Outschool
Outschool operates an online marketplace connecting independent educators with families for live, small-group classes for children ages 3–18, offering 140,000+ classes across enrichment, homeschool, and niche subjects to over one million learners globally.
- Company typePrivate
- Founded2014
- HeadquartersSan Francisco, United States
- Headcount101–250
- GTM typeB2C
- OfferingDigital Commerce or Content
What Outschool does
Outschool operates a two-sided online marketplace that connects independent educators with families seeking live, small-group classes for children ages 3–18. The platform lists 140,000+ live classes across diverse subjects, including academic enrichment, niche interests, and homeschool curriculum supplementation, and serves more than 1 million learners across 200 countries. Its core product is a self-serve discovery and enrollment interface, with class delivery handled via live video sessions and educator-built curricula; notable platform features include AI-powered personalization, dynamic pricing tools for educators, and built-in educator marketing resources. The business model is primarily marketplace commission on class enrollment transactions, supplemented by family membership and subscription tiers that provide credits or discounted access for repeat households. Customers are predominantly high-income families in the US (about 65% of revenue) using Outschool for after-school enrichment (70% of active users), with a secondary homeschool curriculum segment and an emerging international footprint across the UK, Canada, Australia, South Korea, and the UAE that grew 25% year-over-year in bookings. A developing B2B motion supplies class inventory to microschools and educational organizations such as Sora Schools and OpenEd Academy. The company is VC-backed, most recently at a $3 billion valuation following a $110 million Series D in October 2021 led by Tiger Global Management, and is targeting a $500 million revenue run rate through geographic and institutional expansion.
Outschool firmographics
Firmographics- Name
- Outschool
- Legal name
- Outschool
- Website
- https://outschool.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Outschool operates an online marketplace connecting independent educators with families for live, small-group classes for children ages 3–18, offering 140,000+ classes across enrichment, homeschool, and niche subjects to over one million learners globally.
- Ownership category
- akta.pro rank
Outschool industry classification
Industry- Product category
- Online Education Marketplace
- NAICS
- Elementary and Secondary Schools (6111), Educational Support Services (611710)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Virtual Homeschool Programs & Online Curriculum Schools (EDAJADAJ)
- akta.pro secondary industries
- Private/Independent Online K–12 Schools (EDAJADAC), Homeschool Hybrid / University-Model / Microschool Networks (Private) (EDAJABAO)
Keywords
Where Outschool is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Outschool business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations
Revenue model
- Class enrollment fees (marketplace transaction): Outschool operates as a marketplace where parents pay for live online classes taught by independent educators. The platform takes a commission on each transaction between families and educators.
- Membership/subscription plans: Families can purchase membership plans that provide credits or discounted access to classes, creating recurring revenue from households that use Outschool regularly for homeschooling or after-school enrichment.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Credit-based purchasing system |
| Subscription | Monthly | Family membership plans |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Outschool product offering
Product offeringCore offering
Outschool operates an online marketplace that connects families with independent educators offering live, interactive small-group classes for children ages 3-18 across 140,000+ subjects. The platform takes a commission on each class enrollment transacted between families and educators, and also offers membership/subscription plans with credits for recurring users such as homeschool families and after-school enrichment customers.
Product overview
Outschool is a unified online learning marketplace platform that connects children (ages 3-18) with independent educators offering live, interactive classes across 140,000+ subjects. The platform serves multiple use cases including after-school enrichment (representing approximately 70% of active users), homeschool supplementation, and hobby/passion-based learning. The core product operates as a class marketplace where educators create and list their own curricula, and families browse and enroll using a credit-based pricing model.
Differentiator
Problem solved
Functional benefit
Products and services
- Live Online Classes Platform
Quantifiable outcome
- 2,000% revenue growth during pandemic period
- +4 more outcomes
Companies that use Outschool
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles3 records
Outschool technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Outschool partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor.
- Audrey Nuna / KPop Demon HuntersminorOutschool partnered with Grammy-nominated music artist Audrey Nuna to launch a global music showcase competition for young creators aged 6-18. Winners receive up to $1,000, signed merchandise, and a masterclass with Nuna. This partnership promotes creativity and self-expression among young learners.
