pharmacy, February 2026, $160M), Shtorm (regional ISP, February 2026), and solar assets SUNVIN 11 + Lviv portfolio (~$89M combined). FY2025 revenue reached $1.157B (+25.9% YoY) with an 89% gross margin. The company listed on NASDAQ (KYIV) in August 2025 via SPAC merger with Cohen Circle, with VEON retaining 83.6% post the February 2026 secondary offering. Strategic priorities now include the "Syaivo" national Ukrainian-language LLM with Google, a sovereign AI data center MoU, and the nationwide cross-telecom identity infrastructure with Vodafone Ukraine, lifecell and Ukrtelecom.

Name

Kyivstar

Legal name

PrAT «Kyivstar» (ПрАТ «Київстар»)

Website

http://www.kyivstar.ua/en

Company type

Public

Founded year

1994

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Kyivstar is Ukraine's largest telecommunications operator and Nasdaq-listed (KYIV) digital ecosystem provider, serving 22 million mobile and 1.2 million fixed broadband customers across consumer, enterprise, healthcare, mobility and renewable-energy verticals.

Ownership category

akta.pro rank

Product category

Telecommunications Services

NAICS

Wireless Telecommunications Carriers (except Satellite) (517112), Satellite Telecommunications (517410)

SIC

Radiotelephone Communications (4812)

akta.pro primary industry

Direct-to-Device (D2D) / NTN Cellular (Satellite-to-Handset, NB-IoT NTN) (HDAIAJAE)

akta.pro secondary industry

Satellite Broadband Terminals & Gateways (VSAT/LEO CPE) (HDAFAIAM)

Keywords

• Mobile telecommunications services
• Fixed broadband internet
• Enterprise cloud solutions
• IoT connectivity platforms
• Satellite direct-to-cell

Headquarters

HQ city

Kyiv

HQ country

Ukraine

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Infrastructure, Technology or R&D, Personnel, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Mobile Telecommunications Services: Voice, SMS, and mobile data services to 22 million mobile subscribers with 4G LTE coverage
2. Fixed Broadband (Home Internet): FTTB and GPON fiber-optic internet services with speeds up to 1 Gbps for residential customers
3. Kyivstar TV: Television streaming service with 200+ channels, video-on-demand library with movies and series
4. Digital Services (Uklon, Helsi, Tabletki.ua): Ride-hailing platform Uklon, healthcare platforms Helsi and Tabletki.ua, contributing significantly to digital revenue growth of 256.6%
5. Starlink Resale Services: Resale of Starlink broadband internet services and hardware to businesses and public sector institutions
6. Solar Energy Generation: 118 MW total solar capacity generating electricity sold to Ukraine's unified energy system under green energy tariffs

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels7 records

Core offering

Kyivstar is Ukraine's largest telecommunications operator, providing mobile voice, SMS, and 4G LTE data services to 22 million subscribers and FTTB/GPON fixed-line home internet (up to 1 Gbps) to over 1.2 million customers, supplemented by Kyivstar TV streaming, Starlink Direct-to-Cell satellite connectivity, and the MyKyivstar super-app. It extends into a digital ecosystem through acquired platforms — Uklon (ride-hailing), Helsi (health), and Tabletki.ua (pharmacy marketplace) — and offers B2B services including IoT, cloud (Microsoft 365/Azure), big-data analytics, and Ringostat call tracking.

Product overview

Kyivstar is Ukraine's leading telecommunications operator and digital services platform, structured as a platform-plus-modules architecture. The core offering consists of mobile voice and data services (22 million subscribers, ~50% market share) and fixed-line home internet (FTTB/GPON up to 1 Gbps). The digital ecosystem extends through acquisitions and partnerships: Helsi (healthcare), Uklon (ride-hailing/mobility), Tabletki.ua (pharmacy marketplace), plus Starlink Direct-to-Cell satellite connectivity. Supporting services include Kyivstar TV (streaming), MyKyivstar super app, business solutions (cloud, IoT, big data analytics, Ringostat call tracking), and renewable energy assets (118 MW solar capacity). The company also operates retail stores and an e-commerce shop.

