What Eluvio does

Eluvio, Inc. is a Berkeley, California-based media technology company founded in 2018 by Michelle Munson and Serban Simu, the Emmy Award-winning inventors of Aspera FASP (acquired by IBM in 2014). The company has built the Content Fabric Protocol, a decentralized, content-native distribution and storage network built on an EVM-compatible Ethereum blockchain (Network ID 955305) that composes media, metadata, and executable code just-in-time at the edge without producing file copies. This architecture is claimed to deliver 10x cost savings versus traditional CDN/media cloud stacks, sub-500ms global broadcast latency, sub-200ms average serving latency for D2C streaming, multi-terabit-per-second aggregate distribution capacity, and several petabytes of content storage. The platform includes Creator Studio (no-code OTT site builder), Media Wallet (CTV and browser media vault on Apple tvOS, Android/Google TV, Fire TV, Roku, LG webOS), Embeddable Player, Analytics, EVIE (AI-native frame-accurate video editor), and the Pocket TV frictionless microtransaction microsite; AI capabilities include 15+ built-in multimodal models and agentic orchestration APIs with MCP support for ChatGPT and Claude. Eluvio holds 15 issued US patents.

The company monetizes through enterprise SaaS/usage licensing of the Content Fabric platform to Tier 1 content owners, broadcasters, and sports leagues; transaction fees and subscription revshare on consumer services (e.g., EPCR TV at €7.99/match, €14.99/weekend, €49.99/season); advertising revenue share via SCTE-35 dynamic ad insertion and FAST channels; NFT/digital collectible marketplace commissions (notably WWE on Blockchain Creative Labs); and B2B professional services for integration and managed delivery. Customers include URC, EPCR, Cricket Australia, UEFA (via Telstra Broadcast Services), WWE, Warner Bros., Sony, Amazon/MGM, Paramount, NBC Universal, Fox Corporation (also Series A investor in 2021 at a $100M valuation), Bedrock (M6/RTL Group JV with 45M streaming customers), and others. The company has ~40 employees globally, with a European expansion led by Glenn Broere as EMEA Commercial Director, and has won NAB Product of the Year in both 2024 and 2025 plus CSI, TVBEurope, SEICon, HPA, and IDC recognitions.

Name

Eluvio

Legal name

Eluvio, Inc.

Website

https://live.eluv.io

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Eluvio operates the Content Fabric Protocol, a blockchain-based decentralized platform that distributes, stores, and monetizes video for sports leagues, broadcasters, studios, and creators, replacing traditional CDN workflows with just-in-time zero-copy composition for 10x cost savings and sub-500ms global latency.

Ownership category

akta.pro rank

Product category

Blockchain Content Distribution & Streaming Infrastructure

NAICS

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210), Software Publishers (5132), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Web Content Management (WCM) & Experience Platforms (Content Services) (HDAEAGAK)

akta.pro secondary industries

Subscriber Identity, Entitlements & Access (SSO, IAM, Paywall) (MPAHAJAB), Creator Tools & Monetization Platforms (Podcasts/Audio) (MPAIADAG)

Keywords

• Content distribution network
• Video streaming platform
• Blockchain media protocol
• Direct-to-consumer streaming
• Content monetization infrastructure