- Sora SchoolsminorPartnership with Sora Schools to expand summer learning options for students, combining Outschool's class offerings with Sora Schools' innovative education model.
- OpenEd AcademyminorPartnership with OpenEd Academy to expand access to personalized learning through combined educational offerings and resources.
Scale indicators11 records
Recent moves6 records
Expansion highlights5 records
Outschool competitors and assessment
Company assessmentEmerging players
- Newsela: Newsela provides differentiated instructional content for K-12 with a focus on literacy. While narrower in scope, it competes for teacher and family attention in the supplemental education space with content-focused products.
Direct peers
- Time4Learning: Time4Learning is an online homeschool curriculum and supplemental learning platform for PreK-12 students, directly competing with Outschool's homeschool family segment with structured, subscription-based courses.
- Sawyer: Sawyer is an online marketplace offering live classes, camps, and enrichment activities for children, closely mirroring Outschool's model of connecting independent educators with families for supplemental K-12 learning.
- Varsity Tutors (Nerdy): Varsity Tutors operates a live online tutoring and small-group class platform serving K-12 students, directly competing with Outschool for paid live instruction outside traditional school hours.
Broad incumbents
- Connections Academy: Connections Academy operates tuition-free online public schools serving K-12 students. While primarily full-time virtual schooling, it absorbs some of the same homeschool family audience Outschool targets.
- Khan Academy: Khan Academy is a large-scale, free online education platform covering K-12 and beyond. While free and asynchronous rather than live, it competes for the same parental attention and budget allocated to supplemental K-12 learning.
- Stride (formerly K12 Inc.): Stride is a publicly traded provider of online K-12 education and tutoring. While focused on full-time virtual schooling, it competes for institutional and family supplemental education budgets with broader resources and brand recognition.
- Quizlet: Quizlet is an established online learning and study tools platform used widely by K-12 students. While focused on self-study rather than live classes, it competes for the same supplemental learning time and budget.
- Age of Learning (ABCmouse, ReadingIQ): Age of Learning operates ABCmouse, Adventure Academy, and ReadingIQ — subscription-based online education platforms for children that compete for the same supplemental learning wallet share, particularly for younger age cohorts.
- IXL Learning: IXL Learning provides online subscription-based math, English, and other subject practice for K-12 students, serving as a paid supplemental education competitor targeting the same after-school enrichment use case.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Outschool social profiles
Digital presenceOutschool financial estimates
Financial estimateRevenue estimate
Valuation estimate
Outschool leadership team
Management profileNumber of profiles
Profiles10 records
Outschool funding detail
Funding detailFunding overview
Funding rounds6 records
Investors15 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Outschool M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Outschool
What does Outschool do?
Outschool operates an online marketplace that connects families with independent educators offering live, interactive small-group classes for children ages 3-18 across 140,000+ subjects. The platform takes a commission on each class enrollment transacted between families and educators, and also offers membership/subscription plans with credits for recurring users such as homeschool families and after-school enrichment customers.
Is Outschool a public or private company?
Outschool is a private company. It is classified as venture growth investor backed and is currently operating.
When was Outschool founded?
Outschool was founded in 2014. It employs 101 to 250 people.
Where is Outschool based?
Outschool is headquartered in San Francisco, United States, in the North America region.
How does Outschool make money?
Two revenue lines are on record. Class enrollment fees (marketplace transaction) is the primary driver. The others are membership/subscription plans.
Who are Outschool's main competitors?
Newsela is listed as an emerging player. Direct peers are Time4Learning, Sawyer and Varsity Tutors (Nerdy). Broad incumbents are Connections Academy, Khan Academy, Stride (formerly K12 Inc.), Quizlet, Age of Learning (ABCmouse, ReadingIQ) and IXL Learning.
Does Outschool have an API?
No public API is recorded for Outschool.
What industry is Outschool in?
Outschool's product category is Online Education Marketplace. Its primary akta.pro industry code is EDAJADAJ, Virtual Homeschool Programs & Online Curriculum Schools, with a secondary code of EDAJADAC, Private/Independent Online K–12 Schools. Its NAICS code is 6111 and its SIC code is 8200.