Differentiator

Problem solved

Functional benefit

Brands

• MyKyivstar: Super-app providing account management, bill payment, service control, and access to digital services for Kyivstar subscribers
• Kyivstar TV
• Helsi
• Tabletki.ua
• Uklon
• Kyivstar | SpaceX (Starlink)
• Chance

Products and services

• Mobile Voice & Data (Мобільний зв'язок) Core mobile telecommunications service providing voice, SMS, and 4G LTE mobile internet across Ukraine for individual consumers, with 22 million wireless subscribers and approximately 50% market share.
• Home Internet (Домашній Інтернет) Fixed-line broadband internet service delivered via FTTB (Fiber to the Building) and GPON (Gigabit Passive Optical Network) technologies, offering speeds up to 1 Gbps with energy-resilient infrastructure supporting up to 12 hours during power outages for residential customers.
• Kyivstar TV (Київстар ТБ) Television streaming service offering access to over 200 channels, a video-on-demand library with 10,000+ movies and series, viewable on up to 5 devices simultaneously, including content from Universal, Disney, Paramount, and Marvel studios.
• Starlink Direct to Cell Satellite-based mobile connectivity service enabling 4G smartphone users to access SMS messaging and data apps (Viber, WhatsApp, Google Maps) via Starlink satellites when terrestrial network coverage is unavailable; covers all of Ukraine except temporarily occupied territories, border zones, and active combat areas.
• MyKyivstar Super App (Мій Київстар) Mobile super application enabling customers to manage accounts, pay bills, check balances, access services, and interact with Kyivstar support; serves as the primary digital interface for customer engagement.
• Kyivstar Cloud Cloud services offering including Microsoft 365, Microsoft Azure, and Kyivstar's own cloud infrastructure solutions for businesses, delivered with Microsoft partner specializations in AI, custom Microsoft Teams solutions, and cybersecurity.
• IoT Platform Internet of Things platform enabling SIM for devices (IoT), IoT connectivity solutions, and specialized IoT services for precision agriculture (RTK signal), geodesy, and other industrial applications.
• Big Data & Analytics Enterprise data services including target audience profiling, client portrait analysis, geoanalytics with heatmaps, data platform (DWH), financial scoring, antifraud, and verification solutions for businesses.
• Ringostat Call tracking and analytics platform for businesses, enabling call monitoring, attribution tracking, and performance analytics for marketing and sales optimization.
• Tabletki.ua Digital pharmacy marketplace acquired by Kyivstar in February 2026 for $160 million; connects consumers with over 14,000 pharmacies and processes 14 million monthly orders with gross merchandise value of up to $1.19 billion.
• Uklon Ukraine's leading ride-hailing platform, acquired by Kyivstar in March 2025; operates with 5.1 million active users and annualized revenue exceeding $100 million, expanded into delivery, travel, e-commerce marketplace (Uklon Store), and autonomous vehicle testing.
• Helsi Digital healthcare platform integrated into Kyivstar's ecosystem, enabling users to book doctor appointments and access medical services through the app.
• Shtorm ISP Regional internet service provider acquired in the Kirovohrad region serving over 50,000 subscribers using PON, FTTB, and WiMAX technologies across Kropyvnytskyi, Oleksandriia, and 132 additional localities.
• Solar Power Plants Kyivstar's renewable energy portfolio including six solar power plants in Lviv region (105 MW capacity) and a 12.947 MW plant in Zhytomyr region; total capacity of 118 MW generating approximately 113 GWh annually and covering approximately 30% of Kyivstar's annual electricity consumption.
• International Roaming (Роумінг) International roaming services available in over 100 countries, including 5G roaming in select countries, with 'Roaming at Home' plans for Europe.
• SMS/Viber Business Messaging Business messaging solutions including targeted SMS campaigns, triggered SMS, SMS to own database, and Viber messaging through the ADWISOR platform.

