EquipmentShare

What EquipmentShare does

EquipmentShare.com Inc is a US construction equipment rental and technology company headquartered in Columbia, Missouri, that operates 385+ rental branches across 45 states and serves construction contractors, equipment owners, and government clients through both physical distribution and a proprietary technology platform. Founded in 2015 by brothers Jabbok Schlacks (CEO) and Willy Schlacks (President), the company has grown into the fourth-largest construction equipment rental provider in the United States with over 8,200 employees and FY2025 revenue of $4.379 billion. Following its January 2026 Nasdaq IPO (ticker: EQPT) at a $7.16 billion valuation, EquipmentShare has continued to expand its branch network, enterprise sales coverage, and disaster response capabilities.

The company's core technology asset is T3, a proprietary connected jobsite operating system that combines telematics hardware mounted on fleet equipment, AI-driven fleet analytics, predictive maintenance, and a software platform unifying people, equipment, and materials on the jobsite. T3 ingests raw CAN bus data from diverse construction vehicle ECUs and captures 6.4 billion data points daily across 349,000+ managed assets, powering live equipment tracking, fuel monitoring, predictive service intervals, in-cab driver safety monitoring, theft deterrence, and disaster response logistics. EquipmentShare offers the T3 platform as a subscription product governed by separate T3 Terms of Service, in addition to its physical rental fleet and a two-sided marketplace enabling third-party equipment owners to list equipment for rent.

EquipmentShare generates revenue through six streams: usage-based equipment rental (Q1 2026 Rental Segment revenue of $764M, up 37% YoY; FY2025 Rental Segment of $2.7B, up 34%), recurring T3 SaaS and telematics subscriptions, new and used equipment sales (via dedicated sites and CASE Power & Equipment inventory), equipment service and parts across 370+ service centers, marketplace commissions, and National Accounts / Government Services contracts. Rental pricing is quote-based rather than published, with credit applications for businesses and tailored enterprise contracts. Capital-light fleet growth is supported by the OWN Program, a sale-leaseback structure with four completed asset-backed securitizations (~$454M in December 2025), under which over 50% of the fleet is funded through special-purpose vehicles. The company is independently founder-led with no parent, has raised over $670M in equity prior to its $747M IPO, and carries Fitch 'BB-' Stable and S&P 'B' credit ratings.

Name

EquipmentShare

Legal name

EquipmentShare.com Inc

Website

https://equipmentshare.com

Company type

Public

Founded year

2015

Operating status

Ipo

Headcount range

1,001–5,000 employees

Short description

EquipmentShare.com Inc is a US construction equipment rental and technology company operating 385+ branches across 45 states, serving contractors, equipment owners, and government clients with proprietary T3 telematics and AI-driven fleet analytics. Founded in 2015, it is publicly traded on Nasdaq (EQPT) following its January 2026 IPO.

Ownership category

akta.pro rank

Product category

Construction Equipment Rental

NAICS

Construction, Mining, and Forestry Machinery and Equipment Rental and Leasing (532412)

SIC

Construction Machinery & Equip (3531), Services-Miscellaneous Equipment Rental & Leasing (7350)

akta.pro primary industry

Surface Preparation & Compaction Equipment Rental/Leasing (Compactors, Rollers, Grinders) (TLABAFAJ)

akta.pro secondary industries

Earthmoving & Excavation Equipment Rental/Leasing (TLABAFAA), Roadbuilding & Paving Equipment Rental/Leasing (TLABAFAB), Concrete & Masonry Equipment Rental/Leasing (TLABAFAC), Material Handling Equipment Rental/Leasing (Forklifts, Telehandlers, Reach Trucks) (TLABAFAF)

Keywords

• Construction equipment rental
• Telematics fleet management
• Connected jobsite technology
• Equipment marketplace
• Construction services

Headquarters

HQ city

Columbia

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Equipment Rental: Primary revenue stream from nationwide rental of construction equipment across categories including earthmoving, aerial work platforms, forklifts/material handling, agriculture/landscaping, compressed air, climate control, power solutions, fluid solutions, and lighting. Operates through 385+ branches in 45 states plus on-site rental yards for megasite customers. Q1 2026 Rental Segment revenue of $764M (up 37% YoY); FY2025 Rental Segment revenue $2.7B (up 34%).
2. T3 Software & Telematics Subscriptions: Recurring SaaS revenue from T3 platform subscriptions, telematics hardware, access control, maintenance, logistics, and analytics services sold to construction contractors and equipment owners. Governed by T3® Terms of Service.
3. New and Used Equipment Sales: Sales of new equipment (Buy New), used equipment (Buy Used via used.equipmentshare.com), parts and tools (shop.equipmentshare.com), and CASE Power & Equipment inventory through dedicated sales reps.
4. Equipment Service & Parts: Service, maintenance, and parts operations across 370+ service centers plus on-site service for megasites. Includes AI-backed predictive fuel delivery, wash bays, and tool room management.
5. Online Marketplace Commissions: EquipmentShare.com operates a two-sided marketplace facilitating equipment rentals between equipment owners and renters. Generates transaction-fee revenue by enabling owners to list equipment and providing rental logistics.
6. National Accounts & Government Services Contracts: Enterprise contract revenue from National Accounts (multi-site enterprise contractors) and Government Services segments offering dedicated pricing, terms, and credit application processing.

