Glassdoor

What Glassdoor does

Glassdoor is a job and career community platform that combines a free consumer-facing site with a B2B employer branding business. The platform is built on four core product surfaces: a Jobs search index covering millions of listings, anonymous Company Reviews on over 600,000 employers, a Salary Comparison tool backed by millions of data points, and Community "Bowls" for topic-based workplace conversations introduced during the 2023 rebrand. The technology stack integrates with sister company Indeed under common ownership, providing unified login and a combined Employer Branding Hub that reaches over 80% of U.S. online job seekers and 40 million candidates per month.

For employers, Glassdoor sells an integrated B2B suite covering Enhanced Profile subscriptions, Spotlight Pages, Review Intelligence (sentiment and analytics on the review corpus), and Employer Branding Ads that run across Glassdoor, Indeed, and off-site inventory. Pricing is anchored on annual subscriptions for premium employer tiers with a freemium entry point for basic employer accounts, and free unlimited access for job seekers. Distribution combines a self-serve consumer product (web and mobile) with an enterprise direct-sales motion for larger employer accounts, supported by an in-house research arm (Worklife Trends, Employee Confidence Index) and a content/blog presence.

Glassdoor operates as a wholly-owned subsidiary of Recruit Holdings (Tokyo Stock Exchange: 6098), a Japanese human capital technology conglomerate that also owns Indeed and reported FY2025 consolidated revenue of approximately ¥3.7 trillion (~$23.3B USD), with the HR Technology segment delivering ¥3.56 trillion in FY2024 revenue at a 35.9% adjusted EBITDA margin. Founded in 2007-2008 and headquartered in Mill Valley, California, Glassdoor previously raised approximately $194.5 million across multiple venture rounds (last disclosed round: $40M led by T. Rowe Price in 2016) and made two acquisitions (Jobitorial in 2009 and Love Mondays in Brazil in 2016) before becoming part of Recruit Holdings.

Name

Glassdoor

Legal name

Indeed, Inc.

Website

https://glassdoor.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Glassdoor is a job search and career community platform serving job seekers with free reviews, salary data, and community discussions, while selling B2B employer branding and analytics subscriptions to over 600,000 employers under Recruit Holdings ownership.

Ownership category

akta.pro rank

Headquarters

HQ city

San Francisco

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Employer Enhanced Profiles: Paid employer profiles with advanced features including analytics, brand showcase, competitor targeting, and review management capabilities.
2. Employer Branding Ads: Paid advertising on Glassdoor, Indeed, and off-site to reach job seekers throughout their day, supporting active and passive candidates.
3. Spotlight Pages: Premium employer profile pages featuring enhanced visibility and branding opportunities.
4. Review Intelligence Solutions: Analytics and insights products for employers to monitor and improve employer brand perception.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels5 records

Core offering

Glassdoor operates an online job search and career community platform where job seekers can search millions of job listings, read anonymous company reviews on over 600,000 companies, compare salaries, and engage in topic-based professional community discussions ("Bowls"). For employers, Glassdoor offers paid employer branding solutions including enhanced profiles, review management, sentiment analytics, and advertising across Glassdoor and Indeed.

Product overview

Glassdoor operates as a unified job search and career community platform comprising four core product areas: a Jobs Platform for searching and applying to millions of job listings, Company Reviews providing anonymous feedback on over 600,000 companies, Salary Comparison tools offering personalized salary estimates, and a Community feature with topic-based "bowls" for professional discussions. For employers, Glassdoor offers an integrated suite of Employer Branding Solutions including the core Employer Profile management, Review Intelligence for sentiment analysis, Employer Branding Ads running across Glassdoor and Indeed, and Spotlight Pages for enhanced employer profiles—all accessible through an Employer Branding Hub that unifies Glassdoor and Indeed employer features. The platform also includes research and content components through Glassdoor Economic Research and the Work in Progress blog. The 2023 rebrand shifted Glassdoor from a job review site toward a community-driven platform with real-time workplace conversation features.

Differentiator

Problem solved

Functional benefit

Brands

• Worklife Pro: A premium subscription service offered by Glassdoor providing enhanced workplace insights and features.
• Bowls

Products and services

• Jobs Platform

Quantifiable outcome

• Over 40 million monthly candidate reach for employers
• +2 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered minor and core.

• RedfinminorStrategic or Co-development Partner · 14 April 2026Joint research partnership producing annual rankings of best U.S. cities for college graduates, combining Redfin housing data with Glassdoor salary insights and employer ratings.
• IndeedcoreTechnology or IntegrationIndeed and Glassdoor operate under unified ownership with shared login, combined job search experience, and joint Employer Branding Hub. The partnership creates the largest job search platform reaching over 80% of U.S. online job seekers.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Indeed: Indeed is the leading global job search engine and Glassdoor's sister company under Recruit Holdings; both serve employers and job seekers with overlapping employer-branding and job-listing products under a unified login, and Indeed provides the distribution backbone for Glassdoor's U.S. job-seeker reach.

Direct peers

• ZipRecruiter: ZipRecruiter is a publicly-traded online employment marketplace that connects employers with job seekers through AI-driven matching; it competes head-on with Glassdoor's job search and employer-branding offerings, particularly for SMB and mid-market employers.
• Monster: Monster is a legacy global online job board (now owned by Randstad) with employer profile and review features; it competes directly with Glassdoor in job listings and employer branding for enterprise and SMB recruiting customers.
• Comparably: Comparably is a workplace-comparison and employer-review platform offering anonymous company reviews, salary data, and CEO ratings; it is the closest direct competitor to Glassdoor's core reviews and salary comparison products.
• LinkedIn: LinkedIn operates the largest professional networking platform with integrated job search, salary insights, and employer content; it competes directly with Glassdoor for both job-seeker attention and recruiter/employer-brand budget at the high end of the market.
• CareerBuilder: CareerBuilder is a legacy online job board and talent-acquisition platform with employer reviews and salary insights; it competes with Glassdoor across job listings, employer branding, and candidate engagement products targeting enterprise and mid-market employers.

Emerging players

• FairyGodBoss: FairyGodBoss is an anonymous workplace-review and community platform focused on women in the workplace; it overlaps with Glassdoor's anonymous reviews and Bowls community for a specific under-served segment.
• Great Place To Work: Great Place To Work is a global workplace-culture certification and Best Worklists publisher that competes with Glassdoor's Best Places to Work awards and Review Intelligence products for employer-branding mindshare and certification-led marketing budgets.
• Payscale: Payscale is a compensation data and SaaS salary-benchmarking platform used by HR and employers; it overlaps with Glassdoor's Salary Comparison product on the B2C side and competes for employer HR-analytics budget on the B2B side.

Regional players

• Kununu: Kununu is a European employer-review and salary-insights platform owned by XING/NEW WORK; it offers the closest functional analogue to Glassdoor's reviews and salary products in European markets, where Glassdoor's footprint is thinner.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/glassdoor
• Xx.com/glassdoor
• Facebookfacebook.com/Glassdoor
• LinkedInlinkedin.com/company/glassdoor

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds10 records

Investors10 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Investments13 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Glassdoor