Quantifiable outcome

• 89% gross profit margin
• +3 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature6 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Google (Vertex AI)coreTechnology or Integration · 26 June 2026Kyivstar partnered with Google to develop a national Ukrainian language LLM using Google's Gemma model on Vertex AI infrastructure, in collaboration with Ukraine's Ministry of Digital Transformation WINWIN AI Center of Excellence.
• Ukraine Ministry of EconomycoreStrategic or Co-development Partner · 26 June 2026Kyivstar signed MoU with Ukraine's Ministry of Economy at Ukraine Recovery Conference to explore establishing a sovereign AI-ready data center in Ukraine, strengthening the country's technological sovereignty.
• myGaru Technology (Cross-Telecom Identity)coreTechnology or Integration · 21 May 2026Kyivstar participated in nationwide cross-telecom identity infrastructure launch alongside Vodafone Ukraine, lifecell, and Ukrtelecom, creating a shared privacy-preserving identity layer for cross-sector data collaboration.
• Vodafone Ukraine, lifecell, UkrtelecomcoreStrategic or Co-development Partner · 21 May 2026Cross-telecom identity infrastructure integration with all major mobile operators including Kyivstar, Vodafone Ukraine, lifecell, and fixed-line operator Ukrtelecom, creating nationwide telecom identity layer.
• Tabletki.ua SellerscoreStrategic or Co-development Partner · 10 February 2026Kyivstar acquired 100% of Tabletki.ua from six individual sellers including Oleksandr Muravshchyk, Nataliia Muravshchyk, Yurii Savchyn, and others, creating Ukraine's largest e-health ecosystem.
• SpaceX (Starlink)coreTechnology or Integration · 24 November 2025Kyivstar partnered with SpaceX's Starlink to launch Starlink Direct-to-Cell satellite services in Ukraine, becoming the first mobile operator in Europe to enable nationwide satellite connectivity. The partnership enables 5 million users to access satellite SMS and data services during terrestrial network outages.
• MastercardcoreStrategic or Co-development PartnerMastercard partnered with Kyivstar to test Starlink Direct-to-Cell technology for payment infrastructure resilience. Testing included satellite-enabled 4G POS terminals enabling financial transactions in locations without terrestrial network coverage.
• MicrosoftcoreTechnology or IntegrationKyivstar achieved Microsoft partner specializations including AI capabilities, custom Microsoft Teams solutions, and cybersecurity specializations, as well as Azure and Microsoft 365 offerings.
• FortinetcoreTechnology or IntegrationKyivstar achieved MSSP (Managed Security Service Provider) status in Secure Networking Firewall from Fortinet, enhancing cybersecurity offerings.
• E-wings (Electric Scooter)minorStrategic or Co-development PartnerUklon (Kyivstar subsidiary) signed agreement to acquire electric scooter operator E-wings for approximately USD 2.2 million, adding approximately 3,000 electric scooters across 11 Ukrainian cities to the mobility ecosystem.
• Boryspil International AirportminorStrategic or Co-development PartnerUklon launched autonomous vehicle pilot at Boryspil International Airport testing LiDAR, sensors, real-time connectivity and remote operations infrastructure for planned robotaxi service.
• National Police of UkraineminorStrategic or Co-development PartnerKyivstar expanded satellite connectivity use cases including cooperation with Ukraine's National Police, testing Starlink connectivity for operational purposes.

Scale indicators16 records

Recent moves7 records

Expansion highlights7 records

Broad incumbents

• MTN Group: Pan-African emerging-market mobile operator with multi-country footprint, mobile-money, and digital-services extensions — a comparable frontier/EM telecom compounding profile at a similar revenue scale.
• Grameenphone (Telenor Bangladesh): Bangladesh's leading mobile operator (~50% market share), majority-owned by Telenor, with comparable subscriber scale and ARPU dynamics in a single-country emerging market with rising data consumption.
• Telenor: Norway-headquartered telecom holding focused on Nordic and Asian emerging markets (Bangladesh, Pakistan, Malaysia); a relevant comparable as a parent-operator of large EM mobile plays running similar digital transformation programs.
• Turkcell: Turkey's dominant mobile operator with a similar playbook of expanding a Tier-1 mobile base into digital services, fintech, and content — comparable scale, ARPU, and digital-monetization trajectory to Kyivstar.
• Vodafone Group: Global telecom incumbent whose Ukrainian subsidiary competes directly with Kyivstar; comparable in scale of multi-country mobile/fixed operations, IoT platform, and enterprise/broadband portfolio architecture.
• Reliance Jio: India's largest mobile operator that similarly transformed from a single-service carrier into a multi-vertical digital ecosystem (JioFiber, JioMart, JioSaavn) — a strategic blueprint for Kyivstar's Uklon/Helsi/Tabletki.ua/super-app build-out.

Direct peers

• Ukrtelecom: Largest fixed-line incumbent in Ukraine and the fourth member of the cross-telecom identity infrastructure alongside Kyivstar; competes for fixed broadband and enterprise customers.
• Vodafone Ukraine (PRJSC VF Ukraine): One of the three licensed mobile operators competing head-to-head with Kyivstar for Ukrainian mobile and broadband subscribers, and the Ukrainian arm of global Vodafone Group.
• lifecell (PJSC lifecell): Third major Ukrainian mobile network operator competing for consumer and SME share against Kyivstar, with overlapping 4G/fixed offerings and B2B services.

Others

• VEON Ltd. Kyivstar's majority owner (83.6%) and Dubai-headquartered Nasdaq-listed telecom operator running similar EM mobile operators (Beeline in Russia/Kazakhstan, Jazz in Pakistan, Banglalink) — provides capital and shared 'AI 1440' digital playbook rather than direct market overlap.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat7 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/twiykyivstar
• YouTubeyoutube.com/channel/UCYkyLT5wOXRH-RnGcs5UoJQ
• Facebookfacebook.com/kyivstar
• LinkedInlinkedin.com/company/kyivstar
• Instagraminstagram.com/kyivstar.official

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries7 records

Funding overview

Funding rounds2 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A5 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kyivstar