Headquarters

HQ city

Berkeley

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Platform/SaaS Licensing (Subscription): Eluvio licenses its Content Fabric platform and application suite to content owners, broadcasters, and sports leagues on a subscription or usage-based model. This includes access to the core streaming infrastructure, AI tools, Creator Studio, Media Wallet, analytics, and security features. Pricing is negotiated enterprise-wide and tied to content volume, concurrent streams, and feature tiers.
2. Live Event / Pay-Per-View Transactions: Revenue from per-event or per-match pay-per-view transactions collected through the platform's built-in commerce layer (Creator Studio, Media Wallet). Content owners set pricing for single matches, weekend passes, or season passes, and Eluvio takes a transaction fee or licensing cut. EPCR TV pricing (e.g., €49.99 season pass, €14.99 weekend pass, €7.99 single match) illustrates this model.
3. Subscription Streaming Services: Monthly or seasonal subscription fees for access to live streams, VOD libraries, and premium content. Subscribers (e.g., URC TV, EPCR TV) pay subscription fees to access live matches, archives, and multi-view features, with Eluvio providing the full D2C platform stack.
4. FAST/AVOD Ad-Supported Streaming: Ad-supported viewing with dynamic ad insertion (SCTE-35), frame-accurate content insertion, and VAST ad server integration. Revenue is generated through advertising impressions and CPM/CPC models, shared between Eluvio's platform and content owner.
5. NFT / Digital Collectible Sales & Marketplace: Primary and secondary marketplace for NFT/digital collectible sales of media assets (video clips, artwork, event moments). Built-in minting (ERC721, ERC1155), turnkey marketplaces, and smart contract-based royalty distribution on secondary sales. WWE NFT marketplace powered by Blockchain Creative Labs on Eluvio exemplifies this stream.
6. B2B Technology Services & Professional Services: Professional services for implementation, integration, and customization of the Content Fabric for enterprise customers. Includes integration with broadcast workflows (e.g., Vubiquity's studio-approved content services), custom AI model training, and managed services.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels7 records

Core offering

Eluvio develops and licenses the Content Fabric — a blockchain-based, content-native protocol and global decentralized network for ultra-low latency streaming, storage, and monetization of digital media at scale. The platform replaces traditional multi-tier CDN, origin, transcoding, and media cloud workflows with a single zero-copy, just-in-time composition pipeline that serves D2C streaming, B2B broadcast distribution, live-to-VoD, and AI-driven personalization from a single source object. The offering is complemented by an application suite including Creator Studio, EVIE, Media Wallet, Embeddable Player, Analytics, and AI Content Search.

Product overview

Eluvio offers the Content Fabric, a next-generation content distribution and storage protocol platform built on blockchain technology. The platform provides ultra-fast, efficient, tamper-proof streaming, download and monetization of video at scale with 10x cost savings over traditional CDNs and media clouds. The product portfolio consists of the Content Fabric Core as the foundational protocol layer, supplemented by a suite of applications: Creator Studio for no-code OTT site building and monetization; Analytics & Reporting for viewing metrics and QoS; AI Content Search and Management with multi-modal AI tagging; Eluvio Video Intelligence Editor (EVIE) for frame-accurate video editing and AI-powered highlights; Media Wallet for direct-to-consumer media distribution and NFT/collectibles; Embeddable Player for universal video playback; and Pocket TV for frictionless microtransaction microsites. The platform releases include Bucharest (2026), Bangkok (2025), and Casablanca (2024), each adding new capabilities across broadcast distribution, D2C streaming, and inline AI intelligence.

Differentiator

Problem solved

Functional benefit

Brands

• Eluvio Video Intelligence Editor (EVIE): AI-native, frame-accurate editing and workflow platform for multi-modal deep content search across libraries, enabling automatic highlights and short-form content creation.
• Eluvio Media Wallet
• Content Fabric
• Creator Studio