Pricing tiers

Go-to-market motion4 records

Core offering

EquipmentShare provides construction equipment rental through a network of 385+ branches across 45 states, supported by its proprietary T3 connected jobsite operating system that combines telematics hardware, AI-driven fleet analytics, predictive maintenance, and a software platform unifying people, equipment, and materials on construction jobsites. The company also operates a two-sided marketplace connecting equipment owners and renters, plus megasite enterprise solutions, mobile app rentals, parts retail, and disaster response services.

Differentiator

Problem solved

Functional benefit

Brands

• T3®: Proprietary connected jobsite technology platform integrating telematics, fleet management, access control, maintenance, logistics, and analytics for construction contractors and equipment owners.
• Advanced Solutions™
• Core Solutions
• Tooling Solutions
• Team Orange
• OWN Program

Products and services

• T3 Platform Proprietary connected jobsite technology platform and construction operating system providing live equipment location, GPS tracking, service/fuel alerts, theft deterrence, driver safety monitoring, predictive maintenance, and analytics across 349,000+ managed assets.
• T3 Advanced Telematics Service Subscription-based telematics layer including telematics device hardware, data services, and T3 software subscription; tracks equipment utilization, GPS location, fuel usage, maintenance history, and service intervals.
• Core Solutions

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration14 records

AI capability11 records

Feature5 records

Recent moves17 records

Expansion highlights6 records

Emerging players

• Toro Company: Landscaping and turf equipment manufacturer with rental exposure via dealer network. Relevant peer in the agriculture/landscaping rental category where EquipmentShare competes with similar walk-behind and ride-on equipment.
• Doosan Bobcat: Major compact equipment manufacturer whose dealer network provides rental alternatives to EquipmentShare's compact earthmoving and material handling lines. Increasingly investing in connected-machine telematics that competes with T3 in the compact equipment segment.

Direct peers

• United Rentals: Largest equipment rental company in the world and EquipmentShare's closest direct competitor. United Rentals offers a similar full-line rental fleet (earthmoving, aerial, material handling) and increasingly invests in telematics/digital platforms, competing head-on with EquipmentShare's T3 across enterprise and SMB construction customers.
• Sunbelt Rentals (Ashtead Group): Second-largest North American equipment rental operator and a direct competitor in construction equipment rental. Operates a comparable multi-category fleet and branch network across the US, providing head-to-head competition for megasite and national account customers.
• Herc Holdings: Public equipment rental company (NYSE: HRI) with a similar mix of aerial, earthmoving, and material handling fleet. Competes with EquipmentShare in the mid-market construction rental segment and pursues comparable fleet expansion and digital strategy.
• H&E Equipment Services: Public equipment rental company (NASDAQ: HEES) serving construction and industrial customers with aerial, earthmoving, and material handling equipment. A comparable peer in fleet mix, customer base, and growth-by-acquisition strategy.

Broad incumbents

• Caterpillar: World's largest construction equipment OEM and a broad incumbent with Cat Financial and Cat Rental Store network. While primarily a manufacturer, Cat competes with EquipmentShare via dealer-affiliated rental operations and is a major partner/supplier of new fleet.
• Deere & Company: Major construction and agriculture equipment OEM with John Deere Financial and dealer rental operations. Relevant as both a fleet supplier and a competing channel for construction equipment rentals, particularly in earthmoving and site development.
• Oshkosh Corporation: Diversified specialty vehicle and equipment manufacturer (JLG aerial work platforms, telehandlers). Competes with EquipmentShare's Advanced Solutions specialty rental line and supplies key equipment categories through JLG.

Regional players

• Sunstate Equipment (Home Depot subsidiary): Construction equipment rental subsidiary of The Home Depot focused on compact equipment. Competes with EquipmentShare in the SMB/individual contractor rental segment but with a smaller fleet and narrower category mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/EquipmentShare
• YouTubeyoutube.com/channel/UClRC-AChQMf1m4-OmNVHFiQ
• Facebookfacebook.com/equipmentshare
• LinkedInlinkedin.com/company/equipmentshare
• Instagraminstagram.com/equipment_share

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Subsidiaries3 records

Funding overview

Funding rounds16 records

Investors43 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments8 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EquipmentShare