Products and services

• Content Fabric A next-generation content distribution and storage protocol providing ultra-fast, efficient, tamper-proof streaming, download, and monetization of video at scale. Runs decentralized over TCP/IP on an open global network of nodes as an EVM-compatible blockchain (Network ID 955305) with multiple Tbps of aggregate content distribution capacity and several PB of content storage. Replaces legacy multi-tier CDN, origin, and transcoding stacks with a single zero-copy just-in-time composition pipeline.
• Content Fabric Core (Fabric Core) The core infrastructure layer of the Content Fabric providing real-time video, low-latency serving, and efficient personalization through a novel compositional and just-in-time protocol. Consolidates live ingest, cloud origin, live transcoding, content management, encryption/DRM, program sequencing, rights controls, D2C streaming, and static distribution into one dynamic pipeline.
• Eluvio Video Intelligence Editor (EVIE) AI-native, frame-accurate editing and workflow application for multi-modal deep content search across libraries, enabling automatic highlights and short-form content creation, caption and metadata generation, and natural language workflow with agentic orchestration APIs. Operates in-place without file copies, re-transcodes, or egress.
• Creator Studio No-code OTT site builder enabling publishers and brands to easily manage, distribute, authorize, and sell media assets in the Content Fabric. Provides automatic web UIs, rich modern UX, and built-in media selling including subscription, per-event/pay-per-view, and enterprise access control options for D2C storefronts, B2B portals, and Pocket TV microsites.
• Media Wallet Universal personal media vault and player experience for TV and browser providing direct distribution of premium video and bundled media from publisher to user. Supports transactional ownership, subscription, and ad-supported models with blockchain-backed ownership, NFT/token-based access, Web2/Web3 sign-on (MetaMask, Google, Apple), and built-in e-commerce checkout (Stripe, PayPal, Apple Pay, Google Pay, EBANX).
• Embeddable Player Universal embeddable browser player providing automatic authorization and streaming of any playable content type from the Content Fabric. Supports live, catch-up live, on-demand streaming, multi-item playlists, subtitles, captions, and multi-audio switching with ultra-low latency profile providing 3-4 second end-to-end playout.
• Analytics & Reporting Comprehensive viewing metrics and statistics for streaming and delivery quality of service. Provides real-time and historical viewing metrics including viewer numbers, streaming performance, segment delivery times, and detailed filter queries by title, geography, and device for end-to-end audience analytics.
• AI Content Search and Management Fabric AI Content Tagging service providing one-shot or continuous frame and segment level tagging of Fabric content with generative AI models, automatic speech-to-text, logo recognition, OCR, activity detection, and shot boundary detection. Enables state-of-the-art multi-modal vector search combining AI and third-party tags for semantic and keyword queries across content libraries.
• Pocket TV White-labeled microsite for live and episodic content sales with zero friction: no login required, single-click Apple Pay and Google Pay, and magic links for return access. No PII collected. Instantly embeddable as URL in social posts, paid ads, or CRM emails for microtransaction-based content monetization.

Quantifiable outcome

• 62% reduction in streaming costs; 35% increase in revenue; 64% increase in transactions; 2.7X subscriber growth — for United Rugby Championship in first year on platform
• +5 more outcomes

Named customers20 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration14 records

AI capability11 records

Feature10 records

Partnerships

Eight partnerships are on record, tiered core and flagship.

• Blockchain Creative Labs (WWE)coreTechnology or Integration · 19 April 2026WWE partnered with Blockchain Creative Labs to launch an official NFT marketplace for digital WWE collectibles utilizing Eluvio's eco-friendly blockchain technology. The platform features digital items such as iconic moments, superstars, and event highlights, with support across multiple blockchain networks, enhancing fan engagement through digital ownership of exclusive content.
• Vubiquity (Amdocs)flagshipStrategic or Co-development Partner · 14 April 2026Vubiquity and Eluvio showcased a joint end-to-end streaming solution at NAB 2026 combining Vubiquity's comprehensive content services and studio management expertise with Eluvio's next-generation streaming technology. The solution supports VOD, live, linear, and FAST channel workflows with a unified content library that eliminates file duplication and enables just-in-time streaming. Vubiquity handles rights, avails, metadata enrichment, mastering, localization, and packaging while Eluvio provides the delivery infrastructure.
• intoPIXcoreTechnology or Integration · 2 September 2025Eluvio integrated intoPIX JPEG-XS/JPEG-2K SDKs into the Content Fabric protocol to ingest raw video-over-IP sources (SMPTE 2110/2022 JPEG-XS) in addition to AVC/HEVC encoded streams via UDP/RTP/SRT. intoPIX is demonstrated at IBC 2025 for JPEG-XS/JPEG2K ingest for SMPTE 2110/2022 live broadcast distribution.
• Telstra Broadcast ServicescoreTechnology or Integration · 9 September 2024Telstra Broadcast Services partnered with Eluvio for live sports streaming and broadcast contribution. Eluvio delivered ultra-low latency HLS streaming of dozens of the largest professional football matches in 2024 with encryption, personalized watermarking, and viewing analytics. Telstra provides broadcast contribution infrastructure while Eluvio provides the Content Fabric for global distribution.
• VideoncoreTechnology or Integration · 9 September 2024Solution partnership with Videon focused on Eluvio's growing business of live sports streaming through the Content Fabric. Videon replaces encoder real estate and laptops with a feature-rich encoder and edge compute environment in compact and portable form factors. Videon's LiveEdge (deployed in 600+ sports venues, OB vans, and production packs) seamlessly integrates with the Content Fabric for ultra-efficient, cost-effective, and secure high-quality low-latency live streaming at scale.
• BedrockflagshipStrategic or Co-development Partner · 5 September 2024Bedrock (JV between M6 and RTL Group, part of Bertelsmann) formed a strategic partnership to leverage Eluvio Content Fabric for ultra-low latency, secure, and cost-effective video streaming at scale for live and on-demand monetization with AI discovery, tamper-proof content, and end-to-end analytics across Europe. Bedrock serves 45 million streaming customers. Companies collaborate on strategic go-to-market activities with customers and prospects across Europe. Demonstrated at IBC 2024.
• NAGRA (Kudelski Group)coreTechnology or Integration · 11 April 2024NAGRA and Eluvio extended their collaboration with industry-first integration of NAGRA NexGuard forensic watermarking for live streaming of sports and live events on the Content Fabric. NAGRA NexGuard A-B sequences are applied per session as part of Eluvio's end-to-end trustless content security. Previously demonstrated for premium on-demand video, now extended to live streaming and short-form clips. NAGRA is the world's leading independent provider of content protection and media/entertainment solutions.
• NAGRA (Kudelski Group)coreTechnology or Integration · 6 September 2023NAGRA and Eluvio delivered an industry-first decentralized, secure, and just-in-time solution for premium video distribution with forensic watermarking. The initial collaboration focused on on-demand video before extending to live streaming.

Scale indicators14 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Mux: Developer-focused video API and streaming infrastructure platform providing encoding, playback, and analytics for OTT applications. Comparable to Eluvio as a video infrastructure platform serving developers and content owners with similar streaming and monetization primitives, though Mux uses traditional cloud architecture versus Eluvio's blockchain-based protocol.
• Brightcove: Established OTT video platform serving broadcasters, publishers, and brands with cloud-based video hosting, live streaming, and monetization. Direct competitor to Eluvio's Creator Studio and OTT streaming stack for enterprise media buyers.
• Phenix Real-Time Solutions: Provider of sub-second real-time video streaming technology for live sports, auctions, and interactive applications. Comparable to Eluvio's ultra-low latency Content Fabric for live sports broadcast and D2C streaming use cases.
• Edgio: Edge-enabled CDN and video delivery platform (formed from Limelight Networks and Verizon Media's Edgecast) serving streaming media and security use cases. Directly competes with Eluvio Content Fabric in CDN replacement and live streaming workflows.
• Dacast: Unified live streaming and VOD platform with built-in monetization, white-label OTT, and low-latency delivery. Comparable to Eluvio's Creator Studio + Content Fabric stack for broadcasters and content owners seeking D2C monetization.

Broad incumbents

• Cloudflare Stream: Cloudflare's video streaming and delivery product bundled with its global edge network and Workers developer platform. Competes with Eluvio's Content Fabric on video delivery economics and developer experience, though as part of Cloudflare's broader edge/cloud portfolio.
• AWS Elemental Media Services: Amazon's suite of cloud-based video processing and delivery services (MediaLive, MediaPackage, MediaStore, MediaConvert) for broadcast and streaming workflows. Broad incumbent competitor to Eluvio in enterprise media infrastructure with deep existing AWS customer relationships.
• Fastly: Edge cloud platform with CDN, compute, and streaming delivery capabilities serving enterprise media, commerce, and security use cases. Comparable to Eluvio's edge-just-in-time composition model within a broader edge infrastructure portfolio.
• Akamai: Global CDN and edge security leader serving the largest media companies worldwide with delivery, streaming, and security solutions. Competes with Eluvio in high-scale video distribution for broadcasters and major events as part of a broad enterprise portfolio.

Emerging players

• Livepeer: Decentralized video infrastructure network built on Ethereum that provides transcoding and delivery services via a global network of node operators. Most philosophically aligned peer to Eluvio's blockchain-based Content Fabric architecture, targeting similar use cases of decentralized video delivery at lower cost.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat7 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/EluvioSoftware
• GitHubgithub.com/eluv-io
• Facebookfacebook.com/EluvioInc
• LinkedInlinkedin.com/company/eluv-io
• Instagraminstagram.com/eluvioinc

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Eluvio